<?xml version="1.0" encoding="utf-8"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title><![CDATA[SEO - Newslocker]]></title><link>https://www.newslocker.com/en-us/profession/seo/</link><atom:link rel="self" href="https://www.newslocker.com/en-us/profession/seo/rss/" /><atom:link rel="hub" href="http://pubsubhubbub.appspot.com" /><description><![CDATA[Find your latest SEO news with just one click. Don't miss out on anything happening in your profession!]]></description><language>en-us</language><copyright>Copyright (C) 2026 newslocker.com</copyright><lastBuildDate>Mon, 24 Aug 2026 20:50:00 +0200</lastBuildDate><item><title><![CDATA[1 In 10 Webpages Shows Signs Of AI Authorship, Pew Reports via @sejournal, @MattGSouthern]]></title><description><![CDATA[Pew found AI authorship signs on 10% of sampled webpages and 35% of pages carrying a post-ChatGPT publication date.<br />
The post 1 In 10 Webpages Shows Signs Of AI Authorship, Pew Reports appeared first on Search Engine Journal.]]></description><link>https://www.newslocker.com/en-us/profession/seo/1-in-10-webpages-shows-signs-of-ai-authorship-pew-reports-via-sejournal-mattgsouthern/</link><pubDate>Mon, 24 Aug 2026 20:50:00 +0200</pubDate><guid>https://www.newslocker.com/en-us/profession/seo/1-in-10-webpages-shows-signs-of-ai-authorship-pew-reports-via-sejournal-mattgsouthern/</guid></item><item><title><![CDATA[Google Ads Launches New Search and AI Max Experimentation Tools via @sejournal, @brookeosmundson]]></title><description><![CDATA[Google Ads adds new Search and AI Max experimentation tools for testing budgets, ROI targets, brand controls, location settings, and campaign changes.<br />
The post Google Ads Launches New Search and AI Max Experimentation Tools appeared first on Search Engine Journal.]]></description><link>https://www.newslocker.com/en-us/profession/seo/google-ads-launches-new-search-and-ai-max-experimentation-tools-via-sejournal-brookeosmundson/</link><pubDate>Mon, 24 Aug 2026 16:50:00 +0200</pubDate><guid>https://www.newslocker.com/en-us/profession/seo/google-ads-launches-new-search-and-ai-max-experimentation-tools-via-sejournal-brookeosmundson/</guid></item><item><title><![CDATA[SEOs Are Becoming The Tools Of Their Tools – The AI Slop Backlash via @sejournal, @gregjarboe]]></title><description><![CDATA[Platforms like Spotify and LinkedIn are cracking down on AI slop. SEOs face a choice: treat AI as a shortcut or as an editorial assistant.<br />
The post SEOs Are Becoming The Tools Of Their Tools &ndash; The AI Slop Backlash appeared first on Search Engine Journal.]]></description><link>https://www.newslocker.com/en-us/profession/seo/seos-are-becoming-the-tools-of-their-tools-the-ai-slop-backlash-via-sejournal-gregjarboe/</link><pubDate>Mon, 24 Aug 2026 16:30:00 +0200</pubDate><guid>https://www.newslocker.com/en-us/profession/seo/seos-are-becoming-the-tools-of-their-tools-the-ai-slop-backlash-via-sejournal-gregjarboe/</guid></item><item><title><![CDATA[How To Audit Publisher Websites In 2026]]></title><description><![CDATA[A practical framework for auditing publisher websites in 2026, covering technical SEO, content quality, E-E-A-T, and entity consistency across passive and active discovery channels.<br />
The post How To Audit Publisher Websites In 2026 appeared first on Search Engine Journal.]]></description><link>https://www.newslocker.com/en-us/profession/seo/how-to-audit-publisher-websites-in-2026/</link><pubDate>Mon, 24 Aug 2026 14:00:00 +0200</pubDate><guid>https://www.newslocker.com/en-us/profession/seo/how-to-audit-publisher-websites-in-2026/</guid></item><item><title><![CDATA[Google Answers If Some Sites Can Ignore GEO And Just Focus On SEO via @sejournal, @martinibuster]]></title><description><![CDATA[Google explains whether some industries can get away with focusing on search and ignore GEO altogether.<br />
The post Google Answers If Some Sites Can Ignore GEO And Just Focus On SEO appeared first on Search Engine Journal.]]></description><link>https://www.newslocker.com/en-us/profession/seo/google-answers-if-some-sites-can-ignore-geo-and-just-focus-on-seo-via-sejournal-martinibuster/</link><pubDate>Mon, 24 Aug 2026 12:52:00 +0200</pubDate><guid>https://www.newslocker.com/en-us/profession/seo/google-answers-if-some-sites-can-ignore-geo-and-just-focus-on-seo-via-sejournal-martinibuster/</guid></item><item><title><![CDATA[Spam Update, Generative UI In AIOs, Reddit Drop – SEO Pulse via @sejournal, @MattGSouthern]]></title><description><![CDATA[Google's August spam update rolls out as generative UI reaches AI Overviews, websites get a new button, and Reddit's ChatGPT citation share falls.<br />
The post Spam Update, Generative UI In AIOs, Reddit Drop &ndash; SEO Pulse appeared first on Search Engine Journal.]]></description><link>https://www.newslocker.com/en-us/profession/seo/spam-update-generative-ui-in-aios-reddit-drop-seo-pulse-via-sejournal-mattgsouthern/</link><pubDate>Sat, 22 Aug 2026 14:30:00 +0200</pubDate><guid>https://www.newslocker.com/en-us/profession/seo/spam-update-generative-ui-in-aios-reddit-drop-seo-pulse-via-sejournal-mattgsouthern/</guid></item><item><title><![CDATA[AI Mode Queries Are 3X Longer – Why Your Page Should Lead With The Answer via @sejournal, @gregjarboe]]></title><description><![CDATA[One year of AI Mode data shows people asking questions, not typing fragments, which is why the lead-first paragraph now beats the narrative arc.<br />
The post AI Mode Queries Are 3X Longer &ndash; Why Your Page Should Lead With The Answer appeared first on Search Engine Journal.]]></description><link>https://www.newslocker.com/en-us/profession/seo/ai-mode-queries-are-3x-longer-why-your-page-should-lead-with-the-answer-via-sejournal-gregjarboe/</link><pubDate>Fri, 21 Aug 2026 21:00:00 +0200</pubDate><guid>https://www.newslocker.com/en-us/profession/seo/ai-mode-queries-are-3x-longer-why-your-page-should-lead-with-the-answer-via-sejournal-gregjarboe/</guid></item><item><title><![CDATA[The House Doesn’t Publish Its Tells via @sejournal, @pedrodias]]></title><description><![CDATA[AI labs are buying pre-2022 books to avoid training on AI slop while quietly building text watermarking, exposing why content-at-scale strategies are a losing bet.<br />
The post The House Doesn&rsquo;t Publish Its Tells appeared first on Search Engine Journal.]]></description><link>https://www.newslocker.com/en-us/profession/seo/the-house-doesnt-publish-its-tells-via-sejournal-pedrodias/</link><pubDate>Fri, 21 Aug 2026 16:30:00 +0200</pubDate><guid>https://www.newslocker.com/en-us/profession/seo/the-house-doesnt-publish-its-tells-via-sejournal-pedrodias/</guid></item><item><title><![CDATA[Google’s Generated Interfaces Could Compete With Tool Pages via @sejournal, @MattGSouthern]]></title><description><![CDATA[AI Overviews can now build interactive tools inside Search. Google&rsquo;s testing shows generated interfaces often beat top results in head-to-head comparisons.<br />
The post Google&rsquo;s Generated Interfaces Could Compete With Tool Pages appeared first on Search Engine Journal.]]></description><link>https://www.newslocker.com/en-us/profession/seo/googles-generated-interfaces-could-compete-with-tool-pages-via-sejournal-mattgsouthern/</link><pubDate>Fri, 21 Aug 2026 14:00:00 +0200</pubDate><guid>https://www.newslocker.com/en-us/profession/seo/googles-generated-interfaces-could-compete-with-tool-pages-via-sejournal-mattgsouthern/</guid></item><item><title><![CDATA[What AI Bot Data From Hundreds Of Sites Reveals About AI Search [Webinar] via @sejournal, @lorenbaker]]></title><description><![CDATA[Optimize your marketing strategy by learning the limitations of AI search metrics and how to utilize your data effectively.<br />
The post What AI Bot Data From Hundreds Of Sites Reveals About AI Search [Webinar] appeared first on Search Engine Journal.]]></description><link>https://www.newslocker.com/en-us/profession/seo/what-ai-bot-data-from-hundreds-of-sites-reveals-about-ai-search-webinar-via-sejournal-lorenbaker/</link><pubDate>Fri, 21 Aug 2026 09:45:00 +0200</pubDate><guid>https://www.newslocker.com/en-us/profession/seo/what-ai-bot-data-from-hundreds-of-sites-reveals-about-ai-search-webinar-via-sejournal-lorenbaker/</guid></item><item><title><![CDATA[The Keyword Universe Was Always Smaller Than We Thought via @sejournal, @DuaneForrester]]></title><description><![CDATA[Citation tools answer a different question than rank trackers did: not why you appeared, but whether the phrase you're chasing has already settled.<br />
The post The Keyword Universe Was Always Smaller Than We Thought appeared first on Search Engine Journal.]]></description><link>https://www.newslocker.com/en-us/profession/seo/the-keyword-universe-was-always-smaller-than-we-thought-via-sejournal-duaneforrester/</link><pubDate>Thu, 20 Aug 2026 21:00:00 +0200</pubDate><guid>https://www.newslocker.com/en-us/profession/seo/the-keyword-universe-was-always-smaller-than-we-thought-via-sejournal-duaneforrester/</guid></item><item><title><![CDATA[Microsoft Ads Is Removing Max CPC From New Campaigns via @sejournal, @brookeosmundson]]></title><description><![CDATA[Microsoft Advertising will remove Max CPC from new non-portfolio campaigns starting Oct. 1, shifting advertisers toward automated bidding controls and performance targets.<br />
The post Microsoft Ads Is Removing Max CPC From New Campaigns appeared first on Search Engine Journal.]]></description><link>https://www.newslocker.com/en-us/profession/seo/microsoft-ads-is-removing-max-cpc-from-new-campaigns-via-sejournal-brookeosmundson/</link><pubDate>Thu, 20 Aug 2026 20:13:00 +0200</pubDate><guid>https://www.newslocker.com/en-us/profession/seo/microsoft-ads-is-removing-max-cpc-from-new-campaigns-via-sejournal-brookeosmundson/</guid></item><item><title><![CDATA[How Do I Identify Cannibalization Problems &amp; Consolidate Without Loss Of Visibility? &ndash; Ask An SEO via @sejournal, @rollerblader]]></title><description><![CDATA[A practical guide to spotting keyword cannibalization using Search Console, site crawlers, and rank trackers, plus fixes like canonicals, meta robots, and internal linking.<br />
The post How Do I Identify Cannibalization Problems &amp; Consolidate Without Loss Of Visibility? &ndash; Ask An SEO appeared first on Search Engine Journal.]]></description><link>https://www.newslocker.com/en-us/profession/seo/how-do-i-identify-cannibalization-problems-amp-consolidate-without-loss-of-visibility-ndash-ask-an-seo-via-sejournal-rollerblader/</link><pubDate>Thu, 20 Aug 2026 19:30:00 +0200</pubDate><guid>https://www.newslocker.com/en-us/profession/seo/how-do-i-identify-cannibalization-problems-amp-consolidate-without-loss-of-visibility-ndash-ask-an-seo-via-sejournal-rollerblader/</guid></item><item><title><![CDATA[Google Expands Personalization Across Search, Discover &amp; News via @sejournal, @MattGSouthern]]></title><description><![CDATA[Google is rolling out a new embeddable Preferred Sources button, natural language Discover controls, and customizable audio briefings in the Google News app.<br />
The post Google Expands Personalization Across Search, Discover &amp; News appeared first on Search Engine Journal.]]></description><link>https://www.newslocker.com/en-us/profession/seo/google-expands-personalization-across-search-discover-amp-news-via-sejournal-mattgsouthern/</link><pubDate>Thu, 20 Aug 2026 18:02:00 +0200</pubDate><guid>https://www.newslocker.com/en-us/profession/seo/google-expands-personalization-across-search-discover-amp-news-via-sejournal-mattgsouthern/</guid></item><item><title><![CDATA[The Conversion Setup Errors That Break Smart Bidding]]></title><description><![CDATA[Smart Bidding problems often trace back to broken conversion tracking, not bidding strategy. Seven silent setup errors that corrupt the data feeding your campaigns.<br />
The post The Conversion Setup Errors That Break Smart Bidding appeared first on Search Engine Journal.]]></description><link>https://www.newslocker.com/en-us/profession/seo/the-conversion-setup-errors-that-break-smart-bidding/</link><pubDate>Thu, 20 Aug 2026 16:30:00 +0200</pubDate><guid>https://www.newslocker.com/en-us/profession/seo/the-conversion-setup-errors-that-break-smart-bidding/</guid></item><item><title><![CDATA[Prompt Injections Just Proved Something SEO Has Known For 25 Years via @sejournal, @theshelleywalsh]]></title><description><![CDATA[Hidden white-on-white text was an SEO trick 25 years ago. Now, it tells AI models what to conclude about you.<br />
The post Prompt Injections Just Proved Something SEO Has Known For 25 Years appeared first on Search Engine Journal.]]></description><link>https://www.newslocker.com/en-us/profession/seo/prompt-injections-just-proved-something-seo-has-known-for-25-years-via-sejournal-theshelleywalsh/</link><pubDate>Thu, 20 Aug 2026 14:00:00 +0200</pubDate><guid>https://www.newslocker.com/en-us/profession/seo/prompt-injections-just-proved-something-seo-has-known-for-25-years-via-sejournal-theshelleywalsh/</guid></item><item><title><![CDATA[Why Reddit’s ChatGPT Citation Drop Isn’t Fully Explained via @sejournal, @MattGSouthern]]></title><description><![CDATA[New Promptwatch data shows a sharp drop in Reddit's ChatGPT Search citations this month.<br />
The post Why Reddit&rsquo;s ChatGPT Citation Drop Isn&rsquo;t Fully Explained appeared first on Search Engine Journal.]]></description><link>https://www.newslocker.com/en-us/profession/seo/why-reddits-chatgpt-citation-drop-isnt-fully-explained-via-sejournal-mattgsouthern/</link><pubDate>Thu, 20 Aug 2026 00:03:00 +0200</pubDate><guid>https://www.newslocker.com/en-us/profession/seo/why-reddits-chatgpt-citation-drop-isnt-fully-explained-via-sejournal-mattgsouthern/</guid></item><item><title><![CDATA[Microsoft Advertising Rolls Out AI Max Globally via @sejournal, @brookeosmundson]]></title><description><![CDATA[Microsoft Advertising is rolling out AI Max globally, bringing expanded Search matching, text customization, URL expansion and new advertiser controls to Search campaigns.<br />
The post Microsoft Advertising Rolls Out AI Max Globally appeared first on Search Engine Journal.]]></description><link>https://www.newslocker.com/en-us/profession/seo/microsoft-advertising-rolls-out-ai-max-globally-via-sejournal-brookeosmundson/</link><pubDate>Wed, 19 Aug 2026 21:41:00 +0200</pubDate><guid>https://www.newslocker.com/en-us/profession/seo/microsoft-advertising-rolls-out-ai-max-globally-via-sejournal-brookeosmundson/</guid></item><item><title><![CDATA[Google Expands Generative UI Beyond AI Mode Into AI Overviews via @sejournal, @MattGSouthern]]></title><description><![CDATA[Google's generative UI, which builds custom visual layouts and interactive tools, has started reaching AI Overviews after launching in AI Mode last year.<br />
The post Google Expands Generative UI Beyond AI Mode Into AI Overviews appeared first on Search Engine Journal.]]></description><link>https://www.newslocker.com/en-us/profession/seo/google-expands-generative-ui-beyond-ai-mode-into-ai-overviews-via-sejournal-mattgsouthern/</link><pubDate>Wed, 19 Aug 2026 21:00:00 +0200</pubDate><guid>https://www.newslocker.com/en-us/profession/seo/google-expands-generative-ui-beyond-ai-mode-into-ai-overviews-via-sejournal-mattgsouthern/</guid></item><item><title><![CDATA[Decision Coverage: Why AI Recommends Some Brands And Not Others via @sejournal, @billhunt]]></title><description><![CDATA[AI doesn't recommend products, it recommends decisions. A SaaS case study shows why missing evidence, not weak authority, causes exclusion from AI recommendations.<br />
The post Decision Coverage: Why AI Recommends Some Brands And Not Others appeared first on Search Engine Journal.]]></description><link>https://www.newslocker.com/en-us/profession/seo/decision-coverage-why-ai-recommends-some-brands-and-not-others-via-sejournal-billhunt/</link><pubDate>Wed, 19 Aug 2026 21:00:00 +0200</pubDate><guid>https://www.newslocker.com/en-us/profession/seo/decision-coverage-why-ai-recommends-some-brands-and-not-others-via-sejournal-billhunt/</guid></item></channel></rss>