Sales & Marketing news

• Legendary short-seller Jim Chanos: Uber and Lyft went public because they had to, not because they wanted to

  07-06-2019 23:54 via feedproxy.google.com
  The billionaire short-seller Jim Chanos says the current market environment is similar to the dot-com bubble of the early 2000s but not as dangerous as 2008.
  "I'm stunned at the number of huge loss-making enterprises," Chanos said at an event at the Indian Harbor Yacht Club in Greenwich, Connecticut, on Thursday night.
  The founder of Kynikos Associates told the roughly 60 attendees that he thought some of the biggest unicorns that had gone public — like Uber and Lyft — did so only be
  
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• Uber shares slip after the company's operating and marketing chiefs step down (UBER)

  07-06-2019 23:12 via feedproxy.google.com
  Uber shares slipped late Friday after the company confirmed two executives were leaving. 
  The company's chief marketing and operating executives are stepping down, CEO Dara Khosrowshahi told employees in an email.
  Watch Uber trade live.
  Uber shares slid by as much as 1.4% late Friday after the company confirmed two executives were leaving the company.
  Barney Harford, Uber's chief operating officer, and Rebecca Messina, the chief marketing officer, are both stepping down, CEO Dara Khosrowsha
  
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• 2 of Uber's top executives have left the company (UBER)

  07-06-2019 23:02 via feedproxy.google.com
  Uber's top marketing and operations executives are out, CEO Dara Khosrowshahi told employees Friday.
  You can read a full copy of his email to staff below. 
  Shares of Uber sank about 1.5% in after-hours trading following the news. Follow trading in real-time here. Visit Business Insider's homepage for more stories.Uber's chief marketing and operations executives are out, the company confirmed on Friday. 
  Barney Harford, Uber's chief operating officer since January 2018, and Rebecca
  
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• Stocks just posted their best week of 2019 after the bleak jobs report fueled hopes for a Fed rate cut

  07-06-2019 22:21 via feedproxy.google.com
  US benchmark stock indices on Friday logged their best week of the year.
  Investors read a tepid employment report as a signal the Federal Reserve would consider slashing interest rates — the very sentiment that boosted stocks earlier in the week.
  Visit Markets Insider's homepage for more stories.
  What trade war?
  Stocks in the US jumped Friday, shrugging off concerns about an economic slowdown and placing major indices on track for their best week of the year. Investors interpreted a weaker
  
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• Amazon has a lot of questions to answer about its new drone service (AMZN)

  07-06-2019 22:19 via feedproxy.google.com
  Amazon officials left a lot of questions unanswered when they announced the company's new drone-delivery service this week.
  The drones' physical and technical limitations would seem to significantly constrain how and where they'll be used.
  They also would seem to require Amazon to build out a vast new network of distribution centers and to amass a huge drone army.
  Running such an operation would likely be a tremendous operational challenge — and that's just one of many challenges facing Am
  
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• A Florida family says an Uber driver violated company policy and drove their daughter to a parking garage where she jumped to her death (UBER)

  07-06-2019 21:53 via feedproxy.google.com
  A family in Florida says their daughter used the Uber app to take a ride to a parking garage in Orlando where she jumped to her death.
  Uber prohibits unaccompanied minors, but drivers say kids under 18 are a massive problem on the platform.
  Many Uber drivers have told Business Insider that minors are a major problem on the platform, and that some drivers will take the rides even though they're against company policy.
  The National Suicide Prevention Lifeline (1-800-273-8255) provides 24/7, free,
  
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• 'Dark Phoenix' had a weak start at the box office and could have the worst US opening of any X-Men movie

  07-06-2019 20:34 via feedproxy.google.com
  "Dark Phoenix" took in $5 million at its Thursday night previews.
  The movie is projected to earn between $45 million and $55 million its opening weekend.
  It's possible the movie could be the first X-Men title to not have a $50 million domestic opening.
  The movie has stiff competition with it going up against "Secret Life of Pets 2," which is projected to have a $60 million opening.
  Visit Business Insider's homepage for more stories. 
  "Dark Phoenix," the latest X-Men movie and the final inst
  
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• A transportation investor overseeing a $200 million portfolio reveals the biggest opportunities coming to the industry (LYFT)

  07-06-2019 19:35 via feedproxy.google.com
  Autotech Ventures was an early Lyft investor, and the firm has already doubled its money on the stake.
  Alexei Andreev, a managing partner at the Menlo Park firm, explained his strategy for investing in seemingly disparate parts of the transportation industry.
  He expects every element of transportation as we know it — from buying vehicles, to how we use, park, service, and eventually sell them — is ripe for disruption.Uber and Lyft have been making headlines for the better part of a y
  
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• Barnes & Nobles has been acquired by Paul Singer's giant hedge fund after years of decline (BKS)

  07-06-2019 18:22 via feedproxy.google.com
  Elliott Management is acquiring Barnes & Noble for about $683 million including debt, the companies said Friday.
  While the bookseller has lost half its market value in the past five years, its shares soared Thursday after The Wall Street Journal reported the deal was in the works.
  Watch Barnes & Noble trade live.
  Elliott Management, the hedge fund led by the investor Paul Singer, is acquiring the beleaguered bookseller Barnes & Noble for about $683 million including debt, the compani
  
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• Footnotes to Aristotle: Modern Modes of Persuasion

  07-06-2019 17:00 via warc.com
  Certain ideas, though ancient, have retained their power. Faris Yakob explores the ways in which Aristotle's Ars Rhetorica has influenced this industry.
  
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• Who knows what they’re drinking?

  07-06-2019 02:00 via warc.com
  A recent news story flagged up how wine brands are out of touch with their audience, says Oli Flower of Reprise: consumers want simplicity, yet the category fuels confusion.
  
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• Voice drives new search thinking

  07-06-2019 01:11 via warc.com
  With today’s search landscape in flux, brands need to tailor their marketing approach to reflect the nuances of individual platforms, with voice the main driver of change, an agency executive suggests.Writing in the June issue of Admap...
  
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• The UK is an 'online advertising powerhouse'

  07-06-2019 01:11 via warc.com
  Online advertising plays a larger role in the UK economy than anywhere else in the world, according to a new study that estimates UK online adspend accounts for 0.63% of GDP – the highest in the world relative to the size of the economy.The...
  
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• Thailand is at ease with omnichannel marketing

  07-06-2019 01:11 via warc.com
  Marketers in Thailand are among the most confident in Southeast Asia when asked about their companies’ approach to omnichannel marketing, a recent survey has found.Econsultancy, the research and insights organisation, and Resulticks, a...
  
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• How ads protect auto brands' market share

  07-06-2019 01:11 via warc.com
  Automotive brands that are not currently advertising may be at increased risk of losing market share, according to a study published in the Journal of Advertising Research (JAR).This was a key learning from analysis undertaken by Nicholas De Canha...
  
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• Asian consumers expect more of brands

  07-06-2019 01:11 via warc.com
  Consumers in Asia are more likely to believe brands can do good, an outlook that global brands might be able to tap into at a time when local brands are increasingly preferred.And they would be pushing at an open door, a recent report from McCann...
  
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• Americans are the most frequent online shoppers

  07-06-2019 01:11 via warc.com
  More consumers are buying online than ever before, and they are also more likely to buy from the same store when they make an online purchase, a new global report has revealed.That is
  
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