Sales & Marketing news

• Read the full email Uber CEO wrote to employees about why the company was laying off 400 workers (UBER)

  31-07-2019 23:19 via feedproxy.google.com
  Uber fired 400 marketing employees this week as the company seeks to streamline some bloated departments.
  Morale had been low on the marketing team for months, other former employees say, leaving few surprised by the shakeup.
  In an email to all company employees, CEO Dara Khosrowshahi said the move wasn't about shrinking marketing, but about streamlining it after ten years of growth. 
  Read the full account of how the mass layoffs went down on Business Insider Prime. Uber
  
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• A Lyft driver was killed on his 52nd wedding anniversary (LYFT)

  31-07-2019 22:56 via feedproxy.google.com
  A Lyft driver was killed in Phoenix on Sunday, his 52nd anniversary.
  The company said he was not giving a ride at the time, nor was he on his way to pick up a passenger. 
  Police are looking for community input to help find who is responsible.  
  Visit Business Insider's homepage for more stories.A Lyft driver was killed in Phoenix, Arizona, on Sunday, his 52nd anniversary.
  71-year-old Harold Treadwell was shot near 32nd and Thunderbird streets early Sunday morning, around 12:30 a.m
  
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• Uber marketing employees describe this week's 'bloodbath' when the company laid off 400 employees in more than a dozen countries this week (UBER)

  31-07-2019 22:45 via feedproxy.google.com
  Uber fired 400 marketing employees this week as the company seeks to trim the fat from bloated departments. 
  Affected employees were told of the changes in an email early Monday from Jill Hazelbaker, the company's head of communications. That was followed by an online meeting for those in satellite offices, workers told Business Insider. 
  For workers in offices around the world, many of whom were not at work when the email went out, the process felt impersonal, they said. 
  Morale
  
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• Nordstrom soars on report that its namesake family wants to own a greater stake (JWN)

  31-07-2019 21:54 via feedproxy.google.com
  Nordstrom shares rose as much as 11% Wednesday after The Wall Street Journal reported the company's founding family is in talks to boost its stake in the retailer.
  The family previously attempted to buy the company out for $50 per share in 2018. The plan fell through after a board committee deemed the price too low.
  Nordstrom remained up by nearly 8% even as the three major US stock indexes sold off on the Fed's rate-cut announcement.
  Watch Nordstrom trade live here.
  Nordstrom shares jumped as m
  
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• Stocks fall sharply after the Fed's first rate cut in more than 10 years

  31-07-2019 21:29 via feedproxy.google.com
  The S&P 500 fell as much 1.8% after the Federal Reserve cut its benchmark interest rate for the first time since the financial crisis.
  The Fed lowered rates a quarter point, to a range of 2% to 2.25%.
  Chairman Jerome Powell said the cut was a "mid-cycle adjustment," suggesting the decision may not be followed by other cuts.
  Visit the Markets Insider homepage for more stories.
  US stocks dropped by as much as 1.8% on Wednesday after the Federal Reserve decided to lower interest rates for the f
  
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• From Apple's iPhone pivot to Microsoft's cloud attack: Here's the roundup of takeaways and insights from tech’s Q2 earnings reports (MSFT, NFLX)

  31-07-2019 21:05 via feedproxy.google.com
  The tech industry's second quarter earning season kicked off in mid-July, with Netflix first out of the gate with its results.
  Over a period of several weeks all the leading tech companies, from Facebook to Google, will provide closely-watched updates on their businesses.
  In addition to covering the headline numbers and results, Business Insider Prime will go deeper with smart analysis to give you the most important takeaways from the balance sheets to the earnings conference calls. 
  Keep c
  
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• The Federal Reserve just slashed interest rates for the first time since the financial crisis

  31-07-2019 20:33 via feedproxy.google.com
  The Federal Reserve on Wednesday slashed borrowing costs for the first time since the depths of the global financial crisis.
  It marked a watershed moment for policymakers as they take steps meant to sustain the longest expansion on record.
  Most expected the central bank to cut by a quarter of a percentage point at the end of a two-day policy meeting, though some saw the possibility of a larger adjustment.
  Visit Markets Insider for more stories.
  The Federal Reserve on Wednesday slashed borrowing
  
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• The Fed has lowered interest rates for the first time since the depths of the Great Recession, but it's still a great time to save money

  31-07-2019 20:29 via feedproxy.google.com
  The Federal Reserve announced on Wednesday that it would cut interest rates for the first time in a decade.
  The cut brings the range for the benchmark interest rate to between 2% and 2.25%Americans will likely see the annual percentage yield (APY) on their savings accounts decrease, but there's no reason to pull back on saving money.
  As long as your money is in a high-yield savings account, you're likely still beating inflation.Visit Business Insider's homepage for more stories.The Federal
  
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• GOLDMAN SACHS: These are the 3 best stock-market strategies for investors looking to fight back against slowing profits

  31-07-2019 18:53 via feedproxy.google.com
  Goldman Sachs says company profits are going to slow, and strategist Ben Snider reveals his recommendations for how investors can still excel.
  Snider's trades are built around the themes that have captured investors' attention this year: The health of the US economy, interest rate policy, and rising uncertainty tied to the 2020 election cycle.
  Goldman's chief US equity strategist, David Kostin, raised his targets for the S&P 500, but cut his profit forecasts at the same time. That underscore
  
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• How a small stake in Beyond Meat turned into $135 million for a traditional agriculture company

  31-07-2019 18:31 via feedproxy.google.com
  Bunge Limited, a traditional agri-business company, reported a huge earnings beat Wednesday due to a boost from an early investment in Beyond Meat. 
  Bunge owns 1.63% stake in the plant-based meat alternatives company which has gained more than 800% since its May IPO. 
  The venture is an important vehicle for Bunge as consumer tastes change, the company said. 
  Read more on Markets Insider. 
  Bunge Limited, a large agri-business company, reported second quarter earnings Wednesday
  
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• Creative Effectiveness: ‘We are in an age of continuous innovation’

  31-07-2019 18:10 via warc.com
  John Seifert, Chief Executive, Worldwide, Ogilvy, chaired the jury for this year’s Creative Effectiveness category. Here, he reflects on why Carrefour took the Grand Prix and the themes that emerged in the judging room.
  
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• Electronic Arts spikes as Apex Legends eyes China expansion and a new mobile app (EA)

  31-07-2019 17:57 via feedproxy.google.com
  Shares of Electronic Arts, the creator of Fortnite competitor Apex Legends, surged as much as 9% on Wednesday after the company reported second-quarter results that blew past Wall Street expectations. 
  Apex Legends is expected to generate between $300 million and $400 million in net booking in 2020, and EA also disclosed that between 8 million and 10 million people play the game each week. 
  The video game producer is also planning to roll out Apex Legends in China and eventually worldw
  
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• Oreo-maker Mondelez is bracing for Brexit — saying the pound's drop and price spikes may hurt sales of chocolate, cookies, and candy

  31-07-2019 17:41 via feedproxy.google.com
  The maker of Oreo and Cadbury Dairy Milk prepared for the worst ahead of the UK's scheduled departure from the European Union in March.
  Ahead of the new Brexit deadline, Mondelez plans to stockpile raw ingredients, lease extra warehouse space, and contract more delivery trucks for the second time this year.
  While the confectioner is confident it can ride out supply-chain disruptions, it fears Brexit could devalue the British pound, spark inflation, and weaken consumer confidence.
  Watch Mondelez
  
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• A Wall Street stock chief explains how the Fed has brought the stock market dangerously close to disaster — and why rate cuts might be too late to avoid it

  31-07-2019 17:40 via feedproxy.google.com
  The Federal Reserve's expected rate cuts may be ineffective in terms of avoiding a crisis in the economy and stock market, according to Barry Bannister, the head of institutional equity strategy at Stifel.
  He says interest rates are already consistent with levels that prevailed in 1998, 2000, and 2007 — right before prior crises. 
  Click here for more BI Prime stories.The Federal Reserve's move to preemptively lower interest rates before disaster strikes may ultimately prove to be inef
  
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• Everyone thinks passenger cars are dying in the US auto market — but Honda disagrees (HMC)

  31-07-2019 17:01 via feedproxy.google.com
  Passenger cars have been losing out to SUVs and pickups in a US market that has seen four straight years of booming sales.
  But Honda, long a passenger-car sales leader in the US, hasn't given up on sedans.
  Honda's commitment to vehicles such as the top-selling Civic is stronger that ever, as the company stressed in a presentation shared with Business Insider.
  Visit Business Insider's homepage for more stories.The passenger car is dead! We've entered the era of the SUV and pickup truck!
  You hear
  
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• Google parent Alphabet has dethroned Apple as the world's cash king after a decade of dominance

  31-07-2019 16:57 via feedproxy.google.com
  Google's parent company, Alphabet, has overtaken Apple as the company with the most cash on hand.
  Alphabet had $117 billion in financial reserves at the end of the most recent quarter, while Apple had $102 billion.
  Both companies have recently come under pressure to deploy their massive cash holdings.
  Read more on Markets Insider.
  After holding the title for more than a decade, Apple has been dethroned as the king of cash by Alphabet.
  The Google parent's holdings of cash and marketable securitie
  
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• Apple just added more than $40 billion to its market cap and surged past the $1 trillion mark after blowout earnings (AAPL)

  31-07-2019 16:29 via feedproxy.google.com
  Shares in Apple jumped more than 4.5% in morning trading, adding more than $40 billion to the iPhone maker's market capitalization and lifting it past the $1 trillion mark.
  The stock rose after Apple posted record third-quarter service revenues.AppleCare, Music, and cloud services set fresh sales highs, while the App Store posted a third-quarter revenue record.
  iPhone sales fell 12%, an improvement from their 17% drop in the second quarter, while Mac, iPad, and wearable sales rose.
  Watch Apple t
  
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• Here's how the Fed sets interest rates and why it matters

  31-07-2019 16:24 via feedproxy.google.com
  The Federal Reserve on Wednesday is set to lower its benchmark interest rate for the first time since the financial crisis.
  The impact of this rate cut was felt in the housing market and in savings accounts weeks before the Fed's decision.
  America's central bank adjusts the interest rates that banks charge to borrow from one another, a cost that is passed on to consumers. The Fed raises rates in a strong economy to keep excesses in check, and cuts borrowing costs when the economy needs supp
  
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• A less iPhone-reliant Apple has Wall Street hopeful. Here's what 5 analysts said about the tech giant's earnings report. (AAPL)

  31-07-2019 16:19 via feedproxy.google.com
  Apple announced third-quarter earnings Tuesday afternoon. iPhone sales continued to fall, but other segments pushed revenue higher.
  The tech giant briefly soared above a trillion-dollar market cap Wednesday morning as its quarterly report beat Wall Street estimates for revenue and profits. Apple shares rose as much as 6% in early trading.
  Most Wall Street analysts maintained or raised their outlooks for Apple, predicting that diversification of its revenue stream and coming services would keep p
  
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• Molson Coors tumbles after earnings fail to hit Wall Street's lowest estimate (TAP)

  31-07-2019 16:01 via feedproxy.google.com
  Share's of Molson Coors, one of the world's largest beer brewers, fell by as much as 7% on Wednesday after the company reported second-quarter earnings that fell short of Wall Street's most conservative estimates.
  Earnings-per-share came in at $1.52, narrowly missing the bottom end of Wall Street's range of $1.55 to $1.71. 
  The brewer posted a 5.6% drop in worldwide brand volume, which the company partially attributed to challenging market conditions.
  Watch Molson Coors trade live.
  Shares o
  
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• China is sourcing more of its farm goods from other countries, and that's a bad sign for the US

  31-07-2019 15:43 via feedproxy.google.com
  China is the world's largest importer of soybeans, and traditionally they have come from the US.
  American exports of soybeans have fallen dramatically because of the US-China trade war, however, hurting US farmers.Even if a deal is reached, China could continue relying on Brazil and other countries for its soybeans.
  View Markets Insider for more stories
  US farmers have been hammered by the US-China trade war, and the pain could linger even if the two sides strike a deal.
  American and Chinese off
  
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• Here are the top 13 employers in Baltimore County, the area surrounding the city where President Trump said 'no human being would want to live'

  31-07-2019 15:37 via feedproxy.google.com
  President Trump has continued his attacks on Maryland Rep. Elijah Cumming's district, which includes the city of Baltimore and parts of Baltimore County. 
  Trump has said the district is "a disgusting, rat and rodent infested mess," and that the people "are living in hell" in Baltimore. 
  The comments had led to an outcry of support on social media for Cummings and his district.
  Here are the top 13 employers in Baltimore County, the area that surrounds Baltimore, the city where Trump sai
  
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• Boeing's 737 Max crisis is wreaking havoc on the small town where it builds the grounded plane (BA)

  31-07-2019 15:23 via feedproxy.google.com
  The mayor of Renton, Washington, where the troubled Boeing 737 Max is built has a few thoughts about the toll that the grounded plane has taken on the residents of his city.
  "There's no question it was devastating," Denis Law said about the town of nearly 100,000 people.
  Renton, the small suburb just to the southeast of Seattle has been home to the aerospace giant's most successful plane program — the 737 — for decades. The 737 Max has been grounded since March, following two crashes
  
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• Spotify slips after not adding as many paid subscribers as hoped (SPOT)

  31-07-2019 14:57 via feedproxy.google.com
  Spotify reported second-quarter earnings Wednesday that beat on revenue but missed analyst expectations for subscriber growth. 
  Shares fell 5% in early trading on the news. 
  Spotify faces increased competition in audio streaming from companies such as Apple. 
  Watch Spotify trade live on Markets Insider.
  Shares of Spotify fell as much as 5% early Wednesday when the company reported earnings that showed a larger-than-expected loss and premium-subscription growth on the low end of ex
  
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• The Federal Reserve is set to slash interest rates for the first time since the financial crisis

  31-07-2019 14:29 via feedproxy.google.com
  The Federal Reserve is expected to slash borrowing costs Wednesday for the first time since the depths of the global financial crisis.
  It would mark a watershed moment for policymakers as they take steps to sustain the longest expansion on record.  
  Most expect the central bank to cut by a quarter percentage point at the end of a two-day policy meeting, though some see the possibility of a larger adjustment.
  Visit Markets Insider for more stories.
  The Federal Reserve is expected to sla
  
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• The body of India's missing 'coffee king' has been found

  31-07-2019 14:26 via feedproxy.google.com
  The body of India's missing 'coffee king' was found by a fisherman on Wednesday morning.
  V.G. Siddhartha, the creator of India's largest coffee chain, told his driver he was going for a walk on Monday night but didn't return.
  The Coffee Day founder appeared to be under pressure from partners, lenders, and tax officials.
  Watch Coffee Day trade live.The body of India's missing 'coffee king' was found by a fisherman on Wednesday morning, police told Reuters.
  V.G. Siddhartha, the founder of India's
  
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• The Fed has enabled an army of debt-laden 'zombie' companies — and its expected rate cut could make the situation even worse

  31-07-2019 14:05 via feedproxy.google.com
  The US Federal Reserve this week is expected to cut interest rates for the first time since the depths of the financial crisis.
  That move that would most likely be cheered by markets and the White House, but it comes with significant risks for the country.
  Lower interest rates could encourage the rise of so-called zombie companies, or those that are at least 10 years old and unable to make interest payments with profits.
  Visit Markets Insider for more stories.
  The Federal Reserve this week is ex
  
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• One of the first backers of Skype and Wix.com explains why the European startup scene is starting to close the gap with Silicon Valley

  31-07-2019 13:00 via feedproxy.google.com
  Europe has long been considered a backwater for tech, particularly for tech startups, but that's no longer the case, said Roy Saar, a partner with Mangrove Capital Partners.
  The tech scene in Europe and Israel is thriving, and a growing number of startups are reaching valuations of $1 billion or more.
  Europe now has lots of tech talent, growing amounts of venture investing, and a business environment that's more conducive to startups, Saar said.
  While it's not yet ready to take on America's tech
  
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• Here are the 4 most important things to know before today's Fed decision

  31-07-2019 12:20 via feedproxy.google.com
  The Federal Reserve is today announcing their decision on whether or not to cut interest rates. 
  Most are expecting a rate cut of 25 basis points, which would bring down the target rate interest rate to just over 2%. 
  Here are the four most important elements to look out for in the Fed's decision. 
  View Markets Insider for more stories. 
  The Federal Reserve will make its decision on interest rates on Wednesday, in a much anticipated decision that may  see the first rate
  
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• Why data will shape magazine brands of the future

  31-07-2019 02:00 via warc.com
  Understanding audiences through data could be the main strength for legacy magazine brands as they strive to adapt in the digital age.Troy Young, Hearst Magazines’ president, discussed this subject at the Interactive Advertising...
  
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• Three lessons from Etsy's comeback

  31-07-2019 02:00 via warc.com
  Etsy, the e-commerce focused on handmade and vintage items is effectively like an online craft fair in which sellers create personal storefronts. Following the appointment of a new CEO in 2017, the company reached profitability.Mark Silverman, the...
  
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• J-beauty and Instagram key SE Asia beauty trends

  31-07-2019 02:00 via warc.com
  Influencers are winning the beauty contest across Southeast Asia, according to a new report which highlights the leading role of Instagram and the rise of beauty brands from Japan.Media intelligence firm Meltwater tracked brand mentions of the top...
  
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• Insights from the Cannes Creative Effectiveness Lions 2019

  31-07-2019 02:00 via warc.com
  Three major themes emerge from an analysis of this year’sCannes Creative Effectiveness Lions, including the important role of creative catalysts, PR and social and the enduring power of the real, according to a new WARC report.Cannes Lions...
  
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• Huawei smartphone sales rebound

  31-07-2019 02:00 via warc.com
  Huawei revenue continues to grow and its smartphone sales are recovering, despite it being blacklisted by the US government and incurring local promotional difficulties in Singapore.The tech company reported revenues up 23.2% in the first half of...
  
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• Facebook Like button makes sites liable for data: EU court ruling

  31-07-2019 02:00 via warc.com
  Websites that embed Facebook’s ‘Like’ button are now jointly liable for the initial processing of user data and must get consent from European Union visitors before transferring it to the social network, or be able to...
  
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