FMCG news

• Warc Media 100 2024: WPP, Omnicom and Interpublic come out on top

  18-03-2024 23:43 via campaignlive.co.uk
  
  Warc's Media 100 is calculated based on award wins from the past year.
  
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• Warc Media 100 2024: EssenceMediacom overtaken as most-awarded network

  18-03-2024 23:43 via campaignlive.co.uk
  
  Warc's Media 100 is calculated based on award wins from the past year.
  
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• Unilever Layoff: FMCG giant to separate ice-cream unit; cut 7,500 jobs worldwide - Exchange4Media

  18-03-2024 18:20 via news.google.com
  
  Unilever Layoff: FMCG giant to separate ice-cream unit; cut 7,500 jobs worldwide  Exchange4Media
  
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• Generative AI is shaking up creator marketing budgets

  18-03-2024 18:02 via campaignlive.co.uk
  
  Research shows seven in 10 marketers will increase generative AI creator content spend this year.
  
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• Kumar Venkatasubramanian appointed P&G India CEO amid tough FMCG market - BusinessLine

  18-03-2024 16:06 via news.google.com
  Kumar Venkatasubramanian appointed P&G India CEO amid tough FMCG market  BusinessLine
  
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• Leo Burnett UK to provide agency services to Earthshot Prize winners and finalists

  18-03-2024 16:04 via campaignlive.co.uk
  
  Includes pro bono strategic, creative and design services.
  
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• Is the new-business pipeline ‘significantly higher than 2023’?

  18-03-2024 15:48 via campaignlive.co.uk
  
  Media and creative agencies weigh in on whether we're witnessing a 'pitch palooza'.
  
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• Is the amount of new business in the pipeline ‘significantly higher than 2023’?

  18-03-2024 15:48 via campaignlive.co.uk
  
  Media and creative agencies weigh in on whether we're witnessing a 'pitch palooza'.
  
  Read more

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• Ogilvy appoints global CEO to oversee experience unit under Ogilvy One brand

  18-03-2024 15:04 via campaignlive.co.uk
  
  Ogilvy One will play up its roots in CRM and loyalty while putting creativity and brand-building at the core of one-to-one communications.
  
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• Campaign Podcast: Are creative partnerships more intense than a marriage?

  18-03-2024 15:03 via campaignlive.co.uk
  
  Campaign's editorial team discusses a trio of features on creative partnerships.
  
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• YF appoints fmcg veteran Chris McLaughlin as non-exec - The Grocer

  18-03-2024 14:07 via news.google.com
  
  YF appoints fmcg veteran Chris McLaughlin as non-exec  The Grocer
  
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• McDonald’s uses series of vignettes to showcase chicken range

  18-03-2024 12:44 via campaignlive.co.uk
  
  The 60-second ad was created by Leo Burnett.
  
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• McDonald’s ad uses series of vignettes to showcase chicken range that 'hits different'

  18-03-2024 12:44 via campaignlive.co.uk
  
  The 60-second ad was created by Leo Burnett.
  
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• Hallmark Luxury Care Homes unveils new brand ID by The Corner

  18-03-2024 11:42 via campaignlive.co.uk
  
  'For every moment' repositions care homes as somewhere older people can 'thrive in later life'.
  
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• Challenging to achieve Ask Afrika Icon Brands status in the FMCG industry - Bizcommunity.com

  18-03-2024 11:39 via news.google.com
  
  Challenging to achieve Ask Afrika Icon Brands status in the FMCG industry  Bizcommunity.com
  
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• TUI takes off with second season of The World Cook

  18-03-2024 11:34 via campaignlive.co.uk
  
  Deal was brokered by EssenceMediacom.
  
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• FMCG Stocks Second-Worst Performers Of The Year So Far. Should You Invest? - NDTV Profit

  18-03-2024 10:58 via news.google.com
  FMCG Stocks Second-Worst Performers Of The Year So Far. Should You Invest?  NDTV Profit
  
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• Summer stocks: Power, FMCG, consumer durables and 2 other sectors set to soar with rising temperatures; check top picks | Mint - Mint

  18-03-2024 08:55 via news.google.com
  Summer stocks: Power, FMCG, consumer durables and 2 other sectors set to soar with rising temperatures; check top picks | Mint  Mint
  
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• Poland: FMCG market value 2023 - Statista

  18-03-2024 08:00 via news.google.com
  Poland: FMCG market value 2023  Statista
  
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