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Marketing news
Unilever on the ‘tremendously difficult’ task of blending data and creativity and the changing face of loyalty
- Mark Ritson: There’s a new weapon in the targeting armoury
- ANZ bank builds on GAYTM success supporting the LGBTIQ community with #holdtight campaign
- M&C Saatchi Australia acquires media agency Bohemia
- Co-op: Brits are tired of brand’s jumping on the ethical bandwagon
- How brands like Jeep and Airbnb get their fans to do their marketing for them
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