Sales & Marketing news

• Stocks tumble in the final hour of trading

  21-11-2018 22:07 via feedproxy.google.com
  Stocks staged a recovery and then rolled over in the final hour of trading on Wednesday, a day after a sharp selloff wiped out gains for the year.
  Energy stocks, which have recently fallen into a bear market, led the S&P 500 rally.
  Follow the US indexes in real time here.Stocks rose Wednesday as oil prices steadied, a day after energy and mega-cap technology companies led a sell-off that wiped out Wall Street’s gains for the year.
  But in the final hour of trading, the Dow Jones Industr
  
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• Some Tesla Gigafactory workers will have to work through Thanksgiving as the company pushes to make 7,000 Model 3s per week and keep the company profitable (TSLA)

  21-11-2018 21:22 via feedproxy.google.com
  Tesla's Gigafactory will stay open during Thanksgiving as CEO Elon Musk attempts to ramp up production to 7,000 Model 3s a week, according to an internal email viewed by Business Insider.
  "For Thanksgiving, we will be working in Model 3 Module and Pack Production," the email said. "We're asking for volunteers to help us support these areas. Managers will follow up with each critical area to develop the volunteer list."
  A Tesla spokesperson said that the Gigafactory shifts on Thanksgiving were no
  
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• 'Playing with fire:' Economists say the fallout of Trump's trade war is showing up and things could get a lot worse

  21-11-2018 20:50 via feedproxy.google.com
  The Trump administration has placed import taxes on hundreds of billions worth of products so far.
  Meanwhile, some key measures of American business conditions have weakened.
  As tariffs raise costs and create uncertainty, economists say conditions could worsen.As President Donald Trump maintains a flurry of protectionist policies, key gauges of American business conditions are cooling off.
  The Commerce Department said Wednesday that orders for long-lasting goods fell 4.4% in October, the largest
  
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• GameStop surges after announcing it's selling its AT&T Wireless stores for $700 million (GME)

  21-11-2018 19:42 via feedproxy.google.com
  GameStop announced Wednesday that it will sell its Spring Mobile business, which owns and operates 1,289 AT&T wireless stores, for $700 million. 
  In September, the company reported second-quarter results that beat on revenue but missed on earnings.
  It's set to report third-quarter financial results after the market closes on November 29.
  Watch GameStop trade live.GameStop shares surged as much as 18% on Wednesday after the company said it had agreed to sell its Spring Mobile b
  
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• Lowe's has 'a big window of opportunity' after shutting down its underperforming stores, UBS says (LOW)

  21-11-2018 19:13 via feedproxy.google.com
  Lowe's on Tuesday reported third-quarter earnings that beat on both the top and bottom lines but saw comparable sales miss Wall Street's estimates.
  Lowe's also said it will exit Mexico retail business and some non-core US businesses, following previous announcements to shut down Orchard Supply Hardware operations and close 51 underperforming stores in the US and Canada.  
  The closure schedule will boost same-store sales of surviving Lowe's locations that are close to storefro
  
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• Investors are fleeing active funds in the worst month for managers in nearly 2 years

  21-11-2018 18:01 via feedproxy.google.com
  Active funds saw $46 billion in outflows in October, their worst month since December 2016, according to new Morningstar data.
  Passive funds, meanwhile, brought in $16.9 billion last month.Actively managed funds continue to suffer significant capital outflows, according to a new report from Morningstar on US mutual funds and exchange-traded funds.
  Funds that rely on stock pickers saw $46 billion of outflows in October — their worst month since December 2016. Active funds have suffered outf
  
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• 'Creed 2' has already beaten a box-office record held by the first movie, and is headed for a big weekend

  21-11-2018 17:44 via feedproxy.google.com
  "Creed II" beat out the first movie in the franchise ("Creed") in Tuesday night Thanksgiving preview screenings.
  The sequel took in $3.7 million, while the original had $1.4 million.
  Disney's "Ralph Breaks the Internet" just edged out "Creed II" with $3.8 million to be the biggest earner for Thanksgiving preview screenings ever, also beating 2015's "Creed," which previously held the record. 
  "Creed II" is on its way to having a big Thanksgiving holiday weekend at the box office.
  The sequel
  
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• Why language is crucial to succeeding in new markets

  21-11-2018 17:40
  When it comes to internationalising your company, there are numerous factors to bear in mind such as market research, seeking out potential customers, studying the competition, and so on. In fact, you may have been so busy thinking about these elements that you have overlooked the important impact that languages and translation can have on this process.
  Although it can seem involved, internationalisation opens your business up to a whole host of new opportunities, especially when this last part
  
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• Amazon is reportedly plotting to take on Apple with its own mobile payments within stores

  21-11-2018 17:08 via feedproxy.google.com
  Amazon has been quietly working to get brick-and-mortar retailers to adopt its mobile-payment system for in-store purchases, The Wall Street Journal reported.
  This move would make Amazon Pay, which is primarily used (like PayPal) for online retail purchases, more similar to the payment services from rival companies that offer in-store options, such as Apple Pay, Google Pay, and the Starbucks mobile app.
  Versions of in-store Amazon Pay are currently used at Amazon Go cashierless stores, which use
  
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• 'In our early days, we were really hustlers': The founder of a $75 million crypto fund shares his best advice for aspiring entrepreneurs

  21-11-2018 16:52 via feedproxy.google.com
  Kyle Samani, a cofounder and managing partner of the crypto fund Multicoin Capital who was recently named to Forbes' "30 Under 30" finance list, shared the story of his entrepreneurial journey and gave some advice to aspiring startup founders.
  "Find your passion, and figure out how to do that 20 hours per day," he said.Sometimes failure doesn't have to be devastating — it might lead to a breakthrough moment. That describes Kyle Samani's journey to becoming a technology entrepreneur.
  Samani
  
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• How a flurry of new brands are shaking up the ice cream market

  21-11-2018 16:19
  The ice cream market has seen a flurry of new brands enter the sector as companies look to tap into consumers’ desire for healthier alternatives.
  Take one look at the freezer aisle and there are now a multitude of new and interesting brands that break away from tradition, offering low-calorie, dairy-free, organic and healthy experiences, all housed within Instagram-worthy packaging. This burst of new brands has also helped push supermarkets’ overall ice cream sales over the £1
  
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• Energy stocks are rallying as crude oil rebounds

  21-11-2018 15:59 via feedproxy.google.com
  Brent crude oil rebounded above $63 a barrel on Wednesday following a report that showed an unexpected decline in US supplies.
  Crude on Tuesday hit its lowest level since 2017 after President Donald Trump signaled the US would not punish Saudi Arabia over the killing of Washington Post journalist Jamal Khashoggi in its Istanbul consulate.
  Oil prices have rallied this year as market watchers expect that US sanctions on Iran will reduce oil supplies.
  But prices have eased
  
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• Goldman Sachs uncovered an investing strategy that's beaten the stock market for the last 15 years — here are the stocks it says you should be buying and dumping right now

  21-11-2018 15:58 via feedproxy.google.com
  Strategists at Goldman Sachs examined the stocks that hedge funds buy and sell en masse within a given quarter and found a consistent pattern.
  Stocks that surge in popularity among hedge funds go on to outperform the market in the subsequent quarter and year, they said.
  They released lists of the companies that saw the biggest changes in popularity during the third quarter.When hedge funds make moves, investors everywhere pay attention.
  Their sheer size gives them market-moving prowess, along wi
  
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• Foxconn is slashing costs ahead of a 'difficult' year — and it's the latest warning sign for Apple (AAPL)

  21-11-2018 15:56 via feedproxy.google.com
  Foxconn, Apple's top manufacturing partner, has said that the coming year could be "very difficult and competitive" and that it is planning to slash expenses, according to Bloomberg.
  A Foxconn executive told Business Insider the Bloomberg report was describing a regular business planning process that it does every year.
  This news, however, comes as many different Apple suppliers have been slashing forecasts, suggesting that iPhone demand is soft and that the iPhone giant is cutting orders.
  Apple
  
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• The career rise of Angela Ahrendts, from a small town in Indiana to becoming the highest-paid executive at Apple (AAPL)

  21-11-2018 15:08 via feedproxy.google.com
  Angela Ahrendts currently serves as Apple's head of retail.
  She didn't take a typical path into the tech world — her last role was as CEO of Burberry.
  But Ahrendts is now the highest-paid executive at Apple, earning almost double what CEO Tim Cook makes.
  Here's how she rose from a small town in Indiana to an executive position at Apple.Angela Ahrendts may not have taken a typical path into the tech world, but she's quickly become one of the most important and highest-paid executives at App
  
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• Hype vs Reality: we need to talk about AI

  21-11-2018 15:00 via warc.com
  Artificial intelligence is out of control, says Sam Cox, senior creative technologist at We Are Social. But not in the Blade Runner, Terminator, lock-up-your-loved-ones kind of way – it’s out of control in the far less...
  
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• The farm-equipment maker Deere slumps after missing on earnings and signaling slower sales growth amid the trade war with China (DE)

  21-11-2018 14:57 via feedproxy.google.com
  The farm-equipment maker Deere missed on both the top and bottom lines.
  The company also guided slower sales growth in the wake of ongoing trade tensions between the US and China.
  Shares tanked by as much as 4% early Wednesday.
  Watch Deere trade live here.The farm-equipment maker Deere plunged as much as 4% before Wednesday's opening bell after it reported weaker-than-expected earnings and signaled slower sales growth in the wake of ongoing trade tensions between the US and China.
  Deere said it
  
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• Trump thanks Saudi Arabia for cheap oil after giving the kingdom a pass on Khashoggi's killing

  21-11-2018 14:49 via feedproxy.google.com
  President Donald Trump thanked Saudi Arabia for keeping oil prices low a day after he refused to blame Crown Prince Mohammed bin Salman for the killing of the Saudi critic Jamal Khashoggi in Turkey.
  Maintaining low oil prices has become a key issue for Trump as he reimposes sanctions on Iran's oil sector after withdrawing from the multinational nuclear pact.
  Saudi Arabia has crucially raised oil output to help keep prices down while Trump hits Iran with sanctions.
  But Trump's near exoneration of
  
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• Ellen Hammett: It’s time retailers ditched Black Friday

  21-11-2018 14:21
  Every year, on the third Friday in November, apocalyptic levels of chaos descend on to high streets across the UK as bargain-hungry shoppers abandon all dignity and hunt for the best deals.
  They call it ‘Black Friday’, aka the one day of the year where it’s OK to trample on somebody to get a slightly discounted TV.
  But it looks like the national survival-of-the-person-who-can-queue-the-longest-and-elbow-the-most-elbows might have had its day, as both retailers and consume
  
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• Elon Musk's SpaceX is the latest big tech company to tap the risky leveraged-loan market

  21-11-2018 13:26 via feedproxy.google.com
  SpaceX, one of Tesla CEO Elon Musk's major business ventures, has tapped the risky leveraged-loan market.
  Its $250 million deal received a mixed reception from investors given SpaceX's cash-burning history.
  The company has relied on private-equity funding but now follows Tesla in tapping debt markets.Elon Musk is loving high-yield debt.
  SpaceX took a leveraged loan worth $250 million on Monday, having initially sought to borrow as much as $750 million, according to numerous reports. The smaller
  
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• Mark Ritson: Don’t just look at the long term, look at the long, long term

  21-11-2018 08:00
  As you probably know, those crazy kids at BBH Labs are running the World Cup of Advertising this week. It’s a brilliant and entirely pointless bit of fun in which a meta-list of the greatest ever ads are pitted against each other in a Twitter tournament, in which marketers vote for their favourite from a list of alternatives until we arrive at an eventual winner.
  Far be it from me to steal BBH’s thunder, but I’ll be very surprised if Apple don’t walk away with the Grand P
  
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• McDonald’s and Burger King ads banned as ASA cracks down on junk food ad placements

  21-11-2018 01:01
  McDonald’s and Burger King have both had adverts banned for targeting children as the ad regulator continues to crack down on brands that break the rules around promoting junk food to children.
  The Advertising Standards Authority (ASA) banned both ads because the outdoor activity was less than 100 metres from a school, which the current guidelines state is the minimum distance junk food ads can be placed near locations with a high proportion of children.
  Burger King’s poster, for a
  
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• Brands are losing out on £774bn by failing to bridge the ‘self-esteem gap’

  21-11-2018 01:01
  Brands are missing out on billions of pounds by failing to take a gender-balanced approach to marketing that supports, rather than undermines, the self-esteem of female consumers. This is a serious oversight given that 80% of household purchase decisions are made by women.
  New research released today (21 November) by Kantar shows that brands which promote gender-balanced marketing are worth £774bn more than their rivals. The brand value of brands skewed towards men is £3.1bn, compar
  
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• WARC Media Awards: Integration shortlist announced

  21-11-2018 01:00 via warc.com
  Campaigns from Harley-Davidson in Canada, Maybelline New York in Ukraine and Pepsi in Vietnam are among the 20 that have been shortlisted for the Effective Channel Integration category in the 2018 WARC Media Awards.Examples of how sophisticated...
  
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• UNIQLO puts omnichannel experience ahead of price

  21-11-2018 01:00 via warc.com
  Many retail brands make the mistake of getting sucked into a price spiral on Singles’ Day instead of focusing onbrand attributes and consumer needs, according to one of China’s leading retail marketers.Jalin Wu, chief marketing...
  
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• Social platforms want users to shop as well as share

  21-11-2018 01:00 via warc.com
  The pursuit of e-commerce via social media increases, with both Pinterest and Instagram having recently taken steps to make shopping easier.Pinterest is the latest platform to show its intent – wanting to move beyond being a scrapbook of...
  
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• Open Banking needs explaining

  21-11-2018 01:00 via warc.com
  Open Banking is a nebulous term that is more likely to alarm consumers than excite them about the possibilities it can offer, according to new research, which suggests how it should best be packaged and communicated.At the start of 2018,
  
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• How global fashion brands get it wrong in China

  21-11-2018 01:00 via warc.com
  Low-cost clothing is huge business in China, but international mass-market brands haven’t been able to gain a foothold in this vast market because they’ve read it wrong.What they are missing is that mass-market fashion in China has not...
  
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• Amazon demands bigger slice of ad sales

  21-11-2018 01:00 via warc.com
  Amazon is demanding a 30% cut of ad sales on Fire TV by requiring networks and publishers whose apps feature there to hand over ad space for it to sell.The requirement appears in new terms of contract from the e-commerce giant,
  
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