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-
Burson hires Allison Cirullo as global chair of consumer and brand
via prweek.com
Cirullo will join BCW, effective April 15, until the firm merges with Hill & Knowlton to become Burson in July. -
Pinterest restructures global communications function
via prweek.com
The company has parted ways with a number of comms staffers as part of the reorganization. -
Target’s communications team unaffected by marketing layoffs
via prweek.com
Job cuts that impacted dozens of marketing positions didn’t impact the retailer’s comms team, which sits within corporate affairs. -
What’s next for Corn Kid? The viral sensation and his mom give a sneak peek
via prweek.com
Fun fact: People constantly asking him about corn is starting to get on his nerves. -
What a potential U.S. TikTok ban means for your social media strategy
Speakers from PR Daily’s upcoming Social Media Conference offer predictions and discuss implications.TikTok faces yet another potential challenge from the U.S. government. The House today passed a bill, the Protecting Americans from Foreign Adversary Controlled Applications Act, which seeks to force TikTok parent company ByteDance to divest its U.S. business.
The bill, which may encounter more opposition in the Senate but has the potential to become law, is the latest move against the soci -
Stanley’s pivot ‘from outdoors to feminine’
via prweek.com
The 110-year-old brand unveiled a product range and hosted a series of picnics at SXSW as part of its renewed focus on femininity. -
IBM lays off comms, marketing staff
via prweek.com
A low-single-digit percentage of IBM’s global workforce is being affected by the job cuts. -
‘I don’t want to be the villain’: Dylan Mulvaney calls for brands to protect talent and celebrate trans joy
via prweek.com
Nearly one year after facing hate for a partnership with Bud Light, the trans influencer discusses healing through humor and putting safety measures in place for diverse talent at SXSW. -
Notified rolls out updates for PR platform
via prweek.com
The company is also giving users the ability to customize GlobeNewswire analytics. -
TD Bank names Capital One’s Bridget Lowell as chief comms officer
via prweek.com
She replaces John Pluhowski, who will move into a senior adviser role before retiring at the end of the year. -
MilkPEP keeps pace with women runners
via prweek.com
The organization is promoting milk as a key ingredient of runners’ diets. -
The Scoop: Potential TikTok changes loom ahead of Congressional vote
Plus: The world’s first AI regulation bill passes; Airbnb bans indoor security cameras.TikTok is undeniably the most talked about social app in the media these days. But if some members of Congress get their way, we could see big changes in the social landscape amid a larger tech war between the United States and China.
According to The New York Times, the proposed bill wouldn’t ban TikTok, per se, but would rather implement a mechanism that will seek to force ByteDance, the Chinese -
The Scoop: Potential TikTok changes after House votes for ban
Plus: The world’s first AI regulation bill passes; Airbnb bans indoor security cameras.TikTok is undeniably the most talked about social app in the media these days. But if some members of Congress get their way, we could see big changes in the social landscape amid a larger tech war between the United States and China.
According to The New York Times, the proposed bill, which has already passed the House, wouldn’t ban TikTok, per se, but would rather implement a mechanism that will -
How the Colorectal Cancer Alliance and ACS are tackling colorectal cancer
via prweek.com
As part of National Colorectal Cancer Awareness Month, the two healthcare organizations are rolling out Your Colon is 45, a co-branded, social media-led campaign to educate Americans about colon health. -
Country music star partners with JScreen to raise breast cancer awareness
via prweek.com
The genetic testing company teamed up with Morgan Wade to raise awareness about the importance of testing for cancer genes and mutations. -
Carter Ferris: ACCOUNT DIRECTOR | Interiors, Luxury, Lifestyle
Up to £60k doe:Carter Ferris:
PR Account Director needed, with key exp in Lux, Lifestyle and Interiors. A fabulous opportunity to join a fabulous team, working on fabulous clients.
London (North), London (Greater) -
Anchor: External Communications Officer
£26k-£29k per annum:Anchor:
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How IBM unlocks the heart of AI through brand experiences
Think AI is all flash and no substance? Marketing leaders at this year’s SXSW Festival share how to use the technology to embrace human emotion.Beki Winchel is senior director of content & engagement at Spiro.
This year, it seems AI is all that any marketer can talk about.
The trending technology has become more accessible than ever, forcing brands to get on board—or get left behind.
As both excitement and fear over AI continue to swirl, IBM’s Program Director, Executive Pr -
Reuben Sinclair: PR Account Director (B2B Tech)
£50k - 61k per year:Reuben Sinclair:
Role- Account Director (PR) - B2B TechLocation - London, (hybrid)Remuneration - Up to £60k DOEAre you looking for a leadership role to sp
London -
How and why to craft speeches based around emotion
Including the importance of a villain.
At their worst, speeches can be cold recitations of facts and figures that no one will remember past the moment they’re spoken.
At their best, they can be soaring oration that change hearts, stick in minds and impact the world.
Which they are depends in some measure on the person delivering it. But even the best orator on the planet can’t turn a dry speech into a masterpiece. Good speeches begin at the writing table, but the very best speeches b
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