• Mise en place your crisis prep: A flexible framework for the worst

    Mise en place your crisis prep: A flexible framework for the worst
    Using the IHELP model of crisis communications planning.
    When it comes to creating your crisis communications plan, it can be tempting to make a massive, 300-page binder that covers every possible bad thing that can happen to your organization, from the CEO stubbing her toe to an asteroid striking your processing plant.
    But Liz McGee, communications director at the Institute of International Finance and upcoming speaker at PR Daily’s Media Relations Pre-Conference, says there’s an ea
  • A look at last year’s PR Daily Award winners

    A look at last year’s PR Daily Award winners
    From podcasts to campaigns featuring peaches, the winners showed top-flight creativity.Great campaigns can take many forms. Whether audio, visual, written or a combination of more than one type of media, the main measure of PR’s success always ties back to how the work resonates with its intended audience.
    We’ve highlighted some of the winners of last year’s PR Daily Awards to gain a better perspective on their strategies and tactics for doing just that. Don’t forget to a

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