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Marketing news
The General Election battle lines have been drawn but can marketing make a difference in just 7 weeks?
- Close to 4 out of 5 US digital display dollars estimated to transact programmatically in 2017
- ‘It’s about asking a lot of questions’: Deutsch’s Winston Binch on what it takes to be a great creative
- Theresa May leaves little to chance, and the Conservatives' general election PR strategy will be no exception
- Pre-roll video ads are still the most effective, study suggests
- Intel launches new ads focused on 'embracing the future' as emerging technologies take hold
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