PR Public relations news

• The Scoop: How Airbnb dominates headlines with splashy rental stunts

  03-05-2024 16:22 via prdaily.com
  
  Plus: Angry parents add to colleges’ protest headaches; Universal Music returns to TikTok.A fully functional replica of the house from “Up,” including the ability to float. A stay “hosted” by Christina Aguilera. Barbie’s Malibu Dream House. These are just a few of Airbnb’s Icons, a series of outrageous stays purposefully designed to keep the rental company in the media and in the public conversation in a positive way.
  And it’s working.
  The New York
  
  Read more

• Brown University explains end to Gaza campus encampment with empathy

  03-05-2024 13:02 via prdaily.com
  
  A look at why Brown President Christina H. Paxson’s statement worked.Amid another week of campus protests and corporate activism around the Gaza war, it seemed like no organization handled its response properly.
  While Google CEO Sundar Pichai attempted to justify the firing of employee activists last week, police cleared an occupied building at Columbia University last night and arrested dozens of protestors. As stories of student encampments and ongoing protests continue to make headlines
  
  Read more

• How retelling historical stories helps communicators navigate difficult topics

  03-05-2024 13:00 via prdaily.com
  
  National Geographic Explorer of the Year Tara Roberts on tackling painful conversations and creating positive change.Corporate and institutional reputations can sometimes be entangled in a painful past. Some organizations rebrand for a fresh start. Others put the scars of old wounds on display — a difficult step when brands today risk being “canceled” over their public, and even private, positions.
  Look no further than Volkswagen for proof. The global auto giant’s roots a
  
  Read more

• How I Got Here: Media Minefield’s Kristi Piehl on why authenticity reigns in the age of AI

  03-05-2024 12:00 via prdaily.com
  
  Kristi Piehl shares how she stays challenged and innovative.Kristi Piehl, a former Emmy Award-winning TV news reporter, founded Media Minefield in 2010, a renowned PR agency known for its story-centric marketing approach. Under her leadership, it’s been named a Best Place to Work five times and Piehl herself recognized as one of Minnesota’s 500 Most Powerful Business Leaders. 
  Beyond her professional success, she’s deeply involved with her alma mater, Bethel University, wh
  
  Read more

• Advertisement

• The Friday Reporter: Amie Parnes

  03-05-2024 10:16 via prdaily.com
  
  A new episode of The Friday Reporter podcast.Amie Parnes is senior correspondent for The Hill newspaper, covering the White House among many other D.C. and political things. She tells us in this episode that she has always wanted to be a journalist and shares some fun anecdotes about her courage in advocating for herself.Fast forward to 2024 and an abrupt change in her employment situation, it is that same tenacity that has her restored to a top spot at one of the busiest D.C. newsrooms.
  With th
  
  Read more

• The Friday Reporter: Brody and Luke Mullins

  03-05-2024 09:55 via prdaily.com
  
  A new episode of the Friday Reporter podcast.Don’t miss this week’s episode with Brody and Luke Mullins, two D.C.-native, investigative journalist brothers who teamed up to report on the dynamics of lobbying and it’s origins in the nation’s capital.
  These superstars (one at Wall Street Journal and the other at Politico Magazine) have produced one of the most anticipated books of the year, illustrating the contours of lobbying through the investigation of the most-known ch
  
  Read more

Follow @P_and_R_News on Twitter!