Sales & Marketing news

• STOCKS HIT ALL-TIME HIGHS, DOW CRACKS 19,000: Here's what you need to know

  22-11-2016 22:00 via feedproxy.google.com
  
  Stocks once again topped all-time highs for the second day in a row as the winning streak for equities continued.
  Of special note, the Dow Jones Industrial Average cracked the 19,000 level for the first time in its history.
  We've got all the headlines, but first, the scoreboard:
  Dow: 19.036.37, +79.68, (+0.42%)
  S&P 500: 2,204.56, +6.59, (+0.25%)
  Nasdaq: 5,381.53, 12.55, (+0.23%)
  WTI crude oil: $48.03, -$0.21, (-0.44%)
  Donald Trump will reportedly name two new Federal Reserve Governors within
  
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• A judge ruled that the Koch brothers can keep their profit from Bernie Madoff's Ponzi scheme

  22-11-2016 21:51 via feedproxy.google.com
  
  A judge ruled on Monday that Koch Industries can keep $21.5 million in profits from the biggest Ponzi scheme in US history.
  Bloomberg's Erik Larson reported that a US bankruptcy court in New York ruled against a trustee working to retrieve money for victims of Bernie Madoff's fraudulent activities. The conglomerate owned by Charles and David Koch was an early investor with Madoff, according to court records reviewed by Bloomberg.
  In 2009, Madoff was sentenced to 150 years in prison after running
  
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• A Nobel prize winning economist nails why Trump supporters reject the thing that will help them most

  22-11-2016 21:45 via feedproxy.google.com
  
  In an essay for Project Syndicate, Nobel Prize winning economist Robert Shiller nailed why the 'Make America Great Again' slogan resonated with so many Donald Trump supporters.
  From his essay:
  Trump’s victory clearly appears to stem from a sense of economic powerlessness, or a fear of losing power, among his supporters. To them, his simple slogan, “make America great again,” sounds like “make you great again.” Economic power will be given to the multitudes, without
  
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• The Trump rally in bank stocks is based on 'many potential positives that have not actually materialized' (ZION, WSBC, HBAN, WAL, EWBC)

  22-11-2016 21:32 via feedproxy.google.com
  
  US banks may no longer be cheap, according to Macquarie Research, after the post-election rally in their share prices. While the S&P 500 is up 2.8% since the election, Super Regionals, or mid-sized banks active in multiple states, and the KBW Nasdaq Regional Banking Index are up 14.5% and 18.4% respectively.
  "Banks have continued to lead the market in the wake of a surprise November Republican sweep," Macquarie Research's John Moran and his team observed in a note on Tuesday. Moran argued th
  
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• Trump may be ready to make a big impact at the Federal Reserve

  22-11-2016 20:57 via feedproxy.google.com
  
  President-elect Donald Trump appears ready to mold the future of the Federal Reserve.
  According to a report from Bloomberg, citing two transition team sources, Trump plans to fill the two open seats on the Fed's Board of Governors within the first three months of his presidency.
  These seats have remained open throughout much of President Barack Obama's administration due to political wrangling between the president and Congress.
  Members of the Fed's Board of Governors are permanent voting p
  
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• Donald Trump says Apple CEO Tim Cook and Bill Gates called him after the election (AAPL, MSFT)

  22-11-2016 20:15 via feedproxy.google.com
  
  President elect Donald Trump said Tuesday during an interview at the New York Times that Apple CEO Tim Cook and Microsoft founder Bill Gates called him after the election to congratulate him on his victory. Trump says Tim Cook from Apple called him, so did Bill Gates.— Maggie Haberman(@maggieNYT) November 22, 2016
  Cook was a Hillary Clinton supporter and hosted a fundraiser for the Democratic candidate in August. 
  Trump, several times during his campaign, threatened Apple sp
  
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• KRUGMAN: White working-class voters keep voting for Republicans 'who say, outright, that they're lazy'

  22-11-2016 20:14 via feedproxy.google.com
  
  Paul Krugman, the Nobel Prize winning columnist and New York Times columnist, said Tuesday that he thinks white working-class voters in rural areas voted against their self interest in the 2016 election.
  In a series of tweets, Krugman said many policies passed by Democrats — such as the Affordable Care Act — have benefitted the white working class in areas such as Kentucky. Yet as Krugman noted, these voters overwhelming supported Republican nominee Donald Trump.
  Krugman sp
  
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• Wall Street is back in love with Amazon despite Trump threats (AMZN)

  22-11-2016 19:51 via feedproxy.google.com
  
  If you had to pick one tech company most at risk under Trump's presidency, it would have to be Amazon.
  Donald Trump and Amazon CEO Jeff Bezos constantly butted against each other throughout the campaign, with Trump once warning that the e-commerce company would face "problems" if he became the president.
  So it's no surprise that Amazon's stock dropped by as much as 9% post-election, despite Bezos offering an olive branch shortly after Trump's win.
  But over the past week,
  
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• It looks like box office for 'Rogue One' will be almost as impressive as 'The Force Awakens'

  22-11-2016 18:49 via feedproxy.google.com
  
  Disney is looking to repeat the opening-weekend success of "The Force Awakens" with its first ever "Star Wars" standalone movie, "Rogue One: A Star Wars Story."
  The movie, opening December 16, is projected to earn over $130 million at the domestic box office its first weekend, according to The Hollywood Reporter.
  If it holds, that would be the second-highest opening of all time in December, with 2015's "The Force Awakens" still comfortably topping the list with its $247.9 million first weekend.&
  
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• Dow hits 19,000 for the first time

  22-11-2016 18:40 via feedproxy.google.com
  
  US stocks opened at all-time highs for a second straight day on Tuesday.
  We also got two round-number milestones: 19,000 for the blue-chip Dow Jones Industrial Average, and 2,200 for the benchmark S&P 500. The indexes closed at 18,955.35, (+0.46%), and 2,198 (+0.74%) on Monday.
  The last time the Dow, S&P 500, Nasdaq, and small-cap Russell 2000 indexes finished at new highs on the same day was at the height of the dotcom bubble on December 31, 1999. 
  This rally is a continuation
  
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• Morgan Stanley says Trump presidency may be good for Harley-Davidson (HOG)

  22-11-2016 18:27 via feedproxy.google.com
  
  Morgan Stanley's lead auto analyst Adam Jonas is also the bank's lead motorcycle analyst, and he likes Harley-Davidson.
  On Tuesday, Jonas published a research note in which he hiked his price target for the all-American motorcycle maker to $61 from $54, with an "overweight" rating (his version of a "buy").
  Harley-Davidson shares had closed on Monday at $58 and were trading at almost $60 on Tuesday, up about 2%.
  Jonas thinks that Harley is in a good position to benefit from a Trump presidency. He
  
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• Mark Ritson: For Facebook’s mistakes, no-one else would be forgiven

  22-11-2016 18:15
  
  A lot of people ask: “Mark, how long have you been married?” That’s a tricky question for me because I work at Facebook (disclaimer: not really). So rather than come out with a single comparable metric like – oh I don’t know – years of marriage, I prefer to approach the answer differently.
  Usually I trot out about a dozen different data points one after the other. These include average number of waking minutes spent with my spouse per day and the total number
  
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• Mark Ritson: Facebook should hang its head in shame for measurement errors

  22-11-2016 18:15
  
  A lot of people ask: “Mark, how long have you been married?” That’s a tricky question for me because I work at Facebook (disclaimer: not really). So rather than come out with a single comparable metric like – oh I don’t know – years of marriage, I prefer to approach the answer differently.
  Usually I trot out about a dozen different data points one after the other. These include average number of waking minutes spent with my spouse per day and the total number
  
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• The Goldman Sachs power players behind Lloyd Blankfein

  22-11-2016 18:09 via feedproxy.google.com
  A Goldman Sachs executive considered a potential candidate to succeed CEO Lloyd Blankfein on Monday said he was retiring from the firm.
  Michael Sherwood, a vice chairman and co-CEO of Goldman Sachs International, decided to retire after 30 years at the firm, according to an internal memo.
  In case his departure raises any questions about who might eventually take the reins after Blankfein, who is 62 and says he has no plans to retire, we have put together a list of the key executives at the firm.
  
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• JPMorgan has made an important hire from Goldman Sachs, and it hints at the future of trading (JPM)

  22-11-2016 17:17 via feedproxy.google.com
  
  JPMorgan just announced a new line-up at the top of its markets execution team, and the team includes an interesting new hire from Goldman Sachs. 
  The bank has hired Debra Herschmann from Goldman Sachs as head of corporate and investment bank user experience. She will also join CIB chief information officer Lori Beer's management team. At Goldman, she was global head of user experience in client platforms.
  Her new role was announced to staff on Tuesday in a memo from Dav
  
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• Red Sofa London: Senior Project Manager/Delivery Lead

  22-11-2016 17:12
  
  £45000 - £50000 per annum:Red Sofa London:
  This Herts based household brand is currently looking for an experienced PM for the Brand Activation team. 5 years project management experience d...
  Hertfordshire, Watford
  
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• Dot-Gap: SEO Executive

  22-11-2016 17:00
  
  £25k:Dot-Gap:
  Techinical SEO opportunity ideal for a junior candidate looking to expand their skills in a top flight media agency. Must have SEO experience and a ke
  London (Central), London (Greater)
  
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• 3 brutal charts explain everything that is going on in money management right now

  22-11-2016 16:48 via feedproxy.google.com
  
  The flow of money from actively managed funds to index-trackers is one of the dominant themes in finance right now. 
  US exchange-traded funds now have close to $2.4 trillion in assets, according to the Investment Company Institute.
  Actively managed funds, in contrast, have been losing assets at a fast clip, with active equity funds seeing close to $150 billion in outflows so far in 2016. Hedge funds, meanwhile, continue to struggle. There has been a net $77 billion outflow from th
  
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• Just Eat focuses on tech and social good to stay ahead of disruptors

  22-11-2016 16:28
  
  Just Eat is placing a bigger focus on new technology such as virtual reality (VR), artificial intelligence (AI) and robotics to ensure it stays ahead of the curve, as new players enter the increasingly competitive takeaway sector.
  The online food delivery brand hosted an event today (22 November) to showcase some of the technology it is developing. This includes:
  ●    Virtual reality: Using VR, it offers restaurant partners a bird’s eye view of its orders that ca
  
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• Buyers may be about to flood the biggest part of the housing market

  22-11-2016 16:24 via feedproxy.google.com
  
  New homebuyers may be about to flood the US market for existing homes to lock in the lowest mortgage rates they can.
  In the past two weeks — since Donald Trump was elected president — mortgage rates jumped alongside other interest rates. This happened as investors raised their expectations for economic growth and inflation, placing their bets on Trump's plans to spend heavily on infrastructure and cut taxes.
  The Bankrate.com 30-year national average rate was up from 3.5% on Election
  
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• Americans typically open 500,000 credit cards on Black Friday

  22-11-2016 16:20 via feedproxy.google.com
  
  The day after Thanksgiving, Black Friday, is typically portrayed as a chaotic mess of American consumerism.
  Based on data from Torsten Sløk, the chief international economist at Deutsche Bank, it is also a huge opportunity for credit card companies.
  According to Sløk, Americans have opened roughly 500,000 in-store credit cards over the past three years. This is more than triple the average rate of just 150,000 cards for the other days of November, according to Sl&osl
  
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• The dangers of images that reinforce stereotypes

  22-11-2016 14:45
  
  Marketers are familiar with stock images of ‘the average family’ – nearly always white and heterosexual. But many are moving away from these stereotypes in an effort to avoid discrimination and better reflect society.
  Brands are increasingly realising the need to use images that are racially diverse, show same-sex couples and are moving away from using 2.4 children family scenes in advertising campaigns.
  Almost half (49%) of marketers have used more racially diverse image
  
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• Moving images beyond stereotypes

  22-11-2016 14:45
  
  Marketers are familiar with stock images of ‘the average family’ – nearly always white and heterosexual. But many are moving away from these stereotypes in an effort to avoid discrimination and better reflect society.
  Brands are increasingly realising the need to use images that are racially diverse, show same-sex couples and are moving away from using 2.4 children family scenes in advertising campaigns.
  Almost half (49%) of marketers have used more racially diverse image
  
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• John Lewis winning Christmas ad battle as ‘big four’ struggle

  22-11-2016 13:03
  
  John Lewis is way ahead in the Christmas ad battle this year as its popular TV ad featuring Buster the Boxer (above) and buzz on social media translates to high consumer engagement.
  Thanks to the Buster the Boxer campaign, John Lewis has clocked up an impressive 203,199 mentions across social media since 4 November, according to Waggener Edstrom [WE] Communication’s brand agility index. To put this number into perspective, the closest competitor is M&S with 43,376 mentions.
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• Tesco boss says being a marketer gives him an ‘edge’

  22-11-2016 12:32
  
  Tesco boss Dave Lewis (pictured) says his past as a marketer has resulted in the supermarket’s turnaround strategy having “some edge to it”. Lewis had a 27-year career at Unilever, working on popular advertising campaigns such as ‘Real Beauty’ for Dove.
  When he took over Tesco in September 2014, some analysts questioned its long-term future. For the year to February 2015, the supermarket giant recorded a record £6.4bn pre-tax loss, while Lewis had to quickly
  
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• Russell Parsons: Prepare yourself for zero-bullshit pitching

  22-11-2016 11:38
  
  One of the key developments of 2016 is Unilever’s introduction of zero-based budgeting. The budgeting approach is nothing new but the fact the FMCG giant decided it was the cost management method of choice made the move very notable as an indication of which way the economic wind is blowing.
  READ MORE: Unilever defends zero-based budgeting
  As the reality of Brexit bites, and until we get answers to the questions most people are asking about the consequences of a Trump presidency &nda
  
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• Russell Parsons: Prepare for zero-bullshit pitching

  22-11-2016 11:38
  
  One of the key developments of 2016 is Unilever’s introduction of zero-based budgeting. The budgeting approach is nothing new but the fact the FMCG giant decided it was the cost management method of choice made the move very notable as an indication of which way the economic wind is blowing.
  READ MORE: Unilever defends zero-based budgeting
  As the reality of Brexit bites, and until we get answers to the questions most people are asking about the consequences of a Trump presidency &nda
  
  Read more

• Epoch Design: Account Manager/Senior Account Manager

  22-11-2016 11:23
  
  Competitive + Benefits:Epoch Design:
  We’re on the look out for brilliant people to join us.
  Bristol (City Centre), City of Bristol
  
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• WeChat flexes muscles internationally

  22-11-2016 01:00
  
  SINGAPORE: WeChat, the Tencent-owned messaging app, is taking its suite of advertising solutions overseas as it seeks to tap into opportunities beyond mainland China, with Singapore an early focus of this development, a leading executive has said....
  
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• Warc Media Awards: Partnerships shortlist announced

  22-11-2016 01:00
  
  GLOBAL: McDonald's, P&G Prestige, Nissan, Under Armour, AT&T and Cigna have been shortlisted in the Warc Media Awards' Effective Use of Partnerships & Sponsorships category. Nineteen papers from nine markets are on the shortlist, which...
  
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• Retail messaging shifts over weekend

  22-11-2016 01:00
  
  WASHINGTON: A majority of Americans plan to shop this holiday weekend, with both online and offline channels expected to benefit, although the messaging tactics used should differ between Black Friday and Cyber Monday, a new survey suggests.A poll...
  
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• P&G eyes more marketing savings

  22-11-2016 01:00
  
  CINCINNATI: Procter & Gamble has outlined where it believes it can generate more savings in its marketing expenditure – in addition to those already achieved by cutting its agency roster.Last month the FMCG giant also announced it was...
  
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• India demonetisation causes retail chaos

  22-11-2016 01:00
  
  MUMBAI:Brands are urgently implementing price cuts, cashbacks and incentives as India's demonetization initiative begins to bite retail sales. Prime Minister Narendra Modi's decision early this month to demonetize Rs 500 and Rs 1,000 banknotes –...
  
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• General Mills drives creative diversity

  22-11-2016 01:00
  
  NEW YORK: General Mills, the food group, is seeking to drive diversity within its creative agencies in a bid to deliver communications that truly resonate with its expansive audience.Michael Fanuele, Chief Creative Officer at General Mills,...
  
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• APAC online viewers prefer free content

  22-11-2016 01:00
  
  ASIA-PACIFIC: More than three quarters of connected consumers across Asia-Pacific watch traditional television on a daily basis, while almost two thirds also view free online content, new research has shown.Data from Kantar TNS's Connected Life...
  
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• Agencies reset aspirational goals

  22-11-2016 01:00
  
  NEW YORK: In a bout of post-election soul-searching, US agencies are reassessing their approach to research and hiring as they consider whether they are employing the right methods and the right people to reach that part of the electorate that...
  
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