• Papa John’s founder resigns after using racial slur in PR meeting [Updated]

    This article was updated 7/13/2018.Bad executive behavior can leave PR pros shaking their heads and scrambling
    to fix brand damage.
    Papa John’s founder John Schnatter
    resigned as the pizza chain’s chief executive
    in December amid backlash
    following his criticism
    that National Football League players’ protests were hurting sales.
    The chain’s stock prices took a hit after the incident, and Papa John’s
    communications team has been working to repair the damage. However,
  • 3 social media lessons from police departments’ viral ‘lip sync challenge’

    Law enforcement agencies are earning kudos—not for police work, but for
    their dance moves.
    The Norfolk, Virginia Police Department’s version of “Uptown Funk” has
    earned the organization media coverage—as well as garnering more than 39
    million views on Facebook:
    [FREE DOWNLOAD:
    How to transform dull stories into compelling content]It's one of many videos in a viral lip sync challenge that has been
    recently spreading across law enforcement agencies.
    7 News Miami repo
  • 3 summer activities for PR pros

    Summer is in full swing—but don’t let the heat slow you down.
    With many communicators in vacation-mode, you might find yourself in a summer
    slowdown (though it probably won’t last long), so this season is a great
    opportunity for your organization to recharge those PR and communications
    muscles. Connecting with old media contacts, rewarding your supporters,
    cleaning up media materials and brainstorming new creative ideas to tell
    your story are great ways to make progress throug
  • Twitter purges thousands of followers from user accounts

    Your follower count might be getting slimmer.
    Twitter announced it was purging follower counts in attempts to crack down
    on fake users and inappropriate behavior on the platform.
    Twitter chief Jack Dorsey shared:
    This week we’ll be removing locked Twitter accounts (locked when we detect suspicious changes in behavior) from follower counts across profiles globally. The number of followers displayed on many profiles may go down. #health https://t.co/JGmE4ofoZ2
    — jack (@jack) July 11,
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  • What new and exciting stories is your nonprofit telling?

     
  • Top 10 PR blunders of the year—so far

    Where would PR pros be without reputation-damaging blunders—without clients who step in it, shoot themselves in the foot, or face-plant in the public square while the Twitter multitudes jeer?
    Out of work, that’s where.
    So as the first half of 2018 ends, let us consider a few of the year’s outstanding reputational goofs, so far.
    Some of these were gaffes by clients, others were campaigns by PR and marketing teams that didn’t turn out as planned. The good news is, all these
  • The smart storytelling techniques you should try this year

    For communicators, it can be demoralizing to see nonexistent traffic on
    your websites, low open rates on emails and poor engagement on social media
    campaigns.
    You’re putting in the hours and creating plenty of content, and yet you
    can’t seem to grab the attention of your audience.
    The solution? Refresh your content with these tips from the experts at theBrand Storytelling and Content Marketing Conference at Intel:Tap into behavioral science research to understand what makes readersr
  • Third 'North East Public Relations' (NE PR) conclave on July 14 - The Sentinel

    Third 'North East Public Relations' (NE PR) conclave on July 14
    The Sentinel
    Guwahati, July 12 : The Public Relations Society of India (PRSI), Guwahati Chapter today announced its annual event 'North East Public Relations Conclave 2018' to be held on July 14 on the theme 'PR – The way ahead' at NEDFi House, Guwahati.
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