Sales & Marketing news

• Gabriele Skelton: Strategy Director, FMCG branding and design agency

  10-01-2017 20:49
  
  £65000 - £75000 per annum:Gabriele Skelton:
  This global, branding and packaging design agency has long-standing collaborations with some of the world's greatest consumer brands. They are now looking for a creative and critical thinking Strategy Director to join their london office.
  London
  
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• Scorch London: Senior Planner

  10-01-2017 18:16
  
  Competitive:Scorch London:
  This is an exciting opportunity for an experienced Senior Planner...
  London
  
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• Scorch London: Account Director

  10-01-2017 17:54
  
  Competitive:Scorch London:
  An exciting opportunity to lead a growing team in a fast moving agency...
  London
  
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• Brand Recruitment: Freelance Digital Account Director

  10-01-2017 17:40
  
  Negotiable:Brand Recruitment:
  Freelance Digital Account Director, Beaconsfield - Do you want the opportunity to work with some of the UK's biggest FMCG brands?Slough, Berkshire / Buckinghamshire, High Wycombe / Buckinghamshire, Beaconsfield
  
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• Gen X, Y and Z agree traditional ads are better than digital

  10-01-2017 17:21
  
  A lot has been made about the gap between how millennials and their elders perceive advertising. However, according to new data from Kantar Millward Brown, there are more similarities than you might expect.
  Having surveyed 23,000 consumers across 39 different countries, the research monitored advertising perceptions among Generation X; the baby boomers born between the early 1960s to late 1970s, Generation Y; people born in the 1980s and 1990s, Generation Z, people born 2000 onwards. And when a
  
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• Ad industry slams research claiming alcohol marketing rules are failing youth

  10-01-2017 16:00
  
  The advertising industry has hit back at research stating that current alcohol marketing rules are failing to protect under-18s.
  The research, which includes a series of reports in a supplement to the scientific journal Addiction, presents the latest evidence on alcohol marketing and its impact on children.
  Key findings from the research include:
  Exposure to alcohol marketing is associated with youth alcohol consumption.Analysis of alcohol promotion during the 2014 FIFA World Cup indicates alco
  
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• Dot-Gap: Global Insights and Analytics Manager

  10-01-2017 13:00
  
  £35k:Dot-Gap:
  1 Year Maternity Cover - Insights role based at one of the UK's biggest media agencies. This company have a fantastic reputations globally and service
  London (Central)
  
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• ‘When Amazon grows we grow’ boasts Morrisons as its Christmas sales soar

  10-01-2017 12:26
  
  Online groceries are becoming more important for MorrisonsBeing aligned with a ‘progressive’ brand such as Amazon has had a positive impact on consumer perception of Morrisons, according to its chief executive Dave Potts.
  For the nine weeks to 1 January, Morrisons posted a 2.9% rise in like-for-like sales, its best performance over the festive period in seven years. It also marked the fifth consecutive quarter of growth from a supermarket many had written off just two years ago, with
  
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• Snapchat shows ‘belief in UK creative industry’ as it opens international HQ

  10-01-2017 11:25
  
  Snapchat has chosen the UK to be its first headquarters outside the US due to the country’s “strong creative industries” and 10 million daily Snapchatters.
  The self-proclaimed camera company confirmed the news today (10 January) after a report by the Financial Times.
  “We believe in the UK creative industries. The UK is where our advertising clients are, where more than 10m daily Snapchatters are, and where we’ve already begun to hire talent,” says Claire Valo
  
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• Ikea pledges ‘The Wonderful Everynight’ for new sleep-focused campaign

  10-01-2017 01:01
  
  Ikea is rejigging its brand strapline, changing it from ‘The Wonderful Everyday’ to ‘The Wonderful Everynight’ as it looks to promote its bedroom offering in a new campaign.
  Created by its creative agency Mother, the fully integrated campaign will look at the “human side” of sleep, using the analogy of athletes preparing to compete as a parallel to the way adults should invest in the ritual of going to bed. A TV ad ‘Win at sleeping’ features peopl
  
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• Warc Media Awards invitation

  10-01-2017 01:00
  LONDON: The Grand Prix and Special Awards winners of the inaugural Warc Media Awards will be announced at a free event in London on February 9th, where judges will explain how they reached their decisions and the winners themselves will share their...
  
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• Standard digital ads fail Gen Z

  10-01-2017 01:00
  GLOBAL: Gen Z consumers may be more focused on digital media consumption than their elders, but new research indicates they are consistently more positive about traditional media ad formats than standard digital alternatives.This finding is...
  
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• Mobile ads must engage instantly

  10-01-2017 01:00
  ASIA-PACIFIC: Mobile ads with duration of less than a second can be effective in driving brand awareness, brand consideration, key message recall and purchase intent, according to research by Facebook.Consumers across Asia spend significantly more...
  
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• Innovating the hell out of PepsiCo

  10-01-2017 01:00
  NEW YORK: PepsiCo faces significant innovation challenges ranging across every aspect of its business, from manufacturing to distribution to marketing, according to two of the snack food giant's top executives."Around the world, our categories are...
  
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• Indian e-commerce set to soar

  10-01-2017 01:00
  NEW DELHI: The number of Indian consumers shopping online is predicted to leap by 45% in 2017 as a combination of factors accelerate the advance of the e-commerce industry.According to a study by trade body ASSOCHAM and consulting firm Resurgent...
  
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• Haymarket Media Group: Sales Executive - Third Sector Recruitment

  10-01-2017 01:00
  
  Dependent on Experience + Commission:Haymarket Media Group:
  A rare and exciting opportunity has arisen to work with the UK’s leading provider for charity information on their recruitment platform, Third Sector
  Twickenham, London (Greater)
  
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• Haymarket Media Group: Sales Executive - Horticulture Week Jobs

  10-01-2017 01:00
  
  Dependent on Experience + Commission:Haymarket Media Group:
  Horticulturejobs.co.uk is the market leader in the industry & is now looking for sales exec to manage and grow business from our extensive client base
  Twickenham, London (Greater)
  
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• Fiat Chrysler's millennial formula

  10-01-2017 01:00
  LAS VEGAS: Fiat Chrysler, the automaker, believes that "smart is the new sexy" when it comes to building vehicles which will successfully attract millennial consumers.Ashley Edgar, an Advanced Engineering Project Manager at Fiat Chrysler...
  
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• Facebook rethinks social video

  10-01-2017 01:00
  LAS VEGAS: Facebook, the social media giant, is reported to be working with publishers to develop a new social video ad format that promises to deliver brands opportunities similar to television."Facebook is now designing new units for social...
  
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• Corporate Communications Recruitment: Artworker (annual reports)

  10-01-2017 00:59
  
  up to £50k:Corporate Communications Recruitment:
  Our client is seeking to employ an experienced annual report artworker with a grounding across the corporate communications sector. Perm/Contract
  London (Greater)
  
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• After the $4.8 billion Verizon deal, the husk of Yahoo will rename itself 'Altaba' (YHOO)

  10-01-2017 00:36 via feedproxy.google.com
  
  Today, Yahoo announced that, following the close of its merger with Verizon, what's left of the company will be changing its name to Altaba. This was disclosed in an SEC filing.
  Basically, Verizon is paying $4.8 billion solely for Yahoo's core internet business, leaving behind Yahoo's 15% of Chinese retail giant Alibaba and a part of Yahoo Japan, which is a joint venture with Softbank. Those assets will continue to exist in a separate company that will now operate under the catchy Alta
  
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• Trump predicted that all his Cabinet picks will get confirmed — here's why he's probably right

  10-01-2017 00:25 via feedproxy.google.com
  
  The US Senate starts considering President-elect Donald Trump's Cabinet picks in confirmation hearings on Tuesday, and he is extremely confident "they'll all pass."
  If history is any indicator, Trump has little to worry about.
  In 228 years of the Executive Branch, the Senate has only outright rejected nine Cabinet nominations, while 11 were withdrawn or not acted on by the Senate. 
  Considering presidents have nominated at least four to 21 Cabinet-level positions requiring Senate c
  
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