Sales & Marketing news

• 'UNPRECEDENTED DANGER': Billionaire investor George Soros just went scorched Earth on China during his annual Davos speech

  24-01-2019 23:04 via feedproxy.google.com
  George Soros, the billionaire investor and chairman of Soros Fund Management, delivered his annual speech at the World Economic Forum's Annual Meeting in Davos, Switzerland.
  Soros absolutely unloaded on China and President Xi Jinping, warning the audience of the "unprecedented danger" the world faces at the hands of the emerging nation.
  Soros also doubled down on comments made during his 2018 address, which saw him criticize "IT monopolies" like Facebook and Google. He believes that their behavi
  
  Read more

• Burger King's parent company is rumored to be considering buying Papa John's. Here's what the chairman says he looks for in a brand. (PZZA)

  24-01-2019 21:57 via feedproxy.google.com
  Papa John's shares rose on Wednesday following a report that Restaurants Brands International — the parent company of Burger King, Tim Hortons, and Popeye's — is considering acquiring the pizza chain. 
  The same day, RBI executives discussed on a call with investors what the company looks for in acquisition targets. 
  "We look at companies ... that are iconic brands that we can grow significantly for the long run," executive chairman Daniel Schwartz said.Burger King
  
  Read more

• Intel's shares plunge 8% as it misses on revenue and earnings and warns trouble in China could mean more pain to come (INTC)

  24-01-2019 21:50 via feedproxy.google.com
  Intel is sinking as much as 8% after the bell on Thursday after missing Wall Street expectations on revenue and earnings. 
  The company says that the worsening situation in China and elsewhere could spell more trouble to come. 
  Intel didn't have any updates on its CEO search, and has been without a permanent chief executive since June.
  Intel reported disappointing earnings Thursday and warned that a worsening situation in China could spell more trouble to come.
  The chip-making giant's f
  
  Read more

• Starbucks crushes earnings and raises guidance (SBUX)

  24-01-2019 21:34 via feedproxy.google.com
  Starbucks beat on both the top and bottom lines.
  The company also raised its full-year earnings guidance.
  Ahead of the results, USB analyst Dennis Geiger noted two primary focuses for the coffee giant's earnings — whether its US sales momentum was maintained, and whether it could deliver strong China results amid fierce local competitions. 
  Watch Starbucks trade live.
  Starbucks jumped 3.3% to $67.14 a share late Thursday after reporting strong first-quarter earnings and raising f
  
  Read more

• Advertisement

• MoviePass says it's bringing back an unlimited plan next week (HMNY)

  24-01-2019 21:34 via feedproxy.google.com
  MoviePass executive vice president Khalid Itum teased an upcoming announcement of a new unlimited monthly subscription plan to Variety on Thursday.
  The unlimited plan was a big reason for the struggles of MoviePass last year, leading to the service temporarily being shut down because it ran out of money. 
  It's hard to figure out which saying fits best for MoviePass these days. Is it, "If at first you don't succeed, try, try again?" Or is it, "Those who do not learn history are doomed to rep
  
  Read more

• PG&E soars after a California investigation cleared it of causing the state's 2nd-most destructive wildfire (PCG)

  24-01-2019 21:26 via feedproxy.google.com
  PG&E, California's largest utility, was cleared by a state regulator of any wrongdoing related to the 2017 Tubbs wildfire.
  Shares spiked 75% after the news.
  The utility said last week that it had intended to file for Chapter 11 bankruptcy protection as it may still be held responsible in the 2018 Camp Fire, the deadliest wildfire in California history.
  Watch PG&E trade live.
  PG&E, California's largest utility, soared Thursday afternoon, nearly 75% to $13.95, after a state regulator c
  
  Read more

• Millennials are snapping up Tesla after its layoffs (TSLA)

  24-01-2019 20:43 via feedproxy.google.com
  Tesla CEO Elon Musk on Friday sent a letter to employees, saying the company would lay off approximately 7% of its workforce due specifically to pressure on profits and its attempt to make the Model 3 more affordable.
  Shares have plunged 17% following the announcement, but investors on Robinhood, a free-trading app popular among younger traders, are piling into the stock.
  Tesla was the most added stock on the app over the past week.
  Watch Tesla trade live.
  Tesla shares have plunged 17% after the
  
  Read more

• Your retail data determines AI effectiveness

  24-01-2019 19:53 via retailpro.com
      In today’s real-time global economy, retailers are hunting for strategic optimizations to improve experience and spark long-lasting brand engagement. About 85% of companies think AI will offer the competitive advantage they’re after, but only one in 20 (5%) …
  Continue reading →
  
  Read more

• Advertisement

• Snap's lead IPO underwriter slashed its price target to $5, saying 'headwinds and question marks remain' (SNAP)

  24-01-2019 19:19 via feedproxy.google.com
  Snap's price target has been slashed to $5 from $7 at Morgan Stanley. The bank maintains its "underweight" rating.
  Morgan Stanley was the lead underwriter for Snap's initial public offering in March 2017. When the firm issued its first research note on Snap, it had a $28 price target and an "overweight" rating.
  Snap has tumbled 65% since going public and has lost popularity since its Snapchat app's redesign in February.
  Watch Snap trade live.
  Snap's lead initial-public-offering underwriter, Mor
  
  Read more

• Here's how some of America's biggest companies are using climate change to boost profits

  24-01-2019 19:11 via feedproxy.google.com
  A London-based nonprofit scoured 7,000 corporate disclosures and concluded that a growing number of businesses are exploring ways to profit from climate change.The expenses associated with climate change could grow to the point where real change is made in corporate America.
  The storylines dominating climate change news are usually doom and gloom, but corporate America sees some new ways to integrate a warmer world into its business models.
  Driving the news: That conclusion was gleaned fro
  
  Read more

• The trade war hasn't hurt the most China-exposed companies — they've been hurting themselves

  24-01-2019 19:02 via feedproxy.google.com
  The companies most exposed to a US-China trade war have seen their stocks get hurt, but for reasons outside of the conflict.
  There are instead idiosyncratic, company-specific factors driving share performance.
  U.S. companies with significant exposure to China have seen their stocks tumble since President Trump's opening salvo in the trade war. But it wasn't really China or the oft-invoked trade tensions that hurt those companies.
  The big picture: Chipmakers like Skyworks, Qorvo,
  
  Read more

• The BBC’s customer chief on the power of marketing at the ‘extreme edges’

  24-01-2019 18:30
  Balancing the art and science of marketing at the “extreme edges” is the key to success, according to BBC chief customer officer Kerris Bright.
  The businesses she admires most have the ability to mix magic and logic to break new ground and, crucially, implement creativity for the service of growth.
  “It’s not art for art’s sake in business, it’s the application of it to drive growth,” she said, speaking on a panel at the latest Oystercatchers Club event
  
  Read more

• GOLDMAN SACHS: Traders are making huge bets that earnings will be disastrous for these 10 stocks

  24-01-2019 18:25 via feedproxy.google.com
  This earnings season, investors are meting out more severe punishments than usual for companies that miss profit expectations.
  Goldman Sachs has identified the 10 companies under its coverage that options traders are most worried about.It's show-and-tell season in corporate America, when publicly traded companies get the chance to reveal their financial performance for the most recent quarter.
  In this go-around, however, the consequences for disappointing the crowd are high.
  Analysts are already
  
  Read more

• Google challenged federal protections for activist workers three weeks after mass employee walkouts, but the company says it’s unrelated (GOOG, GOOGL)

  24-01-2019 18:19 via feedproxy.google.com
  Google has asked the National Labor Relations Board to undo a 2014 precedent allowing employees to organize over workplace email without fear of punishment, according to a Bloomberg report on Thursday. 
  The protection has been used extensively by Google employees over the past year — perhaps most leading up to the November walkouts. 
  "Sundar assured us that he and Google's leadership supported the Walkout. But the company's requests to the National Labor Relations Board tell a di
  
  Read more

• NRF 2019: Traditional retail needs more of this to delight customers

  24-01-2019 17:54 via retailpro.com
      Note to retailers: Be willing to disrupt the ways you sell products to customers. That was one of the key messages at the National Retail Federation Big Show 2019 in New York City earlier this month. How can …
  Continue reading →
  
  Read more

• How intelligent data use creates personalised journeys

  24-01-2019 17:29
  The post How intelligent data use creates personalised journeys appeared first on Marketing Week.
  
  Read more

• ‘It’s just a responsible way to do business’: Tesco teams up with Jamie Oliver to tackle food waste

  24-01-2019 16:01
  Tesco is launching a new training programme with Jamie Oliver that will teach more than 1,000 community cooks how best to use surplus food donations to help stop good food going to waste.
  Unveiled at Goodinge Community Centre this morning (24 January) with the help of Oliver, the Tesco Community Cookery School has been set up to give free training and advice to community groups. That advice includes how to prepare nutritionally balanced meals and what to do with unusual or unexpected ingre
  
  Read more

• Recommended reading: Inside Snapchat’s rise and removing creative clichés

  24-01-2019 15:56
  How to Turn Down a Billion Dollars – The Snapchat Story
  By Billy Gallagher
  Want to learn how Snapchat built its social media empire? Well, now you can. This book documents Snapchat’s rise, including how the company’s founding trio Evan Spiegel, Bobby Murphy and Reggie Brown grew the app, from a late-night idea to one of the world’s most influential social media platforms, valued at more than $25bn.
  Former TechCrunch journalist Billy Gallagher has covered Snapch
  
  Read more

• Jägermeister on ecommerce: If you’re not failing you’re not trying hard enough

  24-01-2019 15:37
  Jägermeister believes the key to success in its ecommerce business is fostering a culture that encourages failure.
  The brand launched its online shop in 2017 and it is becoming an increasingly important part of the business. Sales have doubled year on year and the brand has used it as a test bed for product innovation and to reach different consumers.
  Tim Hawley, innovation controller at Jägermeister, tells Marketing Week: “Probably the most important factor is that at Jäge
  
  Read more

• Mark Ritson: Revenue is a lousy measure of success for most ad campaigns

  24-01-2019 08:00
  This year has begun pretty much the way 2018 ended, with a spate of big advertising campaigns that have divided the marketing community. Kaepernick for Nike. Elton John for John Lewis. Not to mention a certain razor commercial/public health broadcast for you know who.
  Time and again the marketing community is split, apparently down the middle, about the commercial efficacy of the campaign in question. We discuss, we debate and then agree to wait until the sales figures are announced.
  READ MORE:&
  
  Read more

• How Ben & Jerry’s and Levi’s put activism at the heart of their brands

  24-01-2019 08:00
  2019 looks set to be the year that brands are more committed to social change than ever before, and two brands committed to that mission are Ben & Jerry’s and Levi’s.
  But in order to make an impact and be taken seriously by consumers, any act has to be in line with a brand’s wider values and filter through to every aspect of the company.
  “It’s about being a whole collective organisation; that is how we can work on real issues because we have people in the organ
  
  Read more

• Who do you trust? The tech sector and traditional news sources

  24-01-2019 01:00 via warc.com
  The tech sector is by far the most trusted industry, according to the latest Edelman Trust Barometer, which also highlights a growing trust gap between traditional news sources and social media.The global survey of over 33,000 people in 27...
  
  Read more

• Mobile hits tipping point this year

  24-01-2019 01:00 via warc.com
  Mobile is currently the second-largest ad medium by spend, and will overtake TV across key markets this year if current growth rates are maintained, according to a new WARC report.The latest monthly
  
  Read more

• Influencers to come clean over online endorsements

  24-01-2019 01:00 via warc.com
  UK celebs and social media influencers have pledged to increase transparency around any products they endorse online after warnings from the Competition and Markets Authority (CMA).Sixteen leading influencers – including singers, reality TV...
  
  Read more

• India's OOH sector tackles lack of metrics

  24-01-2019 01:00 via warc.com
  India’s OOH industry is expected to benefit this year from infrastructure spending and government initiatives – as well as elections and sporting events – but it urgently needs to address the lack of standard metrics for this this...
  
  Read more

• How Coca-Cola does AI

  24-01-2019 01:00 via warc.com
  The range of products offered by The Coca-Cola Company is growing faster than the space available in most convenience stores, so the drinks giant is using AI to help it allocate products most efficiently.Saurabh Parikh, VP/Innovation, Architecture...
  
  Read more

• China plans to crack Africa's e-commerce potential

  24-01-2019 01:00 via warc.com
  Big e-commerce brands from China are turning their attention to Africa, believing they can succeed where others have so far failed, hampered by infrastructure problems and a lack of consumer trust.Africa’s e-commerce market is not short of...
  
  Read more

• All businesses need messaging media teams to succeed in 2019

  24-01-2019 01:00 via warc.com
  Undoubtedly the rise of messaging as the dominant way people want to communicate with businesses is going to be the biggest trend that we see in 2019.
  
  Read more

Follow @sales_mrktinguk on Twitter!