Sales & Marketing news

• POLL: 86% of Americans think Wells Fargo's CEO should resign

  26-09-2016 23:44 via feedproxy.google.com
  
  An overwhelming majority of people surveyed over the weekend think Wells Fargo's CEO, John Stumpf, should resign after a recent accounts scandal at the bank, according to a poll released Monday.
  SurveyMonkey polled 507 adults on September 24 and 25, and 86% said that the bank's CEO should step down after it was found that employees had opened 2 million accounts for customers without their knowledge.
  According to the survey, 71% of Americans think that Wells Fargo is an "untrustworthy bank," and
  
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• Iconic hedge fund manager Perry Capital is reportedly closing its flagship fund

  26-09-2016 22:53 via feedproxy.google.com
  
  Perry Capital, an iconic hedge fund firm, is shutting its flagship fund after 28 years, according to Bloomberg News.
  The fund has suffered from poor performance and a changing management structure.
  Perry manages about $4 billion, down from $15 billion at its peak in 2007, Bloomberg's Katherine Burton and Katia Porzecanski reported.
  Earlier this year, the firm cut jobs following a round of investor redemptions, the Financial Times reported. The flagship fund was down 12% last year.
  David Russekof
  
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• Twitter needs to sell now or risk becoming another Yahoo (TWTR, YHOO)

  26-09-2016 22:32 via feedproxy.google.com
  
  Twitter, which was once a darling of the tech industry and went public almost three years ago in an eye-popping IPO, appears to be up for sale.
  We've seen this story with an internet company before.
  In fact, the parallels between Twitter and Yahoo are rather striking:
  A rotating cast of CEOs and executives with little direction; a powerful platform once seen as the future of the internet struggling with an identity crisis; questionable strategies for growth.
  If it doesn't sell soon, Tw
  
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• These are the biggest winners and losers since OPEC's last meeting (USO, WTI, OIL, VDE, BNO)

  26-09-2016 21:17 via feedproxy.google.com
  
  The Organization of Petroleum Exporting Countries (OPEC) went ahead to glut the market with even more oil after it failed to reach a production freeze agreement in April. 
  In a note to clients on Sunday, Barclays commodities researchers wrote that, led by Gulf States, the cartel of oil producers has increased its output by 500,000 barrels per day since the meeting in Doha. 
  OPEC is meeting again this week to try and solve the excess supply that helped drive oil prices to the lowest lev
  
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• T-Mobile's plan to charge users for higher quality video seems to be working

  26-09-2016 20:32 via feedproxy.google.com
  
  For the past few years, T-Mobile has tried to sway customers on a series of aggressive policy changes. The most controversial of these has been its willingness to “zero-rate” popular apps — that is, prevent programs like Netflix or Spotify from counting against your data cap if you use them on the carrier’s network.
  It sounds like a weird thing to get mad about — who doesn’t like free stuff? Yet it stands opposed to the idea of an open internet, where all thin
  
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• The numbers the maker of EpiPen just released expose yet another load of nonsense (MYL)

  26-09-2016 20:14 via feedproxy.google.com
  
  I didn't believe it when I heard it, and you probably didn't either — America was forced to humor the CEO of Mylan when she told Congress that she raised the price of the EpiPen to improve access for patients, not to make money.
  Now we really don't have to believe it.
  On Monday, the company released revised profit figures for its EpiPen, which treats life-threatening severe allergic reactions. Last week, Mylan CEO Heather Bresch testified before a House committee that her company only make
  
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• The pound fell back to near Brexit lows (USD, DXY, JPY, NZD, NOK)

  26-09-2016 18:38 via feedproxy.google.com
  
  The British pound has tumbled back to near Brexit lows.
  The currency recovered some of its losses from earlier in the morning, and is now little changed at 1.2963 against the dollar as of 12:31 p.m. ET.
  Still, that's not that far off of the post-Brexit low of 1.2798.
  Separately, a new KPMG survey found that just over three-quarters of the 100 CEOs surveyed were considering relocating their companies because of the Brexit vote. (72% of those surveyed also said they voted
  
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• Stocks are sliding (DB, TWTR, SPY, QQQ, DIA, TLT)

  26-09-2016 18:35 via feedproxy.google.com
  
  US stocks are tumbling on Monday as the market looks ahead with uncertainty to the US presidential debate and OPEC's informal meeting in Algiers. 
  At 12:10 p.m. ET, the Dow was down 143.85 points (-0.79%), the S&P 500 was lower by 14.29 points (-0.67%) and the Nasdaq was off 40.91 points (-0.77%). 
  The financial and healthcare sectors of the S&P 500 led declines, each down 1.1%.
  Deutsche Bank shares slumped 6.5% to a record low after reports surfac
  
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• There is really only one investment banking business to be in right now

  26-09-2016 18:18 via feedproxy.google.com
  
  It has been a quiet year for dealmaking activity so far in 2016.
  There has been much less deal activity in the equity markets, while mergers and acquisitions activity has also slowed. Syndicated loan activity has also dropped. 
  That has led to a 14% drop in global investment banking revenue for the year to September 23, according to Dealogic. 
  There is one bright spot, though.Debt capital markets is the only business to see an increase in revenue, with fees up to $15.9 billion.
  Here's
  
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• A firm with 20 people could make a $3 billion profit

  26-09-2016 18:07 via feedproxy.google.com
  
  Cortec Group is poised to make a killing on its investment in a cooler maker if it successfully goes public.
  The small private-equity firm could make about $3.3 billion on the initial public offering of Yeti Holdings Inc., which could happen as soon as October, according to a story by The Wall Street Journal's Matt Jarzemsky.
  Cortec invested about $67 million in Yeti back in 2012, which means it could make 50 times its money in four years, The Journal reported.
  That's an enviable figure for the
  
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• An oil-tanker fire in the Gulf of Mexico has been put out, but it's still not clear what caused it

  26-09-2016 18:05 via feedproxy.google.com
  
  A fire aboard a Mexican oil tanker in the Gulf of Mexico was put out late Sunday, but about 100 emergency personnel are still monitoring the stricken vessel, according to AFP.
  The tanker, the Burgos, erupted in flames around midday on Saturday when it was about 7 miles from the coast of southeastern Veracruz state.
  Initial reports suggested the blaze was caused by an explosion, but subsequent reports indicate the cause is still unknown. The 31 crew members aboard the tanker were evacuated
  
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• The maker of the EpiPen just made a big change to the story it told Congress last week (MYL)

  26-09-2016 17:44 via feedproxy.google.com
  
  This is quite the oversight.
  The pharmaceutical company Mylan, which makes the EpiPen, is now saying it understated the profits it derives from the life-saving allergy drug by 60% in a congressional hearing last week, according to The Wall Street Journal.
  It had said it made $100 off each $608 two-pack of the drug it sold.
  The Journal reported, however, that Mylan "substantially reduced its calculation of EpiPen profits by applying the statutory US tax rate of 37.5%."
  Mylan paid a 7.4% tax rate
  
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• Wells Fargo has some explaining to do (WFC)

  26-09-2016 17:42 via feedproxy.google.com
  
  Wells Fargo has a lot of explaining to do.
  The bank, once the largest bank in the US by market cap, and its CEO, John Stumpf, have been raked over the coals following the revelation that 2 million accounts were opened without customers' knowledge from 2011 to 2015.
  According to Mike Mayo, a banking analyst at CLSA, even after Stumpf's testimony on Capitol Hill, there are still some important questions the bank has to answer.
  "Shareholders have a right to know what will be done to the pay of top
  
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• Twitter loses its cool as Apple is voted the world’s ‘coolest brand’ for the fifth year running

  26-09-2016 17:31
  
  Apple has held the number one spot on the annual CoolBrands list for the fifth year in a row, with digital disruptor brands including Netflix, Spotify and Instagram hot on its heels.
  The annual CoolBrand list is formed through a survey conducted among 2,500 British consumers and a panel of 36 influencers.
  Despite Apple retaining the number one spot and carrying on recent momentum after introducing a new iPhone 7 device earlier this month, digital brands such as Netflix, Spotify and Instagra
  
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• Business executives in Texas say the US economy is still a 'big concern'

  26-09-2016 16:52 via feedproxy.google.com
  
  The Dallas Federal Reserve's manufacturing activity index for September was -3.7.
  Although the headline index missed expectations, some details of the report showed a month-on-month pickup.
  The index of production rose, while the readings of capacity utilization and shipments increased to the best levels in about two years. 
  Economists had forecast that the overall index of activity would once again be negative, at -3. That would be an improvement from the reading of -6.2 rep
  
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• Public Health England on how brands can ‘do more’ and why it wants to up its use of digital

  26-09-2016 15:25
  
  With a new public health plan to be published in January, Public Health England (PHE) also has a number of new campaigns set to be released over the coming months, including the return of Stoptober, Stay Well This Winter and One You.
  Stoptober, in particular, has been a shining success for the government health body, with the campaign helping 500,000 people to quit smoking last year. This represents 20% of those who signed up and is up 13.6% from five years ago.
  Marketing Week spoke to
  
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• ‘Some parents still think VR will ruin their kid’s brain’, admits Facebook

  26-09-2016 15:19
  
  Facebook is still battling negative perceptions around virtual reality (VR) technology, according to its director of media partnerships for EMEA Patrick Walker.
  Speaking at the Radio Festival today (26 September), Walker explained the social media giant is facing several perception challenges, particularly around parents.
  “With any new technology, whether it was print or radio, you always have prominent people criticising it when it first launches,” said Walker.
  &ldquo
  
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• Gabriele Skelton: Account Director, at branding and communications agency £40-45K

  26-09-2016 14:35
  
  £40000 - £45000 per annum:Gabriele Skelton:
  This independent branding and comms agency are looking for a like-minded, enthusiastic, driven and hungry Junior Account Director to join the team!
  London
  
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• Mark Ritson: Facebook’s erroneous video metrics show no one has a clue about digital

  26-09-2016 12:23
  
  The latest scandal in the world of digital marketing once again reminds us that, as 2017 approaches, we are heading into strange new marketing territory. More than half of all UK advertising spend now goes into digital. More than half of that half – actually three quarters of new digital spending in 2015 – goes to Google and Facebook. And these two companies are making it up as they go along in terms of terminology and measurement units as the speed of advertising change exceeds the
  
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• Google’s VP of video ads: ‘There is a high cost for marketers that bore our users’

  26-09-2016 12:18
  
  Google has used Advertising Week in the US to announce several new features for its ad network.
  So what are they?
  Cross-device remarketing for Google Display Network will allow marketers to target the same user regardless of the device they are using, in order to help advertisers tell a single, coherent story. It will also allow brands to dictate how frequently a user sees an ad across multiple devices.
  The move will allow Google to rival Facebook’s cross-device strength, wh
  
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• Nestlé’s global head of marketing on why he hates ‘data-driven marketing’

  26-09-2016 08:30
  
  Tom Buday, global head of marketing and consumer communications at Nestlé, was at the Dmexco ad tech conference to talk innovation and digital disruption. Marketing Week caught up with him to pick his brains on data, creativity and his advice for marketers starting out in 2016.
  Why is it important for brands to be at the forefront of technology innovation?
  It is important for three reasons. First, technology is affecting consumers’ lives, changing the way they live and interac
  
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• Haymarket Media Group: Senior Sales Executive - Autosport International

  26-09-2016 02:00
  
  Dependent on Experience:Haymarket Media Group:
  Autosport International is seeking an effective and highly motivated Senior Sales Executive to join our show team.
  Twickenham, London (Greater)
  
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• Haymarket Media Group: Marketing Manager - The Clothes Show

  26-09-2016 02:00
  
  Dependent on Experience:Haymarket Media Group:
  Haymarket Exhibitions are seeking an experienced marketer to work as Marketing Manager for The Clothes Show
  Twickenham, London (Greater)
  
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• Online magazines drive higher KPIs

  26-09-2016 01:11
  
  LONDON: Magazine media brands online deliver a significantly stronger impact on brand KPIs than other online environments, new research has claimed. A study undertaken by Magnetic, the marketing agency for magazine media in the UK, in partnership...
  
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• Luxury brands can challenge Tesla

  26-09-2016 01:11
  
  NEW YORK: Affluent consumers are more likely to buy electronic vehicles manufactured by "incumbent" high-end automakers rather than purchase a model made by Tesla, according to a new survey.UBS, the financial-services provider,
  
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• Kinetic sees OOH change in Pakistan

  26-09-2016 01:11
  
  KARACHI:Digital innovation and better measurement will help push out-of-home (OOH) advertising to the heart of media planning in Pakistan, a leading industry figure has said.According to Ahsan Sheikh, CEO of outdoor agency Kinetic Pakistan, the...
  
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• Heineken taps 'transcreation'

  26-09-2016 01:11
  
  AMELIA ISLAND, FL: Heineken, the brewer, is leveraging an approach it calls "transcreation" in order to more effectively engage multicultural consumers with shopper marketing. Jonathan Simpson, Senior Director/Shopper Marketing at Heineken USA,...
  
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• Facebook admits video metric error

  26-09-2016 01:11
  
  MOUNTAIN VIEW, CA: Facebook is reported to have vastly overestimated average viewing time for video ads on its platform for two years, news which has understandably upset media buyers and marketers.According to a letter sent by Publicis Media to...
  
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• Dentsu quantifies overcharging

  26-09-2016 01:11
  
  TOKYO:Following investigations in the wake of its admission of "inappropriate operations" in its digital trading arm, Dentsu has revealed the potential scale of what took place.In a
  
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• Brands must 'fight bias'

  26-09-2016 01:11
  
  LONDON:Brands need to take a lead in challenging prejudices in society and can leverage consumer insights to do so, according to a leading Procter & Gamble executive "At P&G we have taken our own responsibility with Ariel, Pantene,...
  
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• Blog: How John Keats invented VR

  26-09-2016 01:11
  
  The poet observed that "Nothing ever becomes real till it is experienced". Malcolm White suggests that approach could help make the simulation of realitya tenable communications strategy. 
  
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