Marketing news

• It is only a threat if you do nothing: Mark Read on building digital confidence at Wunderman

  20-10-2017 01:15
  Wunderman is fast-becoming WPP’s main event for digital marketing, as it transitions Possible under the Wunderman banner  and links it with commerce agency Salmon.
  As consolidation continues among the holding companies, it won’t always mean failings for the agency brands that don’t survive but it says a lot about the confidence in the brand that remains.
  So Wunderman remains, and while even its own holding company puts out a stark warning for difficult times to come in the
  
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• Honda and Heineken wins shake up June EMEA league

  16-06-2026 15:29 via campaignlive.co.uk
  PHD successfully defended the top spot.
  
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• Publicis calls on agency groups to stop making 'wrong promises' in pitches

  16-06-2026 14:31 via campaignlive.co.uk
  French holdco warns of “a race to the bottom,” ahead of Cannes Lions festival next week.
  
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• Asda to host World Cup roadshow in its car parks

  16-06-2026 14:09 via campaignlive.co.uk
  Hyphen created the experience.
  
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• Uncommon CX hires Tyler Hendy as ECD

  16-06-2026 12:38 via campaignlive.co.uk
  Tyler Hendy was at New Commercial Arts for three years, before spending the last year freelancing.
  
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• Social media ban for U16s ‘will fail’ says online safety advocate

  16-06-2026 12:38 via campaignlive.co.uk
  Andy Burrows, chief executive of the Molly Rose Foundation says PM Sir Keir Starmer has ‘abdicated responsibility’.
  
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• Brian Wieser's Madison & Wall expands into global forecasting and makes hire from Warc

  16-06-2026 12:38 via campaignlive.co.uk
  Research firm sees gap in market as ad industry becomes “more complex, more global and more dependent on high-quality data”.
  
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• Wacl names new VP as Starcom's Katie Lee takes on presidency

  16-06-2026 12:15 via campaignlive.co.uk
  New vice-president will become president in 2027.
  
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• Madison & Wall expands from US into global forecasting and makes hire from Warc

  16-06-2026 12:15 via campaignlive.co.uk
  Research firm sees gap in market as ad industry becomes “more complex, more global and more dependent on high-quality data”.
  
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• The Brooklyn Brothers relaunches in the UK

  16-06-2026 12:00 via campaignlive.co.uk
  Relaunch is part of Golin Ketchum’s new leadership structure, revealed last week.
  
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• WPP predicts generative search will be fastest channel to reach $100bn

  16-06-2026 11:29 via campaignlive.co.uk
  WPP predicts ad revenue will grow by 8.9% in 2026 to reach $1.3tn.
  
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• Mondelez hires Kirsty Hunter to lead marketing in UK and Ireland

  16-06-2026 08:00 via campaignlive.co.uk
  Hunter was previously marketing and innovation director at Innocent Drinks.
  
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• What are Cannes Lions jurors expecting from this year's awards?

  16-06-2026 07:33 via campaignlive.co.uk
  The Campaign Podcast catches up with three jurors ahead of Cannes Lions Festival of Creativity.
  
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• Instagram boss drops out of Cannes as Ian Russell letter calls for Meta meeting

  15-06-2026 21:30 via campaignlive.co.uk
  Adam Mosseri was billed to deliver a headline session in the Palais at Cannes Lions Festival of Creativity.
  
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• UK Advertising unveils new brand identity

  15-06-2026 18:35 via campaignlive.co.uk
  VCCP created the campaign.
  
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• Outd00r Brewing to open post-exercise pub in London Fields

  15-06-2026 16:00 via campaignlive.co.uk
  Capture Communications created the experience.
  
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• Most brands taking 'social-first' approach to marketing, Creativebrief report finds

  15-06-2026 16:00 via campaignlive.co.uk
  Creativebrief says creative shops are 'not doing a credible enough job of convincing brands of their capabilities in this space'.
  
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• Majority of brands taking 'social-first' approach to marketing, Creativebrief report finds

  15-06-2026 16:00 via campaignlive.co.uk
  Creativebrief says creative shops are 'not doing a credible enough job of convincing brands of their capabilities in this space'.
  
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• Arthur Sadoun, Ian Russell, Liz Taylor and will.i.am join Campaign House line-up at Cannes

  15-06-2026 16:00 via campaignlive.co.uk
  Campaign's programme of editorial and partner events at Cannes Lions starts on 22 June.
  
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• Nike vs Adidas: Who won the battle of the World Cup ads?

  15-06-2026 15:35 via campaignlive.co.uk
  Campaign asks adland which World Cup film they preferred out of the two sportswear retailers.
  
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• Just 15% of brands use agencies for social marketing, Creativebrief report finds

  15-06-2026 15:35 via campaignlive.co.uk
  Creativebrief says creative shops are 'not doing a credible enough job of convincing brands of their capabilities in this space'.
  
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• Philadelphia compares its Mexican cream cheese to ‘spicy’ fiction

  15-06-2026 13:59 via campaignlive.co.uk
  The work, which is fronted by influencers, was created by Ogilvy UK.
  
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• UK government to ban social media for under-16s

  15-06-2026 11:35 via campaignlive.co.uk
  Prime minister Sir Keir Starmer hopes to begin the ban by spring 2027.
  
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• Should publishers opt out of Google’s AI Overviews?

  15-06-2026 08:00 via campaignlive.co.uk
  Google controls more than 90% of the online search market in the UK, but since its AI Overview tool was introduced some publishers have seen a drop in traffic.
  
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• DfE ad shows teacher rapping and dancing her way to work in debut M&C Saatchi work

  15-06-2026 02:01 via campaignlive.co.uk
  Campaign is M&C Saatchi Group UK’s first since winning DfE’s teacher recruitment account last year.
  
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• DfE ad shows teacher rapping and dancing her way to school in debut M&C Saatchi work

  15-06-2026 02:01 via campaignlive.co.uk
  Campaign is M&C Saatchi Group UK’s first since winning DfE’s teacher recruitment account last year.
  
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• DfE ad shows teacher rapping and dancing her way to work

  15-06-2026 01:26 via campaignlive.co.uk
  
  Campaign is M&C Saatchi Group UK’s first since winning DfE’s teacher recruitment account last year.
  
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• VCCP wins Ikea's UK creative account

  12-06-2026 18:58 via campaignlive.co.uk
  The review kicked off last year and was handled directly by the brand.
  
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• VCCP wins Ikea's creative account

  12-06-2026 18:32 via campaignlive.co.uk
  
  The review kicked off last year and was handled directly by the brand.
  
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• Nike’s 'Rip the script' to become longest ad ever to air on ITV

  12-06-2026 15:10 via campaignlive.co.uk
  
  More than six minutes of commercial air time booked for Nike's 2026 World Cup film.
  
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