PR Public relations news

• Chief corporate brand officer Lina Polimeni on Eli Lilly’s ‘big evolution’ in marketing

  26-11-2024 22:11 via prweek.com
  
  Eli Lilly has refocused its marketing on the masterbrand through Olympic partnerships, anthemic films and first-person patient storytelling.
  
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• These 15 brands are ‘holding space’

  26-11-2024 20:23 via prweek.com
  
  How food giants, athletic teams, retail stores and buildings have responded to a viral ‘Wicked’ interview.
  
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• Kraft Heinz launches everything bagel-flavored Mac & Cheese after hundreds of requests

  26-11-2024 20:01 via prweek.com
  
  The legacy food and bev brand aims to keep its place on grocery store shelves through product innovation.
  
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• Walmart becomes largest company to nix DEI policies

  26-11-2024 18:42 via prweek.com
  
  The world’s largest retailer is the latest on a list of companies to downsize their diversity, equity and inclusion commitments.
  
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• PopSockets picks The Sway Effect as PR AOR

  26-11-2024 17:35 via prweek.com
  
  PopSockets wants to be seen as a lifestyle brand and recently collaborated with TikTok star Jools Lebron on a product launch.
  
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• 8020 Communications partners with Trevelino/Keller to expand US presence

  26-11-2024 16:41 via prweek.com
  
  8020 Communications, the U.K.-based communications consultancy for the aviation, travel and mobility industries, has formed a strategic partnership with Trevelino/Keller, a U.S.-based PR and marketing agency, to offer clients support on both sides of the Atlantic.
  
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• Carter Ferris: SENIOR ACCOUNT DIRECTOR | Emerging Tech, Positive Impact

  26-11-2024 13:20
  £60K+++:Carter Ferris:
  This passionate, ambitious PR agency is seeking a Senior Account Director keen to work on an exciting portfolio of emerging tech and innovative brands
  London (Central), London (Greater)
  
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• Behind-the-scenes look at members only roundtable: Using your communications currency

  26-11-2024 13:01
  
  A roundtable of senior communicators at the Future of Communications conference spotlighted the often unseen role communications plays in the strategic value chain.From changing technology and volatile business conditions to rising internal and external scrutiny and elevated expectations despite a flat budget, the challenges are many for communications leaders. But every challenge comes with opportunity.
  On that note, Mary C. Buhay, Ragan’s chief growth officer and head of councils, kicked
  
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• Social media updates and new features to know this week

  26-11-2024 13:00
  
  New updates from Threads, Instagram and more.We may be heading into a long holiday weekend, but social media apps are still hard at work. Meta in particular seems to be working overtime to stay a step ahead of Bluesky as its momentum builds, threatening to upend Threads’ hold on the title of Twitter successor. But it’s far from the only update this week. 
  Here’s what you need to know.  
  Threads 
  Threads’ behavior seems to be a direct reaction to the me
  
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• What Grammar Girl wants you to know about AP style

  26-11-2024 12:00
  
  Follow these style tips to ensure your copy reads like it’s coming from a communications pro.
  The Associated Press Stylebook is an essential tool for connecting to journalists and audiences alike. While many of these style suggestions have been in place for years, they change over time as culture does.
   
  [RELATED: Earn recognition for your incredible comms efforts]
   
  Mignon Fogarty, better known as “Grammar Girl,” noted that the latest update to the AP Stylebook ventu
  
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• Grammar Girl highlights AP style updates on Oxford comma, emojis and more

  26-11-2024 12:00
  
  Follow these style tips to ensure your copy reads like it’s coming from a communications pro.
  The Associated Press Stylebook is an essential tool for connecting to journalists and audiences alike. While many of these style suggestions have been in place for years, they change over time as culture does.
   
  [RELATED: Make sure your team is up to date on the latest skills, strategies and practices. Learn more about Ragan Training.]
   
  Mignon Fogarty, better known as “Grammar Gir
  
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• Recruitment Revolution: PR Senior Account Executive - Top Inde B2B Tech PR Firm.

  26-11-2024 11:11
  £28,000 - £32,000 + Performance Related Bonus:Recruitment Revolution:
  We’d love for you to come and join us as demand for our PR expertise increases.
  Hybrid / London Based circa 2-3 Remote Working Days.
  
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• Reusable water bottle brand Cirkul taps MikeWorldWide

  26-11-2024 11:00 via prweek.com
  
  The partnership, which began last month, is focused on consumer PR and brand awareness.
  
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