Sales & Marketing news

• From travel bans to disaster-recovery sites, here's everything we know about how Wall Street firms are handling the spread of coronavirus

  12-03-2020 19:03 via feedproxy.google.com
  
  The spread of coronavirus has sent Wall Street banks scrambling to put in place policies to protect workers and clients and make sure business can carry on with as little disruption as possible. 
  The changes come as financial markets are being rocked by worries about the economic impact of supply-chain disruption and containment measures.
  And the first emergency rate cut by the Federal Reserve since the financial crisis has put even more pressure on banks. 
  Here's a look at the latest
  
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• Republicans oppose coronavirus bill that would provide paid sick leave and free testing

  12-03-2020 18:42 via feedproxy.google.com
  Republicans on Thursday said they would not support a House bill designed to counter the economic fallout of the coronavirus.
  That put the future of the outbreak response bill in jeopardy hours before Congress was scheduled to leave for a weeklong recess.
  The bill would provide free testing for the respiratory illness COVID-19 and expand paid sick leave.
  Visit Business Insider's homepage for more stories.
  Republicans on Thursday said they would not support a House bill designed to counter the ec
  
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• Dow slips 1,300 points as Trump coronavirus response disappoints, Fed funding cuts some losses

  12-03-2020 18:27 via feedproxy.google.com
  US stocks plunged on Thursday after President Trump's Wednesday coronavirus comments failed to calm investors' nerves.
  Trump's 30-day European travel ban added to trepidation as airline stocks tumbled.
  The S&P 500 and the tech-heavy Nasdaq are in bear-market territory, down more than 20% from recent highs. The Dow Jones industrial average fell further into bear territory after closing below the threshold on Wednesday.
  The losses pared in the afternoon after the Federal Reserve announced a st
  
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• 'Stupid beyond even my wildest fantasies': Krugman, Summers, Lagarde ridicule Trump's coronavirus response

  12-03-2020 18:09 via feedproxy.google.com
  Paul Krugman, Christine Lagarde, and Larry Summers ripped into President Trump's coronavirus response on Thursday.
  "This is stupid beyond even my wildest fantasies," the economist and columnist tweeted about Trump's decision to restrict European travel to the US. "THE VIRUS IS ALREADY HERE."
  "I doubt very much that diseases have passports and are aware of borders," the European Central Bank's president told CNBC.
  Summers, a former US Treasury secretary, blamed the president's "imprudent rhetoric
  
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• Read the memo Jamie Dimon's lieutenants just sent announcing his return home from the hospital following emergency heart surgery

  12-03-2020 17:58 via feedproxy.google.com
  
  JPMorgan Chase CEO Jamie Dimon is out of the hospital and recovering at home, according to an internal memo sent to employees by executives that was obtained by Business Insider. 
  Dimon recently had emergency heart surgery after experiencing chest pains last week. 
  JPMorgan employees told Business Insider what the first 48 hours after Dimon entered surgery were like under the company's contingency plan. 
  Visit Business Insider's homepage for more stories.JPMorgan Chase CEO Jamie D
  
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• Trump says markets are going to be 'just fine' as stocks absorb historic coronavirus-led plunge

  12-03-2020 17:55 via feedproxy.google.com
  President Donald Trump said Thursday that markets "are going to be just fine" amid a wild trading season spurred by investor worry over the coronavirus outbreak, CNBC reported.
  Stock futures began to plummet Wednesday night during the president's address to the nation.
  Losses continued in earnest on Thursday, halting futures trading before the opening bell in New York.
  After markets opened, the rout again triggered a circuit breaker and halted trading again. All major US indexes were trading mor
  
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• Coronavirus shock is pushing highly indebted 'zombie' companies toward financial ruin — and a risky $1 trillion market is already showing the damage a recession would do

  12-03-2020 17:39 via feedproxy.google.com
  
  The coronavirus pandemic could throw the US economy into a recession this year. 
  If that happens, companies that amassed a ton of debt during the expansion would struggle to repay and stay in business as their cash flows shrink. 
  The $1 trillion leveraged-loan market has been underperforming and seeing historic outflows, indicating that investors are already worried.  
  Click here for more BI Prime stories. The coronavirus pandemic and its disruptions to everyday life hav
  
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• The White House called CNBC host Jim Cramer on live television after he urged Trump to help the markets

  12-03-2020 17:13 via feedproxy.google.com
  The White House called CNBC's Jim Cramer on live TV after urging the federal government to take action to contain the economic fallout of the spreading coronavirus.
  "I believe that some of these plans that I mentioned are being debated right now and I feel better," Cramer told viewers after taking the call.
  The "Mad Money" host said he believed the Trump administration was weighing options like the Federal Reserve being able to guarantee credit lines.
  Visit Business Insider's homepage for more s
  
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• The New York Stock Exchange is preparing to close its trading floor as the coronavirus sweeps through New York

  12-03-2020 17:11 via feedproxy.google.com
  The escalating coronavirus outbreak in New York could prompt the New York Stock Exchange to close its trading floor.
  The NYSE's contingency plan would replace its human/electronic-broker hybrid with a backup system that hasn't yet been used during a real-world trading session, The Wall Street Journal reported.
  While the trading floor no longer holds the importance it did decades ago, traders still organize end-of-session auctions that determine the closing prices for thousands of stocks.
  All IPO
  
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• Famed economist David Rosenberg called the housing bubble. Now he tells us why the oil-price war will be more damaging than the coronavirus — and outlines a scenario where stocks plunge another 13%.

  12-03-2020 16:57 via feedproxy.google.com
  
  The economist David Rosenberg says the plunge in oil prices will cause severe harm and could trigger a wave of defaults as energy companies — and then firms in other industries — fail to pay down their debt.
  Rosenberg, famed for being among the first to identify the housing bubble of the 2000s and forecast the looming Great Recession, says history shows it will take the economy several years to recover. 
  He said that based on typical market performance during recessions, the S&a
  
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• Goldman Sachs studied every bear market in stocks since 1835 — and concluded that 3 red flags make this coronavirus-driven one unlike any other in history

  12-03-2020 16:38 via feedproxy.google.com
  
  US stocks plunged into their 28th bear market since 1835 on Thursday, ending a record bull run.
  Goldman Sachs classified the episode as an "event-driven" bear market caused by the new coronavirus. 
  Three things make this one unique: the virus, its infection rate, and the low level of interest rates. 
  Click here for more BI Prime stories. The benchmark S&P 500 plunged into bear-market territory on Thursday, ending its record-long bull run that had lasted 11 years. 
  A day e
  
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• A JetBlue passenger who flew from New York to Florida has tested positive for coronavirus (JBLU)

  12-03-2020 16:36 via feedproxy.google.com
  
  A JetBlue passenger who flew Wednesday tested positive for the coronavirus. 
  Local news reports said passengers were allowed to leave the plane without medical tests after it landed in West Palm Beach. 
  Airlines have been walloped by flight cancellations due to the spreading coronavirus, with many stocks losing half their value in a matter of weeks. 
  Visit Business Insider's homepage for more stories.A passenger on a JetBlue flight from New York City to West Palm Beach, Florida on
  
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• The stock market's fear gauge spikes to its highest since the peak of the financial crisis

  12-03-2020 16:19 via feedproxy.google.com
  The Cboe Volatility Index, also known as the VIX and widely seen as the market's fear gauge, spiked to 67 on Thursday.
  It's the highest reading from the gauge since the 2008 financial crisis. 
  The VIX jump came amid a wild morning in stocks, in which a major rout activated a so-called market circuit breaker and halted trading for 15 minutes.
  Watch the VIX live on Markets Insider.
  Amid a morning of wild trading, Wall Street's fear gauge has spiked to levels most recently seen in 2008.
  The Cb
  
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• Business is booming for certain types of hedge funds as coronavirus rocks markets. These 6 have returned as much as 14% with bets focused on volatility and macro trends.

  12-03-2020 16:06 via feedproxy.google.com
  
  Chris Cole's Artemis Capital, an Austin-based hedge-fund firm with three funds, has racked up gains while the markets tank. 
  A recent stat sheet shows that Artemis' Vega flagship fund has returned more than 14% in March through Wednesday.
  Other hedge funds that have done well in the choppy markets include macro shops like Brevan Howard and Kirkoswald, short-sellers like Odey and Horseman, and new commodity fund Quantix Commodities.
  Visit Business Insider's homepage for more stories.Artemis
  
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• Warren Buffett compared fear and greed to 'super-contagious diseases' and 'epidemics.' Investors are quoting him to keep calm as coronavirus ravages markets

  12-03-2020 15:51 via feedproxy.google.com
  Warren Buffett described fear and greed as diseases that infect investors in a shareholder letter in 1986.
  "We simply attempt to be fearful when others are greedy and to be greedy only when others are fearful," the billionaire investor said.
  Google searches and tweets about Buffett's famous quote are spiking as coronavirus ravages stock markets and investors try to hold their nerve.
  Visit Business Insider's homepage for more stories.Warren Buffett once described fear and greed as diseases that i
  
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• Treasury liquidity is evaporating as traders need it most — endangering a $50 trillion debt market

  12-03-2020 15:44 via feedproxy.google.com
  Liquidity in the Treasury bill market plummeted to record lows this week, according to JPMorgan, posing a threat to the popular safe haven and the trillions of dollars linked to US bonds.
  Treasury yields serve as a benchmark for emerging market debt, mortgages, and several other fixed-income assets.
  A liquidity problem "makes it much harder to sense the value" of more than $50 trillion in dollar-denominated debt assets around the world, Joshua Younger, head of US interest rate derivatives strate
  
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• American Airlines is reportedly capping fares for travelers leaving Europe following the US travel ban amid coronavirus pandemic (AAL)

  12-03-2020 15:34 via feedproxy.google.com
  
  American Airlines is reportedly capping fares for travelers flying from Europe to the US.
  The move is reportedly a response to a 30-day travel ban declared by the US President Donald Trump Wednesday night, in response to the coronavirus pandemic.
  Visit Business Insider's homepage for more stories.American Airlines said on Thursday that it would cap fares for travelers flying to the US from Europe, following a travel ban declared by the US President Donald Trump in an address to the nation Wednes
  
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• The global oil price war is pushing highly indebted US shale companies toward default, an event that could trigger 'financial contagion'

  12-03-2020 15:28 via feedproxy.google.com
  The global oil price war has been a huge shock to the US shale industry, and it could spark higher default rates going forward, JPMorgan wrote in a Wednesday note. 
  Cumulative high-yield energy default rates could hit 24% in 2021, according to JPMorgan, assuming that crude rises to $40 per barrel this year and gains to $50 per barrel in 2021. 
  If the price of oil remains depressed at $40 per barrel, defaults could be even higher, according to the firm. 
  Watch oil trade live on Mar
  
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• Coronavirus fears are hammering automaker stocks, but the assembly lines are still running (GM, F, FCAU, TSLA, RACE)

  12-03-2020 15:12 via feedproxy.google.com
  
  Automaker stocks have posted major declines as the COVID-19 outbreak has worsened globally and intensified in the US.
  Ford and General Motors have instituted restrictions on travel domestically and internationally, as has the United Auto Workers.
  The UAW has been in communication with its membership and the Detroit automakers, regarding preparations for the coronavirus outbreak.
  No major automaker has yet announced a curtailing of production.
  Visit Business Insider's homepage for more stories.Au
  
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• Shaquille O'Neal on investing in Google early on: 'My only regret is that I wish I would have bought more' (GOOG, GOOGL)

  12-03-2020 15:10 via feedproxy.google.com
  
  Former NBA star Shaquille O'Neal says his only regret is not buying more shares of Google in the '90s.
  That's according to the new book "A-List Angels" by Zack O'Malley Greenburg, which delves into the crossover of celebrity investors and Silicon Valley. 
  O'Neal bought shares of Google before the company went public in 2004, although he won't say how much he invested. 
  In the past, O'Neal has said he borrowed Amazon CEO Jeff Bezos' investing strategy of putting money into things that m
  
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• Why community is essential for Twitch

  12-03-2020 01:00
  
  Twitch, the livestreaming platform for gamers, believes that a sense of “community” is fundamental to its appeal to users, and thus also to marketers hoping to reach this valuable audience.
  
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• New audience measurement tool launched for outdoor ads

  12-03-2020 01:00
  
  Route, the audience research body for out-of-home ads (OOH) in the UK, has launched a new and more accurate system of measuring how many people view advertising when they’re on the move.
  
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• Marketing sector welcomes short-term relief in UK Budget

  12-03-2020 01:00
  
  A £12bn stimulus to cushion the expected effects of the coronavirus outbreak was the main feature of yesterday’s UK Budget, which was given a cautious welcome by advertising industry leaders.
  
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• How to get your SEO right

  12-03-2020 01:00
  
  Search remains a key tool in the marketing armoury, enabling consumers to find the information they require, and by following a clear process, advertisers can boost visits and – ultimately – drive sales.
  
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• Building a successful media brand without VC cash

  12-03-2020 01:00
  
  Morning Brew, the US newsletter publisher that offers a daily business digest, is growing fast – and advertising dollars have played a crucial role.
  
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• Brands should not ignore nuances of the Ramadan journey: ADA

  12-03-2020 01:00
  
  Brands often make the mistake of creating a single message that they simply flip from subdued to celebratory between Ramadan and the Eid al-Fitr festive periods, according to digital agency ADA.
  
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• A new approach to segmentation in China

  12-03-2020 01:00
  
  In China, much consumer insight is locked behind the walled gardens of Baidu, Alibaba andTencent (BAT), so advertisers are exploring how location and payment data can help them with their segmentation.
  
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