Logistics news

• Logistics Viewpoints Is Refocusing on Logistics

  24-08-2026 23:07 via logisticsviewpoints.com
  
  Logistics Viewpoints is getting back to its roots.Going forward, we are putting more emphasis on logistics and less on trying to cover the entire supply chain.That may sound like a small distinction. It isn’t.Supply chain has become an enormous umbrella. It can include sourcing, procurement, manufacturing, planning, inventory, logistics, sustainability, risk, technology, and almost anything that happens between a supplier and a customer.There is plenty to write about there. But trying to c
  
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• Why Most B2B Webinars Fail to Reach Executives

  24-08-2026 22:07 via logisticsviewpoints.com
  
  Most B2B webinars do not fail because they lack registrations. They fail because they do not create enough executive relevance.
  A webinar can attract a respectable audience, generate leads, and still make little impression on the senior decision-makers a technology supplier actually wants to influence. The problem is often not promotion or production quality. It is the design of the conversation.
  In the latest Logistics Viewpoints Podcast, we look at why issue-first webinar design, analyst-led
  
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• Logistics Is Becoming Reconfigurable

  24-08-2026 20:27 via logisticsviewpoints.com
  
  Logistics optimization has traditionally been built around a relatively stable operating network. Transportation managers optimize modes and routes, warehouse operators optimize labor and throughput, and distribution teams position inventory against expected demand. Conditions change, but the underlying logistics architecture has generally been stable enough to optimize around it.That assumption is becoming harder to defend. Trade disruptions can redirect freight flows, infrastructure constraint
  
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• Why Reversibility May Determine How Much Authority We Give AI

  24-08-2026 13:29 via logisticsviewpoints.com
  
  As AI agents move closer to operational execution, supply chain leaders need a practical way to decide how much authority to give them. Dollar thresholds will certainly matter, as will safety, regulation, customer impact, and confidence. But one criterion may prove especially useful because it cuts across many decision types: reversibility.
  The previous article argued that decision velocity can function as supply chain capacity, but speed is valuable only when autonomy is appropriately bounded.
  
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