Sales & Marketing news

• CBS sinks after report says CEO Les Moonves will be accused of sexual misconduct in an upcoming New Yorker story (CBS)

  27-07-2018 22:56 via feedproxy.google.com
  A story in the Hollywood Reporter says CBS CEO Les Moonves will be accused of sexual misconduct in an upcoming New Yorker story.
  CBS shares dropped 6% on Friday following the news. 
  Moonves and Shari Redstone have been locked in a legal battle over Redstone's desire for CBS to merge with Viacom.
  Watch CBS trade in real time here.
  CBS dropped Friday afternoon, down more than 6%, following a report suggesting its CEO, Leslie Moonves, will be accused of sexual misconduct in a forthco
  
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• The top tech executive at $41 billion investment firm Fortress is leaving to start his own data-focused fund

  27-07-2018 22:24 via feedproxy.google.com
  The chief technology and information officer of $41 billion Fortress Investment Group is leaving the firm. 
  Hylton Socher, a long-time exec at Fortress, is starting his own investment management firm that'll focus on data and machine learning. 
  Hylton Socher, the chief technology and information officer of Fortress Investment Group, the $41 billion hedge fund, is leaving the fund to start his own venture, Business Insider has learned. 
  Socher, whose career at Fortress spans a deca
  
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• Stocks fall as tech takes a beating

  27-07-2018 22:08 via feedproxy.google.com
  Stocks got whacked Friday, with the Nasdaq Composite shedding nearly 1.5%, after disappointing earnings reports from tech giants Twitter and Intel. The dollar and Treasury yields fell.
  Here's the scoreboard:
  Dow Jones industrial average: 25,452.89 −74.18 (-0.29%)S&P 500: 2,818.19 −19.25 (-0.68%)
  Nasdaq Composite index: 7,737.78 -114.41 (-1.46%) The US economy grew at its fastest pace since 2014 in the second quarter. Gross domestic product rose at an ann
  
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• Some Facebook employees are complaining they're hiring 'bleh' people, and it's damaging the company

  27-07-2018 21:42 via feedproxy.google.com
  Some Facebook employees are complaining that new hires at the company are "bleh."
  The company's stock dropped 20% this week after a nightmare Q2 2018 earnings report, and employees took to anonymous app Blind to vent.
  Some believe Facebook's hiring practices are partly at fault for the issues the company is now facing.Facebook employees have been venting their worry and frustration after the company's stock fell off a cliff — and some are pointing the finger at their coworkers.
  After Faceb
  
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• This chart shows how, in 2018, Amazon broke through one of the oldest barriers holding back its business (AMZN)

  27-07-2018 21:39 via feedproxy.google.com
  Amazon exceeded Wall Street expectations Thursday when it reported a record-breaking $2.5 billion second-quarter profit. As a result, the company's stock rose four percent in after-hours trading.
  While the company's net sales of $52 billion were below analyst's projections, the big story was Amazon's surprising profit. 
  Driven by the AWS cloud business and its high-margin advertising business, Amazon's $2.5 billion net income in Q2 was more than ten times the level in the same period last y
  
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• Facebook’s stock dropped by $120 billion this week, but critics are dead wrong for calling it ‘doomed’ (FB)

  27-07-2018 20:38 via feedproxy.google.com
  The news surrounding Facebook this week has been unrelentingly negative after it offered a disappointing earnings report and its stock fell 20%.
  But the sentiment has gotten a bit detached from reality.
  Facebook isn't going out of business anytime soon; in fact, it's still doing exceedingly well.
  And instead of being a sign of deep trouble at the company, the stock sell-off could be seen as a simple correction after a recent rapid rise.You might have thought from the tone of the coverage followi
  
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• The owner of MoviePass is crashing after it briefly ran out of money (HMNY)

  27-07-2018 20:28 via feedproxy.google.com
  MoviePass suffered a service outage late Thursday caused by it temporarily running out of cash.
  Its parent company — Helios & Matheson — said in May that it had enough cash to last over a year. 
  The service was unavailable for many users late Thursday into early Friday.
  HMNY crashed more than 66% following the announcement of an emergency $5 million loan. 
  Helios & Matheson — the parent company of MoviePass —said Friday that its ongoing cash troubles had
  
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• Amazon might have quietly dropped a huge hint that it wants to 're-enter the phone market' (AMZN)

  27-07-2018 20:06 via feedproxy.google.com
  Amazon said in its earnings report Thursday that it wants "customers to be able to use Alexa wherever they are."
  That could mean getting back into phones, one analyst has theorized.
  Fire Phone — Amazon's first attempt — failed spectacularly and cost the company $170 million. 
  Follow Amazon's stock price in real-time here.
  A much-overlooked bit in Amazon's earnings press release on Thursday — in which Amazon said "we want customers to be able to use Alexa wherever they are"
  
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• Snap is getting caught up in the social-media carnage (SNAP)

  27-07-2018 19:55 via feedproxy.google.com
  Snap is under pressure Friday following a rough few days for social-media companies.
  Facebook and Twitter both reported disappointing user metrics this week and warned of a further slowdown ahead.
  Snap is set to release its second-quarter results on August 7.
  Watch Snap trade in real time here.
  Snap is under pressure Friday following a rough few days for the outlook of social-media companies.
  Shares are trading down almost 5%, and at their lowest level since June 8, after both Facebook and
  
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• How a Wall Street chief strategist's Costco shopping experience explains the biggest misconception about global trade

  27-07-2018 19:30 via feedproxy.google.com
  David Kelly, Chief Global Strategist of JPMorgan Asset Management, explains why the US trade deficit with China doesn't matter. Kelly explains that he runs a trade deficit with Costco and many other retailers. What does matter is whether you run a trade deficit overall. He says the cause for the US trade deficit is the country's budget deficit. Following is a transcript of the video. 
  Sara Silverstein: So everybody's talking about trade wars and trade deficits. What do people
  
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• Disney's $71 billion acquisition of 21st Century Fox assets gets the greenlight from shareholders (DIS, FOXA)

  27-07-2018 17:01 via feedproxy.google.com
  Shareholders gave the go-ahead for a $71 billion deal between 21st Century Fox and Disney on Friday.
  After prevailing in a bidding war with Comcast, Disney is purchasing the assets, which exclude the Fox News and Fox Business networks. 
  Shareholders have approved a $71 billion deal that merges some of 21st Century Fox's film and television assets with Disney. 
  Both companies announced Friday that their shareholders gave their approval in separate meetings in New York.&nb
  
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• Trump claims again that Apple is building 'plants' in the United States (AAPL)

  27-07-2018 16:49 via feedproxy.google.com
  President Donald Trump said that Apple planned to build new plants in the United States in a speech at the White House touting the economy on Friday.
  Apple has not announced plans to build factories in the United States. 
  Trump says Apple's investment in the United States was made possible by the tax reform passed in December. 
  President Donald Trump again said that Apple planned to build "new plants" in the United States in a speech touting the economy on Friday. 
  Apple has not a
  
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• The MoviePass outage was caused by the company temporarily running out of money, and it borrowed $5 million in cash to turn the service back on (HMNY)

  27-07-2018 16:27 via feedproxy.google.com
  On Friday, MoviePass' owner, Helios and Matheson Analytics, disclosed in a Securities and Exchange Commission filing that it had borrowed $5 million in cash.
  The reason was to get the service working again after the app could no longer take ticket orders on Thursday night.
  As of Friday morning, many MoviePass subscribers still could not use the full functionality of the app. 
  In a Securities and Exchange Commission filing on Friday, the owner of MoviePass, Helios and Matheson Analytics, dis
  
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• Ben Davis: Marketers that put tech ahead of strategy will soon be found out

  27-07-2018 16:05
  The CMO increasingly aspires to have fingers in lots of pies – product management, customer experience, data. These aspirations are often dependent on technology.
  The marketing technology (martech) ecosystem is more complex than it has ever been. Scott Brinker’s famous visualisation has grown from 150 company logos in 2011 to almost 7,000 in 2018. Consolidation is not yet occurring: Brinker points to only 4.5% churn and says that “as marketing technology has advanced – a
  
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• What people are missing when it comes to trade, stocks, and the market's favorite recession signal, according to a JPMorgan chief strategist

  27-07-2018 16:04 via feedproxy.google.com
  David Kelly, Chief Global Strategist of JPMorgan Asset Management, explains why the US trade deficit with China doesn't matter. Kelly explains that he runs a trade deficit with Costco and many other retailers. What does matter is whether you run a trade deficit overall.
  He says the cause for the US trade deficit is the country's budget deficit. 
  Kelly expects US stocks to continue higher this year barring an even worse trade conflict. 
  Kelly expects the yield curve to be almost c
  
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• 'Web Services was the star of the show yet again': Here’s what Wall Street is saying about Amazon's record earnings (AMZN)

  27-07-2018 15:59 via feedproxy.google.com
  Amazon posted its largest-ever profit on Thursday — more than doubling what analysts had expected.
  The company's gross margin continues to grow, fueled by businesses like Amazon Web Services — it's cloud unit. 
  Shares surged as much as 4% following the earnings report.
  Follow Amazon's stock price in real-time here. 
  Amazon on Thursday posted its largest quarterly profit in its more than two decades as a publicly-traded company.
  The earnings were more than double what W
  
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• 40 years of marketing trivia

  27-07-2018 14:40
  1970s
  – Freezer ownership in 1977 was 33%, compared with the Office of National Statistics’ most recent figure of 97%.
  – Unilever used to own a chain of fishmongers called Mac Fisheries. It was started by Unilever founder William Lever in 1918 but ceased operating in 1979.
  – An annual subscription to Marketing Week in 1978 cost £25 (£50 for international delivery).
  – A well-paid marketing manager in 1978 could expect a salary of around &p
  
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• Tesco, Subway, Heinz: 5 things that mattered this week and why

  27-07-2018 13:29
  Tesco ups the ante with Aldi and Lidl
  This week it emerged that Tesco is only a few months away from rolling out a discount supermarket chain across the UK.
  Jack’s – as it is reportedly going to be called, named after Tesco founder Jack Cohen – is an obvious pushback against the likes of Aldi and Lidl, which over the past few years have been winning market share from the Big Four (Tesco, Sainsbury’s, Asda and Morrisons).
  What the new concept value store will look like in
  
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• How Mars’ marketing has grown up in its shift to create ‘universal’ brands

  27-07-2018 08:00
  Cast your mind back to 1989, and an ad for Milky Way that featured a red car and a blue car having a race. It was a firm favourite at the time and one many kids born in the 1980s still remember fondly today.
  But times have changed, and Mars brands including Milky Way, M&M’s and Maltesers have all “grown up considerably” as the business moves away from marketing directly to children under the age of 12, one of the core commitments of the Mars Marketing Code.
  This has driven
  
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• How Mars’ marketing has ‘grown up’

  27-07-2018 08:00
  Cast your mind back to 1989, and an ad for Milky Way that featured a red car and a blue car having a race. It was a firm favourite at the time and one many kids born in the 1980s still remember fondly today.
  But times have changed, and Mars brands including Milky Way, M&M’s and Maltesers have all “grown up considerably” as the business moves away from marketing directly to children under the age of 12, one of the core commitments of the Mars Marketing Code.
  This has driven
  
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• Young consumers respond to purpose-driven ads

  27-07-2018 02:00 via warc.com
  LONDON: Young people aged between 16 and 34 are particularly receptive to purpose-driven ads that convey a message about important societal issues, according to new research from Channel 4.The UK broadcaster’s sales division
  
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• Why brands must monitor gender portrayals in ads

  27-07-2018 02:00 via warc.com
  NEW YORK: Marketers and agencies need to constantly evaluate their portrayals of women in advertising and not adhere to standards that may be outdated before a message moves into public distribution, a paper in the Journal of Advertising...
  
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• Vicks takes top SABRE Award

  27-07-2018 02:00 via warc.com
  NEW DELHI: Vicks, an American brand of over-the-counter medications, took the Platinum SABRE for Best in Show at the 2018 South Asia SABRE Awards.The SABRE Awards, delivered by The Holmes Report, are the world’s largest PR awards programme...
  
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• Nine-Fairfax Media merger shakes up Australian media

  27-07-2018 02:00 via warc.com
  SYDNEY: Two of Australia’s biggest media properties, broadcaster Nine and news publisher Fairfax Media, have announced a shock A$4bn merger – a development set to change the face of the country’s media landscape, as it grapples...
  
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• Inside the ‘experience agency of record’ – Accenture’s Anatoly Roytman on building a high-margin model for marketing services

  27-07-2018 02:00 via warc.com
  Accenture Interactive has been at the forefront of consultancies’ shift into marketing services. Anatoly Roytman is its Managing Director for Europe, Africa and Latin America. He spoke to WARC’s Head of Content, David Tiltman,...
  
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• Customers are less satisfied with social media sites

  27-07-2018 02:00 via warc.com
  DETROIT: When it comes to their interaction with social media sites, consumers are happiest about ease of navigation, mobile compatibility and site performance, but they are least satisfied with privacy protections and intrusive ads.That is...
  
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• AB InBev shakes up its global marketing team

  27-07-2018 02:00 via warc.com
  GLOBAL: Anheuser-Busch InBev, the world’s largest brewer, has announced significant changes to its organisational structure, including an overhaul of its senior marketing team.The owner of the Budweiser, Stella Artois and Corona brands
  
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