Marketing news

• India vows to take action against cigarette adverts that violate regulations

  23-07-2017 14:06
  India’s health ministry has asked states to take action against cigarette advertisements that violate regulations, and plans to seek an explanation from cigarette maker Philip Morris International about its marketing practices.
  The cigarette maker is facing scrutiny for tactics that government officials say disregard the country's law, Reuters reports.
  Philip Morris advertises Marlboro cigarettes, the world’s best-selling brand, at tobacco shops in India and distributes free cigarett
  
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• Swedish rail operator to name train Trainy McTrainface in latest online poll saga

  23-07-2017 13:10
  A Swedish rail operator is set to name one of its trains Trainy McTrainface after a public vote.
  Trainy McTrainface won 49% of the votes in the naming competition, conducted online by train operator MTR Express and Swedish newspaper Metro. Other names included Hakan, Miriam and Poseidon.
  In a statement MTR wrote that the news “will be received with joy by many, not just in Sweden”, following the rejection of the name Boaty McBoatface in a similar public vote in Britain.
  The Natural E
  
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• White House communications chief Scaramucci says he wants to restore 'fairness' by media

  23-07-2017 12:38
  Anthony Scaramucci, the new White House communications director, has said that he is looking to restore "fairness" by the "mainstream media” in his first interview.
  The interview was with Breitbart's Sirius XM radio station, a conservative news outlet favoured by President Trump due to its positive coverage of his presidency. The White House’s chief strategist Steve Bannon is the former chief executive of Breitbart.
  Scaramucci said in his first interview as communications director th
  
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• Global consumers reaching a better understanding of artificial intelligence and its impact on daily life

  23-07-2017 12:20
  There is a general consensus that artificial intelligence's impact on the daily lives of consumers today represents a tip of the iceberg of what is to come in five years or more.
  In fact, for 36% of those questioned in a recent global survey by ARM designs in collaboration with Northstar Research Partners, 71% predict that in five years AI will have a far more noticeable impact on their lives while 100% feel that by 2027 the impact will be far greater.
  With 61% of those surveyed b
  
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• Drones face stricter measures to counteract potentially 'catastrophic' aircraft collisions

  23-07-2017 10:58
  Drones weighing more than 250g will now have to be registered in the UK, while users will have to pass a safety awareness test, to counteract potentially “catastrophic” airline collisions.
  The Government announced the new rules as drone-related incidents reported to the police have rapidly grown, with 3,456 reports of misuse last year.
  While there has not been a significant accident involving a drone yet, in the first half of the year there were 48 near-misses between plane
  
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