Sales & Marketing news

• Healthcare stocks are rising after John McCain dealt a major blow to the Republican healthcare bill

  22-09-2017 20:53 via feedproxy.google.com
  Healthcare stocks got a boost Friday afternoon when Senator John McCain of Arizona spoke out against the proposed Graham-Cassidy healthcare bill, which is currently making its way through the Senate.
  McCain, who dealt the final blow to Republicans’ previous attempt at repealing the Affordable Care Act, said lawmakers “should not be content to pass health care legislation on a party-line basis.”
  His statement sent the S&P 500 healthcare index, which consists o
  
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• 'Wonder Woman' had a bad foreign box office performance compared to most superhero movies (TWX)

  22-09-2017 20:42 via feedproxy.google.com
  Warner Bros. has a lot to be proud of about its release of “Wonder Woman,” as the first female-centered superhero movie of all time took in over $400 million at the domestic box office to top the summer movie season.
  But in a time when the foreign box office is arguably more important, the studio failed to perform overseas as strongly as other superhero movies.
  Only 49.8% of the movie’s $819 worldwide box office came from foreign territories, and that’s one of the worst i
  
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• Facebook has settled the lawsuit over non-voting shares days before Mark Zuckerberg's planned testimony (FB)

  22-09-2017 20:37 via feedproxy.google.com
  Facebook has settled the lawsuit about its plan to create a class of non-voting shares, a court official told Business Insider on Friday.
  The settlement means that Facebook CEO Mark Zuckerberg and other Facebook insiders will not take the witness stand in the closely-watched trial.
  Zuckerberg was scheduled to publicly testify in Delaware Chancery Court on Tuesday, September 26, marking the 33-year-old Facebook founder's second-ever public court appearance. Other Facebook boa
  
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• It sounds like Trump's people have fallen for big pharma's nonsense, hook, line and sinker

  22-09-2017 20:30 via feedproxy.google.com
  The Trump administration has yet to take any meaningful action on lowering the price of drugs in America, and we may have just found out why.
  In a CNBC interview on Friday, Commerce Secretary Wilbur Ross demonstrated that he had fallen for big pharma's nonsense hook, line, and sinker.
  "In pharmaceuticals, many foreign countries forcing the price of drugs down there and that net effect is to push them up here because the pharma companies still have to pay for the R&D, they still have to
  
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• Shareholders care about way more than maximizing profits

  22-09-2017 20:21 via feedproxy.google.com
  University of Chicago Booth School of Business professor Luigi Zingales discusses the debate surrounding corporate profit maximization. He talks about a research paper he authored, which makes the point that profit maximization is important to shareholders, but it’s not the only thing they care about. Put simply: shareholder welfare is not equal to market value.Join the conversation about this story »
  
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• Tesla is seeing a 4th straight day of losses after hitting an all-time high on Monday (TSLA)

  22-09-2017 20:10 via feedproxy.google.com
  Tesla is set to close lower for a fourth-straight session on Friday. Shares are down 3.17% as of 1:57 p.m. ET, and have been falling since hitting an all-time high of $389.61 on Monday.
  The day after its record high, Jefferies initiated coverage of the company with an underperform. Analyst Philippe Honchos said Tesla's progress is impressive thus far, but that he doesn't expect it to scale as well as other analysts are hoping for. Honchos set a price target of
  
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• RAY DALIO: There's one asset every portfolio must have

  22-09-2017 19:38 via feedproxy.google.com
  Business Insider CEO Henry Blodget speaks with Ray Dalio, the founder of Bridgewater Associates, the world’s biggest hedge fund. Dalio discusses his assertion that most portfolios should have gold allocated at 5-10%, if for no other reason than it’s a great diversifying asset. Following is a transcript of the video. 
  Henry Blodget: You recommend that most portfolios should contain some gold.
  Ray Dalio: Yeah, of course.
  Blodget: Why? A lot of people think it's not
  
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• Trump's people are back to giving really disconcerting interviews about the auto industry

  22-09-2017 19:35 via feedproxy.google.com
  I wouldn't call the last few weeks in the Trump administration a respite, but, at least on the trade front, things have been quiet.
  No longer.
  The relative silence has been broken, and President Donald Trump's surrogates are back to saying really disturbing things about the economy. This time, about the auto industry.
  On Friday, Commerce Secretary Wilbur Ross made the media rounds presenting his department's newest study on one of the most contentious topic in North American Free Trade Agreement
  
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• A new analysis says 21 million more people would have no insurance under the new GOP healthcare bill

  22-09-2017 18:11 via feedproxy.google.com
  Over 20 million more people could go without health insurance if the Graham-Cassidy healthcare legislation is signed into law, according to a study from the Brookings Institution published Friday.
  The nonpartisan Congressional Budget Office told lawmakers that it was unlikely to release a full score of the legislation with coverage effects. Matthew Fiedler and Loren Adler at Brookings used previous CBO models to attempt to determine the new plan's potential effects.
  The study estimated that 21
  
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• The 31 most underrated 'Star Trek' episodes

  22-09-2017 18:03 via feedproxy.google.com
  Netflix recently released data revealing the most watched "Star Trek" episodes on its streaming service.
  The majority came from "Voyager," the fourth series in the franchise, and there were a few "The Next Generation" shows sprinkled in. They mostly featured the fan favorite villain, the Borg.
  But there are so many great non-Borg, non-Voyager episodes that people seem to have forgotten about. So we decided to put together a list of underrated (and clearly under-watched!) episodes.
  
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• Rents are finally flatlining in San Francisco and New York — here's what's causing it

  22-09-2017 17:57 via feedproxy.google.com
  Rents are finally cooling off in some of the most expensive cities in the US.
  August marked the slowest annual growth rate for rents nationally in the last three years, according to data from RentCafé.
  Manhattan saw a year-over-year decrease of 2%, while average rent in Brooklyn fell 1.3%.
  In San Francisco, rents decreased 0.2% year-over-year — an otherwise unremarkable drop save for the fact that rents in the metro area have almost consistently been on the rise for several years.
  "
  
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• Apple is falling on the first day the iPhone 8 is being sold (AAPL)

  22-09-2017 17:29 via feedproxy.google.com
  Shares of Apple are down 1.69% to trade at $150.95 on the first day of availability for the new iPhone 8 and 8 Plus.
  Shares have been falling since the company announced several new products, including the iPhone X, on September 12. Shares are down about 7.07%, or $11.91, since the market opened on the day of the launch event. That fall is equivalent to about $61 billion in value lost since the announcement.
  Friday marks the first day the iPhone 8 and 8 Plus are available for sale. The fla
  
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• Traders are betting billions against Disney

  22-09-2017 17:13 via feedproxy.google.com
  Disney's stock has had a rough time lately, falling 4.4% in a single day earlier this month after CEO Bob Iger threw cold water on the company's 2017 profit outlook.
  And traders don't look like they'll ease up on selling any time soon.
  Short interest — a measure of wagers that share prices will drop — now sits at more than $2.7 billion after surging by $696 million in the last month alone, according to data analytics firm S3 Partners. That increase was the fifth-largest out of any Am
  
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• MORGAN STANLEY: Here are the 4 industries Wall Street thinks Amazon will destroy the fastest (AMZN)

  22-09-2017 17:11 via feedproxy.google.com
  You've probably heard the term "Amazoned" recently. It refers to Amazon's power to erase billions of dollars of competitor market cap by simply announcing that it's entering a new sector.
  It's an effect most clearly demonstrated by Amazon's recent acquisition of Whole Foods, which has sent shockwaves across competing grocery stores, brick-and-mortar retailers, and even pharmacies.
  To see how far this Amazon effect will go, analysts at Morgan Stanley surveyed their peers
  
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• ROBERT SHILLER: Stocks look just like they did right before the 13 most recent bear markets

  22-09-2017 16:37 via feedproxy.google.com
  Stocks look dangerously close to a bear market, but that doesn't mean it's time to sell everything, according to the Nobel-winning author Robert Shiller. 
  In a post on Project Syndicate Thursday, Shiller said the cyclically adjusted price-to-earnings ratio he helped develop was useful in predicting returns over the next decade. The gauge values stocks based on the past 10 years of earnings to smooth out periods when growth or weakness was abnormal.
  In the peak months before bear markets &md
  
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• JPMorgan retains supremacy as the king of Wall Street

  22-09-2017 16:34 via feedproxy.google.com
  The latest ranking of Wall Street supremacy is out, and there's a notable shift at the top of the league tables.
  JPMorgan once again dominated the competition in the first half of the year for revenue across fixed income, equities, and banking, according to the data-analytics company Coalition.
  The largest bank by assets in the US hauled in $13.2 billion in revenue through half of 2017 — up from $12.5 billion at last year's midpoint — ranking No. 1 in investment banking and FICC (fix
  
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• WILBUR ROSS: China 'sent a very powerful message to North Korea'

  22-09-2017 16:09 via feedproxy.google.com
  Wilbur Ross thinks that the People's Bank of China telling Chinese banks to stop doing business with North Korea was a "very powerful message."
  "I think that move by the Chinese central bank was important," the commerce secretary told CNBC's "Squawk Box" on Friday. "A, from a physical point of view, limiting the trade. Because Chinese is the main trading partner with North Korea anyway.
  "But even more importantly, it sent a very powerful message to North Korea that China is not being as sup
  
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• Tesla's stock has been falling — but don't try to figure out why (TSLA)

  22-09-2017 15:58 via feedproxy.google.com
  Tesla shares have dropped over $20 this week, after hitting a new high, threatening $400 at one point.
  On Thursday, shares closed at $366, down 2%, and on Friday the stock was slipping further in pre-market trading.
  So what gives? 
  Nothing, really. Tesla revealed that it will discontinue its cheapest Model S sedan option, the rear-wheel-drive choice with a 75 kWh battery pack, but as my colleague Danielle Muoio reported, that was expected, and Tesla has dropped less expensive
  
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• Jimmy Kimmel blasts Trump, Graham, Cassidy in 3rd night of attacks on Republican healthcare bill

  22-09-2017 15:51 via feedproxy.google.com
  Late-night host Jimmy Kimmel once again lit into the Republican healthcare bill during his monologue Thursday night.
  Kimmel went after President Donald Trump, the two authors of the bill, and other Republicans on the latest attempt to repeal and replace the Affordable Care Act.
  The host, along with a large number of healthcare experts and even some GOP lawmakers, said the current Graham-Cassidy bill would undercut protections for people with preexisting conditions and cut the amount of
  
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• John Lewis, Disney & Morrisons: 5 things that mattered this week and why

  22-09-2017 14:32
  Disney courts digital ad dollars
  Disney has always had a focus on monetising new films and TV series, however, the media giant is turning its efforts to monetising its digital content, allowing brands to integrate into its content “more comprehensively” than in the past.
  Disney’s aim is to have more brands advertising around the digital content it produces.
  Robbie Douek, VP of digital partnerships of Disney EMEA, tells Marketing Week: “This is for digital formants only, a
  
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• Uber brand takes another hit as it loses London licence

  22-09-2017 13:34
  Uber’s brand has taken another hit as Transport for London (TfL) revoked its private hire operator licence in London and slammed the company for not being “fit and proper” and lacking “corporate responsibility”.
  In a damning decision, TfL says Uber rejected the application because “Uber’s approach and conduct demonstrate a lack of responsibility” in relation to issues including reporting serious criminal offences, obtaining medical certificates, an
  
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• Corona, Innocent and AEG on what it takes to launch a music festival

  22-09-2017 11:35
  Black Sabbath headlining Hyde Park’s British Summer Time festival back in 2014With brands from John Lewis to Guinness now putting their names to annual music festivals, it’s clear more and more marketers are looking to enter the events business.
  Last year alone, an impressive 30.9 million people attended gigs and festivals in the UK. This was a 12% rise on 2015’s figure of 27.7m, according to a survey by UK Music. Of this 30.9 million figure, it claims four million people spec
  
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• Corona, Innocent and AEG on how to launch a successful music festival

  22-09-2017 11:35
  Black Sabbath headlining Hyde Park’s British Summer Time festival back in 2014With brands from John Lewis to Guinness now putting their names to annual music festivals, it’s clear more and more marketers are looking to enter the events business.
  Last year alone, an impressive 30.9 million people attended gigs and festivals in the UK. This was a 12% rise on 2015’s figure of 27.7m, according to a survey by UK Music. Of this 30.9 million figure, it claims four million people spec
  
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• How university partnerships are helping brands attract the best talent

  22-09-2017 08:31
  Loughborough University student Ralph Lyons took part in a placement with creative agency Some Bright SparkRecruiting the best graduate talent is a serious concern for companies across the business spectrum. However, as graduate expectations of the workplace shift to focus on wellbeing and finding a cultural match, brands cannot rely on a slick advertising campaign to attract the best candidates.
  Similarly, as the cost of undergraduate degrees soars to £9,250 a year, universities are seek
  
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• US marketers get access to 1bn Chinese consumers

  22-09-2017 01:10 via warc.com
  NEW YORK/BEIJING: Tencent, one of China’s three internet giants, has launched a new suite of advertising solutions and resources that will enable US marketers to directly engage Chinese consumers on its platforms, including 963m monthly active...
  
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• The connected car as marketing channel

  22-09-2017 01:10 via warc.com
  COLOGNE: Connected cars are set to transform the automotive industry and the relationships carmakers – and other brands – have with consumers, according to a BMW executive.Dieter May, BMW’s senior vice-president/digital products...
  
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• Rakuten bets on overseas sponsorship strategy

  22-09-2017 01:10 via warc.com
  TOKYO: In a bid to raise its global profile, Japanese e-commerce company Rakuten is splashing heavily on overseas sports teams as it capitalises on the NBA’s introduction of jersey sponsorships.Earlier this month,
  
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• Google AI will help publishers improve their subscriptions

  22-09-2017 01:10 via warc.com
  MOUNTAIN VIEW, CA: Google is reportedly in contact with three news organizations about using big data and artificial intelligence to improve subscription services and shore up their revenue streams.The three were named as The New York Times, News...
  
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• Five tips to enhance brand design

  22-09-2017 01:10 via warc.com
  GLOBAL:Design is not about mere decoration, but is a marketing tool whose primary purpose is to create common ground between a brand and a consumer, according to a leading industry figure.In a WARC Best Practice paper, How to use design in...
  
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• ANA warns of industry talent 'crisis'

  22-09-2017 01:10 via warc.com
  NEW YORK: Clients and agencies face a major “talent disconnect” as millennials look to other industries that they perceive as being more attractive to pursue their careers, a study from the Association of National Advertisers (ANA) has...
  
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• Public Health England wants to make its brand ‘part of the fabric of society’

  22-09-2017 01:01
  Public Health England’s recent campaign looked to raise awareness of heart disease by inviting consumers to do a quick online test.Public Health England wants its brand to become part of people’s day-to-day lives, and it is looking to smarter use of data and partnerships to achieve this.
  The body has released its new social marketing strategy today (22 September), which sets out plans for improving public health over the next three years.
  Its marketing strategy is focused around fou
  
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