Sales & Marketing news

• Jesse Jackson scolded Facebook about its lack of progress on diversity (FB)

  01-06-2017 23:26 via feedproxy.google.com
  
  The Reverend Jesse Jackson took Facebook to task on Thursday over the lack of diversity among its board of directors.
  Speaking at the company's annual shareholder meeting, Jackson noted that he'd addressed Facebook's board on the same subject at the same meeting two years ago. The makeup of Facebook's board hasn't changed since then. As he noted, Facebook still doesn't have any blacks, Latinos or Asians on its board. That's a stark contradiction with what the company is supposed to stand fo
  
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• It'll take years for Trump to pull the US out of the Paris climate agreement — here's why

  01-06-2017 23:13 via feedproxy.google.com
  
  While President Donald Trump announced Thursday that he was pulling the US out of the landmark Paris climate agreement, it will take until the day after the next presidential election for the US to fully exit the pact.
  The Paris agreement, which 195 nations signed in December 2015, set the global goal to keep the planet from warming by more than 1.5 degrees Celsius above preindustrial levels — a threshold that scientists say could keep the planet from launching into a tailspin of irreversi
  
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• Blue Apron has filed to go public — and it lost almost as much last quarter as it did all last year

  01-06-2017 23:08 via feedproxy.google.com
  
  Meal-delivery service Blue Apron on Thursday offered a detailed look at its financials for the first time as it filed to go public.
  The main takeaways: Revenue is growing. With the company spending a ton on marketing, so too are losses. And Blue Apron, which was valued at $2 billion in its last venture round, says investors can expect more of the latter.
  "We have a history of losses, and we may be unable to achieve or sustain profitability," the company says in its S1 filing.
  Goldman Sachs
  
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• 'The time to act is now': The private sector must pave the way for renewables (BUD)

  01-06-2017 23:06 via feedproxy.google.com
  
  The problems associated with traditional energy sources are well documented and extensive. Fossil fuels contribute directly to climate change, and they have a direct human cost as well. Increasing renewable energy capacity in every market around the globe is vital to addressing these problems and turning the tide on climate change. It is clear that renewables will be a crucial part of the energy mix in the future.
  While there are ongoing efforts to tackle the energy divide between the developed
  
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• Trump's pulling the US out of the Paris climate agreement could be disastrous for the economy

  01-06-2017 23:04 via feedproxy.google.com
  
  President Trump announced on Thursday that he would withdraw the US from the Paris climate accord.
  The agreement, which 195 nations signed in December 2015, set a global goal to keep the planet from warming to a level that scientists say could keep the planet from launching into a tailspin of irreversible consequences.
  Trump said that he planned to renegotiate the US's position in the agreement, but the exact terms are unclear.
  In explaining his decision, Trump said it was in part to save US jo
  
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• BREMMER: 'If you want a watershed moment beyond Trump's inauguration, American withdrawal from the Paris Accord is it'

  01-06-2017 22:26 via feedproxy.google.com
  
  US President Donald Trump announced Thursday that he will pull the US out of the landmark Paris climate change agreement, following through with a key campaign promise.
  "I don't want anything to get in our way," Trump said. "The US will withdraw from the Paris climate accord, but begin negotiations to reenter either the Paris accord, or a really entirely new transaction with terms that are fair to the United States."
  "We're getting out, we'll start to negotiate, and we will see if we can ma
  
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• Lululemon surges after beating on earnings and announcing store closures for its kids' line (LULU)

  01-06-2017 22:22 via feedproxy.google.com
  
  Lululemon gained as much as 8% in extended trading on Thursday after the company reported better earnings and revenues than expected, and plans to restructure its kids' clothing line. 
  Ivivva, the activewear brand for girls, will become a primarily online-only business as 40 of the 55 stores close, Lululemon said in its earnings statement.
  Half of the remaining locations will be converted to Lululemon stores. All Ivivva-branded showrooms will be shut down.
  Lululemon expects the restruc
  
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• STOCKS TICK UP TO RECORD HIGHS: Here's what you need to know

  01-06-2017 22:00 via feedproxy.google.com
  
  Stocks ticked up to record highs on Thursday.
  All three major indices finished up in the green, with the S&P 500 and the Nasdaq touching record highs.
  First up, the scoreboard:
  Dow: 21,114.18, +135.53, (+0.65%)
  S&P 500: 2,430.06, +18.26, (+0.76%)
  Nasdaq: 6,246.83, +48.31, (+0.78%)
  US 1o-year yield: 2.213%, +0.015
  WTI crude: $48.00, -0.32, (-0.66%)
  1. Friday is jobs day. The Bureau of Labor Statistics on Friday will release its report on America's employment situation in May. "I
  
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• Here's what the US actually agreed to in the Paris climate deal

  01-06-2017 21:58 via feedproxy.google.com
  
  In December 2015, nearly every country, including all of the world's biggest polluters, came together in Paris and agreed to limit carbon emissions.
  The Paris Agreement was designed to keep the planet from warming by more than 1.5 degrees Celsius above preindustrial levels.
  It was a cornerstone of President Barack Obama's environmental legacy. Now President Donald Trump is withdrawing the US from the accord.
  Here's a quick primer on the Paris Agreement.
  What did the US agree to?
  The Paris Agreem
  
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• MORGAN STANLEY CEO: Investors are ignoring the 'enormous uncertainty' created by Trump (MS)

  01-06-2017 21:46 via feedproxy.google.com
  
  The "Trump Bump" is gone for the major bank stocks.
  Bank stocks slid Wednesday after Bank of America and JPMorgan executives announced lower second-quarter trading revenues compared to last year. Morgan Stanley CEO James Gorman is now saying the same for his firm.
  “We all have similar clients, if not the same clients,” Gorman told Bloomberg in a video interview. 
  Trading revenue is expected to drop at least 10% in the second quarter at Morgan Stanley, Gorman said. This
  
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• Steve Cohen is about to find out if he's the most notorious hedge-fund manager in America or 'the best investor of all time'

  01-06-2017 21:36 via feedproxy.google.com
  
  Steve Cohen, the billionaire who ran one of Wall Street's most infamous hedge funds, is trying to stage a big comeback.
  Less than four years after his old firm pleaded guilty to insider trading, Cohen is launching a new fund, reportedly with a goal of managing as much as $20 billion.
  That'll include $11 billion already in his family office, The Wall Street Journal reports, adding that Cohen plans to raise another $9 billion from outsiders.
  If he does start with $20 billion, it would be the bigge
  
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• TRUMP WITHDRAWING FROM PARIS CLIMATE AGREEMENT

  01-06-2017 20:38 via feedproxy.google.com
  
  President Donald Trump announced Thursday that he would pull the US out of the landmark Paris Agreement on climate change, following through with a key campaign promise.
  While the decision should galvanize his base, it goes against what some of the largest American companies — and many in the rest of the world — were hoping for.
  The Paris Agreement, which 195 nations signed in December 2015, set the global goal to keep the planet from warming by more than 1.5 degrees Celsius (2.7 de
  
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• One teenager in Iowa who costs $12 million a year to insure perfectly encapsulates the successes and failings of Obamacare

  01-06-2017 20:20 via feedproxy.google.com
  
  Over the past couple of years there has been a mystery in the Iowa individual insurance market.
  According to Blue Cross Blue Shield insurer Wellmark, there was a patient in the state's Affordable Care Act (Obamacare) exchanges who required $1 million a month in care.
  This staggering $12 million in care each year was distorting the insurer's exchange business and forcing it to raise premiums across the exchange rapidly.
  While the identity of the patient has not been revealed — rightfully s
  
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• It already looks like we're going to blow the new NAFTA deal

  01-06-2017 20:09 via feedproxy.google.com
  
  On Wednesday the Commerce Department Secretary Wilbur Ross said that the department will impose penalties on Canadian lumber and Mexican sugar if the US is unable to come to a settlement with those countries over alleged trade violations. 
  This is bad.
  It's bad because the US still has to enter NAFTA renegotiations with these two countries. And while the Trump administration may think that this kind of talk tough puts the US in a position of strength, it will very likely do just the op
  
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• Big money managers are squeezing smaller ones at the worst possible time

  01-06-2017 19:53 via feedproxy.google.com
  
  When it comes to winning new clients, the best are only getting better.
  Market share of what Morgan Stanley calls "US active equities" for the top three asset management firms increased from 18% in 2010 to 35% in 2016, according to a note from the firm sent out to clients on Thursday.
  This comes at the worst possible time for smaller firms as Morgan Stanley is projecting asset management fees will fall between 10-15% over the next three to five years, which would in
  
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• M&S launches first major sustainability campaign as it looks to build ‘engaged trust’

  01-06-2017 17:48
  
  Marks & Spencer (M&S) has unveiled a new sustainability programme that it hopes will resonates with both consumers and colleagues as it admits it has previously struggled to communicate its plans to customers.
  Plan A 2025 focuses on three key areas: customer and colleague wellbeing; transforming lives and communities; and caring for the planet. It aims to position M&S as a “truly sustainable retailer” through key pledges such as raising £25m for charity, making all
  
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• International round-up: Burger King angers Belgium & Coke turns labels into festival wristbands

  01-06-2017 16:27
  
  Burger King loses its royal title
  Burger King has come under fire this week after offending the Belgium monarchy in its latest advertising campaign.
  The campaign asks customers to vote online to crown the country’s king, King Phillipe, or Burger King as the ruler of Belgium. It was probably not the wisest of moves as the fast food giant intends to launch in Belgium next month.
  Representatives for King Phillipe asked the company to explain itself and to highlight that the king’s image
  
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• Man United targets ‘unexplored channels’ as it looks to build up commercial business

  01-06-2017 16:18
  
  Manchester United is looking to build on its ranking as the world’s most valuable football club with even more focus on generating revenues through sponsorship and retail sales.
  Speaking at KPMG’s Football Benchmark Forum conference yesterday (31 May), Manchester United’s CFO Cliff Baty said the club has ambitions to expand its current 28 global club sponsors.
  United’s £2.6bn valuation, which KPMG bases on broadcasting rights, profitability, popularity, sporting pot
  
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• ‘It’s about time data reflected the truth’ urge IPA and ISBA as they issue call to action

  01-06-2017 15:50
  
  The IPA and ISBA are uniting to call on marketers to defend the importance of accountable audience data that will stand up against strict independent verification.
  In a new paper, called ‘A Matter of Fact’, they call for marketers to uphold the following standards:
  Ensure the audience data used for trading is based on metrics and methods that comply with agreed, open industry standards
  Insist those standards are upheld by independent auditing
  Hold proprietary data sets to the same le
  
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• Tanya Joseph: Ruthless targeting is key to modern elections

  01-06-2017 14:08
  
  Photographer: Rehan JamilI love elections. I adore referendums. I really love them.
  I have observed them from the sidelines, reported on them, got involved in local and national campaigning in this country and others. I sit up all night to listen to results, not just of UK elections, or even the biggies like US presidential poll. I will monitor Twitter and listen to the BBC World Service to keep track of voting in the US mid-terms, the Netherlands and Gambia, Austria and Australia, India and Eg
  
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• Brands unclear who should take responsibility for customer experience

  01-06-2017 08:30
  
  Chief marketing officers and other C-suite executives are unclear who should be in charge of the customer experience. This confusion is a key challenge for 30% of the UK and US marketers, CEOs and chief customer officers surveyed by software company Calabrio, which is having a significant impact on the experiences these businesses deliver.
  In the UK, for example, less than a third (30%) believe customer experience across all their channels is anything more
  
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• Marketers expect to spend more on experiential

  01-06-2017 02:00
  
  DALLAS: One in three chief marketers around the world expect to allocate between a fifth (21%) and half of their budget to brand experience marketing over the next three to five years, a new survey has revealed.That is one of the key findings of a...
  
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• India's growth slows to lowest level in 2 years

  01-06-2017 02:00
  
  NEW DELHI: India's GDP growth slowed to 6.1% in the first quarter, despite positive forecasts that suggested the country would remain the world's fastest growing major economy, new government data shows.As
  
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• Half of consumers would pay a cyber ransom

  01-06-2017 02:00
  
  BOSTON: Companies and organisations in 150 countries were hit earlier this month by the WannaCry ransomware cyber attack, which has prompted a major security firm to conduct an extensive survey of American concerns.Based on
  
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• Global marketing activity remains positive

  01-06-2017 02:00
  
  LONDON: Marketing budget growth was especially strong in Europe in May, but there was also positive growth in the Americas and Asia Pacific, the latest Global Marketing Index (GMI) has shown.The headline GMI for May registered a score of 53.9,...
  
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• Diageo brews up engaging experiences

  01-06-2017 02:00
  
  AUSTIN, TX: Diageo, the alcoholic drinks company, is responding to shifts in consumer perceptions of luxury by connecting various brands with compelling experiences.Syl Saller, Chief Marketing and Innovation Officer, discussed how attitudes...
  
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• Aussie media bosses demand law reform

  01-06-2017 02:00
  
  CANBERRA: The heads of more than 25 Australian media companies met in Canberra yesterday in an unprecedented display of unity to urge Parliament to back reforms on media law.Proposed by Communications Minister Mitch Fifield, the measures include...
  
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• Admap Prize 2017 winners are announced

  01-06-2017 02:00
  
  LONDON: The Admap Prize 2017 has been won by Thomas Henry, Senior Strategist at Mother New York, for an essay that accepts social media is very helpful in improving effectiveness for FMCG brands, but is subordinate to TV when it comes to achieving...
  
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