FMCG news

• Agencies on the Agenda: VCCP, Spark Foundry and T&Pm

  22-03-2024 16:44 via campaignlive.co.uk
  
  Campaign highlights the three agencies on its radar from the past week.
  
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• IAG Loyalty stunt shows 35 people performing everyday tasks on fleet of e-foils

  22-03-2024 16:10 via campaignlive.co.uk
  
  Uncommon Creative Studio created IAG Loyalty’s first above-the-line campaign in 11 years.
  
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• Homebase unveils first campaign by Otherway

  22-03-2024 15:40 via campaignlive.co.uk
  
  First ad in three years.
  
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• McCann London and Xbox turn gamer into real-life football tactician

  22-03-2024 14:46 via campaignlive.co.uk
  
  Nathan Owolabi has swapped his gaming controller for a job at Bromley FC.
  
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• ‘Conquer the first office poo’: Andrex tackles toilet taboos in brand refresh

  22-03-2024 13:53 via campaignlive.co.uk
  
  The campaign was created by FCB London.
  
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• EE spot draws parallels between BSL and hand gestures in football

  22-03-2024 12:54 via campaignlive.co.uk
  
  Integrated campaign was made by Havas Play UK.
  
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• WPP’s Mark Read sees pay package fall 33% to £4.5m

  22-03-2024 11:52 via campaignlive.co.uk
  
  Annual report also reveals WPP chair Roberto Quarta will stay on longer than expected.
  
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• Baileys sound app shows how much is left in the bottle

  22-03-2024 11:51 via campaignlive.co.uk
  
  Campaign was created by VML.
  
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• Molson Coors picks creative agency

  22-03-2024 11:46 via campaignlive.co.uk
  
  The review was handled by Ingenuity.
  
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• Samsung extends sponsorship of C4’s Sunday Brunch for another year

  22-03-2024 11:16 via campaignlive.co.uk
  
  The deal with Channel 4 Sales was brokered with support from Starcom.
  
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• Matalan ad reveals messy reality behind idealised family outing

  22-03-2024 11:12 via campaignlive.co.uk
  
  Campaign created by McCann Manchester and Havas Media UK.
  
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• Matalan ad juxtaposes picture perfect family outing with messy reality

  22-03-2024 11:12 via campaignlive.co.uk
  
  Campaign created by McCann Manchester and Havas Media UK.
  
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• Top global fmcg trends to watch this year - The Grocer

  22-03-2024 10:50 via news.google.com
  
  Top global fmcg trends to watch this year  The Grocer
  
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• Kyle Harman-Turner joins FCB as creative partner and ECD

  22-03-2024 10:48 via campaignlive.co.uk
  
  Harman-Turner helped set up TheOr (previously Other) in 2020.
  
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• Plant-based trumps vegetarian and vegan in labelling stakes - Inside FMCG

  22-03-2024 10:25 via news.google.com
  
  Plant-based trumps vegetarian and vegan in labelling stakes  Inside FMCG
  
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• China's Leading FMCG B2B Platform Alibaba LST Is Making Business Adjustments - Pandaily

  22-03-2024 09:55 via news.google.com
  
  China's Leading FMCG B2B Platform Alibaba LST Is Making Business Adjustments  Pandaily
  
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• AI, supply chains and plant-based – what global fmcg is fighting or embracing - The Grocer

  22-03-2024 08:00 via news.google.com
  
  AI, supply chains and plant-based – what global fmcg is fighting or embracing  The Grocer
  
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• 99% of consumers have changed their FMCG shopping habits to save money - Bizcommunity.com

  22-03-2024 07:19 via news.google.com
  
  99% of consumers have changed their FMCG shopping habits to save money  Bizcommunity.com
  
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• FMCG penny stock surges 2400% in just four years - Mint

  22-03-2024 07:12 via news.google.com
  FMCG penny stock surges 2400% in just four years  Mint
  
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• FPIs pick out FMCG from trough, telecom & financials - The Economic Times

  22-03-2024 02:11 via news.google.com
  FPIs pick out FMCG from trough, telecom & financials  The Economic Times
  
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