Sales & Marketing news

• Deutsche Bank is looking at raising $8.5 billion (DB)

  03-03-2017 21:56 via feedproxy.google.com
  
  Deutsche Bank is looking at "conducting preparatory steps" for a potential $8.5 billion capital raise.
  Here's the statement from the bank:
  "Deutsche Bank confirms that it is conducting preparatory steps for a potential capital raise of approximately EUR 8 billion and several potential strategic measures. These include retaining Postbank and integrating it with the Bank’s existing German retail and commercial business and a sale of a minority stake in Deutsche Asset Management via an initia
  
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• Bill Ackman's nightmare stock is getting kicked around again

  03-03-2017 21:47 via feedproxy.google.com
  
  What more does the market want from Valeant Pharmaceuticals?
  The stock fell over 5% during Friday's trading day. The news of the day, though, was that the company had completed a $1.3 billion asset sale to L'Oreal, something investors were clamoring for during the company's earnings call on Tuesday, as Valeant is holding around $30 billion in debt and could use the cash from some asset sales.
  So, it's interesting that despite making a move that investors were looking for, the company is still ge
  
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• It looks like GM's sale of Opel is a go (GM)

  03-03-2017 21:03 via feedproxy.google.com
  
  It looks as if General Motors is about to sell its European division, ending almost of century of direct involvement with the auto industry there.
  France's PSA Group struck a deal with General Motors to buy the U.S. carmaker's loss-making Opel division, two sources with knowledge of the matter said.
  A sale price hasn't yet been announced, although speculation has it the multiple billions.
  The board of PSA, maker of Peugeot and Citroen cars, approved the deal on Friday with an announcement planne
  
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• 15 mega-billionaires who made a fortune last year

  03-03-2017 21:00 via feedproxy.google.com
  
  Bill Gates is once again the richest man in the world, adding another $10.6 billion to his net worth in the past year. Not a bad haul, but four other billionaires actually outearned Gates in the past year. 
  Using data from the Bloomberg Billionaires Index, which recently relaunched and expanded online to include 500 billionaires across the globe, Business Insider ranked which of the 30 richest billionaires in the world gained the most wealth in the past year.
  Bloomberg's rank
  
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• Evan Spiegel's friends might just have made a killing on Snap's IPO (SNAP)

  03-03-2017 20:42 via feedproxy.google.com
  
  Friends of Snap executives might already have booked a 60% profit on an investment in the company's shares thanks to its decision to set aside some of the stock in its IPO for them. 
  The company raised $3.4 billion in an initial public offering this week, and its shares have popped 60% from the IPO price. The "friends" are among a select group of investors for whom Snap reserved some stock in advance of the sale. 
  The company said it was going to hold about 14 million shares,
  
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• WINGSTOP: Chicken wings are hurting our business (WING)

  03-03-2017 20:19 via feedproxy.google.com
  
  Wingstop is the fastest-growing chicken chain in the United States. Notably, the company achieved the feat without engaging in any kind of disastrous price war, and by keeping its business simple.
  Cost pressures in the industry, combined with high growth expectations of analysts, however, have not been too kind on the company.
  The company released its earnings report for the fourth quarter of 2016 on Thursday, recording an impressive 20.3% increase in sales compare
  
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• A tiny London firm run by a couple of 30-somethings won a slice of Snap's IPO at the last minute (SNAP)

  03-03-2017 20:17 via feedproxy.google.com
  
  Snap Inc. just raised a greater-than-expected $3.4 billion in the largest US tech initial public offering in over two years.
  Given that the typical IPO raises less than $500 million, pulling off a sale of this size takes a lot of work. Naturally, Snap drafted some heavyweight banks with huge sales forces for the job.
  Morgan Stanley and Goldman Sachs led the deal, along with a long list of banks including the likes of JPMorgan, Allen & Company, and UBS.
  But the list also includes a less famil
  
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• US oil rig count rises for 7th straight week, Baker Hughes says

  03-03-2017 19:07 via feedproxy.google.com
  
  The US oil-rig count rose by seven to 609 this week, according to oilfield-services giant Baker Hughes. 
  The gas rig count fell by five to 146. With miscellaneous rigs unchanged at one, the total rig count rose by two to 756. 
  Last week the tally of oil rigs rose by six. 
  West Texas Intermediate crude oil futures are headed for a weekly loss of about 1.5%, following data that shows US inventories remain high while demand for oil rigs increases.
  Data from the Energy Infor
  
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• YELLEN: March is on the table

  03-03-2017 19:01 via feedproxy.google.com
  
  Federal Reserve Chair Janet Yellen is giving her economic outlook at the Executives' Club of Chicago on Friday, representing her last scheduled public remarks before the central bank's March 14-15 meeting.
  "We currently judge that it will be appropriate to gradually increase the federal funds rate if the economic data continue to come in about as we expect," she said at the speech in Chicago, according to prepared remarks.
  "Indeed, at our meeting later this month, the committee will evaluate whe
  
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• Nokia, Deliveroo, Mastercard: 5 things that mattered this week

  03-03-2017 16:07
  
  Snake please! Nokia relaunches its iconic 3310 phone
  Nokia was one of the stars of this week’s Mobile World Congress when it revealed it is bringing back its retro 3310 phone (equipped with an updated version of the classic Snake game) after demand from fans.
  However, the brand’s chief marketer Barry French admits he’s concerned the interest in the 3310 shows people “don’t understand who we are today” or how much Nokia has moved away from being a mobile phone
  
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• Nokia, Deliveroo & Mastercard: 5 things that mattered this week

  03-03-2017 16:07
  
  Snake please! Nokia relaunches its iconic 3310 phone
  Nokia was one of the stars of this week’s Mobile World Congress when it revealed it is bringing back its retro 3310 phone (equipped with an updated version of the classic Snake game) after demand from fans.
  However, the brand’s chief marketer Barry French admits he’s concerned the interest in the 3310 shows people “don’t understand who we are today” or how much Nokia has moved away from being a mobile phone
  
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• Thortful founder Andrew Pearce on why it pays to spend big on marketing

  03-03-2017 15:22
  
  Thortful CEO and co-founder Andrew PearceAndrew Pearce is proud to put his money where his mouth is. A serial entrepreneur who has founded four companies, including conference call brand Powwownow, he has seen the value time and again of allocating significant funds to marketing. This remains the case with his latest venture, online greetings card company Thortful, which is launching its first TV advert on Sunday (5th March).
  “When you’re starting up you have very little money, but w
  
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• Serial entrepreneur Andrew Pearce on why it pays to spend big on marketing

  03-03-2017 15:22
  
  Thortful CEO and co-founder Andrew PearceAndrew Pearce is proud to put his money where his mouth is. A serial entrepreneur who has founded four companies, including conference call brand Powwownow, he has seen the value time and again of allocating significant funds to marketing. This remains the case with his latest venture, online greetings card company Thortful, which is launching its first TV advert on Sunday (5th March).
  “When you’re starting up you have very little money, but w
  
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• Marketoonist on brand safety

  03-03-2017 15:08
  
  Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne
  See more of the Marketoonist here
  The post Marketoonist on brand safety appeared first on Marketing Week.
  
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• The key sessions you should not miss at Marketing Week Live and the Insight Show

  03-03-2017 14:10
  
  Marketing Week Live and the Insight Show are back next week. Taking place at Kensington Olympia on the 8 and 9 March, the two events feature panels, keynotes and workshops delivered by some of the most learned folk in the marketing and insight industries. Tackling some of the biggest issues in marketing today and tomorrow, the shows deliver a heady mix of information, insight and inspiration that can help you become a better marketer and leader.
  Here are my picks of the sessions you simply cann
  
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• The key sessions you should not miss at Marketing Week Live and Insight

  03-03-2017 14:10
  
  Marketing Week Live and the Insight Show are back next week. Taking place at Kensington Olympia on the 8 and 9 March, the two events feature panels, keynotes and workshops delivered by some of the most learned folk in the marketing and insight industries. Tackling some of the biggest issues in marketing today and tomorrow, the shows deliver a heady mix of information, insight and inspiration that can help you become a better marketer and leader.
  Here are my picks of the sessions you simply cann
  
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• WPP boss says Facebook measurement concerns are not affecting brand spending

  03-03-2017 13:39
  
  Although CMOs have said they are concerned about Facebook measurement after the social network admitted to errors and have implied they want to change spending patterns, this is not what is actually happening, according to WPP boss Sir Martin Sorrell.
  Speaking this morning (3 March) at an investor event following WPP’s full-year results, Sorrell said that while brands are worried about fakes news, brand safety and measurement, they are not showing any signs of shifting budgets.
  “I he
  
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• Sony on how it ‘brings the best of Sony’ to every new smartphone

  03-03-2017 12:41
  
  Sony is bringing together technology from across the company for the launch of its premium smartphone, the Xperia XZ, as it looks to remind consumers how innovative the company is.
  The XZ phone will feature a Bravia screen with 4K technology, while the team that developed its Cyber Shot digital cameras delivered the super slow motion capture.
  Speaking to Marketing Week at Mobile World Congress, head of UK marketing Will Klug says: “We focus on making sure we are bringing the best of Sony
  
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• Sony on bringing the ‘best of the brand’ to its new smartphone

  03-03-2017 12:41
  
  Sony is bringing together technology from across the company for the launch of its premium smartphone, the Xperia XZ, as it looks to remind consumers how innovative the company is.
  The XZ phone will feature a Bravia screen with 4K technology, while the team that developed its Cyber Shot digital cameras delivered the super slow motion capture.
  Speaking to Marketing Week at Mobile World Congress, head of UK marketing Will Klug says: “We focus on making sure we are bringing the best of Sony
  
  Read more

• Sony on bringing the ‘best of Sony’ to its new smartphone

  03-03-2017 12:41
  
  Sony is bringing together technology from across the company for the launch of its premium smartphone, the Xperia XZ, as it looks to remind consumers how innovative the company is.
  The XZ phone will feature a Bravia screen with 4K technology, while the team that developed its Cyber Shot digital cameras delivered the super slow motion capture.
  Speaking to Marketing Week at Mobile World Congress, head of UK marketing Will Klug says: “We focus on making sure we are bringing the best of Sony
  
  Read more

• BT CEO admits brand trust has taken a hit after ‘turbulent’ few months

  03-03-2017 12:21
  
  Photo credit: Adam Liversage / BTBT has had a difficult few month. In January, the business was in the spotlight after an accounting scandal in Italy wiped £8bn off the stock market value of the company, while the quality of the BT OpenReach service was called into question in Ofcom’s Digital Communications Review (DCR) in 2016.
  And its CEO Gavin Patterson admits “not everything has been perfect”.
  “The past year has been a humbling experience for us all at BT. Too o
  
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• Snap off to a flyer but questions remain

  03-03-2017 01:00
  NEW YORK: Shares in Snap closed at $24.48 after the first day of trading on the New York Stock Exchange yesterday, up 44% on the IPO price and valuing the business at around $33bn, but leading agency figures were cautious about its future success as...
  
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• PDAs yes, personalisation not so much

  03-03-2017 01:00
  LONDON: Many Britons are open to the idea of personal digital assistants helping them across a wide range of tasks, but they remain sceptical about the personalisation of marketing in general, new research shows.The
  
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• P&G tackles 'crappy' media practices

  03-03-2017 01:00
  ORLANDO, FL: Procter & Gamble, the FMCG giant, is taking concrete steps to overcome fundamental issues with the "antiquated" - and occasionally downright "crappy" - system for buying and selling digital media.Speaking at the Association of...
  
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• Newsbrands foster trust

  03-03-2017 01:00
  LONDON: Newspapers may have their problems regarding falling print circulation, but newsbrands still command extensive reach via digital platforms, offer a trusted environment for brands and can significantly boost ROI, an industry figure argues. ...
  
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• India TV viewership up 18%

  03-03-2017 01:00
  MUMBAI: BARC India, the audience measurement body, has revised its weekly viewing figures, which in future will be based on an updated Universe Estimate that reflects recent developments in the consumer and viewer landscape.Accordingly, total TV...
  
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• China contemplates the Trump factor

  03-03-2017 01:00
  SHANGHAI:US brands face a mixed reaction in China, as consumers react to the presidency of Donald Trump and his threat to impose tariffs on imports from that country, new research reveals.A joint study by two Shanghai-based companies, marketing...
  
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• Aussie CX gap exposed

  03-03-2017 01:00
  SYDNEY: Australian businesses take customer experience (CX) seriously, to the extent of investing in specialist departments, and they think they are meeting consumer expectations, but that's not what consumers themselves say, a new study reveals. ...
  
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