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- dentsu-e4m Report: FMCG at 34%, eCommerce at 21% dominated digital AdEx in 2024 - Exchange4Media
- dentsu-e4m Report: FMCG share in 2024 Indian AdEx stood at 31% - Exchange4Media
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- FAST MOVING CONSUMER GOODS (FMCG) MARKET OVERVIEW - businessresearchinsights.com
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