FMCG news

• New Nike campaign asks if we’re running or training today

  10-12-2016 18:56
  
  Nike recognizes the obsession people have with their first and second screens. We get caught burrowing down the rabbit hole of the internet. Social media and the lives and pictures of others rule our worlds.
  A new campaign from Nike, "Time is Precious,” launching today, points out, with some cheeky observations, that time spent binge watching, scrolling through newsfeeds, and living vicariously through the lives of others on social media could be replaced by getting out and running or trai
  
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• Flash loses out to HTML5 with launch of Chrome 55

  10-12-2016 18:36
  
  Google announced in May that it would be phasing out Flash on its Chrome web browser by the end of the year. The company is holding true to its word by announcing the launch of Chrome 55, which utilizes HTML5 and kicks Adobe’s Flash products to the curb.
  The update to Chrome 55 means that many internet sites will default to HTML5 rather than Flash, according to a story on Slash Gear. Google wanted to default to HTML5 earlier, mainly attributed to security issues with Flash. Instead, due to
  
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• BBC would be 'crazy to count out' Planet Earth III - but it won't happen any time soon

  10-12-2016 13:30
  
  As Planet Earth II comes to an end this weekend the producer of the smash-hit BBC show has said the broadcaster would be “crazy to count out” a third instalment.
  Speaking to the Guardian, producer Mike Gunton, who is also creative director of the BBC’s natural history unit, said despite the popularity of the show - which has attracted more than 12 million viewers each week - a third round wouldn’t be possible any time soon, but it could come back.
  “We would be crazy
  
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• Social media reactions predict X Factor win for Saara Aalto

  10-12-2016 12:58
  
  If this weekend’s X Factor winner was based on social media alone Sharon Osbourne’s contestant Saara Aalto would be crowned the winner.
  According to Socialbakers, Finnish singer Aalto - who languished in the bottom two in the early days of the competition - has turned things around to win over the British public.
  Aalto takes on Matt Terry and 5 After Midnight in the final with Terry placing second for social mentions. 5 After Midnight, however, don’t even feature in the top fiv
  
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• Sky bid is a test of Theresa May's government and Rupert Murdoch's influence over it

  10-12-2016 12:27
  
  More than his father's son: As James Murdoch returns to Sky, will a renewed Murdoch takeover bid follow?' ran the headline over column for The Drum back in January on the day Murdoch junior was re-appointed Sky chairman.
  I went on to predict that a renewed offer would follow - this time using the Murdoch's US-based 21st Century Fox entertainment conglomerate - in a year or so. Well, the fact that it came a few weeks sooner can be put down to a combination of the post-Brexit political and economi
  
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• BBC Worldwide strikes deal to show Sherlock series finale on cinema screens

  10-12-2016 12:05
  
  Fans of the BBC’s Sherlock will be able to watch the final episode of series four - ‘The Final Problem’ - on the big screen thanks to a deal with Heartwood Films.
  On 1 January 2016 Sherlock fans were treated to one-off special ‘The Abominable Bride’ on cinema screens and now, more than 300 venues across the UK will screen the episode on Sunday 15 January 2017.
  “Fans clearly enjoyed the opportunity of watching ‘The Abominable Bride’ in cinemas last
  
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• Hacked Off calls on Ofcom to investigate whether or not the Murdoch's still pass the 'fit and proper person' test following Sky deal

  10-12-2016 11:34
  
  Hacked Off - the campaign for a free and accountable press - has called on Ofcom to investigate the £18bn 21st Century Fox/Sky deal not only on competition grounds “but on whether Rupert and James Murdoch continue to pass the ‘fit and proper person’ test.”
  Citing “recent revelations around email deletions” and “the conviction of the Murdoch ‘favourite’ Mazher Mahmood,” Hacked Off claimed only a Leveson Phase 2 Inquiry can “g
  
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• Samsung encourages European Note 7 owners to return devices by limiting battery to 30%

  10-12-2016 11:03
  
  Samsung Galaxy Note 7 handsets in Europe are being restricted to charging past 30% thanks to an update.
  The devices, which are still in use on the continent despite the fire risk, currently have a limited battery capacity of 60% with the new update aiming to encourage owners to return the faulty smartphones which were recalled globally in September following complaints about exploding battering.
  A statement released by Samsung confirmed the changes will take place from 15 December (Thursday).
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