Sales & Marketing news

• Stocks rally to avoid their worst month since the financial crisis

  31-10-2018 21:08 via feedproxy.google.com
  Stocks rose Wednesday as Wall Street seemed to shake off fears about rising rates and signs of slowing growth.
  After a string of sharp sell-offs in recent weeks, the US indexes had been headed toward their worst month since the financial crisis.
  Follow the US indexes in real time here.Stocks jumped Wednesday as an earnings-fueled rally helped stave concerns about signs of slowing growth and rising rates, allowing Wall Street to sidestep what would have marked its worst month since the financial
  
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• Denny's surges 25% after saying it will sell company-operated stores to franchisees (DENN)

  31-10-2018 21:03 via feedproxy.google.com
  Denny's on Tuesday said it will sell some of its company-operated restaurants to franchisees as part of its refranchising and development strategy.
  Shares soared 25% following the news, hitting a 52-week high of $18.16 apiece.
  The company's third-quarter financial results missed both on the top and bottom lines.
  Watch Denny's trade in real time here.Denny's shares soared 25% Wednesday, hitting a 52-week high of $18.16 apiece, after the restaurant chain said it will
  
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• MoviePass' parent company is delaying a shareholder vote on its reverse-split plan — again (HMNY)

  31-10-2018 20:09 via feedproxy.google.com
  Helios and Matheson, the parent company of MoviePass, is postponing by two weeks a vote on its plan to reverse split its stock for the second time in four months.
  The delay is the second in two weeks for the company, another indication that shareholders are resistant to the plan.
  Shareholders have seen their holdings in the company plunge amid its huge financial losses and its massive stock issuance.Shareholders of the parent company of MoviePass won't be voting Thursday on its controversial pla
  
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• Facebook warned Wall Street that it's going to spend a lot of money fixing problems that can never be fixed (FB)

  31-10-2018 18:09 via feedproxy.google.com
  Facebook is going to spend a lot of money next year on making the social network a safer place.
  UBS forecasts that Facebook's costs and expenses of more than $20 billion could grow by as much as 50% next year, partly because of investment in security.
  But Facebook CEO Mark Zuckerberg admitted that the issues may never be fixed. "There's no silver bullet," he told investors.
  Some activists think Facebook is just too big.Wall Street may have breathed a sigh of relief at Facebook's third-quarter ea
  
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• The FAANG stocks are flirting with their best day in almost 3 years (FB, APPL, AMZN, NFLX, GOOG)

  31-10-2018 17:06 via feedproxy.google.com
  Facebook on Tuesday reported third-quarter results that weren't as bad as feared.
  Tech stocks in the FAANG basket all surged on Wednesday.
  The FAANG stocks were among the hardest hit during the stock-market selling in October.Watch Facebook, Amazon, Apple, Netflix and Google-parent Alphabet trade live.The most-popular tech stocks are flirting with their best day in nearly three years as the market breathes a sigh of relief following Facebook's third-quarter results.
  The social-med
  
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• Charlotte Rogers: No CEO should be too big to say sorry

  31-10-2018 16:14
  Arcadia boss Sir Philip Green is under pressure to address allegations of personal misconduct.Sorry seems to be the hardest word – for CEOs at least. Take Mark Zuckerberg, who took five days to admit Facebook had “made mistakes” in relation to the Cambridge Analytica scandal and has still not appeared before the UK’s committee for digital, culture, media and sport despite multiple requests.
  This week Sir Philip Green, CEO of the Arcadia Group, and Tesla chief Elon Musk re
  
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• Halo Top on disrupting the ice cream market: We haven’t been trained to think inside the box

  31-10-2018 16:08
  Five years ago, ice cream and weight loss would have been considered polar opposites; yet fast-forward to today and the shelf is cluttered with tubs proclaiming their low calorie count.
  The growing popularity of ‘healthy’ ice cream is in part down to the rise of one brand, Halo Top,whose low-calorie, high protein tubs have been flying off the shelf since 2016. Halo Top uses sugar substitutes stevia and erythritol to sweeten the ice cream without racking up the calorie count.
  It
  
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• Trump is zeroing in on one of his favorite topics as the midterm elections near

  31-10-2018 16:03 via feedproxy.google.com
  President Donald Trump has begun to tweet frequently about the stock market again.
  Trump's eight stock tweets in October is the most about the market in one month since December 2017.
  The tweets also come as Trump is trying to drum up Republican support heading into the midterms.
  The stock market is still up significantly since Trump's election, despite some recent struggles, so the president may see it as a good sales pitch.After months of relative silence on the topic, President Donald Trump i
  
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• Strategy strengthens across MENA

  31-10-2018 16:00 via warc.com
  Hall & Partners’ Ziad Skaff shares what he’s learned from two years of judging the WARC Prize for MENA Strategy.
  
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• 'Not as spooky as feared, but ghosts remain': Here's what Wall Street is saying about Facebook's decelerating growth (FB)

  31-10-2018 15:32 via feedproxy.google.com
  Facebook on Tuesday reported revenue that missed Wall Street estimates and stalling user trends during the third quarter. Shares were up in premarket trading Wednesday, however, as investors had apparently prepared for the worst.
  The social-media giant earned $1.76 a share, beating the $1.47 that was expected by analysts. Its revenue grew 33% year-on-year to $13.73 billion but missed the $13.8 billion that was anticipated.
  Facebook said it had 2.27 billion worldwide monthly active users in the
  
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• The Netflix of China tanks after missing on sales and profits (IQ)

  31-10-2018 15:23 via feedproxy.google.com
  iQiyi, seen as the "Netflix of China," missed on both the top and bottom lines.
  Shares tumbled 12% following the company's third-quarter results.
  iQiyi added a net of 13.5 million subscribers in the third quarter.
  Watch iQiyi trade in real time here.iQiyi, widely seen as the "Netflix of China," tumbled as much as 12% Wednesday after the company reported third-quarter sales and profits that fell short of Wall Street estimates.
  The Chinese video-streaming giant on Tuesday announced a los
  
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• UBS may turn to M&A to boost an $800 billion business and keep up with US giants like BlackRock and Vanguard

  31-10-2018 15:01 via feedproxy.google.com
  UBS is reportedly considering acquisitions and joint-ventures to bolster its $800 billion asset management business.
  The Swiss lender is trying to keep pace with larger rivals like BlackRock, Vanguard, and Fidelity that can undercut them on fees.UBS is considering acquisitions and joint-ventures to bolster its $800 billion asset management business and stay competitive with larger, fee-cutting US rivals. 
  Top executives at the Swiss lender, which has been gun-shy toward growing via M&A,
  
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• BlackRock's $1.9 trillion bond chief explains how everyone is misunderstanding the cause of market turmoil

  31-10-2018 14:59 via feedproxy.google.com
  Rick Rieder, BlackRock's chief investment officer of global fixed income, says the recent market turmoil was triggered by fears that wage growth would lead to higher inflation.
  In a note shared exclusively with Business Insider, Rieder, who oversees $1.9 trillion in assets, laid out a contrasting view on how wage growth influences inflation.
  The October jobs report due Friday is expected to show that wage growth topped the milestone it hit before the recent sell-off.The February and October stoc
  
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• How one of Silicon Valley's hottest startups of the last 5 years blew a deal with Apple — twice (AAPL)

  31-10-2018 14:52 via feedproxy.google.com
  Apple has offered to buy the augmented-reality startup Leap Motion multiple times, most recently in the spring of 2018.
  Insiders said the figure discussed was between $30 million and $50 million, a fraction of the company's Series B valuation of $306 million. But negotiations fell through just days before the deal was to be closed, according to people familiar with the matter.
  People familiar with Leap Motion said Apple's latest offer might have been the last opportunity for Leap Motion to sell
  
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• Facebook pops after mixed third-quarter results (FB)

  31-10-2018 14:46 via feedproxy.google.com
  Facebook reported mixed third-quarter results on Tuesday.
  The social-media giant said US daily active users held at 185 million.
  Shares rallied as much as 5%.
  Watch Facebook trade live here.Facebook jumped by as much as 5% Wednesday after reporting mixed third-quarter results.
  The social-media giant announced Tuesday that it earned $1.76 a share, easily beating the $1.47 that Wall Street analyst surveyed by Bloomberg were expecting. Revenue surged 33% versus a year ago to $13.73 billion, bu
  
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• Shift to pickups and SUVs drives an earnings beat for GM in third-quarter —stock surges 10% pre-market (GM)

  31-10-2018 12:56 via feedproxy.google.com
  General Motors posted a beat on third-quarter earnings.The automaker earned an adjusted $1.87 a share on revenue of $35.8 billion.
  Pickups and SUV sales in the US drove the results.
  Shares surged nearly 10% ahead of Wednesday's opening bell
  Watch General Motors trade live.General Motors on announced third-quarter results that topped Wall Street estimates. The automaker earned an adjusted $1.87 a share on revenue of $35.8 billion. Analysts had expected $1.26 per share and revenue of $34.85 billio
  
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• 'Red October' sees US stocks endure their worst month since the financial crisis

  31-10-2018 11:55 via feedproxy.google.com
  The S&P 500 is set to finish October with its worst month since the 2008-2009 financial crisis.
  The benchmark US index has lost about 8.5% this month, its biggest monthly drop since February 2009.
  Both the Dow and the Nasdaq have also endured major losses.
  Concerns including a US-China trade war, the Federal Reserve's interest-rate policy, and a slowdown in global growth led to a wave of heavy selling.
  Global stocks have also slumped, with the MSCI All-World Index losing 4.5%.
  Stocks are bou
  
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• 10 things you need to know before the opening bell (FB, AAPL, PZZA)

  31-10-2018 11:53 via feedproxy.google.com
  Here is what you need to know.
  Markets just got another ominous warning sign about the health of China's economy. Chinese manufacturing PMI fell to 50.2 in October — just above contractionary territory and to its lowest level since July 2016, according to data released Wednesday.
  Bitcoin turns 10. On October 31, 2008, bitcoin's mysterious founder, Satoshi Nakamoto, published a nine-page-long academic-style paper called "Bitcoin: A Peer-to-Peer Electronic Cash System," paving the way for th
  
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• Papa John's spikes after a report says private equity firms are fighting for a stake in the pizza chain (PZZA)

  31-10-2018 11:30 via feedproxy.google.com
  Private equity firms are fighting to acquire a stake in the pizza chain Papa John’s, according to Reuters.
  Shares of the pizza chain rallied 10% following the news.
  Papa John’s is likely to be valued at $63.50 per share during a potential acquisition, Jefferies analyst Alexander Slagle recently said.
  Watch Papa John's trade live.Papa John's shares rallied 10% Tuesday after a Reuters report said private equity firms are fighting to acquire a stake in the pizza chain.
  Reuters
  
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• Bitcoin is 10 years old today — here's a look back at its crazy history (BITCOIN)

  31-10-2018 11:12 via feedproxy.google.com
  Wednesday marks the 10th anniversary of the paper which led to the creation of bitcoin, the first ever cryptocurrency.
  On October 31 2008, bitcoin's mysterious founder Satoshi Nakamoto published a nine-page long academic style paper called "Bitcoin: A Peer-to-Peer Electronic Cash System."Since its creation, bitcoin has seen wild price swings, major battles for control, and $500 million hacks, but is now well in the mainstream.
  Take a look back at the major events in the cryptocurrency's crazy 10
  
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• Baillie Gifford has gotten in early on Amazon, Facebook, and Alibaba — here are 2 under-the-radar stock picks the firm loves

  31-10-2018 11:05 via feedproxy.google.com
  Baillie Gifford, a 110-year-old Scottish investment firm that manages $255 billion, has made a name for itself by getting in early on a wide range of Silicon Valley unicorns, including Spotify, Airbnb, and Lyft.
  The firm has also been an early investor in such market-dominating public companies as Facebook, Alphabet, Netflix, and Alibaba.
  In an exclusive interview with Business Insider, Tom Slater — Baillie Gifford's head of US equities who comanages its flagship fund — reveals two u
  
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• Content overload: How to develop a content creation strategy for the long-term

  31-10-2018 11:00 via warc.com
  Advertisers now have more access to content creation providers than ever before. Stuart Pocock, Co-founder of The Observatory International, explains how they should determine who they work with.
  
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• FMCG giants test their pricing power

  31-10-2018 08:29
  Having spent the past few years cutting prices to deal with weak consumer demand, the likes of Procter & Gamble (P&G), Unilever, Mondelēz and Nestlé are now their shifting strategy and upping prices, hoping improving economic conditions and a focus on innovation will convince shoppers their brands are worth the investment.
  The focus on pricing was clear in consumer goods firms’ latest quarterly results. The talk was of how price rises were both necessary because of exte
  
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• Trump's tax law sent stocks soaring — but now his trade war is hurting the market's biggest driver and threatening to erase all his progress

  31-10-2018 03:29 via feedproxy.google.com
  As investors look ahead to 2019 earnings, they're becoming more worried about the impact of US trade policy on profit growth. 
  This had a limited effect on the stock market until recently, when many companies started detailing how badly they expect tariffs to hurt their bottom lines. 
  The trade war worsened a sell-off that wiped the stock market's gains for 2018, and it now threatens to undo the positive effects of tax cuts.President Donald Trump rarely brags about the stock market on
  
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• An executive with Google's parent company resigns with no severance after sexual misconduct allegations come to light (GOOGL, GOOG)

  31-10-2018 01:40 via feedproxy.google.com
  Richard DeVaul, who cofounded Alphabet's Project Loon, has left the company.
  DeVaul resigned less than a week after The New York Times published a report detailing sexual misconduct allegations that were made against him.
  His departure comes as Google employees are planning a walkout to protest the company's handling of such allegations.Richard DeVaul, a director at Alphabet's X — the research lab formerly known as Google X —  has left the company following a report of sexual mi
  
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• ‘Meet me/at 10pm/in my hotel/room/come alone’: Sexual harassment ads ask marketers where they draw the line

  31-10-2018 01:01
  TimeTo, the steering group looking to eradicate sexual harassment from the marketing and advertising industries, is asking people where they draw the line in its first ad campaign, following research earlier this year revealing one in four people have been sexually harassed at some point during their career.
  Developed by creative agency Lucky Generals, the ads have been designed to make people think about where the line exists between normal conversation and interaction, and something more
  
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• Consumer confidence beginning to resemble an ‘abandoned bowl of porridge’

  31-10-2018 01:01
  In spite of the Government declaring an “end to austerity”, news of lower retail price inflation and accelerating wage growth, consumer confidence has decreased yet again this month.
  GfK’s consumer confidence index dropped by one point in October to -10, with three of the five measures declining and the other two remaining the same.
  Views on personal finance and the wider economy for the coming year dropped by one point a piece, while the numbers on purchase (-2) and saving in
  
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• Soccer makes its mark among Indian brands

  31-10-2018 01:00 via warc.com
  There may be some way to go before any sport can even come close to India’s love of cricket, but soccer is starting to attract brands’ attention as its popularity grows in the country.Cricket is by far the most sponsored sport, but...
  
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• OVO takes on Trump and wins on its own terms

  31-10-2018 01:00 via warc.com
  OVO Energy ads are unlike any others in the UK energy category, and its decision to confront the climate change-denying position of the US president has paid off according to the agency behind them.The philosophy of Uncommon, founded in 2017 by...
  
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• Mexico and MediaCom win big at Festival of Media LatAm Awards

  31-10-2018 01:00 via warc.com
  An inclusive campaign for beer brand Cerveza Victoria by MediaCom Mexico has won the Campaign of the Year at this week’s Festival of Media LatAm Awards.A total of 56 awards were handed out during the
  
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• Leading-edge consumers drive cultural relevancy

  31-10-2018 01:00 via warc.com
  Leading-edge consumers can upend consumer insights strategies for brands looking to achieve cultural relevancy, avoiding the “tunnel vision” effect that can result from solely focusing on core consumer insights.According to Emma Gage,...
  
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• Interactive ads with a CTA work best – but you need to be fast

  31-10-2018 01:00 via warc.com
  A study of interactive video ads on mobile phones shows those with a call to action (CTA) generate the highest response from consumers – but to optimize that response advertisers need to tell viewers what to do in the first five seconds. ...
  
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• Disney taps into power of 'consumer foresights'

  31-10-2018 01:00 via warc.com
  The Walt Disney Company, the entertainment giant, is tapping into the power of “consumer foresights” as it seeks to identify future growth opportunities.Jill Estorino, EVP/global marketing and sales for Walt Disney Parks and Resorts,...
  
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• Ad industry warns over UK's digital tax plan

  31-10-2018 01:00 via warc.com
  Leading advertising bodies have warned that a planned UK tax on tech giants could have negative consequences.The “digital services tax”, announced in Britain’s budget this week, is aimed at US giants Amazon, Facebook, eBay and...
  
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