Project Management news

• Content Silos: The Right Technology Is Half the Battle

  08-11-2019 14:07
  
  The costs involved with creating content are substantial for many organizations, yet only 29% of marketers have a strategy for reusing their content later on. That’s in part because much of the content is lost or unusable by marketing teams due to content silos.
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• 4 Internal Communication Strategy Tips to Boost Teams & Customer Experience

  01-05-2024 19:04
  
  Boost team alignment and customer satisfaction with a smart internal communication strategy.
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• Decision-Making Bias & AI: Does Data Dependency Dull You?

  01-05-2024 18:11
  
  See why your smartest data-driven decisions might be leading you astray.
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• The Right Success Metrics? Depends on Your Email Marketing Business Model

  01-05-2024 17:43
  
  Even if one or more of the usual metrics may work for you, they’re likely not the only metrics you should care about.
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• Empowering Accessibility: Discover's Story of Inclusivity in the Digital Age

  01-05-2024 17:22
  
  Blending personal insight with professional expertise: Shelby Mitchell's accessibility journey at Discover.
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• Avaya ENGAGE ‘24: Invest in CX and AI Innovation Right to Accelerate Business Outcomes

  01-05-2024 15:32
  
  Avaya ENGAGE is the right conference for large enterprises as they work to frame AI investments in innovation to demonstrable business outcomes and returns.
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• 7 AI in Ecommerce Trends Marketers Should Consider

  30-04-2024 17:22
  
  Seven areas where marketers can start today and quickly take advantage of AI in your ecommerce solution.
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• Using Social Initiatives to Build Trusted Customer Relationships

  30-04-2024 16:24
  
  Why brands are using social initiatives to build trusted customer relationships, the challenges they face and the questions they should ask.
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• Salesforce Tableau Champions Data-Driven Decision Making at Annual Event

  30-04-2024 15:04
  
  At the Tableau Conference, new tools like Einstein Copilot promise to transform how businesses interact with data.
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• Viral Marketing Campaigns Transform 'Likes' Into Lasting Loyalty

  29-04-2024 17:30
  
  Maximize your brand's impact with viral marketing campaigns for deeper customer loyalty.
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• What Your Brand Needs to Know About FoMO Marketing

  29-04-2024 16:54
  
  How brands harness FoMO to enhance their marketing campaigns and the psychological triggers that are involved.
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• Achieve Reliable Data Trust With These Steps

  29-04-2024 16:14
  
  Diminished data trust hinders the journey to becoming data-driven, notably affecting marketing and finance departments.
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• Personalization Plateau: Few Brands Deliver Highly Personalized Experiences

  29-04-2024 15:30
  
  Despite decades of effort, only 24% of CX teams offer highly personalized experiences.
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• Effective AI Data Governance: A Strategic Ally for Success

  26-04-2024 15:00
  
  Data governance isn't optional; it's essential for harnessing AI's full potential in content management and data integrity.
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• Generative AI in Marketing: Unlocking the Next Generation of Use Cases

  26-04-2024 13:41
  
  AI isn't just automating ads; it's revolutionizing marketing productivity across various platforms.
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• Marketing Strategy: Is D2C Right for Your Organization?

  26-04-2024 13:14
  
  Boost your D2C marketing strategy and overcome common pitfalls with expert insights.
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• TikTok Ban? Marketers Brace for Impact

  26-04-2024 12:54
  
  H.R. 815 hits TikTok's U.S. operations and influencer strategies, stirring up legal and business debates.
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• Ways Your Frontline Team Can Ensure Customer Advocacy

  25-04-2024 19:15
  
  How and why customer-facing teams can impact consumer advocacy.
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• Customer Segmentation in an Era of Deep and Integrated Tech

  25-04-2024 17:35
  
  See how evolving tech and privacy laws are reshaping customer segmentation and marketing strategies.Continue reading...
  
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• The Practical Guide to AI-Powered Marketing

  25-04-2024 17:04
  
  AI isn't just fast — it's strategic. Embrace effective AI-powered marketing to see long-term benefits and smarter personalization.
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• AIOps for Customer Experience: Amazon Just Walk Out Lessons

  25-04-2024 16:25
  
  Amazon Go’s AI struggles highlight deep lessons in ethical AI use and technology reliability.Continue reading...
  
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• Customer Journeys: Lessons From the Healthcare World

  24-04-2024 16:49
  
  Insights from the healthcare world to effectively address customer inquiries, enhance engagement and improve digital customer journeys.
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• Master Your B2B Content Strategy Like a Pro

  24-04-2024 16:03
  
  Putting together an effective content strategy calls for a tailored approach, executed by marketers who know what levers to pull and how to frame a story.
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• Sitecore Officially Names Dave O'Flanagan as CEO

  24-04-2024 16:01
  
  Sitecore's board of directors made it official, and O'Flanagan shares the digital experience company's roadmap with CMSWire.
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• Beware of the Fake Podcast Invite Scam

  24-04-2024 14:45
  
  Fake podcast invites are a new ploy that scammers are using to take over your online accounts.
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• Google Delays Third-Party Cookie Deprecation Until Likely 2025

  24-04-2024 04:06
  
  Once again, the search giant has called off third-party cookies tracking deprecation. Looking like 2025 at the moment.
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• Mastering Customer Insights Through Data Segmentation

  23-04-2024 16:57
  
  Data-driven customer segmentation allows you to analyze if there are several distinct groups in your addressable market and what they are.
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• 5 Trends for the Future of Digital Experience Platforms

  23-04-2024 16:16
  
  Some of the key DXP takeaways from Kentico Partner Day and the industry at large.
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• Google Privacy Sandbox and What Brands Need to Know

  23-04-2024 15:49
  
  How Google Privacy Sandbox is a privacy-first alternative, and how it fits into the future of cookieless marketing and advertising.
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• Regtech Customer Experience: The Secret to Customer Satisfaction?

  22-04-2024 19:12
  
  Regtech has helped companies with traditional processes while furthering their ability to reshape their internal practices.
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