Advertising news

• WPP to sell assets and cut jobs in radical shake-up to counter AI threat

  26-02-2026 11:24
  Group aims to be ‘simpler, lower-cost, AI-enabled business’ and achieve £500m of annual savings by 2028The beleaguered UK advertising group WPP has announced a radical restructure to counter the threat posed by the growth of artificial intelligence, including plans to sell assets and job cuts.Aiming to be “a simpler, lower-cost, AI-enabled business”, the London-based company laid out plans to achieve £500m of annual savings by 2028, at a cost of £400m ov
  
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• Mumsnet calls for under-16s social media ban with cigarette-style health warnings

  26-02-2026 08:28
  Resembling cigarette packet warnings, the ads highlight dangers and urge people to email MPs Mumsnet has launched a campaign to introduce a ban on social media for under-16s featuring health warnings in the style of those on cigarette packets.The deliberately provocative national advertising campaign calls for all social media to be banned for children under the age of 16. The images on billboards and social media make a number of stark statements related to health. Continue reading...
  
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