Sales & Marketing news

• Apple is suing one of its most important suppliers (AAPL, QCOM)

  20-01-2017 21:48 via feedproxy.google.com
  
  Apple is suing Qualcomm, according to a lawsuit filed in federal court seen by Business Insider. 
  Apple buys wireless chips from Qualcomm and also pays it license royalties to use its wireless patents.
  Apple is accusing Qualcomm of withholding $1 billion in rebates under a deal they had struck to keep Qualcomm modems in Apple products, including the iPhone and iPad. 
  Qualcomm held the rebates after Apple worked with Korean anti-trust regulators looking into Qualcomm's licensi
  
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• The money management business could reach 'a turning point' in 2017 (MS)

  20-01-2017 20:44 via feedproxy.google.com
  
  The money management business could reach "a turning point" in 2017.
  That's according to Morgan Stanley, which just published a big report on the industry titled: On the Precipice of Change.
  "Evolving customer demands, oversupply, intensifying competition, and secular re-pricing make 2017 a turning point for the industry," it said.
  The US bank has identified 10 potential surprises for the industry in the new year.
  "These are events we believe have greater than a one-in-three chance of happening,
  
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• Trump vows to 'crack down' on anyone who violates trade agreements

  20-01-2017 20:21 via feedproxy.google.com
  
  The Trump administration has laid out its plans for trade, including tackling NAFTA.
  American workers have been hurt by trade, but automation has also hurt jobs.
  The Trump administration has laid out its plans for trade on the White House website.
  The administration says it will tackle trade deals including the North American Free Trade Agreement and the Trans-Pacific Partnership and will push for trade policies that "will be implemented by and for the people and will put America first."
  "Blue-
  
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• The Mexican peso is soaring after Trump's inauguration

  20-01-2017 20:13 via feedproxy.google.com
  
  The Mexican peso is higher by 1.85% at 21.5464 per dollar following the inauguration of President Donald Trump, and is the best performing currency in the world on Friday, according to a tweet from Bloomberg's Joe Weisenthal. 
  The currency became something of a gauge of Trump's prospects during the months leading up to the election as he railed against Mexico for taking American jobs and killing the US on trade.When traders thought Trump's prospects of winning went up, the peso often w
  
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• Harvard economist Rogoff explains why he is so optimistic about the economy under President Trump

  20-01-2017 19:45 via feedproxy.google.com
  
  Every year world leaders, CEOs, and thought leaders gather in Davos, Switzerland for the World Economic Forum. This year's focus was responsive and responsible leadership. We spoke to Harvard University Professor Kenneth Rogoff about his optimistic economic forecast under President Trump. 
  Follow BI Video: On TwitterJoin the conversation about this story »
  
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• TRUMP'S ENERGY PLAN: 'We must take advantage of the estimated $50 trillion in untapped shale, oil, and natural gas reserves'

  20-01-2017 19:35 via feedproxy.google.com
  
  Shortly after the inauguration of President Donald Trump, the White House posted the administration's "America First Energy Plan" on its website.
  While the plan lacks specifics about implementation, it lays out a foundation for US energy policy for at least the next four years.
  Key highlights from the plan include:
  Eliminating "harmful and unnecessary policies such as the Climate Action Plan and the Waters of the US rule," which would increase American wages by more than $30 billion over the ne
  
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• US oil rig count spikes by the most in nearly 4 years

  20-01-2017 19:03 via feedproxy.google.com
  
  The US oil-rig count resumed its climb this week, rising by 29 to 551 according to Baker Hughes. It was the biggest one-week increase since April 2013. 
  The number of active gas rigs rose by six to 142, with miscellaneous rigs unchanged at one. The combined count jumped by 35 to 694. 
  Last week, the oil-rig count fell for the first time in 11 weeks.
  Schlumberger, the world's largest oilfield-services company, reported fourth-quarter results and an earnings loss on Friday
  
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• Stocks slide as Trump takes office

  20-01-2017 18:20 via feedproxy.google.com
  
  Stocks dove as Donald Trump took office on Friday.
  The Dow Jones Industrial Average sank as much as 70 points after Donald Trump took the oath of office at the US Capitol. Both the S&P 500 and Nasdaq also began to slide as Trump began his speech.
  All three indexes are still in the green for the day, with the Dow rebounding slightly off of session lows at 19,780 as of 2:23 p.m. ET.
  Additionally, US Treasury bonds have ticked off their lows after Trump was sworn in. The yields h
  
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• There's one business on Wall Street that has suddenly 'become a lot more interesting'

  20-01-2017 17:57 via feedproxy.google.com
  
  You could hear it in every earnings call and see it in every analyst note. There's a lot going on in the world, and one group of traders stands to benefit.
  From JPMorgan to Morgan Stanley, Goldman Sachs to Citigroup, executives highlighted their macro trading businesses, the units that help clients bet on moves in interest rates and in the foreign-exchange market — the financial instruments most sensitive to shifting political winds and economic uncertainty.
  There are suddenly lots of tri
  
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• Democrats are wearing 'Protect Our Care' pins at the inauguration to protest the repeal of Obamacare

  20-01-2017 17:50 via feedproxy.google.com
  
  House Democrats attending the inauguration of Donald Trump are wearing blue pins emblazoned with the American flag and the phrase "Protect Our Care" to protest the repeal of the Affordable Care Act (ACA), better known as Obamacare.
  House Democratic Leader Nancy Pelosi wore the pin while walking onto the inauguration podium and other members are wearing them as well.
  Last week, Republicans advanced a resolution that would repeal substantial parts of the ACA. A bill to formally repeal th
  
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• Trump is creating a huge problem for the future of the auto industry (GM, F, FCAU, TSLA)

  20-01-2017 17:41 via feedproxy.google.com
  
  Donald Trump will be inaugurated as the 45th President of the United States on Friday, and as the chief executive, he's put the restoration of American manufacturing at the top of his agenda.
  The crown jewel of US manufacturing is and always has been the auto industry. But the industry has become extensively global, a process that's actually nothing new for carmakers.
  General Motors has had its Opel division in Europe since before World War II. Countless Europeans grew up with small Ford cars in
  
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• The giant Walgreens-Ride Aid merger could be in trouble, and their stocks plunged (WBA, RAD)

  20-01-2017 17:41 via feedproxy.google.com
  It looks like the massive Walgreens-Rite Aid merger might be in trouble, just one week before the deadline to complete the deal.
  US antitrust regulators "aren't sold" on the proposal, according to Bloomberg's David McLaughlin, Robert Langreth and Sara Forden.
  The Federal Trade Commission may not finish its review before the deadline of January 27, according to the Bloomberg report. If that happens, Walgreens will pay Rite Aid a termination fee.
  Walgreens has already pushed the deadline back
  
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• How one marketer made the transition to CEO

  20-01-2017 17:38
  
  The popular January phrase ‘new year, new start’ is extremely apt for Simon Carter. He leaves a marketing career spanning 25 years having held board level and senior marketing positions at Thomas Cook, the Post Office, EDF Energy, Virgin, NatWest Bank and most recently IT firm Fujitsu, to become CEO of ComRes, a market research business that specialises in corporate reputation, public policy and communications.
  Although Carter “jumped” at the&nbs
  
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• The stock market is booming, but Trump can't take all the credit

  20-01-2017 17:33 via feedproxy.google.com
  
  Stock markets have been on the rise since Donald Trump's electoral victory in November, but many Wall Street experts say the president-elect can't take all the credit. 
  While it's true that expectations for many of his proposed policies have accelerated the markets' tear, the economy was in good shape way before the election, and it's up for debate how much of an effect Trump's election actually had. 
  The market has been on the rise since shortly after President Obama took of
  
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• The stock market usually tumbles in the year after a Republican president is sworn in

  20-01-2017 17:24 via feedproxy.google.com
  The stock market is usually stronger for the first year after a Democratic president is sworn in. 
  This chart from the data provider Alpha Hat illustrates that how the benchmark S&P 500 Index has performed in the year after an inauguration since 1950. But as this election's outcome has confirmed, the past is not always a reliable guide for what will happen next.The median S&P 500 performance for both parties one year after inauguration is 7.6%. It's -7% for Republican pres
  
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• Bristol-Myers shares are sliding after some bad news on its lung cancer drug (BMY, MRK)

  20-01-2017 17:06 via feedproxy.google.com
  The competition over a new class of cancer drugs is heating up.
  On Thursday, drugmaker Bristol-Myers Squibb said that it wouldn't go for an accelerated US approval for a combination of its two immunotherapy drugs as an initial treatment for lung cancer — helping its rival, Merck pull ahead.
  Shares of BMS were down 9% Friday morning on the news, while Merck was up 3.6%. 
  BMS cited "a review of data available at this time" for the decision to hold off on filing for
  
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• CASHIN: The stock market may be about to enter 'weeks, or even months of struggling'

  20-01-2017 16:36 via feedproxy.google.com
  
  The stock market has had a rip-roaring start to 2017, but that may be about to come to an end.
  Riding the so-called Trump trade to new all-time highs, the Dow Jones Industrial Average is just barely short of the 20,000 milestone. Stocks have been backing off from their highs, however, and the Dow is now roughly 200 points away from the elusive 20,000 mark.
  In fact, for a while on Thursday the Dow went negative for the year, dipping below its 2017 opening price of 19,762.
  According to trading leg
  
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• Moneysupermarket, Sainsbury’s and easyJet: 5 things that mattered this week

  20-01-2017 16:07
  
  Ad budgets hold up among Brexit uncertainty
  Despite growing uncertainty around Brexit, the IPA’s latest Bellwether report shows marketing budgets are holding strong. More than a quarter (26.3%) of marketers suggested an increase in their ad budget forecasts during the last quarter of 2016, marking the 17th quarter of growth in a row.
  And marketers spending more is good for the economy judging by the results of a separate study published by the World Federation of Advertisers. It revealed
  
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• Apple is ticking higher after the world's largest asset manager says it has been loading up on shares (AAPL)

  20-01-2017 16:00 via feedproxy.google.com
  
  Apple is higher by 0.3% at $120.11 after BlackRock, the world's largest asset manager, boosted its stake in the company to 322 million shares, according to a SEC filing. 
  The firm now holds 6.1% of Apple's outstanding shares, worth about $38.4 billion.
  Apple stock reached a 14-month high earlier this week as Morgan Stanley gave the company an "overweight" rating and a price target of $148. 
  SEE ALSO: Apple climbs to its best level in ov
  
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• Wall Street has found a company that Donald Trump would love to beat up on (TDG)

  20-01-2017 15:52 via feedproxy.google.com
  
  TransDigm Group is an airplane-parts maker that counts Boeing as one of its largest clients.
  The company's growth depends on debt-fueled acquisitions.
  After it acquires a company that makes unique aerospace parts, it raises the price of those parts.
  On Thursday, the stock's price closed at $251, but Citron Research thinks it should be hovering around $166.
  Since his election to the office of the president of the United States, Donald Trump has spent much of his time tweeting threats to US compa
  
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• Unilever’s Keith Weed: ‘Brand integration keeps me up at night’

  20-01-2017 15:44
  
  Unilever’s chief marketing and communications officer Keith Weed says ensuring the group’s brands show up consistently on different channels “keeps him up at night”. He sees the fragmentation of brands as “a massive risk for marketers”.
  Speaking on a CNBC panel at the World Economic Forum this week alongside Publicis CEO Maurice Lévy and Salesforce CMO Lynn Vojvodich, Weed says the array of digital platforms has given brands the opportunity to use
  
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• DNA Recruit: Senior Account Manager - Creative Agency - London

  20-01-2017 14:57
  
  £35000.00 - £40000.00 per annum + benefits:DNA Recruit:
  Senior Account Manager Opportunity at one of London's most creative advertising agencies
  London
  
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• DNA Recruit: Senior Account Director - Creative Agency - London

  20-01-2017 14:54
  
  £50000.00 - £55000.00 per annum + benefits:DNA Recruit:
  Account Director with a passion for big brand work and digital innovation read on...London
  
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• Facebook Live will become ‘as big as TV’ for advertising

  20-01-2017 12:49
  
  Wix is investing more heavily in live formats to show off its advertising around the Super Bowl as it believes the medium will become “as big as television”.
  The cloud-based web development platform has returned for the third time to advertise during the Super Bowl, which attracts 120 million viewers and is classed as America’s biggest annual televised sports event.
  Earlier this week the brand launched a teaser for its Super Bowl ad for the first time via YouTube Live and
  
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• Tottenham Hotspur uses NFL tie-up to go global

  20-01-2017 12:28
  
  Football club Tottenham Hotspur will position its new multi-purpose stadium as a “sports destination” in its bid to go from “challenger” brand to serious global player.
  Set to open in August 2018, the £750m stadium boasts the UK’s only sliding grass pitch with a permanent American Football field built beneath, on which the club will stage two games a year as part of its 10-year NFL partnership.
  Effectively doubling the current capacity of its existing White H
  
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• Tough Mudder: Our TV show is for people bored of watching millionaires kick a ball

  20-01-2017 09:00
  
  When Brit Will Dean came up with the idea for Tough Mudder eight years ago in his Harvard Business School dorm room, his professor told him it would never work. Yet fast forward to 2017 and it’s a global brand, with global turnover “north of $100m” last year.
  For those not familiar with the concept, Tough Mudder is an event featuring a giant assault course, typically containing 10 to 12 miles of mud and more than 20 obstacles – many of which are made out of barb wire. Ha
  
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• The year ahead in marketing and digital: Part 3 – digital

  20-01-2017 08:00
  
  Every year I pick out digital and marketing trends and developments which I think will shape the industry and its planning and thinking in the year ahead.
  There is an increasingly blurred line between ‘digital marketing’ and ‘marketing’ but the following trends focus on the digital elements of marketing.
  In part 1, I looked at broad macro trends affecting brands, and in part 2, marketing-specific trends.
  Digital transformation
  Econsultancy’s recent research on &lsqu
  
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• Salary Survey 2017: Workplace diversity takes a knock

  20-01-2017 08:00
  
  In 2016, the industry as a whole raised its game by addressing the lack of diversity in marketing, with campaigns like Channel 4’s ‘We’re the Superhumans‘ and Malesers’ ‘The Lighter Side‘ blazing a trail for inclusion. However, despite such efforts the representation of people with disabilities in the industry is getting worse.
  The 2017 Career and Salary Survey finds 31.1% say disabled people are under-represented in their workforce, compared with
  
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• Western brands need more than roosters

  20-01-2017 01:00
  BEIJING: With Chinese New Year a week away, poultry-themed items are in abundance to celebrate the upcoming Year of the Rooster, but Western luxury brands hoping to tap into the annual holiday gifting bonanza need to tread carefully."Chinese...
  
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• UK publishers face crisis year

  20-01-2017 01:00
  LONDON: UK newspaper publishers, faced with falling circulations, reduced adspend, regulatory uncertainties and the rise of fake news, face a potentially critical year ahead.December ABC data show the total circulation of national dailies was
  
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• The kicker effect of cross-platform campaigns

  20-01-2017 01:00
  NEW YORK: Campaigns featuring television and digital ads deliver a "kicker effect" on return on investment when compared with using TV alone, according to research published in the Journal of Advertising Research (JAR).In its continuing...
  
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• Steady as she goes for Irish marketers

  20-01-2017 01:00
  DUBLIN: Two thirds of Irish marketers plan on spending the same amount in 2017 as they did last year, according to a new survey that also highlights their concerns around pricing.Media agency MediaCom Ireland and The Irish Times polled...
  
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• Snapchat refines ad offer

  20-01-2017 01:00
  VENICE, CA: Snapchat continues to develop its advertising offer, with the introduction of new products and greater targeting options which are likely to attract higher levels of spending in the year ahead.Sir Martin Sorrell recently observed that...
  
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• Mondelez sells Vegemite

  20-01-2017 01:00
  SYDNEY: Mondelez International is selling off a range of Kraft-owned food brands in Australia, including the iconic Vegemite spread, in order to focus on its snacks and confectionery brands.The buyer is local dairy business Bega Cheese, which also...
  
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• Asia marketers look to lower-cost media

  20-01-2017 01:00
  SINGAPORE: Marketers have turned to lower-cost media such as PR, online video and content marketing as Asia's economic slowdown began to impact brand budgets in 2016, Warc's Asian Strategy Report for 2017 has revealed.A major theme to emerge from...
  
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• Ad loads creep up

  20-01-2017 01:00
  NEW YORK: Average ad loads on national television have been creeping upwards, new research has said, averaging 10.9 minutes per hour during December.Brian Wieser, senior analyst at Pivotal Research, analysed Nielsen data to arrive at the figure,...
  
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