Sales & Marketing news

• Gap plunges on earnings (GPS)

  25-05-2018 21:01 via feedproxy.google.com
  Gap is down almost 14% after missing its first-quarter earnings. 
  The Gap brand continued to weigh on margins even as Old Navy and Athleta showed strong performance. 
  Jefferies believes the company needs reduce exposure to the Gap brand at a faster pace and allocate capital to the Old Navy and Athleta brands instead. 
  Watch Gap trade in real-time here.
  Gap is down nearly 14% after reporting disappointing first-quarter results. The Gap brand weighed on company margins, distrac
  
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• The world's working-age population is set for a slowdown — here's what that could mean for the global economy

  25-05-2018 20:04 via feedproxy.google.com
  Economists predict global population growth will slow over the next few decades.
  Some think that could translate to a fall in worldwide output.
  But others have argued that automation will be able to offset a declining workforce. 
  Economists predict workforce growth around the world is set for a slowdown, and some worry about what that could mean for the global economy. 
  "Slowing population growth and population aging will weigh heavily on economic growth in the coming decade or two," A
  
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• Oil is getting whacked after report says OPEC may boost production

  25-05-2018 19:13 via feedproxy.google.com
  Oil was down more than 4% Friday morning.
  Reuters had reported that the OPEC cartel of oil producers was considering easing supply cuts.
  Follow oil prices in real time here.
  Oil dropped more than 4% on Friday after reports suggested the OPEC cartel and other supply-cutting oil producers led by Russia could begin easing output caps. 
  West Texas Intermediate was down 4.3% to $67.63 a barrel at 1:15 p.m. ET. Brent, the international benchmark, shed 3.43% to $76.11 a barrel. Last week, Bre
  
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• The owner of MoviePass tumbles to new low of $0.40 (HMNY)

  25-05-2018 19:01 via feedproxy.google.com
   
  MoviePass owner Helios and Matheson is down 10.30% Friday, hitting a new low $0.40 a share. 
  An internal auditor recently warned there was "substantial doubt" the company would survive.Watch Helios and Matheson trade in rel time here. 
  MoviePass owner Helios & Matheson was down more than 10% Friday, hitting a fresh record low of $0.40 a share.    
  The recent turbulence for Helios & Matheson began in mid-April when its internal auditor said there was&n
  
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• CRYPTO INSIDER: An exclusive interview with JPMorgan's 29-year-old head of crypto strategy

  25-05-2018 18:57 via feedproxy.google.com
  Welcome to Crypto Insider, Business Insider's roundup of all the bitcoin and cryptocurrency news you need to know today. Sign up here to get this email delivered direct to your inbox.
  Business Insider spoke to 29-year-old Oli Harris, JPMorgan's head of crypto strategy, about his work at the firm, and what he thinks young professionals can learn from his meteoric rise.
  Harris told BI that "you have to be relentless in pursuit of your goals," among other crucial advice.
  Here are the curr
  
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• 'Solo' is already breaking records at the box office, but it's nowhere close to previous 'Star Wars' movies (DIS)

  25-05-2018 17:59 via feedproxy.google.com
  "Solo: A Star Wars Story" earned a record-breaking $14.1 million at its Thursday night preview screening.
  It's projected to earn around $140 million during the Memorial Day weekend, which would also be a record.
  But that would make "Solo" the lowest-grossing opening ever for a "Star Wars" movie since Disney took over the franchise.
  Even "Rogue One" had a better opening weekend ($155 million)."Solo: A Star Wars Story" is starting off strong by breaking the Thursday preview box-office record going
  
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• 'They want this Fortnite audience': Rivals are probably going to copy battle royale mode (EA, TTWO, ATVI)

  25-05-2018 17:04 via feedproxy.google.com
  Fortnite's widely successful battle royale mode has prompted game franchises like Call of Duty, Battlefield, and Red Dead Redemption to consider offering the mode. 
  Shooter games in particular are looking to take some of Fortnite's audience. 
  Fortnite captured audiences with its battle royale gameplay and quickly became one of the most talked-about games of 2018. Now, many of its gaming rivals plan to roll out battle royale modes of their own to emulate Fortnite's massive success. 
  
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• Herbalife sinks after largest shareholder Carl Icahn cashes out a chunk of his holdings (HLF)

  25-05-2018 16:21 via feedproxy.google.com
  Carl Icahn's firm, Icahn Enterprises, said in a filing on Friday that it was tendering up to 11.4 million Herbalife shares.
  Herbalife's stock fell as much as 8% on the news, although it's still up 49% for the year.
  Follow Herbalife's stock price in real-time here.Carl Icahn is inching his way out of his Herbalife position.
  The activist hedge fund billionaire's firm, Icahn Enterprises, said in a filing on Friday that it was tendering up to 11.4 million of the company's shares. That marks a roughl
  
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• PayPal is making 2 tweaks that'll transform it into a force to be reckoned with (PYPL)

  25-05-2018 15:54 via feedproxy.google.com
  PayPal is expanding its partnership with Google, which should boost its competitive position. 
  The company, which has long struggled with making money off of Venmo, revealed its monetization efforts are working. 
  Watch PayPal trade in real-time here.
  PayPal is racing ahead to try and gain a competitive edge against its fintech peers.
  The payments company held its annual analyst day Thursday and revealed its plan to work more closely with Google and roll out a dynamic payment butto
  
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• Fiat Chrysler is sliding after announcing it's recalling 4.8 million vehicles (FCAU)

  25-05-2018 15:22 via feedproxy.google.com
  Fiat Chrysler is recalling more than 4 million US vehicles for a software upgrade to fix a problem with cruise-control.
  Shares fell as much as 3% on the news. 
  Watch Fiat Chrysler trade in real time here. 
  Fiat Chrysler fell as much as 3% in pre-market trading Friday after announcing a recall to upgrade the software in its cars. 
  Fiat Chrysler is recalling about 4.8 million US vehicles to upgrade the software so that the cruise-control option won't be disrupted. The recalled
  
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• Colin Lewis: One word sums up why now is the best time to be a marketer

  25-05-2018 15:17
  Believe it or not – and given all the bad news around marketing in the last few months, many people do not – I believe today is the best time ever to work in marketing. It is time to rethink the idea that the Mad Men era or the 1980s were the golden age. Bleak assessments around the state of marketing are simply wrong.
  I recently had to present to a group of master’s degree students – the exact master’s I had done all those years ago, so I had to think through my ca
  
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• Morgan Stanley unveils a detailed strategy that has worked perfectly for 3 decades for trading one of the world's largest markets around US holidays

  25-05-2018 14:10 via feedproxy.google.com
  Fixed-income strategists at Morgan Stanley observed some interesting price action just before Thanksgiving last year: Treasurys were rallying even though yields were broadly headed higher.
  They then studied futures around every US holiday the bond market is closed and compiled the best long and short strategies that have worked every year since 1987.
  This strategy can be used to time one of the world's largest markets, or as a supplement to trading decisions motivated by other factors, they said
  
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• Kellogg's Australasia CCO: 'We cannot confuse motion with progress'

  25-05-2018 14:00 via warc.com
  Shekar Khosla is Chief Commercial Officer at Kellogg’s, Australasia and is the chair of the jury for the 2018 WARC Prize for Asian Strategy. Here, he talks about the...
  
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• Tesco, M&S, Just Eat: 5 things that mattered this week and why

  25-05-2018 13:34
  M&S chief outlines digital-first strategy after profits plummet
  Marks & Spencer (M&S) is gearing up for a digital-first future, after its revealed on Wednesday (23 May) that profits had dropped a massive 62.1% to £66.8m compared to the previous year. A day earlier, the struggling retailer confirmed it will close more than 100 stores over the next four years. Ouch.
  Chief executive Steve Rowe says as a business M&S hasn’t been agile enough – at a press briefing ea
  
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• Insights from the 2018 Effective Innovation winners

  25-05-2018 12:00 via warc.com
  WARC has been rewarding effective innovation since 2013 through its awards programmes. This year, Effective Innovation was a category in the 2018 WARC Awards and the winners were announced on 24 May. Here, Lucy Aitken, WARC’s Managing...
  
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• Lions Direct Limited motivated by award winners at UK Sales & Marketing Awards - Journalism.co.uk

  25-05-2018 09:01
  Journalism.co.uk
  Lions Direct Limited motivated by award winners at UK Sales & Marketing Awards
  Journalism.co.uk
  On Saturday, May 12th, outsourced sales and marketing specialists, Lions Direct Limited travelled to London to attend the most eagerly anticipated event in the sales and marketing calendar. The annual event is the stand out occasion of the year, with ...
  
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• Despite GDPR, consumers still don’t understand how brands use their data

  25-05-2018 08:30
  With GDPR coming into effect today (25 May), new research shared exclusively with Marketing Week finds there is a growing gap in consumers’ understanding of how organisations use their data.
  The survey, conducted by OnePoll for the Chartered Institute of Marketing (CIM), finds 48% of consumers do not understand where and how organisations typically use their personal data. That is up from 31% when the research was last conducted two years ago.
  Just 7% feel they have a good understanding of
  
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• Keith Weed: Buckle up marketers, the pace of change is only going to get faster

  25-05-2018 08:07
  
  I often say I’ve seen more change in the past five years as chief marketing and communications officer of Unilever than I did in the 25 years I was in business before that, and it’s not a statement I make just for dramatic effect. As the author and consultant Shelly Palmer has said, the pace of change will never be this slow again.
  The connected world and ubiquity of technology have revolutionised the consumer journey, involving a complex, multiple-device process, w
  
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• Streaming services beat pay-TV for satisfaction

  25-05-2018 01:17 via warc.com
  DETROIT: American consumers are far more satisfied with streaming services, such as Netflix and Amazon Prime Video, than they are with traditional cable and satellite TV providers, a new survey has revealed.That is according to the latest
  
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• Publicis unveils Marcel, its AI-powered platform

  25-05-2018 01:17 via warc.com
  PARIS: It is almost a year since Publicis Groupe announced that it was working to create an AI-powered network to improve how its 80,000 employees operate, and now the world’s third-largest advertising company has provided more detail.The...
  
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• Non-EU consumers would welcome GDPR powers

  25-05-2018 01:17 via warc.com
  GLOBAL: The European Union’s General Data Protection Regulation (GDPR) comes into force today at the same time as a new global survey points to widespread support in some non-EU countries for its provisions to be adopted.First reported
  
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• Introducing the 'ultimate moment of truth'

  25-05-2018 01:17 via warc.com
  NEW YORK: Marketers must consider a new step on the path to purchase known as the “ultimate moment of truth” – or “UMOT” – according to a study published in the Journal of Advertising Research (JAR).Laurent...
  
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• How Iceland tapped the zeitgeist with a radical position

  25-05-2018 01:17 via warc.com
  AMSTERDAM: UK food retailer Iceland, working with the PR specialist Weber Shandwick, has won the Platinum SABRE Award for Best In Show at the 2018 SABRE Awards EMEA, with #toocoolforplastics, a campaign that hit an important environmental zeitgeist....
  
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• Go-Jek expands into four new Asian markets

  25-05-2018 01:17 via warc.com
  JAKARTA: Go-Jek, the Indonesian ride-hailing start-up that has Chinese tech giant Tencent as one of its backers, is ramping up its challenge to Singapore-based Grab with plans to expand into four new markets in Southeast Asia.The company
  
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• Brands must keep pace in India or perish

  25-05-2018 01:17 via warc.com
  MUMBAI: Brands must keep pace with Indian consumers or risk becoming irrelevant, according to Harish Bijoor, the respected Indian branding consultant.“We all reinvent ourselves, there is nothing called static with so much churn in our lives....
  
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