PR Public relations news

• The TikTok Ban: Three Insights for PR Professionals - Institute for Public Relations

  06-05-2024 23:46 via news.google.com
  
  The TikTok Ban: Three Insights for PR Professionals  Institute for Public Relations
  
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• The Scoop: Controversy wallops Major League Eating over hot dog brands

  12-06-2024 17:19 via prdaily.com
  
  Plus: The shareholder pushback against corporate activism; fruit giant found liable for funding paramilitary group.The Fourth of July is less than a month away, and that often means fireworks and barbecues with burgers and hot dogs in large quantities. But one Independence Day staple won’t be present at the Nathan’s Famous Fourth of July Internal Hot Dog Eating Contest in Brooklyn this year — competitive eating champion Joey Chestnut. According to CBS News, Chestnut claims he w
  
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• Conferences: The jelly to the peanut butter of media relations

  12-06-2024 13:00 via prdaily.com
  
  They just go together.Tara Baumgarten is is head of public relations and strategic communications for //NKST.
  Traditionally, businesses have relied on public relations, specifically media relations, as their primary channels for building their brand story and executive visibility. However, there’s an often-overlooked cornerstone: conferences.
  Conferences serve as vital building blocks in an integrated communications strategy because of their ability to foster thought leadership, nurture re
  
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• ‘It’s less about you’: Community relations is at the heart of the Obama Presidential Center

  12-06-2024 12:00 via prdaily.com
  
  Listening and responding changed how the presidential library will take shape.Most presidential libraries are staid, placid affairs, built to enshrine paperwork and artifacts from America’s top executives.
  Former President Barack Obama wanted something different for his own library. It will include the usual scholarly amenities and museum exhibits, but the 19-acre Obama Presidential Center on the South Side of Chicago will also serve as a community gathering space that includes an athletic
  
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• Highlighting past winners of Ragan’s Video, Visual and Virtual Awards

  11-06-2024 12:00 via prdaily.com
  
  Sometimes seeing is believing.Communicating goes far beyond just using words to get the message across. Sometimes a splashy video or informative animation will help add depth to a campaign and really help drive it home for the audience.
  We’ve chosen a few winners from last year’s Ragan Video, Visual and Virtual Awards to highlight their successful strategies and tactics. Be sure to apply to this year’s edition of the awards before the July 19 deadline.
  B2B Video: Planable, Coll
  
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• Malaysia Airlines appoints Frog & Wolf PR to lead UK Public Relations - Travel Daily

  11-06-2024 04:45 via news.google.com
  
  Malaysia Airlines appoints Frog & Wolf PR to lead UK Public Relations  Travel Daily
  
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• The Scoop: Apple faces high-stakes announcement today

  10-06-2024 16:33 via prdaily.com
  
  Plus: South Korea retaliates against North with K-pop; meme stock rollercoaster hits a bump.Apple finds itself in an unaccustomed situation.
  It’s falling behind.
  The company has been the very definition of technological cool for decades now, ushering in the smartphone revolution and making our devices aesthetically pleasing as well as functional.
  But now its trademark iPhone is stagnating, failing to roll out new features that inspire people to shell out for a new model every year. And it&
  
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• Yes, busy executive, you should make time for that podcast

  10-06-2024 13:00 via prdaily.com
  
  They can be well worth the time.Beth Haken is EVP at Method Communications.
  My husband, who works in the wine business, is fond of saying, “Be nice to the busboy — he’ll own the restaurant one day.” The same goes, I’d argue, for trade publications, newsletters and podcasts. But as PR professionals, whose job it is to connect media with sources and explain each world to the other, it’s on us to make the argument that these smaller outlets are worth the time of
  
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• 5 strategies for combatting misinformation, disinformation and malinformation

  10-06-2024 12:00 via prdaily.com
  
  Insights from PR Daily’s Media Relations Conference.Patrice Smith is a lecturer in the Department of Journalism & Public Relations at California State University, Long Beach. Connect with her on LinkedIn or follow her on X.
  As lies and rumors spread across the internet, the terms “misinformation” and “disinformation” have become part of communicators’ lexicon. Although many professionals and consumers attribute this issue to the advancement of technology s
  
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• The Scoop: Crisis at WaPo after publisher accused of trying to kill stories

  07-06-2024 16:48 via prdaily.com
  
  Plus: The EU is awash in disinformation as voting begins; Ikea pays real money for Roblox workers.The Washington Post’s wild week took a turn for the disastrous Thursday.
  The vaunted publication was already facing upheaval after the abrupt exit of Executive Editor Sally Buzbee. Now, accusations are emerging both from the Post and from NPR that Will Lewis, the newly appointed CEO and publisher of the Washington, D.C., paper, tried to suppress stories about his involvement in covering up cri
  
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• Stories will save us: PR’s responsibility to the world

  07-06-2024 13:00 via prdaily.com
  
  Brandon Wolf, survivor of the Pulse nightclub shooting and press secreatary for the Human Rights Campaign, spoke at PR Daily’s Media Relations Conference.Drew Leinonen and Juan Guerrero were in love.
  “They were that obnoxious couple that, when they’re in a room full of 100 people, it’s like they don’t even know anybody else exists,” said Brandon Wolf, national press secretary for the  Human Rights Campaign —  and Drew’s best fri
  
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• The Friday Reporter with Byron Tau

  07-06-2024 10:16 via prdaily.com
  
  A new episode of The Friday Reporter podcast.Byron Tau joins me today to talk about his new book, Means of Control, and how he evolved from political and influence writer to privacy and data expert. He shares that it’s this part of journalism – the ability to be a quick study of a new topic –that is his favorite.
  With a generous break from journalism and an awareness of distractions, Byron found himself a cabin in upstate New York and dove deep into this writing process. While
  
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• 4 categories you must measure in your media relations campaign

  06-06-2024 13:00 via prdaily.com
  
  Live coverage from PR Daily’s Media Relations Conference.
  Measurement is one of the most feared yet most important aspects of PR. But without it, everyone in an organization is flying blind. You can’t see whether your time, effort and money are well spent  — and neither can your organizational leadership.
  “As a communicator, we don’t always pause to think through, what’s the business model of our client or organization? What keeps the lights on? How do th
  
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• By the Numbers: How Fortune 100 companies are adjusting their DE&I language

  06-06-2024 12:00 via prdaily.com
  
  We’ve seen a big shift in the last year.Diversity, equity and inclusion is undergoing a dramatic shift that may even see the very name of the discipline altered.
  Facing political pushback, the language that is used to encourage respect, acceptance and a sense of belonging among all employees, including those from historically marginalized groups, is evolving to emphasize a person’s experiences and opinions rather than their identity.
  Gravity Research reviewed more than 1,000 SEC fili
  
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• Winners of the 2024 PR Tech Hot List honored at Washington, D.C. event

  06-06-2024 11:00 via prdaily.com
  
  Congratulations to this year’s list of winning organizations whose tech tools help PR professionals innovate and thrive.PR Daily’s PR Tech Hot List awards celebrate excellence in public relations technology, honoring organizations that provide innovative products and services to empower PR professionals. This award recognizes cutting-edge tools and resources that enhance the efficiency, effectiveness and creativity of PR practitioners, allowing them to excel in their roles and drive
  
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• The Scoop: Most recent AT&T outage puts brand at risk

  05-06-2024 17:11 via prdaily.com
  
  Plus, Chipotle denies giving smaller portion sizes; Spotify’s prices go up again.If AT&T is your cell phone carrier, you might have had trouble making calls yesterday afternoon. That’s because a large-scale outage impacted customers for hours, inhibiting communication and leading to frustration.
  If social media is any indication, the telecom carrier’s customers were none too happy about the outage.Come on @ATT, let’s get it together here. These service issues are gett
  
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• Where should I work? The pros and cons of agency vs in-house

  05-06-2024 13:00 via prdaily.com
  
  There’s no right answer.Scott Merritt is founder and president, Strategic Global Media.
  “Should I work for an agency, or should I work in-house?”
  As college commencement ceremony season ends, the PR industry is poised to welcome thousands of newly minted grads seeking entry-level jobs, and almost all of them are plagued with this question.
  The right answer: there is no right answer. Understanding the pros and cons of each is the best way to decide what’s right. It comes d
  
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• 4 ways comms pros can develop a deeper business understanding

  05-06-2024 12:00 via prdaily.com
  
  How to be strategic and use business knowledge to meet your objectivesWhat percentage of your work is connected to your company’s KPIs?
  With these metrics in mind, comms experts can better link their work to business goals, rather than create reactive content to check off the to-do list.
  To demonstrate this expertise, Julie Baron from RCG said communicators should develop a deep business understanding. Baron spoke to attendees at the Employee Communications Culture Conference about this mi
  
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• Crisis comms strategies for protecting against deepfakes

  04-06-2024 13:00 via prdaily.com
  
  A plan against deepfakes needs to be part of your crisis playbook.
  In April, a bizarre case emerged out of a Maryland high school. An audio clip seemed to depict the principal making abhorrent, racist remarks.
  But it turned out the clip was a fake. It was allegedly created with generative AI by the school’s athletic director, who now faces a multitude of criminal charges.
  The incident draws attention to just how easy it is to spoof anyone, from the most powerful people on the planet to an
  
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• Global Public Relations (PR) Tools Market Insights - Industry Share, Sales Projections, and Demand Outlook 2024 ... - openPR

  04-06-2024 10:10 via news.google.com
  
  Global Public Relations (PR) Tools Market Insights - Industry Share, Sales Projections, and Demand Outlook 2024 ...  openPR
  
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• The Scoop: How newsrooms are reckoning with Google’s AI changes

  03-06-2024 16:46 via prdaily.com
  
  Plus: Dr. Pepper is now tied for No. 2 soda brand; AI is impacting Indian elections.Google is a major component of most news outlets’ business models. For some, half their website traffic may come through Google search — and advertising dollars are often directly tied to that traffic.
  But the search giant’s pivot to AI could threaten that — and the revenue that comes with it.
  “It potentially chokes off the original creators of the content,” Frank Pine, executi
  
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• 5 PR trends to watch in Cannes

  03-06-2024 13:00 via prdaily.com
  
  You’ll find these major themes all along the Croisette.The Cannes Lions International Festival of Creativity has long been a staple of the advertising industry, but it’s increasingly become a key moment in the year for many PR professionals. The Lions now boasts 33 PR-specific awards across five categories. Hundreds of activations, from massive sports beaches to intimate get-togethers, will seek to grab the attention of festival delegates as well as the headlines of news outlets arou
  
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• 4 communication mistakes to avoid during a data breach

  03-06-2024 12:00 via prdaily.com
  
  Don’t fall prey to these errors.Maria Stagliano is a director at Leidar. 
  Experiencing a cybersecurity incident is no longer an if, but a when. Whether you’re on the consumer end receiving the letter about your exposed data or a Fortune 500 company being ransomed for millions of dollars, data breaches have become a familiar event in our lives. According to Forbes, in 2023 alone there were 343,338,964 victims of cyberattacks.\
  In our experience working with hundreds of companies
  
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• How to Streamline the Employee Experience With AI Tools

  03-06-2024 10:00 via prdaily.com
  
  The future of work is one in which the employee experience and artificial intelligence meet to reshape the fabric of organizational dynamics.The post How to Streamline the Employee Experience With AI Tools appeared first on PR Daily.
  
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• The Scoop: Ticketmaster silent after alleged attack compromising data of 560 million people

  31-05-2024 17:14 via prdaily.com
  
  Plus: The questions around the Trump verdict; Google makes changes after AI search snafu.Let’s address the elephant in the room: Former President Donald Trump was convicted Thursday on 34 felony counts. He will be sentenced just days before the Republican National Convention to formerly nominate him as their presidential candidate.
  We won’t be analyzing the PR implications of this historic outcome; not only is that deeply uncertain, but Trump has long bucked conventional public relat
  
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• Social listening secrets: Brand sentiment beyond keywords

  31-05-2024 13:00 via prdaily.com
  
  PRESENTED BY NOTIFIED
  Keywords aren’t the only keys to discovering how your organization is perceived on social media. 
  Melissa James, director of sales at Notified, discussed social listening and media monitoring with PR Daily’s editor-in-chief Allison Carter in a Power Conversation at PR Daily’s 2024 Social Media Conference at Disney World.  
  In this conversation, James advised using alerts to monitor campaign performance, sentiment, and responses from your audience
  
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• How I Got Here: Generate’s Kym White on her ritual for personal success and balance

  31-05-2024 12:00 via prdaily.com
  
  Kym White shares the proudest moment of her career.Kym White, chief corporate affairs officer at Generate:Biomedicines, has decades of experience in corporate affairs and healthcare communications. Most recently, White advised Verily and Isomorphic Labs within the Alphabet ecosystem before joining the biotechnology company.  She’s been recognized as a healthcare influencer by PR Week and Medical Marketing & Media. Beyond her professional commitments, she also extends her influence
  
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• From the Museum of Public Relations: The history you’ve never heard of the mother of PR

  31-05-2024 11:00 via prdaily.com
  
  Doris Fleischman was the wife of Edward Bernays. But she was so much more.
  This artifact is shared in partnership with the Museum of Public Relations.
  As we close Jewish-American Heritage Month, we want to highlight both one of the founders of public relations as we know it today, Edward L. Bernays (1891-1995), but also his business partner and wife, Doris E. Fleischman (1891-1980).
  Bernays, known as one of the fathers of the public relations industry, was an Austrian-born Jew and the doubl
  
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• The Friday Reporter: Peter Prodromou

  31-05-2024 10:30 via prdaily.com
  
  A new episode of The Friday Reporter podcast.Boathouse President Peter Prodromou previously spent over 15 years helping to build and lead Racepoint Global. His early career started in the newsroom and delivered him into the technology sector where he finds himself cautiously optimistic about the use of artificial intelligence.
  Peter’s vision comes from his vast experience in the world of the Internet and has him advising clients about how people come to consume information and the value of
  
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• Library of Virginia, Commonwealth PR take top honors at annual public relations awards - RichmondBizSense

  31-05-2024 08:52 via news.google.com
  
  Library of Virginia, Commonwealth PR take top honors at annual public relations awards  RichmondBizSense
  
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