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• High-speed broadband in flight now available with soft launch
• Impress becomes first state-approved UK press regulator, gets nod from NUJ
• Pepsi follows Coca-Cola and brings social in-house, appoints Firstborn as digital creative agency
• Wells Fargo launches ad campaign while facing prospect of losing nearly half of its retail customers
• P&G puts in-store promotional spending under the microscope as it looks to redirect budgets into other parts of the marketing mix