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    Marriage Equality, Healthcare & Low Unemployment: How Search Marketers Can Make A Difference This Tax Season
    Tax marketers, pay attention! Columnist Purna Virji discusses some developments that may impact your search campaigns this year.The post Marriage Equality, Healthcare & Low Unemployment: How Search Marketers Can Make A Difference This Tax Season appeared first on Search Engine Land.
    Please visit Search Engine Land for the full article.
  • How Apple Could Play Spoiler For The Search Ad Business

    How Apple Could Play Spoiler For The Search Ad Business
    Could Apple disrupt business as usual for search marketers in 2016? Columnist Mark Ballard explores the possibilities.The post How Apple Could Play Spoiler For The Search Ad Business appeared first on Search Engine Land.
    Please visit Search Engine Land for the full article.
  • Cut The Fat: How To Reduce Wasted Ad Spend In Your AdWords Account

    Cut The Fat: How To Reduce Wasted Ad Spend In Your AdWords Account
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    Please visit Search Engine Land for the full article.
  • 5 Digital Marketing Tactics to Help Your Brand Stand out in 2016

    5 Digital Marketing Tactics to Help Your Brand Stand out in 2016
    It’s tempting to think of your brand as a beautiful and unique flower. You believe in the work you do, you take pains to know your audience and craft messages that should resonate with them. So you bring your exquisite rose to the world—only to find they’re standing waist-deep in a flower garden.
    In the crowded content market, it’s entirely possible to do everything right and still struggle to capture attention. Knowing your audience, doing the research, and making great
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  • How Voice Search Is Changing SEO - Huffington Post

    The SEM Post
    How Voice Search Is Changing SEO
    Huffington Post
    Voice search is actively shaping the future of SEO and changing how SEO techniques are adopted in the mobile age. While Google's most recent mobile update put quite a bit of attention on the importance of mobile optimized pages, it's essential for ...
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