Sales & Marketing news

• Face mask and hand sanitizer hoarders face $42,108 fine and up to 2 years in prison under new South Korean law amid coronavirus spread

  04-02-2020 23:55 via feedproxy.google.com
  
  South Korea is threatening fines up to $42,108 or up to two-year prison sentences for those convicted of hoarding masks and hand sanitizer amid the spread of the novel coronavirus.
  Stores there, including Costco, have reportedly been having difficulty meeting the demand for face masks.
  South Korean Finance Minister Hong Nam-ki said the government was acting "to discourage market manipulation, particularly in the face mask market."
  has Visit Business Insider's homepage for more stories.South Kore
  
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• Snap shares drop more than 10% after it misses revenue expectations (SNAP)

  04-02-2020 22:53 via feedproxy.google.com
  
   
  Snapchat parent company Snap reported its fourth-quarter results Tuesday.
  The company fell short of Wall Street's expectations with $561 million in revenue, but posted earnings of $0.03 a share, well above the $0.01 projected by analysts.
  Snap grew its platform to 218 million daily active users in the fourth quarter, its fourth consecutive quarter adding new users.
  After a tough 2018, Snapchat staged a comeback last year, but continues to face tough competition from Facebook, Instagr
  
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• The Trump administration finalizes rule that could shift tariff fights to $6 trillion currency market

  04-02-2020 22:19 via feedproxy.google.com
  The Trump administration has finalized a controversial rule that would allow the US to hit alleged currency manipulators with tariffs.The rule targets products found to unfairly benefit from devaluation, according to a Federal Register document published Tuesday, and will take effect April 6.
  Past administrations have avoided such a policy for fear that it could lead to damaging currency wars and that the determination process was flawed. Visit Business Insider's homepage for more stories.
  
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• Disney Plus has gained 28.6 million subscribers since launching in November (DIS)

  04-02-2020 22:12 via feedproxy.google.com
  
  Disney announced on Tuesday that its streaming service Disney Plus had gained 28.6 million subscribers since launching on November 12.
  Hulu, which Disney owns, had 30.7 million subscribers as of Monday, the company said.
  In Netflix's most recent earnings report, the company said it had 167 million subscribers worldwide and 60 million in the US.
  While Netflix exceeded expectations globally last quarter, it missed growth targets in the US, and Disney Plus' strong showing could be one reason.
  Visit
  
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• Here's how much 13 Asian stock markets have fallen during the coronavirus outbreak

  04-02-2020 22:04 via feedproxy.google.com
  Asian markets aren't seeing the same bounce-back that US stocks have enjoyed, as enduring coronavirus fears grip investors across the continent.
  Pledges from China's central bank to carry out capital injections and cut interest rates helped some Asian markets partially recover, but most remain well below their mid-January levels.
  Here's how much 13 Asian markets have fallen since January 17, ranked in ascending order.
  Visit the Business Insider homepage for more stories.
  US stock indices enjoyed
  
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• The latest risk coronavirus poses to investors is 'substantial' fraud, SEC warns

  04-02-2020 21:46 via feedproxy.google.com
  Securities fraudsters are capitalizing on coronavirus to push false claims about publicly traded companies, the SEC warned in a Tuesday statement.
  Microcap stocks are the most vulnerable to third-party fraud schemes.
  The announcement came amid otherwise general good feeling in the stock market Tuesday, with all major indices notching gains. 
  Visit Business Insider's homepage for more stories.  The Securities and Exchange Commission gave investors a new reason to be on edge about t
  
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• Buzzy mattress maker Casper is pitching itself as a tech company, just like WeWork did. Here why business experts are dubious. (AAPL, FIT)

  04-02-2020 21:29 via feedproxy.google.com
  
  The online mattress company Casper, which is set to go public this week, tried to pitch itself as a tech company to prospective investors.
  Private stakeholders have given it a techlike premium, valuing it at $1.1 billion.
  Public investors seem to have a different take on the company, potentially influenced by its acknowledgement in its initial-public-offering document that a "significant" portion of its business still comes from selling mattresses.
  While Casper said technology products would spu
  
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• Tesla is the most-shorted US stock amid its post-earnings tear. Here are the top 10 US stocks traders are betting the most against. (TSLA)

  04-02-2020 21:27 via feedproxy.google.com
  Tesla is again the most-shorted US stock by short interest, according to data from S3 Partners. 
  The automaker overtook Apple for the top spot at the end of January, the S3 data show. 
  On Monday, Tesla's short interest was nearly $16 billion, while Apple's was about $13 billion. 
  Here are the top 10 most-shorted stocks in the US. 
  Watch Tesla trade live on Markets Insider. 
  Read more on Business Insider. 
  Tesla's record-breaking rally is solidifying its spot as the
  
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• A new poll just gave Trump the highest economic approval rating of any president in the last 20 years

  04-02-2020 21:06 via feedproxy.google.com
  A Gallup poll released Tuesday found Trump received the highest approval rating for any president in the last two decades.
  The results showed 63% of the public backs Trump's handling of the economy, a six-point increase from the last poll taken in November.
  A Washington Post-ABC News poll released last week also found Trump received strong support on his economic record so far.
  Confidence in the economy remains high among many Americans as it continues adding jobs and steadily expands, serving a
  
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• Tesla's rally has pushed its market value above $150 billion. That means Elon Musk is one step closer to a record $50 billion payout. (TSLA)

  04-02-2020 20:52 via feedproxy.google.com
  Tesla surged as much as 21% on Tuesday, bringing its market value to more than $165 billion. 
  A market valuation of more than $150 billion makes Tesla CEO Elon Musk eligible to unlock the second tranche his megapayout package. 
  Still, Musk is months, if not years, away from completing all the milestones of the payout plan, which would award him options worth about $50 billion in total. 
  Watch Tesla trade live on Markets Insider.
  Read more on Business Insider.
  Shares of Tesla gaine
  
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• Sephora is opening 100 new stores across the country this year — here are 17 of the most iconic brands owned by its parent company, French luxury giant LVMH

  04-02-2020 19:53 via feedproxy.google.com
  
  In 2019, LVMH, the world's largest luxury goods seller, saw record growth, bringing in revenue that reached €53.7 billion ($59 billion), Business of Fashion reported. 
  Last year, the conglomerate also agreed to buy American jewelry retailer Tiffany & Co. for $16.2 billion, which, according to the New York Times, will be LVMH's priciest acquisition. It will also the most expensive deal ever made in the wider luxury sector. 
  LVMH's portfolio already includes 75 different brands
  
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• Oil rebounds from bear-market territory as OPEC intervenes to drive prices higher

  04-02-2020 19:53 via feedproxy.google.com
  Oil bounced up Tuesday, with a technical meeting between OPEC and its allies offering a glimmer of hope to the embattled commodity.
  The Wall Street Journal reported that OPEC and allies are meeting to discuss production cuts amid coronavirus concerns.
  China, the world's largest importer of oil, demanded 20% less oil amid coronavirus. 
  Visit Business Insider's homepage for more stories.  Oil bounced Tuesday as delegates from OPEC and ally countries met to begin talks on how the car
  
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• US stocks post biggest spike since August as coronavirus fears settle (SPX)

  04-02-2020 19:21 via feedproxy.google.com
  US stocks ignored coronavirus fears in Tuesday trading and posted a second consecutive day of healthy gains.
  The S&P 500 notched its biggest gain since August 8, while Tesla's soaring stock drove the Nasdaq Composite to a record high.
  The Dow Jones Industrial Average jumped more than 400 points, with ExxonMobil and Travelers being the only companies in the 30-stock index to fall in Tuesday trading.
  Visit Business Insider's homepage for more stories. 
  US stocks shrugged off coronavi
  
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• How Google turned its long-awaited YouTube and Cloud revelations into shiny objects designed to distract you (GOOG)

  04-02-2020 18:56 via feedproxy.google.com
  
  Alphabet for the first time on Monday disclosed the amount of revenue it gets from selling ads on YouTube and from its cloud business.
  The new disclosures were welcome, but incomplete; Alphabet didn't reveal the bottom line of either business and didn't separate out its two major cloud product lines.
  Excitement about the disclosures threatened to overshadow a disappointing and problematic earnings report.
  Click here for more BI Prime stories.When companies change up the way they present their fi
  
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• Casper, the buzzy mattress seller adored by millennials, has a costly returns problem that could be a nightmare for its IPO

  04-02-2020 18:39 via feedproxy.google.com
  
  Casper, the online mattress vendor, is expected to go public as soon as this week.
  But it has a costly problem that could dampen investor interest in its initial public offering — a generous return policy on its mattresses that is costing the company tens of millions of dollars a year.
  In the first nine months of last year, returns, refunds, and discounts cost Casper $80 million — or about 20 cents of every dollar in sales it took in during that period. 
  The company has also ha
  
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• 'Even Elon would short the stock here': A renowned short-seller is calling foul on Tesla's record-shattering rally (TSLA)

  04-02-2020 18:14 via feedproxy.google.com
  Tesla shares have surged as much as 21% Tuesday, doubling year-to-date. 
  Amid the rally, famed short-seller Andrew Left's Citron Research tweeted that "even Elon would short the stock here if he was a fund manager."
  Citron Research has flipped its position in Tesla many times. 
  Watch Tesla trade live on Markets Insider.
  Read more on Business Insider.
  Tesla's parabolic rally has sent shares up 21% Tuesday, following a 19% surge Monday and putting gains at over 100% year-to-date. 
  W
  
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• Asana just said it's doing a direct listing — here's how they work and why more companies are thinking outside the box when it comes to going public

  04-02-2020 18:13 via feedproxy.google.com
  
  Asana is filing to take the company public through a direct listing rather than an IPO. 
  Slack did the same last year, creating buzz around Wall Street and confusion outside of it for those who don't understand why the difference is significant. 
  A key difference: Companies with a lot of money and brand recognition can save money on bank fees via a direct listing. 
  Still, an IPO is the preferred option for the majority of companies, expert say.
  Visit Business Insider's homepage fo
  
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• A prominent Harvard professor argues increased economic prosperity for blacks led to racial backlash that empowered Trump

  04-02-2020 17:41 via feedproxy.google.com
  Henry Louis Gates Jr., a prominent professor of history at Harvard University, said President Trump was elected at least partially because of resentment that stemmed from the increased prosperity of black Americans.
  "Between Martin Luther King's death and now, the black middle class has doubled and the black upper-middle class has quadrupled," Gates said in a New York Times interview published Tuesday.
  Some studies since the election found Trump successfully tapped into racial resentment among w
  
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• WARC launches Prize for MENA Strategy 2020

  04-02-2020 01:00
  
  WARC is today launching the WARC Prize for MENA Strategy 2020, a search for the best strategic thinking from the region’s marketing industry that has driven results in the Middle East and North Africa.
  
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• The neuroscience behind political advertising

  04-02-2020 01:00
  
  As a key US election year ramps up, candidates are putting out more and more sophisticated advertising than ever before, but new research indicates how neuromarketing techniques can optimise ads for a political audience.
  
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• Klarna’s new approach to credit takes off in Australia

  04-02-2020 01:00
  
  The Stockholm-based fintech Klarna has launched in Australia with the backing of the Commonwealth Bank of Australia, which has invested $200 million into the company, famous for its buy-now-pay-later functionality.
  
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• India’s 2020 budget puts focus on digital economy

  04-02-2020 01:00
  
  With an estimated 2019-20 GDP growth of 5%, at an 11-year low, India’s budget for 2020 featured modest initiatives to aid digital connectivity and capture new tax revenues from e-commerce platforms.
  
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• How GQ extended its brand into sports

  04-02-2020 01:00
  
  GQ, the lifestyle publication, successfully found a way to tap into consumers’ passion for sports by developing a brand extension that provides a unique insight into the lives of athletes.
  
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• Generational differences in media consumption grow wider

  04-02-2020 01:00
  
  The gap between how younger and older generations in the UK are consuming commercial media has increased dramatically over the past five years, according to a new IPA report.
  
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