Marketing news

• Navy Seal who wrote a book about the killing of Bin Laden must pay US Govt $6.6 million

  20-08-2016 20:36
  
  A former Navy SEAL who wrote a book about his role in the raid that killed Osama bin Laden must pay the US government more than $6.6 million.
  The whopping sum is for violating non-disclosure agreements and publishing without getting the document cleared by the Defense Department, according to federal court documents, Bloomberg reports.
  Matt Bissonnette, who wrote "No Easy Day" under the pseudonym Mark Owen, will give the U.S. government all profits and royalties from the book or movie rights. Th
  
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• Paramount Pictures' 'Arrival' poster courts controversy in Hong Kong

  20-08-2016 13:36
  
  Posters for Paramount Pictures' 'Arrival' are causing controversy in China after accidentally wading into the issue of Hong Kong independence.
  One of the 12 promotional posters for the forthcoming sci-fi flick sees an orb-like ship hovering over Hong Kong's Victoria Harbour with Shanghai's Oriental Pearl Tower Photoshopped into the picture as if it were part of the Hong Kong skyline.
  Sparking outrage online the film's Facebook page has been inundated with comments bearing the hashtag #HongKongIs
  
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• San Francisco judge rejects Uber's $100m settlement with drivers

  20-08-2016 13:02
  
  A US judge has thrown out a settlement deal between Uber and some of its drivers deeming it "not fair, adequate or reasonable."
  The $100m deal had been agreed after around 385,000 drivers filed legal action claiming they should be classed as employees and, therefore, entitled to expenses.
  However, a San Francisco judge rejected the deal.
  "The settlement, mutually agreed by both sides, was fair and reasonable. We're disappointed in this decision and are taking a look at our options," said Uber, w
  
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• Matthew McConaughey's hidden verified YouTube account raises questions about viewability

  20-08-2016 12:13
  
  He might be an internationally famous Oscar winner but Matthew McConaughey has failed to crack the social scene with his verified YouTube account.
  Active for a year, McConaughey's official channel had little over 8,000 followers when it came to the attention of Reddit users earlier this week.
  With just six videos in 12 months, YouTube users haven't been impressed with McConaughey's skills calling him an "average 46-year-old southern dad trying the ViewTube".
  "Half his videos have the same title,
  
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• Digital-only releases to be considered at next year's Bafta film awards

  20-08-2016 11:40
  
  The growing dominance of video-on-demand services like Netflix and Amazon has led Bafta to reconsider its awards eligibility rules.
  According to its guidelines for the 2017 awards, Bafta has said: "films should have been screened to the widest possible public paying UK audience" however, in "exceptional circumstances" digital only releases could be considered.
  Speaking of the changes Bafta's head of film, Jim Bradshaw, told Variety the film committee wanted primary distribution to be through cin
  
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• Channel 4 remains hopeful as Paralympic Games faces major cuts to venues, workforce and transport

  20-08-2016 11:09
  
  The International Paralympic Committee (IPC) has confirmed that the Paralympic Games will go ahead as planned despite funding issues.
  With a little over two weeks until the Games, IPC president Sir Philip Craven, said: "Never before in the 56-year history of the Paralympic Games have we faced circumstances like this," confirming a number of major budget cuts to this year's competition will affect venues, workforce and transport.
  Brazil's struggling economy and the fact that only 12 per cent of G
  
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• 2017 NBA All-Star Game awarded to New Orleans

  20-08-2016 01:03
  
  In a final move, and underlining the league’s disapproval of North Carolina’s controversial and discriminatory LGBT law, HB2, the National Basketball Association announced that it is moving the NBA All-Star Game to New Orleans. The Sunday, February 19th game will be played in the city’s Smoothie King Center, home of the league’s New Orleans Pelicans. ESPN reported that Chicago and New York/Brooklyn were also under consideration in July.
  “New Orleans is a world-class
  
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