Marketing news

• Royal wedding UK TV audience peaks at 18m

  20-05-2018 13:40
  Prince Harry and Meghan Markle’s wedding drew a peak UK TV audience of 18 million, making it the country’s biggest broadcast of the year so far.
  BBC One dominated viewership of Saturday’s spectacle, averaging 8.7 million viewers for its five-hour special and hitting a peak audience of 13.1 million.
  Rival ITV, which went uncharacteristically ad-free for its live broadcast, averaged 2.5 million viewers and reached a peak of 3.6m.
  Further rolling coverage from Sky News and the BBC
  
  Read more

• News publishers recoil at Facebook’s new political advertising rules

  20-05-2018 12:30
  New Facebook rules requiring publishers’ ads for their political stories to carry a disclaimer risk “dangerously blurring the line between real reporting and propaganda,” according to the News Media Alliance.
  The trade body, which represents 2,000 US news organisations including The Wall Street Journal, The Washington Post and The New York Times, has written to the social media giant calling on it to rethink its plan “to group quality publishers alongside political advoca
  
  Read more

Follow @marketing_UKnws on Twitter!