Sales & Marketing news

• Facebook’s high-profile head of security Alex Stamos is said to be leaving in August after clashing with other execs over Russia (FB)

  19-03-2018 23:30 via feedproxy.google.com
  Facebook's Chief Information Security Officer Alex Stamos plans to leave the company in August, according to media reports.
  Stamos reportedly clashed with other executives at Facebook over how to handle the spread of misinformation on the platform.
  Stamos acknowledged in a tweet that his role had changed at Facebook, but did not confirm or deny that he planned to leave Facebook in August.Alex Stamos, Facebook's chief information security officer, plans to leave the company in August as it grappl
  
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• Here's Jeff Bezos taking a robot dog for a walk (AMZN)

  19-03-2018 23:00 via feedproxy.google.com
  Jeff Bezos made friends with a four-legged Boston Dynamics robot.
  He posted a photo to his Twitter account of him and the robot with the caption, "Taking my new dog for a walk."
  Bezos is attending the invite-only MARS conference, which stands for Machine learning, home Automation, Robotics, and Space exploration.
  Jeff Bezos has a new four-legged friend. 
  The Amazon CEO posted a photo to his Twitter account on Monday of him "walking" his new "dog" — a four-legged Boston Dynamics S
  
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• A controversial cryptocurrency is exploding as traders look for safety away from bitcoin's wild swings

  19-03-2018 22:42 via feedproxy.google.com
  Tether's USDT, a controversial cryptocurrency, is becoming more and more popular among traders, research from Morgan Stanley finds.  
  Bitcoin trades paired against USDT now make up 14% of bitcoin trading volumes. 
  Tether skeptics have questioned whether the company actually has the US dollars in reserve that it says backs its crypto. 
  A controversial cryptocurrency is becoming more and more popular among traders.
  Trading between Tether's USDT, a stable-coin that aims to trade at $
  
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• Where in the world is Mark Zuckerberg? Facebook's founder needs to stop hiding from the company's biggest crisis (FB)

  19-03-2018 21:29 via feedproxy.google.com
  A major investigative piece by The New York Times and The Guardian detailed how Facebook failed to protect its data from Cambridge Analytica, a political research and technology firm that used the information to create ads for the Trump campaign. 
  As revelations surface about how the personal information of 50 million Facebook users was stolen and exploited during America's 2016 presidential election, Mark Zuckerberg hasn't been seen.
  There's a fundamental conflict between Fa
  
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• Oracle beat on earnings per share while growing cloud revenue by 32% (ORCL)

  19-03-2018 21:22 via feedproxy.google.com
  Though Oracle matched analysts' revenue targets and beat adjusted profit estimates during the company's fiscal third quarter, its stock was down more than 3% in after-hours trading.
  Making good on years of promises, the company reported strong cloud growth, a vital area for the 40-year-old database company as it looks to catch up with more established cloud rivals at Amazon Web Services and Microsoft.
  Oracle reported $1.6 billion in revenue from its cloud services — which includes a mix o
  
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• Facebook's content issues are creating a 'tailwind' for Amazon's ad business (AMZN)

  19-03-2018 21:22 via feedproxy.google.com
  Amazon's advertising business may be benefiting from social media content issues elsewhere, says Jefferies analyst Brent Thill.
  Amazon's ads won't be affected by questionable content found on social media.
  Amazon's e-commerce and digital ad synergy is a killer combination, Thill said.
  Thill expects Amazon's already growing digital ad market share to accelerate.  
  Facebook's recent content woes are great news for Amazon's advertising business, a Jefferies analyst told Business Insider.
  
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• Trump reportedly offered Gary Cohn the job of CIA director — then changed his mind

  19-03-2018 20:55 via feedproxy.google.com
  President Donald Trump informally offered chief economic adviser Gary Cohn, who resigned in early March, the very different job of CIA director.
  Trump changed gears and instead nominated current deputy CIA director Gina Haspel the job when it opened up.
  Cohn could still return to the administration in another role in the future.
  President Donald Trump offered Gary Cohn, the president's departing chief economic adviser, the position of CIA director before rescinding the offer, according to a
  
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• Snap sinks as Facebook fallout ripples throughout tech (SNAP)

  19-03-2018 18:42 via feedproxy.google.com
  Snap shares are down about 4% Monday as Facebook woes weigh on tech stocks.
  Over the weekend, news broke over that Cambridge Analytica, a political research company, had accessed 50 million Facebook user profiles illegitimately.
  "Investors are concerned about regulatory impacts on internet companies," Macquarie analyst Ben Schachter told Business Insider.
  Snap shares are under pressure Monday as the fallout from Facebook's woes sends ripples throughout the tech sector. 
  Over the w
  
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• Google parent Alphabet drops as tech stocks get whacked (GOOGL, GOOG)

  19-03-2018 18:21 via feedproxy.google.com
  Google parent Alphabet's stock price dropped close to 4% in trading Monday, part of a broader tech selloff led by Facebook.
  A political research firm with ties to President Donald Trump reportedly accessed 50 million Facebook user accounts without authorization.
  Facebook is under huge pressure from lawmakers in the US and the UK over the way it handles user data and how that data can be manipulated for targeted political advertising.
  "The concern is that you're opening a can of worms," Macq
  
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• Apple's stock drops as fears grow over iPhone X sales (AAPL, FB)

  19-03-2018 18:19 via feedproxy.google.com
  Apple's stock is trading 2% lower on Monday, part of a broader tech selloff led by Facebook. 
  In addition, a small chorus of analysts says they are lowering their iPhone X sales estimates because the phone is too expensive.
  "Many component suppliers for iPhone X have seen very low shipments since Feb," a note from Nomura says.
  Longbow Research recently sent a note to clients saying its sources inside Apple's Asian supply chain believed the iPhone X was not selling well.  
  
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• Amazon dips as data privacy concerns hit Facebook (AMZN)

  19-03-2018 18:17 via feedproxy.google.com
  Shares of Amazon dipped 2.42% on Monday, part of a broader tech selloff led by Facebook.
  News broke on Saturday that Facebook had granted controversial political research firm Cambridge Analytica access to more than 50 million Facebook profiles who thereby illegitimately used the data to sway voters in US and UK elections.
  There are concerns that Facebook's data privacy breach, and any potential response from regulators, could impact other tech companies.
  Watch Amazon's stock move in real time h
  
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• Dow plunges more than 300 points — tech stocks crushed by news of Facebook breach

  19-03-2018 18:07 via feedproxy.google.com
  Global stock markets saw deep losses Monday in the wake of a report over the weekend that Facebook suffered a data breach.
  Facebook dropped as much as 8.1% on Monday, the biggest intraday decline since August 2015, dragging major indexes lower.
  Follow the Dow Jones industrial average in real time.
  Stocks fell around the world as technology shares dropped, led lower by a report of a data breach that sent Facebook sliding the most it has in 2 1/2 years.
  Facebook's loss of as much as 8.1% spurred a
  
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• CRYPTO INSIDER: A secretive Wall Street trading firm has been trading bitcoin

  19-03-2018 17:10 via feedproxy.google.com
  Welcome to Crypto Insider, Business Insider’s roundup of all the bitcoin and cryptocurrency news you need to know today. Sign up here to get this email delivered direct to your inbox.
  Jane Street has jumped on the cryptocurrency bandwagon.
  The New York trading firm, which facilitates $13 billion in equity trading a day, confirmed to Business Insider that it has been trading bitcoin.
  Here's the full story>>
  Here are the current crypto prices:
  Cryptocurre
  
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• GOLDMAN SACHS: Tesla may fall 'well short' on its first-quarter deliveries (TSLA)

  19-03-2018 17:03 via feedproxy.google.com
  A Goldman Sachs analyst believes Tesla will miss its guidance for Model S and Model X vehicle deliveries, and fall well below consensus estimates for its Model 3 deliveries, in the first quarter of 2018.
  The electric automaker has dealt with production bottlenecks, mainly due to difficulties around producing battery modules for its vehicles in a timely matter. 
  The analyst maintained a "Sell" rating and price target of $205 per share.
  Shares of Tesla's slipped around 1.5%.
  Tesla and its lar
  
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• Government mulls crackdown on social media platforms

  19-03-2018 16:39
  The government is looking at a range of new measures to regulate social media platforms, according to Margot James, a minister at the Digital, Media, Culture and Sport department.
  New regulations could include legislation similar to that recently introduced in Germany, which requires social platforms to take down harmful content that meets certain criteria within 24 hours, which James said she is “looking [at] with great interest”. She plans to examine how the law is currently worki
  
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• Facebook's woes are playing right into the hands of one investor group

  19-03-2018 16:34 via feedproxy.google.com
  Facebook is under pressure amid reports that a political-research company accessed 50 million user profiles illegitimately.
  While the share decline hurt a wide range of investors, one group of traders was well-positioned to profit from such selling.
  Monday has been rough for Facebook shareholders, CEO Mark Zuckerberg, and bullish tech traders as a whole.
  One group of investors, however, is perfectly positioned to capitalize on Facebook's declining stock — which is under pressure after news
  
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• Colin Lewis: There’s no talent shortage, just a broken recruitment system

  19-03-2018 16:29
  Many of us have had the experience of meeting a much-lauded marketer in the flesh, working for an iconic brand and doing a role that you would sell your mother and grandmother for. Then, you have had a quick look at their LinkedIn profile and said to yourself: ‘I have better suited skills, qualifications and experience, so why does he or she have the job and not me?’
  It is truly sad and maddening that you hear complaints about talent shortages when anyone who has applied for a job kn
  
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• Facebook's massive data breach is 'opening a can of worms' (FB)

  19-03-2018 16:24 via feedproxy.google.com
  A political research firm with ties to President Trump reportedly accessed 50 million Facebook user accounts without authorization.
  Facebook's stock is down more than 6% Monday.
  Macquarie analyst Ben Schachter said that the real concern for investors is that these breaches may prompt regulation that could hurt Facebook's earnings.
  News of the breach comes as both Facebook and Snapchat are having broader issues with questionable content.
  Facebook shares are down more than 6% Monday on news of a m
  
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• American homes are more affordable than they've been in 40 years — but that could change sooner than you think

  19-03-2018 15:49 via feedproxy.google.com
  Buying a home in America is the most affordable it's been since 1980, according to new data from Trulia.
  Mortgage rates have dropped, which increases long-term affordability for homeowners.
  Only three of the 100 largest metros — Denver, Miami, and Portland, Oregon — have become less affordable since 1990.
  Rising mortgage rates and the new tax law, which reduced the mortgage-interest deduction cap, could threaten affordability.
  The US housing market is favorable for sellers and tough
  
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• Data-driven advertising's alignment problem

  19-03-2018 11:00 via warc.com
  The Facebook/Cambridge Analytics data kerfuffle ‘exposed’ by the Guardian and New York Times this week also exposes our industry’s cognitive dissonance over data-driven advertising, says Eaon Pritchard of Dentsu Aegis...
  
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• Starbucks, Protein World, Boots: Everything that matters this morning

  19-03-2018 08:45
  900,000 people urge Starbucks to deliver on decade-old recycling promise
  Nearly 900,000 people have signed a petition to get Starbucks to honour a commitment it made a decade ago to develop a recyclable coffee cup.
  In 2008, the coffee giant said it would replace its existing cups with a 100% recyclable alternative. It also promised to get reusable cup usage up to 25% by 2015. Neither of which it has done.
  This has led a number of environmental organisations to call for renewed efforts
  
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• M&S, Snapchat, British Airways: Everything that matters this morning

  19-03-2018 08:45
  M&S replace food boss with exec from Steinhoff
  Marks and Spencer (M&S) is replacing the company’s food boss Andy Adcock with Stuart Machin, the current CEO of South African retailer Steinhoff.
  M&S says the move is part of a wider transformation plan and an overhaul of its food arm.
  The move comes after the retail giant reported four straight quarters of like-for-like sales decline – the latest during the Christmas quarter.
  Machin, who has worked across the sector for 30 y
  
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• Facebook, Disney, Nike: Everything that matters this morning

  19-03-2018 08:45
  Facebook suspends Cambridge Analytica over data breach
  Facebook has suspended data company Cambridge Analytica over allegations that it collected data from more than 50 million Facebook profiles without users’ permission. The data breach, which was revealed by The Guardian over the weekend, claims Cambridge Analytica received user data through an app developer in a way that violates Facebook’s policies.
  Facebook says the company claimed it had destroyed that information in 2015, but
  
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• Brexit, Facebook, Channel 4: Everything that matters this morning

  19-03-2018 08:45
  UK secures conditional 21-month Brexit transition
  Britain has secured a provisional agreement on a 21-month transition period for Brexit, causing a rise in sterling.
  David Davis announced the “significant” deal on Monday which saw the UK and EU publish a joint withdrawal deal that will allow Britain to retain the benefits of the single market and customs union at the cost of some sovereignty.
  According to the conditional deal, of which 75% is agreed, the UK will lose i
  
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• BrewDog, ISBA, Channel 4: Everything that matters this morning

  19-03-2018 08:45
  UK secures conditional 21-month Brexit transition
  Britain has secured a provisional agreement on a 21-month transition period for Brexit, causing a rise in sterling.
  David Davis announced the “significant” deal on Monday which saw the UK and EU publish a joint withdrawal deal that will allow Britain to retain the benefits of the single market and customs union at the cost of some sovereignty.
  According to the conditional deal, of which 75% is agreed, the UK will lose i
  
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• AB InBev, Boots, Facebook: Everything that matters this morning

  19-03-2018 08:45
  AB InBev commits to 100% recyclable packaging
  AB InBev has unveiled a new set of sustainability goals to develop local initiatives in smart agriculture, water stewardship, circular packaging and climate action.
  These include pledging 100% of packaging for its products – which include some of the UK’s biggest beer brands Stella Artois, Budweiser, Corona and Bud Light – will be returnable or made from majority recycled materials, and reducing carbon emissions by 25% across its su
  
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• Premier Food’s Helen Warren-Piper on believing in the ‘product truth’ with Mr Kipling’s new campaign

  19-03-2018 08:30
  “The way that brands grow is through driving brand penetration and the way we achieve that is through mental and physical availability. It is really is that simple – easy to say and difficult to do,” explains Helen Warren-Piper, outgoing UK marketing and R&D director at Premier Foods.
  During her six years at the food manufacturer Warren-Piper, who will become sales director at Mars’ UK Pet Nutrition business in April, has presided over a shift in the business that put
  
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• Mark Ritson on the shit that does and doesn’t matter in marketing

  19-03-2018 08:00
  Mark Ritson was on stage at Marketing Week Live to discuss what does and doesn’t matter in the marketing world.
  He kicked off proceedings by highlighting what doesn’t, and how marketing can “get out of this place we’ve got ourselves into”.
  Ritson explained why ‘tech porn’, everything being labelled ‘dead’ and ‘brand purpose bingo’, are some of the things that don’t matter and are simply distracting marketers from doing their
  
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• UK marketers find customer lifetime value elusive

  19-03-2018 01:00 via warc.com
  LONDON: Marketers in the UK are typically missing out on revenue and delivering an improved customer experience by not measuring the lifetime value of their customers, a new report has revealed.According to market research firm Criteo, 81% of UK...
  
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• Media budgets grow for digital audio

  19-03-2018 01:00 via warc.com
  LONDON: As voice-activated devices, podcasts and overall digital audio consumption grow in popularity in the UK, a new survey has confirmed that advertisers and agencies plan to invest more in these channels.Research firm mtm polled 232 senior and...
  
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• L'Oréal explores the potential of AI

  19-03-2018 01:00 via warc.com
  AUSTIN, TX: Artificial intelligence (AI) has the promise to help marketers work faster, smarter and at scale, according to Rachel Weiss, VP of innovation and entrepreneurship at L'Oréal, the beauty company.Speaking at a session during SXSW...
  
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• APAC marketers focus on three key areas

  19-03-2018 01:00 via warc.com
  SINGAPORE: Adapting to Facebook’s changes, getting the balance right on ‘push’ and ‘pull’ marketing, and effective influencer marketing will be three key areas of focus for many APAC marketers in 2018.According to...
  
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• Advertising industry rallies in support of UN goals

  19-03-2018 01:00 via warc.com
  NEW YORK: Common Ground, a coalition of the six largest advertising groups in the world, has joined forces with Google to launch a global campaign in support of the United Nations’ Sustainable Development Goals.Launched at the end of last...
  
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• 7-Eleven Thailand adopts facial recognition tech

  19-03-2018 01:00 via warc.com
  BANGKOK: Convenience store 7-Eleven is rolling out artificial intelligence technology, including facial recognition, across all its 11,000 stores in Thailand in a move described as “unique in scope” because of how frequently consumers...
  
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