Sales & Marketing news

• Workers at Tesla's Buffalo solar tile factory say the company sabotaged their efforts to find new jobs after trying to unionize (TSLA)

  21-06-2019 21:06 via feedproxy.google.com
  A union representing Tesla employees in Buffalo, New York, says the company illegally fired employees and sabotaged their efforts to find other jobs. 
  The allegations were made in a National Labor Relations Board complaint filed this week, a copy of which was obtained by Business Insider on Friday. 
  Tesla says the claims are false, and that it will respond as part of the NLRB process. 
  Visit Business Insider's homepage for more stories.Some employees at a Tesla factory that produc
  
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• 'The credit underwriting is a disaster': Big money investors are sounding the alarm on a $2.5 trillion chunk of the bond market

  21-06-2019 20:53 via feedproxy.google.com
  Two chief investment officers said they're eyeing a coming wave of credit downgrades in the lowest rung of investment-grade bonds. One executive called underwriting for that group 'a disaster.' 
  Anne Walsh, who oversees $182 billion as Guggenheim Partners' head of fixed income, said less than 25% of her portfolio is in corporate credit, a record low allocation.  
  Walsh is also concerned about potential volatility triggered by investors who haven't been big bond buyers in the past.
  
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• IPO experts explain why it’s dangerous to hop onto red-hot stocks like Beyond Meat — and share their best advice for regular investors

  21-06-2019 20:02 via feedproxy.google.com
  There's been an IPO frenzy in 2019 with companies like Lyft, Uber, Chewy, and Beyond Meat listing on public markets. 
  Some stocks like Beyond Meat have seen huge increases in share price as they've captured eyes and dollars on the Street. 
  Experts say that individual investors should proceed with caution when considering buying IPOs, however. 
  Read more on Markets Insider.
  It's been a big year for initial public offerings. Noteworthy companies such as Lyft, Uber, and Chewy ha
  
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• Doing a direct listing like Slack can be a huge boon to employees and investors, but experts say it'll stay an anomaly for 1 key reason

  21-06-2019 19:49 via feedproxy.google.com
  Slack opted to take the company public via a direct listing, rather than an IPO. 
  The move created buzz around Wall Street, and confusion outside of it for those who don't understand why the difference is significant. 
  Companies with a lot of money and brand recognition can save money on bank fees via a direct listing. 
  Still, an IPO is the preferred option for the majority of companies, expert say.
  Visit Business Insider's homepage for more stories.Slack chose to take its company
  
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• Tesla garners yet another price-target cut as one of its biggest bulls acknowledges he's gotten the stock wrong (TSLA)

  21-06-2019 18:34 via feedproxy.google.com
  A bullish Tesla analyst has cut his price target by $100, admitting he's gotten the stock wrong.
  Though Jefferies analyst Philippe Houchois lowered his target, he's maintaining a "buy" rating. 
  His report comes one day after Goldman Sachs cut its target for the fourth time this year. 
  Track Tesla's stock price here in real time.
  Tesla bulls and bears alike don't like to admit when they're wrong, but the firm Jefferies has bucked the trend.
  Philippe Houchois, an equity analyst at the fi
  
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• Sprint slides as 4 more state AGs join the court battle against its merger with T-Mobile (S, TMUS)

  21-06-2019 18:07 via feedproxy.google.com
  Sprint tumbled as much as 5% on Friday after a report from Bloomberg said four more states are joining a lawsuit against the carrier's merger with T-Mobile. 
  Ten state attorneys general filed a lawsuit in early June in the Southern District of New York to block the merger between Sprint and T-Mobile.
  The companies and the attorneys general are expected to attend court today with US District Judge Victor Marrero in Manhattan for a status conference on the case. 
  Watch Sprint trade live.
  
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• Morgan Stanley just made a big call after a surprise statement from the Fed. Here's what it says investors should be doing in response.

  21-06-2019 17:59 via feedproxy.google.com
  Morgan Stanley says the market is underestimating the probability of a larger-than-expected interest rate cut at the July FOMC meeting, attributing their call to a key phrase.
  The firm also reveals the trades they've hand-picked to profit from the FOMC's imminent maneuver.
  Click here for more BI Prime stories.After a few tumultuous months filled with angst and worry, the Federal Reserve's June policy announcement provided investors with the soothing relief they were so desperately seeking.
  Marke
  
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• Slack had a great day! But if you actually look at the numbers, its business is incredibly overhyped. (WORK)

  21-06-2019 17:58 via feedproxy.google.com
  Slack's debut on the public markets Thursday drew in investors who gave the company a valuation of more than $19 billion.
  The company could find it tough to live up to the expectations implied in that market capitalization, which is around 50 times the sales it posted last year.
  That price-to-sales ratio is far above that of other recently public companies and other firms in Slack's sector.
  Meanwhile, Slack is losing money and burning cash, and its revenue growth — while still rapid &
  
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• Gold and oil are soaring to cap a week full of Iran tensions, the Fed, and China trade-war woes

  21-06-2019 17:22 via feedproxy.google.com
  Gold and oil prices have soared this week on the prospect of interest-rate cuts, mounting tensions between the US and Iran, and uncertainty due to the US-China trade war.
  The yellow metal hit a six-year high as falling Treasury yields have boosted its appeal, and investors are seeking a safe haven amid US-Iran tensions and the US-China trade war.
  "Oil is higher because of conflict fears," said Neil Wilson, chief markets analyst for Markets.com. "This is not a healthy position – it just fee
  
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• WFA launches new coalition for voice marketing

  21-06-2019 01:44 via warc.com
  Voice-enabled assistants remain a relatively untapped marketing channel, which is why the World Federation of Advertisers (WFA) has launched a new group to help brands understand more about the impact voice will have on the way people shop.Called...
  
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• Son of Crocodile Dundee: a great idea and a small media budget

  21-06-2019 01:44 via warc.com
  When your media budget is small, there’s a greater risk in shunning innovation and creativity than in doing something big and bold, according to the man behind Tourism Australia’s award-winning Son of Crocodile Dundee campaign.And if...
  
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• Oatly: a creative's dream?

  21-06-2019 01:44 via warc.com
  Oatly doesn’t have a marketing department – its creative director thinks they’re stupid – but the plant-based milk company is nonetheless growing fast, expanding out of its native Sweden across Europe and into the US.Global...
  
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• Multicultural marketing data lacks reliability

  21-06-2019 01:44 via warc.com
  Marketers seeking to reach multicultural audiences may be leveraging unreliable data, as there are often significant gaps in terms of the quality and accuracy of the information provided about these consumers.Jim Spaeth, a partner at brand and...
  
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• China's mid-year shopping festival delivers record results

  21-06-2019 01:44 via warc.com
  Chinese e-commerce giants Alibaba and JD have achieved record-breaking results for the annual 6.18 shopping festival, with both companies benefitting from innovative marketing and an upsurge in demand for quality from consumers in lower tier cities....
  
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• Carrefour claims Creative Effectiveness Grand Prix

  21-06-2019 01:44 via warc.com
  Carrefour, the French retailer, has won the Grand Prix in the Creative Effectiveness category at the 2019 Cannes Lions International Festival of Creativity, with a biodiversity campaign that made an impact well beyond its stores.The...
  
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