Sales & Marketing news

• Cloudera founder: Why investors are 'thrilled' my company is worth $2 billion less after our IPO (CLDR)

  28-04-2017 23:44 via feedproxy.google.com
  
  Big data software company Cloudera completed its much-anticipated IPO on Friday and the stock was a hit with investors.
  Cloudera priced it at $15 raising $225 million for itself, above its initial range of $12 to $14. By the close of the day, the share price popped 20% to just over $18.
  The world was quick to point out that at $18, the public market is valuing the company at $2.32 billion, but after its last round of private financing, Intel paid roughly $30 a share, pouring about $742 million i
  
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• CEO Jack Dorsey just bought $9.5 million worth of shares after Twitter beat on earnings (TWTR)

  28-04-2017 23:29 via feedproxy.google.com
  
  CEO Jack Dorsey has purchased an additional $9.5 million in Twitter shares — just two days after his company reported better than expected earnings for its first quarter.
  Dorsey bought 574,002 shares of Twitter on Friday, according to a filing with the SEC. He confirmed the purchase in a tweet and noted that he's bought a total of 1 million shares in 2017.Based on his exercised share price of $16.62 on Friday, Dorsey's latest purchases means that he now owns roughly $267 million
  
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• Google's CEO got a massive raise last year (GOOG)

  28-04-2017 23:21 via feedproxy.google.com
  
  Google's CEO Sundar Pichai had a good 2016.
  According to a new company filing posted Friday, Pichai's compensation last year was worth over $199 million. (Most of it was stock, not salary.)
  That's nearly double his total compensation in 2015, which was a little over $100 million, according to the filing. The filing cited Google's successful product launches for the major boost in pay.SEE ALSO: Google's stock is reaching new highs
  Join the conversation about this story »NOW WATCH: I we
  
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• The Trump crackdown on legal marijuana probably isn't coming

  28-04-2017 23:19 via feedproxy.google.com
  
  Colorado Gov. John Hickenlooper said he doesn't think the Trump administration will crack down on states that have legalized marijuana, following an hour-long conversation with Attorney General Jeff Sessions on Wednesday.
  Sessions "didn't give me any reason to think that he's going to come down and try and put everyone out of business," Hickenlooper told MSNBC's Chuck Todd following the meeting.
  Marijuana is federally illegal, though eight states have passed legislation to allow the recrea
  
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• Alphabet's chairman charged the company $1.9 million for use of private planes last year

  28-04-2017 23:14 via feedproxy.google.com
  
  Alphabet's chairman Eric Schmidt charged the company $1.9 million for the use of his private planes in 2016, according to new company filing posted Friday.
  Schmidt fully owns one of the planes used and 33% of another, according to the filing. He then charges the company for their use for his own travel or travel for other company executives. The planes cost $7,500 per hour to operate.
  "Our Board of Directors approved this hourly reimbursement rate based upon a competitive analysis of compar
  
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• Trump has already signed 78 executive actions — here's what each one does

  28-04-2017 22:22 via feedproxy.google.com
  
  President Donald Trump's first months in office have been filled with a flurry of action, and he's just getting started.
  The 45th president has signed 78 executive actions so far, with far-reaching effects on Americans' lives.
  There are technically three types of executive actions, which each have different authority and effects, with executive orders holding the most prestige:Executive orders are assigned numbers and published in the federal register, similar to laws passed by Congress, and typ
  
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• STOCKS SLIP AFTER GDP WHIFFS: Here's what you need to know

  28-04-2017 22:17 via feedproxy.google.com
  
  Stocks slid slightly to end the week after US GDP growth missed the mark, hitting its lowest level in three years.
  All three major US stock indexes finished in the red on Friday, with the Dow Jones industrial average sliding the most.
  We've got all the headlines, but first, the scoreboard:
  Dow: 20,940.51, -40.82, (-0.19%)
  S&P 500: 2,384.20, -4.57, (-0.19%)
  Nasdaq: 6,047.61, -1.33, (-0.02%)
  US 10-year yield: 2.282%, -0.014
  WTI crude oil: $49.11, +0.14, +0.29%
  GDP for the first quart
  
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• TRUMP: I'm 'disappointed' in how Republicans have handled big issues so far

  28-04-2017 22:14 via feedproxy.google.com
  President Donald Trump, in an interview released Friday, suggested he was "disappointed" with how the Republican-controlled Congress has handled big issues like healthcare during his administration.
  In an interview with Fox News' Martha MacCallum, Trump said he was "disappointed" that Congress had not handled what MacCallum called the "big issues" during the president's first 100 days in office.
  "I'm disappointed that it doesn’t go quicker," Trump said about the legislative proce
  
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• $14 BILLION FUND: A deal between 2 trading behemoths makes a lot of sense (ICE, LSE)

  28-04-2017 21:46 via feedproxy.google.com
  
  The London Stock Exchange's search for a buyer hit a wall in March when the European Commission put the kibosh on a merger between the London Stock Exchange and Germany-based Deutsche Börse. 
  But for The Children's Investment Fund, a $14.5 billion hedge fund that has a stake in the LSE, that doesn't spell the end for consolidation in the exchange space. 
  In a letter to investors, Chis Hohn, the founder of TCI, said that "exchange consolidation is still possible with Inte
  
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• A $14.5 billion hedge fund is crushing it

  28-04-2017 21:37 via feedproxy.google.com
  
  The Children's Investment Fund, a $14.5 billion hedge fund based in London, has gotten off to a strong start to the year.
  The fund returned 10.7% in the first quarter, according to an investment letter reviewed by Business Insider, ahead of the 6.4% return on the MSCI World index. 
  The fund is run by Chris Hohn, and has delivered north of 750% since its 2003 inception. It describes itself as value-oriented manager, and it typically takes a number of long-term positions.
  Hohn also cofounded&
  
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• Here's how rich you would be if you invested in Amazon at its IPO (AMZN)

  28-04-2017 21:10 via feedproxy.google.com
  
  Shares of Amazon have come a long way since the company's 1997 initial public offering. Since then, Amazon shares have sky rocketed 48,197% from their May 15, 1997 debut of $18 a share.
  Before Amazon was the "Everything Store" it was an online book store. Back in 1997, consumers still overwhelmingly  preferred to buy books at brick-and-mortar retailers such as, Barnes & Noble and Borders. Since then, Borders has declared bankruptcy and Barnes & Noble ha
  
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• Novo Nordisk has been accused of engaging in a 'white coat marketing scheme' to sell diabetes drugs

  28-04-2017 20:50 via feedproxy.google.com
  
  Danish pharmaceutical giant Novo Nordisk is being accused of engaging in a "white coat marketing scheme" to entice doctors to prescribe three of its diabetes drugs — NovoLog, Levimir, and Victoza.
  Together these three drugs made Novo Nordisk $6 billion in sales in 2013, comprising 10% of the company's worldwide sales for the year, according to the complaint.
  Specifically, whistleblowers allege that the company illegally hired Certified Diabetes Educators (CDEs) and employed them as sa
  
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• There's a silver lining in Amazon's slowing AWS growth (AMZN)

  28-04-2017 20:34 via feedproxy.google.com
  
  While Amazon has given back a chunk of its early gains, it's still up 1.7% at $933.50 a share as of 1:05 p.m. ET. The company reported better than expected earnings and revenue following Thursday's closing bell.
  Amazon earned an adjusted $1.48 per share, well ahead of $1.07 that Wall Street was expecting. Its revenue of $35.71 billion edged out the $35.3 billion that was anticipated.
  In a note sent out to clients on Friday, Credit Suis
  
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• GOLDMAN SACHS: This negative stock market signal is 'greatly exaggerated' (SPX)

  28-04-2017 20:05 via feedproxy.google.com
  
  One popular argument against the US stock market is that its gains are being driven by just a handful of large companies. The logic goes that strength in those shares can mask broader weakness.
  While Goldman Sachs doesn't dispute that reasoning, they argue that the degree of large-cap dominance right now is totally normal by historical standards.
  The measure in question, known as breadth, reflects the portion of an index's components contributing to the gauge's overall move. High breadth me
  
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• Obama trolls Trump, says Obamacare is more popular than the current president

  28-04-2017 20:01 via feedproxy.google.com
  
  Former President Barack Obama took a swipe at his successor during a private even Thursday, noting that polls have shown the Affordable Care Act to be more popular than President Donald Trump.
  A person who attended the event paraphrased Obama's comments to CNN, saying Obama told the audience in Manhattan that the Affordable Care Act, also known as Obamacare, is more popular than the current president.
  Recent polling has shown that Obamacare has hit its highest popularity
  
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• American tour firm appoints UK sales and marketing agency - TravelMole

  28-04-2017 18:33
  American tour firm appoints UK sales and marketing agency
  TravelMole
  Small group adventure specialist Bindlestiff Tours has appointed the Greg Evans Consultancy as its UK and Ireland sales and marketing office. Bindlestiff specialises in operating tours in the American West with a focus on Nevada, Utah, Arizona ...en meer »
  
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• L’Oréal, Coke and P&G: 5 things that mattered this week

  28-04-2017 16:10
  
  L’Oréal places big bet on artificial intelligence
  Ever wanted to buy someone a beauty gift but been unsure what to buy them? Well, L’Oréal is hoping to help with the launch of an artificial intelligence-powered Facebook Messenger bot.
  Launching in Canada first, the service aims to help consumers find the right beauty box gift for their friends based on a series of questions that define their friend’s beauty profile and help consumers select the right brand and pro
  
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• BrewDog wants to ‘reclaim craft’ with LoneWolf spirits launch

  28-04-2017 16:04
  
  BrewDog’s vodka and gin brand LoneWolf is hoping to reclaim craftsmanship, as it believes too many spirit brands “tinker at the edges and sell their product as craft”.
  The brand celebrated its London launch yesterday (27 April), where it introduced the public, shareholders and independent cocktail bar owners to its gin and vodka offering.
  BrewDog is predominantly known for its craft beer range, and was recently valued at $1.24bn (£960m). Doug Bairner, managing director of
  
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• Just Eat makes big bet on The X Factor sponsorship in hunt for consideration

  28-04-2017 15:12
  
  Just Eat will use its sponsorship of The X Factor to bring its brand into the homes of more families with the aim of moving more consumers along the purchase funnel from awareness to consideration.
  Just Eat will be the main broadcast sponsor for The X Factor this year, after TalkTalk decided to end its 10-year tie-up with the programme. The multi-year deal, thought to be worth in the region of £30m, is one of the biggest and most high-profile on TV, with millions of viewers still tuning in
  
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• Starbucks on battling the ‘devastating’ impact of changing consumer behaviour

  28-04-2017 11:57
  
  Despite Starbucks’ recent Unicorn Frappucino bumping sales, it failed to provide analysts with cheer.Starbucks is fighting the current decline in consumer footfall in its stores by linking up mobile and digital with an “immersive and experiential” retail experience.
  Speaking on a results call yesterday (27 April), the brand’s new CEO Kevin Johnson started his presentation by responding to a recent Wall Street Journal article, which noted that more US retail stores have c
  
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• Google shrugs off YouTube controversy as charm offensive wins over advertisers

  28-04-2017 11:45
  
  The brand safety controversy, which saw hundreds of brands pull advertising on from YouTube, has had little, if any, impact on its parent company Google and its revenues.
  YouTube found itself at the centre of a scandal earlier this year after an investigation by The Times found that brand ads were appearing next to content from terrorists, white supremacists and pornographers. The issue led to brands including Marks & Spencer, Tesco and RBS pulling ads from the site, with many saying they wo
  
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• Google shrugs off YouTube controversy as charm offensive convinces advertisers

  28-04-2017 11:45
  
  The brand safety controversy, which saw hundreds of brands pull advertising on from YouTube, has had little, if any, impact on its parent company Google and its revenues.
  YouTube found itself at the centre of a scandal earlier this year after an investigation by The Times found that brand ads were appearing next to content from terrorists, white supremacists and pornographers. The issue led to brands including Marks & Spencer, Tesco and RBS pulling ads from the site, with many saying they wo
  
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• When bad things happen to good companies

  28-04-2017 02:00
  
  NEW YORK: Marketers are typically given a secondary role when otherwise consumer-centric firms suffer data breaches, meaning the response to such crises often does further harm to brand reputation, a new paper in the Journal of Advertising...
  
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• P&G plans $2bn further marketing cuts

  28-04-2017 02:00
  
  CINCINNATI: Procter & Gamble, the FMCG giant, saw its net sales fall 1% year-on-year in Q3 2017 and has reacted by announcing plans to cut its marketing spend by $2bn over five years along with other substantial savings.The company's Chief...
  
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• Grab finds success with Singaporean influencers

  28-04-2017 02:00
  
  SINGAPORE: Content marketing and local influencers have helped start-up Grab successfully launch a new ride-sharing service, according to its head of marketing.Ershad Ahamed told the recent #SPEAKEASYASIA conference that customer inertia had been...
  
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• Global marketing activity continues to rise

  28-04-2017 02:00
  
  LONDON: Marketing activity in Europe reached an all-time high in April, according to the latest Global Marketing Index (GMI), which also recorded encouraging growth in the Americas and Asia-Pacific.The headline GMI for April registered a score of...
  
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• comScore offers free ad viewability metrics

  28-04-2017 02:00
  
  WASHINGTON DC: At a time when trust and transparency in digital advertising is a major issue for the industry, comScore has responded by offering viewability metrics to clients for free.The cross-platform measurements firm
  
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• China's online grocery market to double

  28-04-2017 02:00
  
  SINGAPORE: China already has the world's largest online grocery market in terms of value, but a new report expects this to double by 2020 on the back of increased smartphone usage, shifting demographics and more focused investment by retailers. ...
  
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• 30-second video ads still prevail in Europe

  28-04-2017 02:00
  
  BRUSSELS: Video advertisers in Europe are choosing three main formats for their campaigns and PC/desktop continues to be the most popular device for serving video ads, a new report has revealed.That is according to IAB Europe, which polled around...
  
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• Consumer confidence remains ‘buoyant’ but threats on the horizon

  28-04-2017 01:01
  
  Consumer confidence saw a surprisingly small drop in April as the Government’s decision to trigger Article 50, starting the Brexit process, and call for a snap General Election had little impact.
  The latest figures from GfK’s Consumer Confidence Index (CCI) show ovverall confidence at -7 in April, just a one point fall from March. Although four of the five confidence measures fell in April, each decline was only small.
  Consumers’ perceptions of their own personal finances over
  
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