PR Public relations news

• ‘We made a mistake’: Degree celebrates the return of Original Cool Rush deodorant scent with parade

  28-04-2025 22:25 via prweek.com
  Degree head of marketing Chris Symmes wants consumers to know the brand is listening and taking their feedback into account.
  
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• NYC Pride | Heritage of Pride brings on PrideNow for pro bono support

  28-04-2025 18:55 via prweek.com
  The Mark Allen & Co. specialist PR shop will help promote New York City’s Pride events.
  
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• Kevin Hart-backed documentary Group Therapy unpacks mental health issues

  28-04-2025 17:55 via prweek.com
  The comedian’s production company, Hartbeat, teamed with VML and GroupM to bring the feature-length documentary on mental health to life.
  
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• WPP’s Mark Read on the new biz pipeline and rebuilding in-office culture

  28-04-2025 17:38 via prweek.com
  The holding company CEO asserts more time in-office will make WPP a "stronger company in five years' time."
  
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• The Scoop: The PR struggle to make sorghum a hot new food trend

  28-04-2025 17:00
  
  Plus: Video podcasts boom; the wide-ranging impacts of broken American-Canadian trust.If you’ve heard of sorghum, you may think of it as something used to feed pigs, or perhaps as a component in ethanol.
  But the American-grown grain has the potential to become the next quinoa, especially as tariffs enhance the importance of grown-in-America products. Notably, it has twice as much protein as quinoa and four times as much as rice or corn – a major boon in a protein obsessed world. Sorg
  
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• ‘Also, I look like a goldfish’: SNL’s Ben Marshall on how he partnered with Goldfish

  28-04-2025 15:00 via prweek.com
  Marshall stars in the brand’s Be Like Goldfish campaign, which launches April 28.
  
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• The Foundry - Original: Senior Director/MD – corporate/sustainability

  28-04-2025 14:50
  C£140,000 + full package:The Foundry - Original:
  The Corporate Sustainability Practice of this highly successful agency wants to hire a senior director/MD to take on a lead role
  London (Central), London (Greater)
  
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• Real Chemistry overtakes Edelman as biggest US PR firm

  28-04-2025 14:50 via prweek.com
  Edelman remains No. 1 globally, but two years of significant revenue decline in the world’s largest PR market dropped it into second place in the U.S.
  
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• The New Rules of Internal Comms: Personalized, Unified and AI-Powered

  28-04-2025 12:00
  
  You can’t fix comms with an old-school omnichannel.The post The New Rules of Internal Comms: Personalized, Unified and AI-Powered appeared first on PR Daily.
  
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• Stop worrying about whether content is AI-generated

  28-04-2025 12:00
  
  Outcomes matter more than inputs.Log onto LinkedIn on any given day, and you’re bound to see impassioned debates about how to tell if something is AI-generated.
  If it has an em dash, it was AI! If it uses the phrase “in today’s challenging environment,” a robot did it! On and on, tips for sniffing out AI that begin to sound more like articles of faith than helpful advice, a search for human connection in a time of technological uncertainty.
  As a writer and editor who read
  
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• Bob Safian on securing a guest on a top business podcast

  28-04-2025 12:00
  How to pitch podcasts the right way.Amanda Coffee is CEO of Coffee Communications and ex-Under Armour, PayPal and eBay.  
  Bob Safian is a renowned journalist, media executive and business strategist, known for his deep insights into leadership, innovation and navigating change.
  As the former editor-in-chief of Fast Company, Safian has been at the forefront of media trends around entrepreneurship and disruption. Today, he serves as the host of Rapid Response and editor-at-large for
  
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