Sales & Marketing news

• Tess Alps: Marketers must stop moaning and take action

  10-05-2018 13:39
  Deeds not Words: as we celebrate the 100th anniversary of (some) women getting the vote in the UK, the suffragettes’ rallying cry carries a special relevance for us in marketing.
  If you have been to any conferences recently, then you will have listened to a lot of troubling words, presentations and debates around a list of familiar ‘problems’ in our industry that just don’t seem to go away – short-termism, equality and diversity, agency remuneration and brand safety
  
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• ‘Bond King’ Jeff Gundlach warns markets are on a ‘collision course’ with higher interest rates

  18-09-2026 17:33 via businessinsider.com
  
  Patrick T. Fallon / AFP via Getty ImagesJeff Gundlach sees higher interest rates causing trouble for investors. The famed bond investor says higher rates risk triggering a recession and a "collision" in markets.It could lead to a wave of defaults as high rates hit vulnerable sectors of the economy, he said.The "Bond King" has a word of warning for investors: beware of higher interest rates.Jeff Gundlach, the veteran fixed-income investor and CIO of DoubleLine Capital, laid out his latest outlook
  
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• The 8 best iPhone 18 Pro screen protectors to prevent scratches, breaks, and shatters

  18-09-2026 17:31 via businessinsider.com
  
  When you buy through our links, Business Insider may earn an affiliate commission. Learn moreAmazon; Zagg/Business InsiderI drop my phone a lot. I can blame my rowdy dogs, nosy nieces and nephews, or something else out of my control, but regardless, my iPhone screen remains in constant danger. Thanks to that, I've spent a lot of my time testing different brands over the years, which has informed my picks for the best iPhone 18 Pro screen protectors below.Now, most people haven't had a chance to
  
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• Photos show people lining up around the world for the iPhone 18 Pro launch

  18-09-2026 17:25 via businessinsider.com
  
  It's iPhone 18 Pro launch day, along with new Apple Watches and AirPods.Yui Mok/PA Images via Getty ImagesThe iPhone 18 Pro is here.Per usual, iPhone fever is global. From Sydney to Manhattan, fans are lining up at Apple stores.The iPhone 18 Pro is more expensive but gets fancier camera tools. Fans of the folding iPhone Duo have to wait until October.As the sun rises across the world, it's casting light on long queues outside Apple stores.Friday is launch day for the iPhone 18 Pro and iPhone 18
  
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• I'm a New Yorker who spent 2 days in Scottsdale and Paradise Valley. 8 things surprised me about Arizona's wealth hub.

  18-09-2026 17:24 via businessinsider.com
  
  Business Insider's reporter encountered a few surprises during her trip to Scottsdale and Paradise Valley, Arizona.Joey Hadden/Business InsiderAs an NYC resident, I didn't expect a luxury suburban lifestyle in the desert to appeal to me.But my 48-hour trip to Arizona's millionaire hot spot was full of surprises.Scottsdale and Paradise Valley wooed me with walkable pockets, hillside estates, and short commutes.I'd been to Phoenix many times, but I had never ventured 15 miles east to Arizona's mil
  
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• I visited the 'Venice of the Alps,' Lake Annecy. I think it's going to be the next big European destination for Americans.

  18-09-2026 17:22 via businessinsider.com
  
  I traveled to Lake Annecy in September.Roya Shahidi/Business InsiderI traveled to Lake Annecy, which has a great mix of adventure, breathtaking views, and history.It was easy to get around, with good public transport and cycle paths.I think it could be the next great Eurotrip destination for Americans.Move over, Lake Como.Nestled in the French Alps, I found Lake Annecy to be the perfect stop on a trip to France or Europe more broadly, especially if you love the outdoors.I traveled from
  
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• I'm a single mom who runs a small business. When I needed to expand, I hired a business partner who is my exact opposite.

  18-09-2026 16:53 via businessinsider.com
  
  The author (right) has started working with a business partner (left) to run her small business.Courtesy of East End TasteI run a small business in the Hamptons and have been interested in growing it.I started working with a business partner who thinks and operates completely differently from me.He has helped me grow my business because he turned my ideas and access into growth.I have always known how to get an idea off the ground.As the founder of East End Taste, a Hamptons-based events company
  
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• I ranked 5 Burger King cheeseburgers from worst to best. The winner was a great value.

  18-09-2026 16:47 via businessinsider.com
  
  I ranked five of Burger King's most popular cheeseburgers, and the chain's signature burger was the most impressive.Erin McDowell/Business InsiderI tried five cheeseburgers from Burger King, including the Whopper and the Bacon King.I thought the Triple Whopper was less flavorful than some of the smaller, cheaper burgers.The Whopper impressed me with its flame-grilled patty and classic cheeseburger toppings.It's National Cheeseburger Day, and I've been around the burger block. Of all the fast-foo
  
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• I moved from Los Angeles to Barcelona. Here are 11 things that surprised me most.

  18-09-2026 16:47 via businessinsider.com
  
  A few years ago, I moved out of the US and began building a new life in Barcelona.Jordan MautnerAbout six years ago, I moved from Los Angeles to Barcelona and began building a life in Spain.Barcelona is beautiful, and I've been surprised by some of the local holiday traditions.I also wasn't expecting some eating customs, like sandwiches for breakfast and 9 p.m. dinners.After years of visiting Europe from Los Angeles, I took the plunge and relocated to Barcelona in 2020.I've spent the past six ye
  
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• Apple's brand-new AirPods 5 are its most affordable noise-canceling earbuds ever. Here's what's new and how to buy.

  18-09-2026 16:46 via businessinsider.com
  
  When you buy through our links, Business Insider may earn an affiliate commission. Learn moreThe AirPods 5 offer active noise cancellation at a starting price of $129.Amazon/Apple/Business InsiderApple's latest earbuds, the AirPods 5, are now available in stores and via online retailers like Amazon. They're offered in two variations: one with a wired charging case and one with a wireless charging case. But what makes this new model different from what came before?The biggest news is that both ve
  
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• Here's what top Disney execs told employees about its major streaming leadership shake-up

  18-09-2026 16:37 via businessinsider.com
  
  Disney creative chief Dana Walden and new DTC chairman Adam Smith sent memos to staffers about leadership changes.Tommaso Boddi/Getty Images for UCLA Jonsson Cancer Center Foundation; The Walt Disney CompanyDisney promoted product and tech chief Adam Smith to head of the streaming business.Smith was the co-president of streaming with Joe Earley, who's moving over to the TV side.Read the memos about the leadership changes from Smith and creative chief Dana Walden.Disney unveiled a major leadershi
  
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• I'm 38 and was thrilled to finally have a boyfriend to bring on a family vacation. I still decided to go without him.

  18-09-2026 16:24 via businessinsider.com
  
  Even though I finally had a boyfriend to bring on a family vacation, I still decided to go alone.Corinne LestchAt 38, I was so excited to finally have a boyfriend to bring to my family vacation.Although I loved the idea of bringing him along, I decided to go alone.Not taking him allowed me to focus on my loved ones, and ultimately strengthened our relationship.Last year, when my dad told me that he and my aunt were planning our first extended family vacation in decades, my stomach sank. Not beca
  
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• I've lived in Florida for 25 years. Here's why I think fall is the best time to visit.

  18-09-2026 16:01 via businessinsider.com
  
  There are plenty of reasons to visit Florida in the fall.Steve Bower/ShutterstockI've lived in Florida for 25 years and believe fall is the best time of year to visit.The temperatures and humidity drop in the fall, making outdoor activities feel more enjoyable.With the peak summer rush over, many hotels or theme parks offer seasonal discounts.Summer in Florida can often bring intense heat, humidity, and crowded attractions. However, the fall season tells a completely different story.The change o
  
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• I've lived in the Netherlands for 15 years. Skip Amsterdam and head to these charming, lesser-known places.

  18-09-2026 15:35 via businessinsider.com
  
  Whenever I visit Warmond, I feel like I'm traveling to a different era.Dana MarinI've lived in the Netherlands for 15 years and traveled all over the country.As much as I love Amsterdam, the smaller towns here have really stolen my heart.I love visiting the historic city of Medemblik, and Veere has some of my favorite views.After 15 years here, one of the things I love most about living in the Netherlands is how easy it is to travel around the country, and how day-trip (dagje weg) culture is ing
  
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• I tried easy weeknight pasta recipes by Ina Garten and Ree Drummond. One earned a spot in my dinner rotation.

  18-09-2026 15:28 via businessinsider.com
  
  These pasta recipes from Ina Garten and Renee Drummond were unbelievably easy to make.Erin McDowell/Business InsiderI tried easy pasta recipes from Ina Garten and Ree Drummond for a weeknight dinner.Garten's five-ingredient tomato pasta is practically no-cook.Drummond's creamy sausage pasta is a cheesy one-pan dinner ready in just 30 minutes.When temperatures start to drop, few things quite hit the spot like an easy pasta dinner, especially on busy workweek nights or during the back-to-school ru
  
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• Meet San Francisco's 'permanent underclass' — and the ones who think they still have a shot

  18-09-2026 15:18 via businessinsider.com
  
  Getty Images; Tyler Le/BIHalfway through our interview with Kacie Barrett, a 26-year-old project manager in San Francisco, her screen froze.When she came back on 30 seconds later, she apologized for the choppy WiFi, a result of downsizing her Xfinity internet package from $120 to $40 a month, which she splits with her housemate.Though the slower internet package is a challenge when she works from home twice a week, Barrett said she's had to downsize much of her life over the past two years as th
  
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• I loved raising little kids. Now that mine are 11 and 15, parenting is much more chill.

  18-09-2026 15:07 via businessinsider.com
  
  The author looks back fondly on her kids' childhood but also likes parenting older kids.Courtesy of Lindsay KarpI look back fondly on the time when my kids were little.However, now that they're 11 and 15, motherhood has changed.I like this version of being a parent, too."I just want to hug you forever." As those words spilled from my 3-year-old's mouth, I wanted to stay in that moment for eternity. One day, he'll wake up and realize there's a whole world out there, I thought, and hugging me will
  
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• The 'Godfather of AI' backs a new watchdog plan to track OpenAI and Anthropic's AI risks from the inside

  18-09-2026 15:00 via businessinsider.com
  
  Computer science pioneer Geoffrey Hinton.Ramsey Cardy/Sportsfile for Collision via Getty ImagesAI leaders Sam Altman and Dario Amodei recently committed to bringing in third-party evaluators.A group of AI evaluation groups laid out the conditions they want OpenAI and Anthropic to meet.Computer science pioneers Geoffrey Hinton and Stuart Russell signed the letter.OpenAI and Anthropic have been calling for AI-risk watchdogs, and they just got their response.The AI Evaluator Forum, which includes s
  
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• Who is Howard Buffett? Meet Warren Buffett’s farmer-philanthropist son and Berkshire Hathaway’s new chairman

  18-09-2026 14:44 via businessinsider.com
  
  Stanislav Ivanov/Global Images Ukraine via Getty ImagesHoward Buffett is succeeding his father, Warren Buffett, as Berkshire's chairman.The farmer and philanthropist has served on Berkshire's board since 1993.Here's what to know about Howard Buffett's life, career, and role at Berkshire.Warren Buffett is handing the chairmanship of Berkshire Hathaway to his son Howard Graham Buffett, who has served on the company's board since 1993.Berkshire announced Friday that the younger Buffett would become
  
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• Meta's personal AI agent Muse soars to the top of the App Store

  18-09-2026 14:39 via businessinsider.com
  
  Meta's personal AI agent Muse reached No. 1 among free apps on Apple's US App Store.Samuel Boivin/NurPhoto via Getty ImagesMeta's Muse app tops Apple's US App Store, surpassing ChatGPT.Muse's AI capabilities include booking, shopping, and integrating with popular services.Users report successful cost-saving tasks, but some face challenges with Meta's Muse AI agent.Mark Zuckerberg's ambition to bring "personal superintelligence" to everyone may be taking shape, one download at a time.Muse from Me
  
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• We're told Gen Z is redefining adulthood. Sometimes I think we just can't afford the old definition.

  18-09-2026 14:20 via businessinsider.com
  
  The author worries that adulthood will never come for her.Courtesy of the authorI'm almost 26 and have built a career I'm proud of as a travel journalist.Many of my friends have good jobs but can't afford homes, weddings, or children.I worry my generation is growing older before getting the adulthood we expected.In the weeks that followed high school graduation, I recall the collective panic among some of my girl friends already worrying that their time was running out — since in their min
  
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• The 20 best airlines in the world, ranked by passengers

  18-09-2026 14:01 via businessinsider.com
  
  Singapore Airlines was named the best airline in the world in 2026.Kevin Carter/Getty ImagesThe aviation rating company Skytrax announced its 2026 World Airline Awards on Friday.Flyers evaluated airlines on factors like cleanliness, lounges, and offerings in different classes.Singapore Airlines was named the world's best airline for the sixth time.And the Oscar for best airline goes to…The aviation rating company Skytrax announced the winners of its annual 2026 World Airline Awards, known
  
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• Wear the bright outfit. This shoe founder says standing out helped her succeed.

  18-09-2026 13:42 via businessinsider.com
  
  Marina Larroudé wears a red Alaïa dress.Maegan Gindi for BIWhen Marina Larroudé isn't designing new shoes, she's scouring the internet for something old to wear.She might be the cofounder of her namesake footwear brand, Larroudé, but she's not interested in chasing the latest luxury drops. Ever been on TheRealReal? She's a regular. She even gets notifications when new (old) Chanel blazers are listed at a discount.Larroudé's shopping habits are influenced by her l
  
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• The US Army doesn't want its soldiers trying to figure out new tech right before heading into combat training

  18-09-2026 13:30 via businessinsider.com
  
  Army officials have said soldier feedback on how systems perform is the most important takeaway on whether a drone will be useful.US Army photo by Staff Sgt. John BaeThe Army has new guidance for when soldiers get unfamiliar technology.Leaders say new drones and other tech shouldn't arrive just before major combat training.Soldiers will now get months to learn new technology before key exercises.US soldiers are experimenting with a growing number of new technologies, particularly drones, but Arm
  
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• NATO trainers say Ukraine's rapid wartime pace is spotlighting just how slowly the West moves in peacetime

  18-09-2026 13:15 via businessinsider.com
  
  Ukrainian soldiers are working at speeds that allies can't match, and Western training led by allies at peacetime has had to adjust.Diego Herrera Carcedo/Anadolu via Getty ImagesNATO trainers say Ukraine's wartime pace is exposing Western bureaucracy.Operation Legio is reshaping how allies think about speed and innovation.Leaders say peacetime processes won't work in a future major war.Working with Ukraine's soldiers has shown NATO trainers how far Western peacetime processes often lag behind th
  
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• Don't call, do text: Gen Z has a lot of feelings about phone etiquette

  18-09-2026 13:02 via businessinsider.com
  
  Getty Images; Tyler Le/BIYounger generations simply aren't picking up the phone.That's OK — they're not doing much calling, either.How, and when, did spontaneous phone calls become rude?For the younger generations raised with smartphones, there is one phone feature they often avoid at all costs: the call button.The ubiquity of smartphones means that ringing someone up has become just one option among many. Now, we can send a text, email, DM, or voice note, and actual calls have fallen out
  
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• A look at the remarkable career of Warren Buffett, who bought his first stock at 11 and built a $1 trillion company

  18-09-2026 13:01 via businessinsider.com
  
  Warren Buffett is the chairman and former CEO of Berkshire Hathaway.Daniel Zuchnik / Getty ImagesWarren Buffett is stepping down as chairman of Berkshire Hathaway.The legendary investor, who recently turned 96, bought his first stock at 11 and built a $1 trillion company.Buffett made billions by investing in stocks like Coca-Cola and buying businesses like Geico.It's the end of a legendary investing era.Berkshire Hathaway announced today that Warren Buffett is stepping down as chairman. Buffett,
  
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• Warren Buffett is stepping down as chairman of Berkshire Hathaway

  18-09-2026 12:22 via businessinsider.com
  
  Warren Buffett built his fortune through long-term investing at his firm, Berkshire Hathaway.Johannes EISELE / AFP via Getty ImagesAfter more than five decades, Warren Buffett is stepping down as Berkshire Hathaway chairman.He will become chairman emeritus, while his son will become chairman.In a letter to shareholders, the legendary investor said that "Father Time always wins."Legendary investor Warren Buffett is stepping down as chairman of Berkshire Hathaway after more than five decades, mark
  
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• I love my 4 kids and my 4 dogs, but sometimes I just need to shut the door on all of them

  18-09-2026 12:10 via businessinsider.com
  
  The author said her bedroom has become her necessary respite from her big, busy family.Ableimages/Getty ImagesI first started retreating to my room when I was recovering from surgery after breast cancer.Eight years have passed, but I still see my room as a place for peace and quiet.If my door is closed, my kids know to go to their dad if they need something, and not to disturb me.My bedroom has become my escape, my sanctuary, my necessary respite from the hustle and bustle of a big family, inclu
  
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• I tried 5 products from the internet brand Mellow Sleep, and here are my thoughts about what to buy

  18-09-2026 12:00 via businessinsider.com
  
  When you buy through our links, Business Insider may earn an affiliate commission. Learn moreHype versus reality? I tried 5 pillows and comforters from Mellow Sleep. Here's what's worth it.Jaclyn Turner/Business InsiderMellow Sleep offers affordable, innovative bedding, gaining popularity through TikTok marketing.Mellow's CloudAlign Pillow and CloudCool Comforter stand out for ergonomic and cooling features.Mellow Sleep melds affordability with truly innovative bedding products. They've also cre
  
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