Sales & Marketing news

• The world's biggest video game retailer, GameStop, is closing hundreds of stores as it attempts to stay afloat — and that's just the first wave of closures (GME)

  11-09-2019 22:40 via feedproxy.google.com
  GameStop, the world's largest game retailer, is closing 180 to 200 stores — and that's just the beginning.
  "We are on track to close between 180 and 200 underperforming stores globally by the end of this fiscal year," GameStop CFO Jim Bell said on Tuesday afternoon. The chain has over 5,700 locations around the world.
  This is just the beginning of a major culling of GameStop retail locations.
  Bell said he expects a "much larger" group of stores will be closed in the next one to two years.
  
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• Uber, Lyft, and DoorDash are gearing up for a $90 million fight in California — here’s why they oppose the state’s new gig-worker bill and what they're proposing instead (UBER, LYFT)

  11-09-2019 22:39 via feedproxy.google.com
  California senators passed Assembly Bill 5, a proposed law that could be devastating for Uber and Lyft.
  The companies, along with others like DoorDash and Postmates, have proposed an alternative that would give workers many of their desired benefits, without the classification as employees. 
  Visit Business Insider's homepage for more stories.California senators on Tuesday passed Assembly Bill 5, a proposed law that's now likely to be signed by the Governor and one that Uber and Lyft have fo
  
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• Stocks climb as Apple-led tech rally snaps 3-day losing streak

  11-09-2019 22:34 via feedproxy.google.com
  Stocks rose on Wednesday as Apple's gains helped tech shares snap a three-day losing streak. 
  The iPhone manufacturer rose to an 11-month high after releasing a slew of new products during its annual September keynote. 
  President Trump said in a tweet on Wednesday that Federal Reserve officials were "Boneheads" and suggested the central bank should push US interest rates below zero. 
  Visit the Markets Insider homepage for more stories.
  Stocks climbed on Wednesday as tech shares le
  
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• These are Beyond Meat's 13 highest-profile partnerships in the food industry (BYND)

  11-09-2019 22:30 via feedproxy.google.com
  Beyond Meat's success is due in part to numerous high-profile partnerships with restaurant chains and food-delivery services.
  As demand for plant-based meat alternatives booms, having the right network is important for Beyond Meat and its competitors.
  These are the top restaurant and food-delivery partnerships that have boosted Beyond Meat's stock price.
  Read more on Markets Insider.
  Beyond Meat has led a booming plant-based protein movement — and it's had some important partners along the
  
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• Apple TV+ is 'no substitute' for Netflix and its stockpile of original programming, Bank of America says (AAPL, NFLX)

  11-09-2019 21:52 via feedproxy.google.com
  Netflix will remain a leader in the streaming wars despite Apple TV+ offering a far lower price, Bank of America analysts said Tuesday.
  The streaming company has more than 400 original titles and thousands of other offerings compared to Apple's nine launch titles, making the iPhone producer "no substitute" for Netflix, the analysts said.
  The team added Netflix's years of dominance in the streaming business leave it with a "secure" position ahead of Apple and Disney launching their competing serv
  
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• One measure shows Americans paid $6.8 billion in tariffs during July — the most in American history

  11-09-2019 21:45 via feedproxy.google.com
  As President Donald Trump escalated the more than yearlong trade dispute between the US and China this summer, Americans paid a record amount in tariffs.
  Businesses and consumers in the US paid $6.8 billion in tariffs this July, according to the free-trade advocacy groups Tariffs Hurt the Heartland and the Trade Partnership.
  The month of record tariff revenue came before significant escalations between the US and China that the White House said were necessary to pressure China to change unfair t
  
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• A Wall Street analyst explains why 10 million Disney Plus subscribers is the magic number that could supercharge the company's stock (DIS)

  11-09-2019 21:30 via feedproxy.google.com
  Disney's stock slumped yesterday after Apple announced its upcoming streaming service would cost just $4.99, much lower than its future competitors. 
  But if Disney can attract 10 million subscribers to Disney Plus by the end of the year, it could mark an "inflection point" for the stock, according to Credit Suisse. 
  Investors surveyed by the firm expect shares could reach as much as $155 — an 11% premium from current prices — if Disney Plus can hits 10 million subscribers.&
  
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• Cloudflare, the next big cybersecurity IPO company, says it may have violated US law by doing business with terrorists and narcotics traffickers

  11-09-2019 21:28 via feedproxy.google.com
  Cybersecurity company Cloudflare is about to become public company, possibly as soon as this week, and there are indicators that investors are ready to buy in.
  However, the company also quietly updated its S-1 filing to go public to disclose that it may have broken the law in ways including including selling its services to terrorists, to narcotics traffickers, and to governments being sanctioned by the US.
  It also may have violated laws governing exporting encryption technology, it said in the
  
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• T. Boone Pickens, the 'Oracle of Oil,' Republican donor, and billionaire philanthropist, dies at 91

  11-09-2019 20:57 via feedproxy.google.com
  T. Boone Pickens, the famed oil prospector, hedge-fund founder, and billionaire philanthropist, died on Wednesday at 91, according to his website.
  The "Oracle of Oil" profited from several buyout efforts — many of which were failures — as his Mesa Petroleum business sought to expand its footprint through the 1980s.
  Pickens pivoted from oil in the 1990s and 2000s as he promoted natural gas as an alternative to gasoline and spent $100 million on a campaign for US energy independence.
  T
  
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• The jolts shaking SoftBank's Silicon Valley empire

  11-09-2019 20:43 via feedproxy.google.com
  Hello,
  Welcome to Trending, the weekly newsletter highlighting the best of BI Prime's tech coverage. This is Alexei Oreskovic, Business Insider's West Coast Bureau Chief and Global Tech Editor. If you're not already subscribed to the newsletter, you can sign up here. 
  This week: SoftBank's Silicon Valley empire is feeling some jolts
  For the past couple of years, Silicon Valley's vast constellation of startups, investors and entrepreneurs has revolved around one giant sun: SoftBank.
  The Jap
  
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• Consumer confidence dropped to a record low this month amid trade-war fears, Bank of America says

  11-09-2019 19:42 via feedproxy.google.com
  Bank of America Merrill Lynch's US consumer-confidence indicator this month fell below 50, the lowest reading on record.
  It shows that consumers are rattled by the latest trade-war escalation, BAML economists said.
  US consumers are increasingly important to the economic expansion, and there are already signs that they're spending less.
  Read more on Markets Insider.
  Consumers are growing increasingly uneasy as the trade war rages on, according to Bank of America Merrill Lynch.
  The firm's US consu
  
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• JPMorgan's investment-strategy chairman lays out 3 reasons why the US will avoid recession through 2020

  11-09-2019 18:58 via feedproxy.google.com
  Michael Cembalest, the chairman of market and investment strategy of JPMorgan, thinks the markets' favorite recession indicator — the spread between two- and 10-year Treasurys — isn't a reliable signal in today's environment.
  Not buying into the hype of an imminent economic meltdown, he provides three reasons why the US will sidestep a recession in 2019 and through the end of 2020.
  Click here for more BI Prime stories.In today's market environment, it's difficult for an investor make
  
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• WeWork may try to wrap its roadshow and price its IPO before the Jewish New Year on September 29

  11-09-2019 18:34 via feedproxy.google.com
  WeWork CEO Adam Neumann may be trying to wrap up his company's IPO "road show" and price the IPO in a matter of days.
  Neumann, who is Jewish, is hoping to finish up before the important two-day Jewish holiday of Rosh Hashanah begins. 
  The holiday involves pausing all business and it begins on sundown of September 29.
  The last business day before the holiday is September 27, so, if he decides to finish before the holiday, that could be when WeWork prices its IPO.
  Read all of Business Insider
  
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• Here are the 16 American products China just exempted from tariffs

  11-09-2019 18:28 via feedproxy.google.com
  China said Wednesday it would temporarily shield a small number of American products from tariffs.
  That came days before officials were scheduled to meet for trade negotiations.
  The exemptions announced Wednesday included animal feed ingredients, cancer medication and chemicals.
  Visit the Markets Insider homepage for more stories.
  China said Wednesday it would temporarily shield a small number of American products from tariffs, days before officials were scheduled to meet for trade negotiations.
  
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• Apple hits 11-month highs after its latest keynote reveals competitive streaming pricing and a new iPhone lineup (AAPL)

  11-09-2019 18:13 via feedproxy.google.com
  Apple shares jumped as much as 2.7% Wednesday, hitting 11-month intraday highs, after the company revealed updated iPhones, Apple Watches, and iPads at its latest fall keynote.
  The company also announced its TV+ streaming service will cost $4.99 per month. The price falls under Disney and Netflix's subscription services, and the two competitors saw their stock fall on Apple's pricing reveal.
  Analysts praised Apple's pricing for the new streaming service, with Wedbush analysts calling the move "a
  
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• The CEO of Victoria's Secret compared its 'terrible' early loungewear to a 'lousy' McDonald's Filet-O-Fish

  11-09-2019 17:42 via feedproxy.google.com
  The boss of Victoria's Secret has compared its "terrible" early loungewear to a "lousy" McDonald's Filet-O-Fish.
  L Brands CEO Les Wexner said the lingerie giant correctly called the shift in consumer demand towards sweatpants and pajamas, but addressed it poorly.
  He compared it to McDonald's adding Filet-O-Fish to its menu in response to people eating less meat, but failing to make a 'damn fish sandwich.'
  Watch L Brands trade live.The boss of Victoria's Secret has compared its initial foray into
  
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• The stock market is experiencing a jarring shift seen only twice in history, and not since the tech bubble. Here's where JPMorgan's quant guru says investors should look to capitalize.

  11-09-2019 17:40 via feedproxy.google.com
  In recent days, investors have suddenly fled the so-called momentum stocks that have been loved for their strong past performance and growth prospects. They've rotated to value stocks.
  Marko Kolanovic, JPMorgan's global head of macro quant and derivative strategy, identified a pattern within this shift that has happened only twice before. 
  He said the move into value stocks was likely to continue and advised investors on how to be positioned so they can capture the strongest upside going fo
  
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• A top-rated millennial wealth manager explains why he's risking 100% of his 401(k) in the stock market — and shares other strategies he's pursuing for clients

  11-09-2019 17:17 via feedproxy.google.com
  Scott Doré — one of the most highly regarded millennials in the wealth-management field — told Business Insider that despite some short-term concerns about the stock market, he's willing to stake his entire 401(k) on equities. 
  He also told Business Insider about the demographic trends he's targeting to connect his clients to long-term growth in the real-estate market.
  Doré is a partner at Evoke Wealth, a new firm in California that manages $5 billion in assets.&nb
  
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• Trump has ramped up calls for negative interest rates. Here's what they are and why they matter.

  11-09-2019 17:07 via feedproxy.google.com
  As economic growth around the world slows, central banks are turning to their weapon of choice as a defense: interest-rate cuts. 
  Interest rates have been historically low in the decade since the 2008 financial crisis, which sent a shock through global economies.
  Negative interest rates were once touted as a short-term remedy for sputtering growth in regions like Europe, but over the past few years they've shifted toward becoming the norm.  
  Now, about $16 trillion worth of the gl
  
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• UK privacy regulator calls on brands to stop ‘bankrolling’ illegal activities

  11-09-2019 15:50
  It’s been more than a year since the General Data Protection Regulation (GDPR) ushered in the biggest shake-up to privacy regulations in the last two decades, yet brands continue to fund businesses that are misusing people’s personal data.
  That’s the view of the UK’s privacy regulator, which is cracking down on illegal data use and is asking brands to think seriously about the role they play in funding a murky, unethical and non-transparent digital ecosystem.
  Speakin
  
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• Native ads diminish trust in publishers without transparency

  11-09-2019 02:00 via warc.com
  Native advertising is a demonstrably effective channel for brands that leverages trust in the news organisation’s reputation and voice, but a new report finds that the imbalance in negotiating power between client and publisher is creating a...
  
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• How Target uses media for differentiation

  11-09-2019 02:00 via warc.com
  Target, the retailer, is using media insight and strategy as a means of achieving brand differentiation among consumers, an effort driven in large part by Roundel, the company’s in-house media unit.
  
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• How asymmetric creativity delivers for MONA

  11-09-2019 02:00 via warc.com
  When a brand owner is also a professional gambler, there are interesting new directions open to the marketing team, and The Museum of Old and New Art (MONA) in Hobart has exploited these to the full.
  
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• Four marketing themes for MENA

  11-09-2019 02:00 via warc.com
  New content strategies, novel ways of driving footfall, real stories and a focus on the next generation of parents are among the marketing trends that are proving successful in the MENA region according to a new WARC...
  
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• Entertainment and information gathering tops voice use in India: Isobar

  11-09-2019 02:00 via warc.com
  Awareness about voice assistant devices is fast growing in India but its usage, is still limited to basic tasks, according to a new report by Isobar India.
  
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• Chinese marketplace Aomaijia expands outreach with Australian brands

  11-09-2019 02:00 via warc.com
  Five more Australian brands have signed up with Chinese e-commerce platform Aomaijia, using the marketplace to access to 30 million potential customers in China.
  
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• Why Deliveroo, Costa and BrewDog are growing faster than other UK brands

  11-09-2019 01:01
  Brands that are strong communicators and innovators, perceived to be meaningfully different and that generate a clear sense of momentum in times of ‘uncertainty’ are growing their value faster than other UK brands, Kantar’s latest BrandZ ranking of the UK’s 75 most valuable brands reveals.
  While many of the biggest brands are struggling to grow their value, there are a handful from a variety of categories experiencing strong growth, showing that it is possible to drive br
  
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• A call to arms for brand building: What the UK’s top 75 brands says about marketing in 2019

  11-09-2019 01:01
  British brands are being urged to focus less on short-term sales and invest more in long-term brand building as their value growth and capacity to innovate slips further behind the rest of the world.
  Kantar’s 2019 BrandZ ranking of the UK’s 75 most valuable brands reveals more brands are now declining in value than are growing. Thirty-three brands increased their value by an average of 13% in 2019, while one brand showed no change (Mini) and 38 brands declined in value, by an average
  
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