FMCG news

• Pitch Update: September 2023

  01-09-2023 14:36 via campaignlive.co.uk
  Campaign's blog rounds up the latest pitches, reviews and account wins.
  
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• Absolut Vodka and Tabasco ad likens drink to molten lava

  28-01-2026 16:52 via campaignlive.co.uk
  The global campaign was created by Wieden & Kennedy London.
  
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• Google criticised after blocking measurement comparing YouTube and TV

  28-01-2026 16:00 via campaignlive.co.uk
  YouTube owner sent a 'cease and desist' letter to Barb and Kantar Media.
  
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• Virgin hires ECD from AKQA to lead in-house creative studio

  28-01-2026 15:00 via campaignlive.co.uk
  Executive creative director will report to Virgin’s chief experience officer and former AKQA exec, Sam Kelly.
  
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• Axa's latest campaign keeps spotlight on abuse following Cannes Lions 2025 triumph

  28-01-2026 15:00 via campaignlive.co.uk
  Work created by Leo UK.
  
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• Family & Friends launches new HUB for FMCG brands - Marketing Communication News

  28-01-2026 13:34 via news.google.com
  Family & Friends launches new HUB for FMCG brands  Marketing Communication News
  
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• ‘Flat White Or F*ck Off’ coffee activation lands at Outernet

  28-01-2026 13:22 via campaignlive.co.uk
  Creative agency helps realise concept based on marketing theory by Rory Sutherland.
  
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• FMCG stock jumps 13% after reporting 299% YoY increase in net profit - Trade Brains

  28-01-2026 13:12 via news.google.com
  FMCG stock jumps 13% after reporting 299% YoY increase in net profit  Trade Brains
  
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• DfE reveals first further-education work by VCCP

  28-01-2026 12:59 via campaignlive.co.uk
  'Give your skills a new life' portrays people looking for a career change.
  
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• Google could be forced to let UK publishers opt out of AI Overviews, CMA says

  28-01-2026 12:18 via campaignlive.co.uk
  Under the regulator's proposals, Google will face legal obligations to demonstrate its search rankings – including AI Overviews and AI Mode – are fair and transparent.
  
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• Stu Outhwaite-Noel and Ben Middleton join Pablo

  28-01-2026 12:00 via campaignlive.co.uk
  The pair co-founded Creature London in 2011. 
  
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• Six magazine publishers unite to launch single-platform premium marketplace

  28-01-2026 12:00 via campaignlive.co.uk
  Atria is being launched at Campaign MediaWeek Live.
  
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• Publicis partners Decentriq for confidential data to support AI

  28-01-2026 11:40 via campaignlive.co.uk
  Tie-up is intended to create better measurement and audience integration, without compromising privacy.
  
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• British Podcast Awards 2026 open for entries

  28-01-2026 09:52 via campaignlive.co.uk
  Ceremony will return to Indigo at the O2 in October.
  
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• FMCG Stocks: How did Bikaji Foods and Gopal Snacks perform in Q3? - Trade Brains

  28-01-2026 07:55 via news.google.com
  FMCG Stocks: How did Bikaji Foods and Gopal Snacks perform in Q3?  Trade Brains
  
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• Kimberly-Clark posts organic sales growth as transformation gains pace - Inside FMCG

  28-01-2026 07:38 via news.google.com
  Kimberly-Clark posts organic sales growth as transformation gains pace  Inside FMCG
  
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• IBC Industry View and Outlook For 2026: Garments, FMCG, Logistics & Tourism Leaders Expect Next (Part 2) - Cambodia Investment Review

  28-01-2026 07:35 via news.google.com
  IBC Industry View and Outlook For 2026: Garments, FMCG, Logistics & Tourism Leaders Expect Next (Part 2)  Cambodia Investment Review
  
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• Philippines FMCG Market: Consumption Growth, Retail Evolution & Consumer Trends - Vocal

  28-01-2026 07:00 via news.google.com
  Philippines FMCG Market: Consumption Growth, Retail Evolution & Consumer Trends  Vocal
  
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• Ok Cool snapped up by US-based Residence

  28-01-2026 07:00 via campaignlive.co.uk
  Social creative agency will retain its name and leadership structure under new owner.
  
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• Mother London appoints Omar El-Gammal and Miné Cakmak as heads of strategy

  28-01-2026 07:00 via campaignlive.co.uk
  Omar El-Gammal has been promoted from his role as Mother’s head of cultural insight and Miné Cakmak joins from 72andSunny.
  
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• Accenture Song retires the Unlimited brand

  28-01-2026 07:00 via campaignlive.co.uk
  Changes follow the consultant giant’s 2024 purchase of Unlimited Group and will mean the end of the Nelson Bostock agency, though TMW will be retained.
  
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• Lion Brewery’s innovation and retail excellence recognized with dual honours at FMCG Asia Awards 2025 - Island.lk

  28-01-2026 06:39 via news.google.com
  Lion Brewery’s innovation and retail excellence recognized with dual honours at FMCG Asia Awards 2025  Island.lk
  
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• Maxibon launches Choc Chip Cookie ice cream - Inside FMCG

  28-01-2026 05:47 via news.google.com
  Maxibon launches Choc Chip Cookie ice cream  Inside FMCG
  
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• FMCG brands pin their hopes on the Union Budget 2026 to boost consumption - Social Samosa

  28-01-2026 04:31 via news.google.com
  FMCG brands pin their hopes on the Union Budget 2026 to boost consumption  Social Samosa
  
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• Coinbase musical-inspired ad banned by ASA

  28-01-2026 01:01 via campaignlive.co.uk
  Mother created the campaign, which received 35 complaints.
  
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• FMCG firms want Goa's deposit refund plan to be deferred - The Economic Times

  27-01-2026 20:30 via news.google.com
  FMCG firms want Goa's deposit refund plan to be deferred  The Economic Times
  
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• FMCG operations continuity in Africa relies on fast equipment support – SBA Group MD - Nairametrics

  27-01-2026 18:42 via news.google.com
  FMCG operations continuity in Africa relies on fast equipment support – SBA Group MD  Nairametrics
  
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• 3PL in FMCG Market Forecast to Reach USD 168.35 Billion by 2033 - openPR.com

  27-01-2026 18:27 via news.google.com
  3PL in FMCG Market Forecast to Reach USD 168.35 Billion by 2033  openPR.com
  
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• Havas Media Network UK introduces 'opt-out' model for sustainability

  27-01-2026 15:53 via campaignlive.co.uk
  Clients' media plans will now be low-carbon by default from this month.
  
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• Visa showcases athletes' journeys in Winter Olympics campaign

  27-01-2026 13:50 via campaignlive.co.uk
  Work features everyday sports fans alongside athletes.
  
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