FMCG news

• Advocacy groups decry Meta Trump reinstatement

  27-01-2023 22:02 via campaignlive.com
  
  Technology policy and media-monitoring organizations warn that Trump’s return to Meta platforms will lead to a surge of misinformation and discrimination against marginalized communities.
  
  Read more

• Snap’s latest global brand campaign highlights fun AR filters

  27-01-2023 18:21 via campaignlive.com
  
  Wait’ll You See This, is Snap’s third major brand campaign.
  
  Read more

• Global CCO Alex Lopez to leave McCann as Harjot Singh appointed group-wide CSO

  27-01-2023 17:16 via campaignlive.co.uk
  
  Changes announced by Daryl Lee.
  
  Read more

• Mail Metro Media plans restructure and redundancies

  27-01-2023 17:12 via campaignlive.co.uk
  
  DMG’s ad sales arm overhauling operations amid challenging ad market.
  
  Read more

• Advertisement

• Haymarket Ventures makes strategic investment in content platform Playe

  27-01-2023 16:04 via campaignlive.co.uk
  
  Playe enables brands to partner creatives worldwide and works with McKinsey and Mr Yum among other brands.
  
  Read more

• Sky’s ad revenue drops 2% in 2022

  27-01-2023 15:52 via campaignlive.co.uk
  
  The World Cup impacted ad sales in the fourth quarter.
  
  Read more

• Disney and Visa team up for integrated campaign

  27-01-2023 15:06 via campaignlive.co.uk
  
  Partnership will also involve Visa’s banking brand partners.
  
  Read more

• Campaign podcast: Online safety and jail | Bupa and AMV BBDO on low-carbon ads | Jingles

  27-01-2023 14:13 via campaignlive.co.uk
  
  Bupa and AMV BBDO leaders explain how they cut 95% of carbon emissions in a global campaign, and social media insiders on whether tech execs should be threatened with jail.
  
  Read more

• Advertisement

• Campaign podcast: Online safety & jail | Bupa & AMV BBDO on low carbon ads | Jingles

  27-01-2023 14:13 via campaignlive.co.uk
  
  Bupa & AMV BBDO leaders explain how they cut 95% of carbon emissions in a global campaign, and social media insiders on whether tech execs should be threatened with jail.
  
  Read more

• CMA To Scrutinise ‘Green’ Claims Of FMCG Products - Namnews

  27-01-2023 13:50 via news.google.com
  CMA To Scrutinise ‘Green’ Claims Of FMCG Products  Namnews
  
  Read more

• Specsavers reshuffles marketing team under new UK board trading director

  27-01-2023 13:17 via campaignlive.co.uk
  
  Restructure mirrors other global regional markets
  
  Read more

• Fold7 brings emotions to life for its Thortful debut work

  27-01-2023 13:12 via campaignlive.co.uk
  
  The creative shop was appointed by the greetings card company at the end of last year.
  
  Read more

• Swamp Motel unveils AI-inspired audio experience in London

  27-01-2023 12:23 via campaignlive.co.uk
  
  Saint Jude invites volunteers to join its mysterious facility and speak to people in irreversible comas using AI technology.
  
  Read more

• 'Gen Z are quite suspicious of brands', agency leader says

  27-01-2023 11:37 via campaignlive.co.uk
  
  Speaking at Campaign's Audio Advertising Summit, Mars' Richard Mashiter said the brand owner is working out how to move from mass reach to personalisation.
  
  Read more

• Disney celebrates 100th anniversary with immersive experience

  27-01-2023 11:34 via campaignlive.co.uk
  
  The event will take place in London between 12 and 21 May.
  
  Read more

• Why it is important for FMCG companies to win back lost rural ground - ETRetail

  27-01-2023 09:41 via news.google.com
  Why it is important for FMCG companies to win back lost rural ground  ETRetail
  
  Read more

• CMA expands scope of greenwashing investigation to cover FMCG - Lexology

  27-01-2023 09:00 via news.google.com
  
  CMA expands scope of greenwashing investigation to cover FMCG  Lexology
  
  Read more

• FMCG industry: Consumerism and Growth - Asia Business Outlook

  27-01-2023 07:54 via news.google.com
  
  FMCG industry: Consumerism and Growth  Asia Business Outlook
  
  Read more

• Tasmanian government rescues famous brewery - Inside FMCG

  27-01-2023 07:05 via news.google.com
  
  Tasmanian government rescues famous brewery  Inside FMCG
  
  Read more

Follow @FMCGNewsUK on Twitter!