Sales & Marketing news

• Meet the 10 richest people in finance, which includes hedge fund stars and reclusive investment moguls

  05-10-2018 23:34 via feedproxy.google.com
  Forbes Magazine just came out with it's list of the top billionaires in the U.S. 
  We narrowed the list down to look at the most successful people in finance, which includes investments, trading, hedge funds and money management. 
  Read on to see the 10 wealthiest people in finance. 
   10. Philip AnschutzNet worth: $11.3 billion 
  Age: 78
  Country: US
  Industry: Diversified investments
  Source of wealth: Self-made
  Reclusive billionaire Philip Anschutz
  
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• The search tech company powering Uber and Tinder just went public — and it popped up 94% in its first day of trading (ESTC)

  05-10-2018 22:19 via feedproxy.google.com
  Elastic — a company that provides search technology to customers like Uber and Tinder  — went public on Friday, and had a first-day pop of 94%. 
  With its IPO priced at $36 per share, Elastic stock closed at $70.50 on Friday. Elastic has an impressive portfolio of customers using its technology, including eBay, Barclays, IBM, and Microsoft.
  Twelve-month revenues were up 87% year-over-year as of April, but by July, the company had an accumulated debt of $236 million.
  Ela
  
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• YouTube’s plan to replace cable TV just took a big leap forward — but it also exposed a critical turf war for the future of television (GOOG, GOOGL, CBS)

  05-10-2018 21:54 via feedproxy.google.com
  YouTube TV now enables users to obtain DVR copies of shows from every content provider save one.  
  CBS is the only network on YouTube TV not to make a DVR copy of its shows available on the multi-channel service.
  This is likely one of the legacies of Les Moonves, the former CBS CEO.Moonves was unparalleled at putting together popular TV shows, but his record indicates he never had a good grasp of the Internet or what it means to viewers.
  YouTube TV gave a long-awaited gift to it customers t
  
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• Hedge fund billionaire David Einhorn reportedly dumps his Apple stock on trade fears (AAPL)

  05-10-2018 21:18 via feedproxy.google.com
  Apple shares slid after CNBC reported the hedge fund billionaire David Einhorn sold his stake amid trade-war concerns.
  Apple shares were down more than 3% following the report before paring their losses.
  Watch Apple trade here in real time.Apple shares dropped Friday afternoon after CNBC reported the hedge fund billionaire David Einhorn told clients  in an investor letter that he sold the stock amid concerns of an escalating trade war between the US and China.
  "We ultimately sold because ou
  
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• Stocks get hit for a 3rd straight day

  05-10-2018 20:12 via feedproxy.google.com
  US equity markets were pressured Friday after a solid jobs report indicated the unemployment rate in September fell to 3.7%, its lowest since 1969.
  Traders continued to watch the bond market closely, as the 10-year hit 3.24%, its highest since 2011.
  Tesla shares were hit hard after Elon Musk took a swipe at the Securities and Exchange Commission on Twitter and the hedge fund billionaire David Einhorn compared the company to the failed US bank Lehman Brothers.US equity markets were pressured for
  
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• Stocks are getting slammed for a 2nd straight day

  05-10-2018 20:12 via feedproxy.google.com
  US equity markets were under pressure Friday after a solid jobs report pushed the unemployment rate down to 3.7%, its lowest since 1969.
  Traders continue to watch the bond market closely, as the 10-year hit 3.24%, its highest since 2011.
  Tesla shares were hit hard after Elon Musk took a swipe at the Securities and Exchange Commission on Twitter and hedge fund billionaire David Einhorn compared the company to the failed US bank Lehman Brothers.  US equity markets were hit hard for a sec
  
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• Trump's favorite report card for the trade war keeps getting uglier

  05-10-2018 18:38 via feedproxy.google.com
  The US trade deficit grew in the month of August.
  President Donald Trump has made the reduction of the trade deficit one of the focuses of the trade war.
  The goods trade deficit with China, a key focus of Trump's, also hit a record high by one measure.
  Exports of soybeans, an important crop and one of China's targets in the trade war, nosedived in August.President Donald Trump is losing the trade war, at least according to his favorite measuring stick.
  Trump has repeatedly cited the US's ever-gr
  
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• GE pops after laying out the details of its new CEO's contract (GE)

  05-10-2018 18:25 via feedproxy.google.com
  General Electric shares rallied Friday after the company announced new CEO Larry Culp's compensation package.
  If Culp is able to boost GE's stock price by 50% to 150% within four years, he would make up to $300 million, according to CNBC. 
  Watch GE trade here in real time.General Electric shares rallied Friday after the company announced the contract details for new CEO Larry Culp.
  If Culp, who was named chairman and CEO on Monday, is able to boost GE's stock price
  
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• Amazon's new store is its latest huge bet in defiance of the retail apocalypse (AMZN)

  05-10-2018 17:18 via feedproxy.google.com
  Amazon opened its new Amazon 4-star store to the public on September 27.
  It's just one of several physical retail initiatives the e-commerce giant has undertaken recently.Amazon has become synonymous with online shopping.
  The e-commerce giant is now estimated to take about half of all online sales in the United States.
  But Amazon cannot live online alone. The company is increasingly moving into the physical world, opening spaces in malls, shopping districts, and even local strip malls.
  
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• The 25 richest tech execs in the U.S.

  05-10-2018 17:07 via feedproxy.google.com
  Microsoft cofounder Bill Gates has definitively been the richest guy in Silicon Valley since "Friends" first aired on television. But leave it to Amazon CEO Jeff Bezos to dethrone the king and blow the rankings out of the water with a fortune that now tops $150 billion.
  Although you can be sure that Forbes' annual list of the 400 wealthiest Americans will be loaded with hedge fund execs and investment firm founders, tech executives have steadily infiltrated the ranks and made their wa
  
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• Indian rupee sinks to record low after central bank unexpectedly holds rates

  05-10-2018 16:59 via feedproxy.google.com
  India's central bank unexpectedly left rates unchanged Friday.
  The  Indian rupee fell to a record low following the announcement. 
  Watch the Indian rupee trade in real time here.India's central bank unexpectedly held rates steady at 6.5% on Friday sending the rupee to a record low. 
  More than half of analysts surveyed by Reuters had forecast the Reserve Bank of India would raise its key interest rate. The rupee sank to an all time low of 74.1250 against the dollar follow
  
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• CEO of the beverage giant behind Corona: Cannabis is one of the 'most significant' growth opportunities of the next decade

  05-10-2018 16:58 via feedproxy.google.com
  Constellation Brands' CEO Rob Sands is "extremely bullish" about the burgeoning cannabis industry.
  He defended the company's $4 billion purchase of a 38% stake in Canopy Growth on a call with investors on Thursday.
  "We're not playing defense, we're playing offense," Sands said. The beverage giant behind Corona and Modelo is bullish about the future of the legal cannabis industry.
  "We've recognized the significant opportunity that the emerging cannabis space presents as potentially one of th
  
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• Tempur Sealy slides after Mattress Firm files for bankruptcy (TPX)

  05-10-2018 16:49 via feedproxy.google.com
  Tempur Sealy shares are down about 2% Friday after the retailer Mattress Firm filed for Chapter 11 bankruptcy protection.
  Mattress Firm will close 200 stores in the next few days and exit up to 700 stores within the next next 45 to 60 days.
  Mattress Firm used to be a supplier of Tempur Sealy mattresses, but the contract was terminated earlier last year. 
  Watch Tempur Sealy trade in real time here.Tempur Sealy, the maker of the mattress brand Tempur-Pedic, 
  
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• 'Was he high?': Elon Musk is back to complaining about short-sellers on Twitter, but his gripes don't hold water with some investors (TSLA)

  05-10-2018 16:19 via feedproxy.google.com
  Last week, Tesla CEO Elon Musk reached a settlement with the Securities and Exchange Commission in which he agreed with the company's board of directors to be more constrained in his use of Twitter.
  On Thursday, however, Musk was back to complaining about investors who bet against Tesla shares, saying they diminished the stock's true returns.
  "When CEOs criticize short-selling, it's usually because they're looking to deflect blame for their own failing," one prominent short-seller told Business
  
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• Costco exec says the company still pays better than any rival following Amazon's move to raise wages to $15 per hour (COST)

  05-10-2018 16:04 via feedproxy.google.com
  Costco is unconcerned about losing potential employees to Amazon despite the e-commerce giant's higher minimum wage.
  CFO Richard Galanti said that Costco's average pay still "dwarfs any other retail or retail-type entity out there" in a call with investors on Thursday. 
  According to Galanti, Costco workers make an average of roughly $22.50 per hour, with employees who have been at the retailer for years making into the mid-$40 to $50 range. 
  On Tuesday, Amazon announced plans to raise
  
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• Retail defaults are at an all-time high — here are all the bankruptcies and liquidations so far in 2018

  05-10-2018 15:45 via feedproxy.google.com
  Retailers are filing for bankruptcy at record-high rates.
  Mattress Firm is the latest retailer to file for bankruptcy. Nine West, Claire's, and The Bon-Ton Stores have also filed for bankruptcy this year.
  Retailers are filing for bankruptcy at record-high rates as Americans' changing shopping habits, along with years of overly aggressive store growth, continue to shake up the industry. 
  A total of 14 US retailers have filed for bankruptcy or announced liquidations so far in 2018.
  Here'
  
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• Snap is gaining ground after leaked memo reveals CEO Evan Spiegel's path to profitability (SNAP)

  05-10-2018 15:36 via feedproxy.google.com
  Snap shares gained almost 3% Friday morning after CEO Evan Spiegel said in an internal memo that the company plans to get profitable next year.
  Spiegel admitted that Snap "rushed" with its redesign and now plans to grow at a sustainable pace. The company plans to grow in new markets like India, Indonesia, Mexico, and Brazil.
  On Thursday, Snap fell below $8 for the first time since going public in early 2017.
  Follow Snap trade here in real time.Snap shares gained almost 3% Friday mornin
  
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• US unemployment rate falls to its lowest level since 1969

  05-10-2018 14:30 via feedproxy.google.com
  The US unemployment rate in September fell to 3.7%, its lowest level since December 1969.
  Employers added fewer nonfarm positions than expected as Hurricane Florence caused job losses in restaurants and bars.
  Wages increased in line with forecasts.The US unemployment rate fell to a 48-year low in September even after Hurricane Florence kept many Americans away from work.
  According to the monthly jobs report from the Bureau of Labor Statistics released Friday, the unemployment rate in September f
  
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• Coca-Cola’s Fuze Tea launches first UK TV campaign

  05-10-2018 14:11
  Coca-Cola is launching the first TV campaign for its iced drink Fuze Tea as it continues its push to diversify beyond fizzy drinks.
  Launching across the UK on Monday (8 October), the campaign will run for three weeks across out-of-home, TV and digital and is the second marketing push for the drink since its launch in January.
  The ad shows the world freeze as a man takes a sip of a Fuze Tea in the middle of a busy street. The voiceover encourages consumers to pause when life gets hectic, ending
  
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• Mondelēz, M&S, Lloyds: 5 things that mattered this week and why

  05-10-2018 13:45
  Mondelēz ramps up marketing approach
  Six months since its big marketing restructure, Mondelēz seems to have a clear idea of where it wants to be as a business and what it needs to do to get there.
  Fast. Focused. Fearless. These are the three words it is hammering in to its marketers having realised that it needs to be more agile, get up to speed with the latest tech understand the changing needs and behaviours of its consumers better.
  This also includes changing the way it works with
  
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• 10 things you need to know before the opening bell (SPY, SPX, QQQ, DIA, TSLA, AAPL, SMCI, SNAP)

  05-10-2018 12:51 via feedproxy.google.com
  Here is what you need to know.
  Here comes the jobs report. The US economy is expected to have added 185,000 nonfarm jobs in September, with the unemployment rate slipping to 3.8%, according to economists surveyed by Bloomberg. Average hourly earnings are expected to have increased 2.8% year-over-year.
  The 10-year is testing 7-year highs. The benchmark yield hit a high of 3.227% on Thursday — a level last seen in spring 2011 — and is holding just below 3.21%.
  Stock markets around the
  
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• Millennials are piling into 2 biotech stocks you've probably never heard of (AMRN, GERN)

  05-10-2018 12:04 via feedproxy.google.com
  Amarin and Geron are two of the most popular stocks on the free stock-trading app Robinhood. 
  One stock has quadrupled in value in recent weeks while the other has seen its shares crash. In both cases, millennial investors appear to be hoping more gains are in store. 
  Follow Amarin and Geron in real time here. Every week, Business Insider analyzes what investors on the free stock-trading app Robinhood are buying and selling with the hopes of finding something out of the
  
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• GOLDMAN SACHS: Trump's trade war will crush profit growth — but these 14 stocks could still help you make a killing in the market

  05-10-2018 12:03 via feedproxy.google.com
  Goldman Sachs says corporate profit margins — which are sitting at record highs — will decline as President Donald Trump's trade war escalates.
  The firm has identified 14 companies it expects to outperform the broader market, even as this profit-margin decline takes hold.US corporate profit growth is in lofty territory thanks to President Donald Trump's tax overhaul.
  Digging a bit further under the surface, margins look even stronger. They're at record highs.
  Enjoy the high-margin he
  
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• 'The weak are suddenly going to get weaker': Why $603 billion Allianz is bracing for a rocky end-of-year ride for markets

  05-10-2018 12:02 via feedproxy.google.com
  Neil Dwane, a portfolio manager who is the global strategist at Allianz Global Investors, is not counting out a rocky end to the year for markets.
  In an interview with Business Insider, he outlined why the conditions that hit stocks in February hadn't disappeared even though markets had rebounded and why they could soon make a comeback.For stock-market investors, the year 2018 could come full circle if it ends with another volatility shock.
  They still have fresh memories of the early-February ep
  
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• Unilever — maker of Dove soap and Ben & Jerry's ice cream — scraps plan to move HQ to Netherlands after UK shareholder revolt

  05-10-2018 09:41 via feedproxy.google.com
  Withdrawal means that for now, Britain gets to keep one of its most valuable companies as it moves closer to Brexit.
  Scrapped plan seen as victory for shareholders, who had opposed the move.
  Unilever decided to collapse its Anglo-Dutch structure after a business review sparked by last year’s failed $143 billion takeover approach by Kraft-Heinz. 
  Unilever — the maker of Dove soap and Ben & Jerry’s ice cream — has abandoned plans to move its corporate headquarters
  
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• Why one jewellery brand thinks offline media ‘no longer makes sense’

  05-10-2018 08:11
  When you think of a jewellery or watch advert, chances are you’re remembering something you’ve seen in a magazine. For years, print has been the go-to media choice, but for German jewellery retailer Thomas Sabo, magazines and other forms of offline media “no longer make sense”.
  Over the past three years, the brand which is perhaps best known for its charm bracelets, has been shifting more and more of its budget to online media and influencers, where it says it is “
  
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• Thomas Barta: If you want influence, abandon your desk

  05-10-2018 08:00
  I’m writing this column from home. Five years ago, we converted the top floor of our house into an office. It’s the place where I design keynotes and write invoices. However, most of the time I’m out and about speaking at conferences, nudging business leaders to speed up their firms’ transformations.
  Broadly speaking, I cut my working week into ‘tap time’ (one-to-one influencing), ‘prep time’ (writing) and ‘crap time’ (invoices, email
  
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• SOCGEN: Hedge funds are making historic bets that remind us of the dotcom bubble right before it burst

  05-10-2018 07:37 via feedproxy.google.com
  Hedge-fund speculation across equities, bonds, and commodities bears resemblance to the final stages of the dotcom bubble, according to Societe Generale strategists. 
  They highlighted several markets in which hedge funds are making huge bets in one direction. The sheer size and prominence of hedge funds make their activity hard to ignore. 
  After Societe Generale's latest dive into speculative bets, the conclusion was that funds have become too exuberant. In fact, the extent o
  
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• Parent, master, umbrella? Brand architecture explained

  05-10-2018 02:00 via warc.com
  The first Admap in its new format, as an online report on WARC, is dedicated to one of the most challenging aspects of marketing management: Brand architecture.
  
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• Nestlé plans Good-Loop follow up

  05-10-2018 02:00 via warc.com
  Nestle ran its first ad on ethical ad platform Good-Loop this week, for KitKat,but already it is looking at extending the collaboration to other brands in its portfolio, in a move that arguably puts a value on purpose.From Monday, an existing
  
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• Global brands need to adapt to unique China

  05-10-2018 02:00 via warc.com
  International brands hoping to break into the Chinese market cannot rely on their global reputation but have to adapt, building an understanding of the local culture and digital ecosystemif they are to have any chance of success, an industry...
  
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• Gen Z is more frugal and experience-focused than millennials

  05-10-2018 02:00 via warc.com
  Gen Z consumers are more focused on experiences rather than materialism when it comes to which content they enjoy, according to a senior executive at MTV, the youth-oriented TV network.Material-related desires, such as driving a nice car or having...
  
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• Few UK shoppers rely on social media for purchases

  05-10-2018 02:00 via warc.com
  Just one in ten British consumers (9%) say that social media plays a role in their purchasing habits, according to new research that questions the efficacy of social media and smartphone campaigns.Based on responses from 4,800 adults in the UK,
  
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• CMO 'collaborators' would drive up CX standards

  05-10-2018 02:00 via warc.com
  Brands will be aware of the importance of great customer experience (CX), but how best to deliver it has eluded some, which is why a new report that recommends an enhanced role for CMOs to drive up CX standards could provide the answers. ...
  
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• Ambush marketing gets smarter

  05-10-2018 02:00 via warc.com
  Ambush marketing, or the unexpected takeover of a sponsored event by an unauthorised brand, appears to be “growing in prevalence and sophistication”, according to a new paper in the Journal of Advertising Research (JAR).Nicholas Burton...
  
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• Amazon's brand value soars 56% in a year

  05-10-2018 02:00 via warc.com
  Apple and Google have again been named as the world’s two most valuable brands, but the big news is that Amazon is now ranked third after achieving brand value growth of 56% over the past year, while Facebook’s valuation declined by 6%. ...
  
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• MoviePass' parent company just freed up some room to sell more stock — after already increasing its share count by 80,000% since July (HMNY)

  05-10-2018 01:07 via feedproxy.google.com
  Helios and Matheson, the parent of MoviePass, is required to reserve millions of shares of stock as part of a series of debt agreements.
  The company's creditors have agreed to reduce the number of shares it has to set aside.
  The move could free the company up to sell new shares to the public, something it's done repeatedly to stay in business.
  However, the agreement came around the same time that the investment bank that has been selling shares on the company's behalf announced it was cancelling
  
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