Sales & Marketing news

• CIO: This is the US election outcome that investors are ignoring, and it could be a shocker

  05-07-2016 21:00 via feedproxy.google.com
  
  At UBS' CIO Global Forum last week, attendees were polled about what kept them up at night.
  Donald Trump was up there with kids, terrorism and work.
  And so, at least judging from the pros in that room, investors are starting to worry about the downside of a win by the Republican presidential frontrunner.
  But they are overpricing that risk, and the real thing they should be focused on has less to do with who becomes president, according to Mark Haefele, chief investment office
  
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• The market is in a 'frenzy of an equity bubble'

  05-07-2016 20:59 via feedproxy.google.com
  
  Stocks are looking expensive, even the Federal Reserve thinks so. A number of measures, from price-to-earnings to "Q ratios" all point to a frothy market.
  According to Michael Lebowitz at 720 Global, this idea holds especially true when you examine the valuation of companies' stocks to how much they're actually selling, also called the price-to-sales ratio (P/S ratio).
  "At its current record level, the P/S ratio leads us to one of two conclusions: 1) Investors are extrem
  
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• Bill Gates once invited Warren Buffett to a sleepover and discovered him eating Oreos for breakfast

  05-07-2016 20:40 via feedproxy.google.com
  
  Microsoft cofounder Bill Gates and famed investor Warren Buffett are celebrating 25 years of friendship today — an anniversary Gates marked by posting his favorite memories of Buffett on his blog.
  The best revelation here is that Buffett "has basically stuck to eating what he liked when he was six years old," Gates writes, meaning "he mostly eats hamburgers, ice cream, and Coke."In fact, Buffett apparently insisted on Oreo cookies for breakfast during one early ove
  
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• Even Apple might feel the effects of Brexit (AAPL)

  05-07-2016 20:24 via feedproxy.google.com
  
  Citi issued a note on Tuesday in which it said it is cutting its projections for Apple's sales and margins when it reports earnings later this quarter. 
  Investors apparently didn't like that. Apple shares were down 1.13% to $94.81 during trading on Tuesday. 
  Turns out, it's not necessarily Apple's fault. Blame Brexit.
  In the note, Citigroup Global Markets analyst Jim Suva wrote that macroeconomic uncertainty following the British vote earlier this month was one major reason w
  
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• How Wall Street made an absolute killing from Twinkies

  05-07-2016 19:48 via feedproxy.google.com
  
  Hostess Brands, the maker of Twinkies, is going public in a deal that is great news for private equity.
  Apollo Global Management and the family-owned private equity firm C. Dean Metropoulos & Company — which together bought Hostess out of bankruptcy in 2013 — have sold the company to Gores Holdings, a special-purpose acquisition company, for some $675 million.
  In the process, they've made a ton of money.
  Much of it comes from a $905 million dividend recapitalization last year, in
  
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• Google's parent company is issuing internal tracking stock to employees working on its long-term bets (GOOG, GOOGL)

  05-07-2016 19:28 via feedproxy.google.com
  
  Alphabet has a new way to keep the pressure on employees that work in its non-Google 'Other Bets' divisions. 
  Those subsidiaries, which lost about ~$800 million last quarter, are creating new types of stock that will fluctuate depending on their own divisions' performance, versus Alphabet's overall, Bloomberg's Alistair Barr reports.
  Employees often get a solid chunk of their total pay from stock, so "Other Bets" employees will have more of a financial stake in their own
  
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• China has caught onto the 'athleisure' trend, and US companies are profiting

  05-07-2016 19:27 via feedproxy.google.com
  
  China’s luxury market is in transition.
  In 2015, Chinese shoppers accounted for almost half of the global luxury market. But recently, luxury goods have become less accessible to the growing Chinese middle class, due in part to last year's anti-extravagance campaign led by president Xi Jinping.
  Meanwhile, the tastes of the elite have shifted away from visibly branded goods in favor of quality, newness, and lifestyle.So what are Chinese consumers spending their money on
  
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• Twitter has six months to clean up its act before it’s too late (TWTR)

  05-07-2016 19:11 via feedproxy.google.com
  
  The internet really, really wants Twitter to be acquired.
  The company's share price rose more after the Microsoft/LinkedIn deal than it has in the year since Jack Dorsey took over the company, indicating that investors are more excited about a potential acquisition than they are the new CEO.
  But all is not lost for the social platform.
  6 months
  Investors say Twitter has just half a year to improve before it's too late.
  "Twitter has been making many changes to hopefully inflect user growth in the
  
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• Twitter has 6 months to clean up its act before it's too late (TWTR)

  05-07-2016 19:11 via feedproxy.google.com
  
  The internet really, really wants Twitter to be acquired.
  The company's share price has fallen by about 60% in the year since Jack Dorsey took over the company but is up 19% since Microsoft last month announced plans to buy LinkedIn. That suggests that Twitter investors are more excited about a potential acquisition than they are about the company’s new CEO.
  But all is not lost for the social platform.
  6 months
  Investors say Twitter has just half a year to improve before it's too late.
  "Tw
  
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• 3 'risk-off' trades are going crazy right now

  05-07-2016 18:59 via feedproxy.google.com
  
  Stock are under pressure, and the British pound just touched to a new three-decade low of 1.3003 against the dollar.
  This follows several glum pieces of news coming out of Europe.
  The UK's Standard Life Investments stopped retail investors from pulling out of one of the biggest property funds in the country, slamming property and financial stocks, as JonesTrading's Dave Lutz noted in his trader chat on Tuesday.
  Moreover, several reports over the long weekend highlighted the risks
  
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• These are the 30 office jobs with the biggest gender pay gaps

  05-07-2016 18:48 via feedproxy.google.com
  
  53 years after the Equal Pay Act was passed, the gender wage gap continues to be a contentious issue in the work force. 
  According to the White House, the median woman working full time earned 78 cents for every dollar earned by the median man in 2013.
  Debates tend to focus on the complex set of reasons for the gap, but it's interesting to note which occupations feature the largest wage disparities.  
  Data from the United States Census Bureau allows us to
  
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• Better Placed Recruitment: Senior Innovation Marketing Manager

  05-07-2016 18:34
  
  £70000 - £77000 per annum + benfits:Better Placed Recruitment:
  Our super client based in Berkshire is looking for a senior innovation marketing manager for their highly creative and insights driven team.
  Berkshire
  
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• Netflix's stock is popping on news that you'll be able to stream using Comcast's fancy new cable boxes (NFLX)

  05-07-2016 18:32 via feedproxy.google.com
  
  Comcast thinks its new "X1" voice-controlled cable box will be the future of TV, and now that future will include Netflix.
  Recode's Kara Swisher on Tuesday broke the news that Comcast would allow Netflix on its new platform, and the pair of companies gave the following statement:
  "Comcast and Netflix have reached an agreement to incorporate Netflix into X1, providing seamless access to the great content offered by both companies. We have much work to do before the service will be available to co
  
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• The government needs to spend a lot of money on something even less sexy than highways

  05-07-2016 18:22 via feedproxy.google.com
  
  The push for fiscal stimulus is beginning to gain steam. Top finance names, both presidential candidates, and financial institutions' strategists are all on board for more government spending.
  Now the question becomes what to spend the windfall on.
  Neil Dutta at Renaissance Macro had a suggestion for lawmakers: Instead of spending the stimulus on something big and flashy, spend it on something necessary.
  Typically, the idea of stimulus brings to mind large highway projects and new bridges &mdash
  
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• The pound is crashing

  05-07-2016 18:13 via feedproxy.google.com
  
  Good afternoon!
  The British pound fell by 2.1% to a low of 1.3003 against the dollar at 12:08 p.m. ET.
  That's the lowest level since September 1985.
  This follows earlier news that the Bank of England's Financial Stability report called Brexit "the most significant near-term domestic risks to financial stability".
  The BOE's Financial Policy Committee also cut its countercyclical capital buffer for UK banks to zero from 0.50%.
  And, separately, the UK's June PMI, which was colle
  
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• Elon Musk calls Fortune's report on Tesla's latest stock sale 'BS' in Twitter tirade (TSLA)

  05-07-2016 18:13 via feedproxy.google.com
  
  Elon Musk is going off on Fortune.
  In two tweets fired out Tuesday morning, Musk called a report from Fortune's Carol Loomis published Tuesday "BS."
  Loomis' report questioned whether Tesla withheld material information from shareholders after the company learned a driver using autopilot in the company's Model S sedan had died in an accident on May 7.
  Loomis notes that the company sold over $2 billion of stock on May 18 — a sale that was executed before investors had learned about the autop
  
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• Mark Ritson: Gap’s CEO is suffering from digital delirium

  05-07-2016 17:16
  
  It’s hard to imagine there has ever been a worse time at Gap Inc in the company’s 46-year history. The gigantic American retailer which operates more than 3,700 stores around the World under brands such as Gap, Banana Republic and Old Navy recently announced its 14th consecutive month of declining sales. Its share price is officially in the toilet too and is now worth half what it was trading for a year ago.
  It’s not hard to see where the problems lie. In fact, we can use Gap
  
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• Red Sofa London: Project Manager - UX

  05-07-2016 17:09
  
  £40000 - £42000 per annum:Red Sofa London:
  Europe's biggest user experience design specialist wants an exceptional project manager accustomed to delivering user centric corporate web builds.
  London
  
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• CITI: This commodity is a better safe-haven option than gold

  05-07-2016 17:08 via feedproxy.google.com
  
  One of the more popular debates among economists revolves around this question: What's the point of gold?
  Some think it doesn't serve any purpose, and therefore has no intrinsic value.
  Others claim that hoarding gold is a legitimate way to safely store wealth in preparation for economic troubles.
  Investors in aggregate tend to lean toward the latter sentiment. In times of market turmoil, they generally dive headfirst into the shiny metal.
  For example, most recently, gold prices shot up about 5.2
  
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• CITI: There's a commodity that's a better safe-haven option than gold

  05-07-2016 17:08 via feedproxy.google.com
  
  One of the more popular debates among economists revolves around the question: what's the point of gold?
  Some think that it doesn't serve any purpose, and therefore doesn't have any intrinsic value.
  Others claim that hoarding gold is a legitimate way to safely store wealth, in preparation for economic troubles.
  Investors in aggregate tend to lean towards the latter sentiment. In times of market turmoil, they generally dive head-first into the shiny metal.
  For example, most recently, gold pr
  
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• Brand Recruitment: Events Marketing Executive

  05-07-2016 16:58
  
  £27000 per annum + benefits depending on experience:Brand Recruitment:
  Events Marketing Executive, High Wycombe -A leading consultancy is looking for an Events Marketing Executive to join their growing team.
  High Wycombe
  
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• Marketing Week announces judges for Data Storytelling Awards 2016

  05-07-2016 16:55
  
  The 10 judges will include ITV’s head of brand planning Claire Philips, HSBC’s EMEA head of CRM Simon Kaffel and eHarmony’s UK marketing director Romain Bertrand. The list of judges also features data experts from the likes of TfL, Camelot, AIG and Direct Line.
  Each will be judging 16 different categories celebrating the best in class in areas including predictive analytics, customer experience, personalisation, programmatic and mobile.
  Headline categories, meanwhile, include
  
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• The collapse of the monetary system as we know it will push gold to $4,200

  05-07-2016 16:46 via feedproxy.google.com
  
  Here's a bold call.
  After the post-Brexit, face-ripping comeback in gold prices, Christopher Wood at CLSA believes that the precious metal is set up to more than triple in price.
  Since the start of 2016, gold bullion has gained 24.6%, said Wood, who has been high on gold for some time now, and the risks to the global economy and safe-haven nature of the commodity will make it the go-to investment.
  "A long-term bullish view is maintained on gold bullion, with the ultimate price target now set at
  
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• Corporate America is giving a ton of cash back to its shareholders — and this should worry investors everywhere

  05-07-2016 16:11 via feedproxy.google.com
  
  Corporate America is giving a ton of cash back to its shareholders — and this should worry investors everywhere.Join the conversation about this story »NOW WATCH: GREEN BERET: This is how we're different from US Navy SEALs
  
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• Factory orders fall more than expected in May

  05-07-2016 16:00 via feedproxy.google.com
  
  Factory orders fell 1% in May, the Commerce Department said on Tuesday.
  Economists had forecast that new orders for manufactured goods in May fell 0.8% after a downward-revised 1.8% gain in the prior month, according to Bloomberg.
  Durable goods orders for the month were also revised lower. Orders for items purchased for long-term use, like dishwashers and stairway railings, fell 2.3%.
  An advance reading on durable goods orders showed that they fell 2.2%.
  "The May durable goods report r
  
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• Stocks are under pressure (SPY, DJI, IXIC, UST, TLT, TLO, DXY, USD)

  05-07-2016 15:48 via feedproxy.google.com
  
  US stocks are starting the short but busy week under pressure, and the British pound is trading near new lows against the dollar. 
  Near 9:48 a.m. ET, the Dow is down 114 points (0.64%), the S&P 500 is down 14 points (0.69%) and the Nasdaq is down 46 points (0.95%). 
  As Treasurys rally, the 10-year yield is down seven basis points to 1.39%, after hitting a fresh record low earlier.
  The British pound fell to a new three-decade low against the dollar, and is down 1
  
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• TUESDAY: Join us for a live discussion on automation featuring White House Chief of Staff Denis McDonough

  05-07-2016 15:31 via feedproxy.google.com
  
  White House Chief of Staff Denis McDonough on Tuesday will moderate a discussion with transportation entrepreneur Robin Chase and software futurist Martin Ford in a conversation that will be broadcast on Facebook Live by Business Insider.
  The discussion will focus on the future of automation and artificial intelligence — industrial robotics, self-driving cars, and more — and their effects on daily life and public policy.
  Business Insider, along with Futurism, will broadcast the
  
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• Red Sofa London: Experiential Staffing Recruitment Executive

  05-07-2016 15:27
  
  £18000 - £20000 per annum:Red Sofa London:
  We are looking for an Staffing Recruitment Executive to work in a well established and award winning Experiential Agency.
  London
  
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• Overnight, markets have become obsessed with Europe's next big problem: Italian banks

  05-07-2016 15:19 via feedproxy.google.com
  
  Forget Brexit; markets are all about Italian banks right now.
  After a long weekend in the US and headlines from the Bank of England warning about financial instability in the UK, markets are seemingly obsessed with problems in the Italian banking system.
  A note from JPMorgan, which comes to us from Zero Hedge, shows the rush of negative headlines related to the Italian banking system coming across the tape Tuesday morning.JPM pic.twitter.com/tlSpFZwLaM— zerohedge(@zerohedge) July 5, 2016
  A
  
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• JPMORGAN: It's time for the government to start spending

  05-07-2016 15:03 via feedproxy.google.com
  
  We have seen some pretty incredible attempts at economic stimulus in the post-financial-crisis world, including negative interest rates and monumental bond-buying programs from central banks.
  Despite this, the world continues to be stuck in a slow-growth rut, and policymakers are still searching for a way out.
  It may be time, then, to return to a tried-and-true method that has fallen out of favor during this recovery, according to Jan Loeys at JPMorgan: Governments should start spending more.
  "G
  
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• Lad Bible’s Mimi Turner: Tech and globalisation are creating winners and losers – and dividing society

  05-07-2016 14:54
  
  How do we heal the rift in the national psyche laid bare by Brexit?
  Marketers looking at the UK post-23 June will observe a tense standoff between segments of our society: young versus old; Remainer versus Brexiteer; rich versus poor; metropolitan elite versus narrow-minded little-Englander. These character types seem to be at odds with a society that prizes tolerance and inclusivity. The spate of racist abuse feels like a country we don’t recognise as ours.
  Compounding the agony, our poli
  
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• Nescafé credits its switch to Tumblr with a rise in sales and engagement

  05-07-2016 14:45
  
  The coffee brand now has 45 Tumblr sites live globally, with a further 20 planned by year’s out, as it aims to create a more direct connection with its younger consumers.
  Over the last six months, Nescafé says the Tumblr websites have generated an additional $200,000 in sales – thanks largely to ‘buy now buttons’ – but it insists this figure is “only a small sign of things to come”. Currently only ten of the sites offer the option to buy online, b
  
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• The Japanese yen is stronger

  05-07-2016 14:04 via feedproxy.google.com
  
  Good morning!
  The Japanese yen is stronger by 0.8% at 101.76 per dollar as of 7:39 a.m. ET.
  So far this year, the yen has appreciated by about 18% against the dollar.
  A stronger Japanese currency creates problems for the Japanese government and central bank, both of which have been struggling to jump-start the economy via the ambitious Abenomics plan. Plus, it has folks worried about corporate profits.
  As for the rest of the world, here's the scoreboard:
  The British pound is getting smoked,
  
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• The maker of Twinkies is going public

  05-07-2016 13:43 via feedproxy.google.com
  
  Hostess Brands LLC, the maker of Twinkies, has entered into a deal with Gores Holdings Inc. to go public.
  Hostess is expected to have an initial enterprise value of about $2.3 billion, the companies said in a statement on Tuesday.
  The transaction will be funded by $375 million in cash held in Gores' trust account and a $350 million placement by institutional investors led by Alec Gores, the holding company's CEO, the companies said.
  Funds managed by affiliates of Apollo Global Management LLC and
  
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• Russell Parsons: The way to heal Britain’s rift is to listen harder

  05-07-2016 13:01
  
  There has been a lot of commentary since the EU referendum about Britain, the divided nation, with the metropolitan elite on one side and the provincial and rural disenfranchised on the other, much of it lacking any insight. Our magazine cover star this week is definitely armed with insight. Ed Smith is a former director of sales and marketing at Australian media giant Foxtel. Having relocated to Britain he set himself the task of getting to know his adopted homeland.
  For most marketers looking
  
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• EMR | Specialist Marketing Recruitment: Director/Partner - Financial PR

  05-07-2016 12:04
  
  £70000 - £100000 per annum:EMR | Specialist Marketing Recruitment:
  Great opportunity for an experienced Financial PR Director to join this young, growing, Financial Communications consultancy. This is a permanent role.
  City of London
  
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• Red Sofa London: Midweight 3D Designer

  05-07-2016 11:07
  
  £34000 - £38000 per annum:Red Sofa London:
  Are you an experienced Midweight 3D Designer looking for your next big challenge?
  City of London
  
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• Better Placed Recruitment: Retention Marketing Manager

  05-07-2016 10:46
  
  £38000 - £40000 per annum + benefits and bonus:Better Placed Recruitment:
  Retention Marketing Manager for a great fun, well recognised challenger brand in the health insurance market.
  London
  
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• Vitamin T: Midweight/Senior Planner

  05-07-2016 10:26
  
  £38000 - £45000 per annum:Vitamin T:
  Looking for a fresh new challenge as a Planner to be the key link for a strong creative team? Do you have a passion for working with clients and bringing ideas to life? If that sounds like something you'd be interested in, then have a read on and see if i
  City of London
  
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• EMR | Specialist Marketing Recruitment: Senior Manager - Proposals Manager

  05-07-2016 09:55
  
  £60000 - £80000 per annum:EMR | Specialist Marketing Recruitment:
  One of the world's leading professional services firms is seeking to recruit a senior bids manager to join a growing team in their London office.
  London
  
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• Mustard Jobs: Associate Director - £63k

  05-07-2016 02:01
  
  £55000 - £63000 per annum, Benefits: 0:Mustard Jobs:
  Associate Director - £63k
  This very exciting opportunity is maternity cover for 1 year at one of London's coolest boutique Architecture and Interior branding firms!
  As...
  City Of London
  
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• World Skills UK: Branding and Marketing Manager (Maternity Cover)

  05-07-2016 02:00
  £46,460:World Skills UK:
  WorldSkills UK is an organisation that provides every young person with the chance to unlock their potential and get excited about the world of work..
  London (Central), London (Greater)
  
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• The Real Adventure Unlimited...: Head of Data and Insight

  05-07-2016 02:00
  
  £Competitive + benefits:The Real Adventure Unlimited...:
  There's no time like the present! The Real Adventure Unlimited is looking for talented individuals, like you, to help us deliver our vision.
  Bristol (City Centre), City of Bristol
  
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• The Great & The Good: Account Manager, Digital

  05-07-2016 02:00
  
  £28000 - £35000 per annum + significant benefits:The Great & The Good:
  Incredible opportunity for an Account Manager with strong Digital experienceto work on a flagship account at a thriving digital agency.
  London
  
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• Stopgap: Marketing Campaign Manager

  05-07-2016 02:00
  
  £200 - £225 per day + 6 Months:Stopgap:
  Do you have experience of working in a membership organisation with strong campaign management and campaign planning experience?
  London
  
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• Market Recruitment Ltd: Marketing Campaign Manager - Technology

  05-07-2016 02:00
  
  £30,000 - £32,000 basic + £2,000 bonus :Market Recruitment Ltd:
  Want to work in AMAZING offices? Offering a leading suite of cloud solutions and applications to businesses across the globe, our client has a stro...
  London (Greater)
  
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• Major Players: Group Account Director - fashion brand

  05-07-2016 02:00
  
  £60000 - £70000 per annum:Major Players:
  An amazing opportunity for a Group Account Director level candidate to work at an agency with an enviable client list of luxury and fashion brands
  London
  
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• Major Players: Account Manager - automotive account

  05-07-2016 02:00
  
  £28000 - £33000 per annum:Major Players:
  This is a really varied role. You'll be managing internal communications across integrated channels including print, digital, social, video content and experiential.
  London
  
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• Major Players: Account Executive/ Account Managers

  05-07-2016 02:00
  
  £23000 - £35000 per annum:Major Players:
  Major Players are working with an amazing independent Digital Agency based in East London who across a plethora of Alcohol and FMCG brands and are bolstering their team and therefore are looking for Account Managers and Account Executives to join them.
  London
  
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• Impact Creative: Senior Creative

  05-07-2016 02:00
  
  £50000 - £70000 per annum:Impact Creative:
  *Central London* *Award winning agency* * Senior Creative * *£50k - £70k*We are currently working with an international, very cool and forward thinking digital agency who are...
  London
  
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