Sales & Marketing news

• NYT: Trump is set to name ex-Goldman Sachs banker Steven Mnuchin Treasury secretary

  29-11-2016 23:40 via feedproxy.google.com
  
  President-elect Donald Trump is set to name his Treasury secretary as soon as Wednesday, The New York Times reports.
  His pick is the former Goldman Sachs banker Steven Mnuchin, who served as the national finance chair on Trump's presidential campaign, according to The Times.
  Mnuchin spent 17 years with Goldman Sachs, and his father worked at the bank for 30 years in stock trading.
  Mnuchin was chief information officer at Goldman Sachs before he left the firm in 2002. He also worked briefly for G
  
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• Whitney Tilson has a new short (WING, LL, EXAC)

  29-11-2016 22:16 via feedproxy.google.com
  
  Whitney Tilson has a new short: Wingstop.
  The founder of Kase Capital, who bet against Lumber Liquidators on allegations that the hardwood-flooring retailer sold toxic products, revealed his new short Tuesday at the Robin Hood Conference.
  Shares of the chicken-wing chain fell by as much as 3% in regular trading. 
  In a slide deck on his Website, Tilson listed five reasons why he was short the stock, or betting that it would fall. 
  First, he found the valuation to be "absu
  
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• There's finally a sign of trouble with auto loans

  29-11-2016 22:14 via feedproxy.google.com
  
  The US auto market has been booming, and 2016 is no exception. We could see carmakers match or beat last year's record of 17.5 million new cars and trucks sold. 
  Booming sales means booming auto loans, and the steady uptrend, including in so-called "subprime" lending, has been a reliable source of worry.
  We've covered this often at Business Insider, and our conclusion, based on our own analysis and interviews with experts, is that the auto-loan business isn't in a bubble. There's
  
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• Traditional car companies may not be able to keep up with the shift to electric cars (TSLA, DLPH)

  29-11-2016 21:29 via feedproxy.google.com
  
  The traditional auto industry is frantically trying to get ahead the curve when it comes to electric cars. Numerous automakers are either bringing new electric vehicles to market — or announcing bold plans to do so over the next decade.
  But do they have a shot at success? Morgan Stanely lead auto analyst isn't so sure.
  He explained why in a research note published Tuesday, in which he cut his rating and price target for Delphi, a major auto-parts supplier.
  The target-price drop is notable:
  
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• One restaurant group stands to be the big winner if Trump cuts everyone's taxes (DFRG)

  29-11-2016 20:52 via feedproxy.google.com
  
  Credit Suisse analysts turned bullish on Del Frisco's restaurants after they analyzed the potential effect of tax cuts on the chain.
  If President-elect Donald Trump cut income taxes, the group of over a dozen chains would be the biggest winner among restaurants, the analysts said in a note on Tuesday.
  While campaigning, Trump proposed a simpler tax code with a 33% ceiling for the highest income bracket, down from 39.6% this year.
  "Upper-income consumers would see the greatest tax benefit under T
  
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• Get ready for the supercycle — there could be 'unprecedented' demand for the iPhone 8 (AAPL)

  29-11-2016 18:44 via feedproxy.google.com
  
  There may be "unprecedented replacement demand" for the iPhones Apple is planning to launch in the second half of 2017, KGI Securities analyst Ming-Chi Kuo wrote in a note to clients seen by Business Insider.
  Kuo believes that Apple could ship between 90 million and 110 million iPhones in the second half of 2017.
  Apple may even end up shipping more iPhones than the 113 million it sold in the second half of 2014, driven by the iPhone 6.
  Kuo says Apple's suppliers — which sell the company co
  
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• This is the 'damage' imports have done to America's industries

  29-11-2016 18:18 via feedproxy.google.com
  
  There has been a lot of talk of deglobalization and potential trade wars in the aftermath of Donald Trump's election as US president.
  The president-elect has accused China of manipulating its currency, said he will withdraw from the Trans-Pacific Partnership trade deal, and said he will bring back jobs to the US. 
  With that in mind, Deutsche Bank economists Zhiwei Zhang and Li Zeng took a look at how a trade war (think tariffs and quotas) between the US and China mi
  
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• Most Americans want to prepare for retirement but are clueless about what they need to do

  29-11-2016 18:17 via feedproxy.google.com
  
  Preparing for retirement is top priority for an overwhelming majority of Americans, but only 50% of pre-retirees believe they are well-prepared with a strong retirement plan, according to the results of a Prudential Investments survey of 1,568 adults living in the United States (including 438 retirees).
  54% of pre-retirees have less than $150,000 saved in their employer sponsored retirement plan, and the same percent of pre-retirees also said they have no idea how much money they would
  
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• There's about to be a shift in who dominates the US housing market (HD, LOW, Z)

  29-11-2016 17:43 via feedproxy.google.com
  
  The balance of power in the US housing market will shift from sellers to buyers by 2019, according to experts surveyed by Zillow.
  The number of prospective homebuyers grew through the economic recovery, attracted by historically low mortgage rates and steady jobs growth. This demand, coupled with tightening inventories, created a favorable market for sellers.
  But it worsened affordability for buyers. A report Tuesday showed that the S&P Case-Shiller index of US home prices rose in September
  
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• Trump's new Cabinet pick wants to destroy Obamacare

  29-11-2016 17:37 via feedproxy.google.com
  
  Rep. Tom Price of Georgia on Tuesday was nominated as the new secretary of health and human services by President-elect Donald Trump.
  A former orthopedic surgeon, Price has an impressive record in the healthcare field. He is also a vocal critic of the Affordable Care Act, the healthcare law better known as Obamacare, and his appointment perhaps signals Trump's seriousness in intending to dismantle the law.
  "The Trump administration's mantra has been that the ACA is a disaster and the only way to
  
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• Diageo on how it is adapting to changing night life habits

  29-11-2016 16:57
  
  Diageo is adapting to changes in how and where people consume alcohol, identifying “chameleon spaces” such as festivals and non-alcoholic options as potential areas for growth.
  Speaking at audience agency Protein’s 2016 drinks report briefing last night (28 November), the company’s head of culture and entertainment Leila Fataar said changes in night life “greatly affect” the business, but that it is determined to take a positive outlook.
  These changes include
  
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• Carlsberg aims to reverse declining sales with premium rebrand

  29-11-2016 16:30
  
  Carlsberg is relaunching its Carlsberg Export product in a bid to ‘premiumise’ the brand and fight declining lager sales.
  The beer brand says this is the “first step” towards revitalising its Carlsberg flagship brand with the relaunch, planned for February 2017, accompanied by a £15m marketing push designed to connect with millennial drinkers.
  The campaign will celebrate the brand’s Danish heritage and tap into consumer demand for authenticity and the trend t
  
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• Consumer confidence soars to a post-recession high

  29-11-2016 16:00 via feedproxy.google.com
  Consumer confidence soared in November to a post-recession high, according to the Conference Board's monthly report published on Tuesday. 
  The confidence index rose to 107.1, the highest level since July 2007. Economists had forecast that the index rose to 101.5 from 98.6.
  This was the first full report from the Conference Board since the US election. However, only a few responses were received after the election. 
  "It appears from the small sample of post-election responses
  
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• A key measure of US house prices shot past the highest level since the eve of the last crash

  29-11-2016 15:18 via feedproxy.google.com
  
  The S&P Case-Shiller index of US home prices rose in September to the highest level since July 2006, when the most recent housing boom topped out.
  A report out Tuesday showed that the national index rose by 5.5% year-on-year in September. The 20-city composite, which covers major metros, rose by 5.1%, unchanged from the previous month.
  Seattle recorded the highest year-on-year price increase, up 11%, followed by Portland and Denver.
  House prices have been rising as a healthy jobs market and
  
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• Ball & Hoolahan: Senior Insights Manager

  29-11-2016 11:00
  £55,000 per annum :Ball & Hoolahan:
  Fabulous opportunity for an experience insights manager to join this FMCG Company; working with the marketing team you will help set the agenda for...
  South East England
  
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• Gabriele Skelton: Creative Strategist, branding and design agency, Bristol

  29-11-2016 10:32
  
  £40000 - £60000 per annum:Gabriele Skelton:
  Unabashedly brave and fiery Bristol-based branding and packaging design agency looking for a self-starting, bright and lively Strategist.Bristol
  
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• 2016 year in review: The best campaigns (part I)

  29-11-2016 08:55
  
  Vote Leave: Take control
  As much as it may pain some to admit, the Vote Leave campaign was one of the most effective of the year, resulting in the UK voting for Brexit by a margin of almost 52% to 48%. And it did that despite the Remain campaign being odds-on favourite to win at the start and having the backing of the then Prime Minister David Cameron, most MPs and a range of global leaders including US President Barack Obama.
  READ MORE: Why Brexit is both an opportunity and a strategic risk fo
  
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• FMCG brands move away from promotions in ‘complete change of direction’

  29-11-2016 01:01
  
  FMCG brands in the UK are increasingly shunning price promotions in favour of focusing on brand building through advertising, IRI data has suggested.
  The study, which looks into the use of promotions by FMCG manufacturers and retailers across Europe, highlights a drop in the proportion of volume sales of FMCG products that were sold on promotion in the UK in the latest year.
  The UK sells more FMCG products on promotion than anywhere else in Europe, with 49.8% of all food products and 58.6% of a
  
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• Warc Media Awards: Channel Integration shortlist

  29-11-2016 01:00
  GLOBAL: Airbnb, Lego, Mars, PepsiCo and Unilever are among the brand owners that have been shortlisted in the 2016 Warc Media Awards' Effective Channel Integration category.A total of 20 papers from ten markets are on the shortlist, with the US...
  
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• Twitter India claims surge in ad revenue

  29-11-2016 01:00
  BANGALORE: Twitter India has seen a 150% surge in ad revenues over the past 12 months as brands and government make increased use of the social networking platform, a top executive has claimed. "India is one of our key markets across the world,"...
  
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• TV drives short-term ROI

  29-11-2016 01:00
  SYDNEY: FMCG brands generate a return of A$1.74 for every A$1 invested in television according to new study that finds no other media achieving a similarly positive short-term revenue ROI.That was the case at any rate for the nine brands...
  
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• Programmatic takes half digital display

  29-11-2016 01:00
  GLOBAL: Programmatic advertising is expected to account for the majority of global digital display expenditure this year, according to a new forecast, demonstrating a remarkable advance in just a few years. Figures from media agency Zenith,...
  
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• Online retailers win US holiday shopping

  29-11-2016 01:00
  WASHINGTON: US consumers shopping over the holiday weekend preferred online destinations to bricks-and-mortar stores, according to data from the National Retail Federation.A survey of 4,330 consumers about Thanksgiving weekend shopping plans...
  
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• New platform targets football fans

  29-11-2016 01:00
  GLOBAL: Twenty-seven of the world's leading football clubs have signed up to a new digital platform that aims to engage fans in a different way – and to offer brands a "cutting-edge" approach to advertising.
  
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• DICK's Sporting Goods' long-form play

  29-11-2016 01:00
  LOS ANGELES: DICK's Sporting Goods, the retailer, has enjoyed considerable success in engaging consumers by using long-form content with minimal branding.Ryan Eckel, VP/Brand Marketing at DICK'S – which currently runs approximately 500 stores –...
  
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