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• The Scoop: Walmart rolls out new premium food brand

  01-05-2024 16:43
  
  Plus: Domino’s encourages more tipping, and how one misinformation post spread to millions.When you think of Walmart, a few images might come to mind. Huge, warehouse-like expanses of aisles, bulk food that form a staple of any college student’s dorm room stash. But if Walmart gets its way, its customers will be talking about its food selections in the same vein as Trader Joe’s and Whole Foods.
  According to The Wall Street Journal:
  The new brand took years to develop and will i
  
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• PR Daily Awards now accepting entries for 2024

  01-05-2024 15:33
  
  This is your chance to gain the recognition you deserve. 
  The post PR Daily Awards now accepting entries for 2024 appeared first on PR Daily.
  
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• 4 media training tips for working with the C-suite

  01-05-2024 14:44
  
  Working with high-level executives is a different beast.Media training is a must for anyone that interacts with the press. Nervous newcomers likely recognize this and are grateful for the help.
  But experienced executives who think they’ve seen it all and don’t think they need to take time out of their busy schedules for another media training session can pose a particular challenge for PR professionals.
  Roberto Munoz has worked with his share of C-suite executives in past roles as vi
  
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• How to know if you need an influencer or a creator

  01-05-2024 14:37
  
  Becacuse they aren’t quite the same thing.
  It’s common to use the terms “influencer” and “creator” interchangeably to describe someone with a large following on social media. After all, both are creating something in the hopes that it will influence their audience to take some sort of action.
  But they aren’t quite the same — and the differences could have big implication for your next partnership campaign.
  During Ragan and PR Daily’s recent S
  
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